Dstillery Audiences

ELECTRONIC ACCESSORIES

Audience Size: 106.5 Thousand Devices

Explore the Electronic Accessories Audience

Below you'll find more information about the Electronic Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 106.5 thousand unique devices whose actions qualify for the Electronic Accessories audience.

Dstillery Crafted Audiences

INTERESTS

The Electronic Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Electronic Accessories audience is Deal and Discount Aggregator Researchers.

Interest Composition Index
Deal and Discount Aggregator Researchers 72.66% 35.62x
Camera Shoppers 54.45% 21.92x
Holiday Season Electronics and Game Deal Shoppers 35.94% 19.65x
Gift Card Researchers 26.41% 18.93x
Costco Deal Blog Readers 19.98% 17.63x
Holiday Season Home Improvement Deal Shoppers 29.36% 16.28x
Sale Seekers 36.95% 16.06x
Wireless Headphone Researchers 2.32% 15.87x
High End TV Shoppers 30.52% 15.45x
Holiday Season Low-Cost Retail Deal Shoppers 26.26% 14.73x
Composition Percentage: The overlap percentage between the Electronic Accessories audience and the Interest attribute.
Index: A comparison of the Electronic Accessories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Electronic Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Electronic Accessories audience is Michael Kors.

Location Composition Index
Michael Kors 0.04% 5.64x
Tommy Bahama 0.01% 3.29x
Forever 21 0.03% 3.22x
Coach 0.02% 3.18x
Dressbarn 0.03% 3.01x
Lululemon 0.02% 2.69x
Eddie Bauer 0.03% 2.55x
Journeys 0.04% 2.10x
White House Black Market 0.03% 1.95x
Madewell 0.01% 1.79x
Composition Percentage: The overlap percentage between the Electronic Accessories audience and the Location attribute.
Index: A comparison of the Electronic Accessories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Electronic Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Electronic Accessories audience is dealnews.com.

Website Composition Index
dealnews.com 47.73% 303.61x
tigerdirect.com 29.46% 138.43x
slickdeals.net 86.12% 121.44x
hd-report.com 7.57% 102.90x
rokuguide.com 7.70% 76.20x
woot.com 23.30% 74.38x
eenadu.net 2.17% 44.63x
cpubenchmark.net 5.00% 41.95x
newegg.com 15.51% 39.39x
camelcamelcamel.com 9.28% 37.81x
Composition Percentage: The overlap percentage between the Electronic Accessories audience and the Web attribute.
Index: A comparison of the Electronic Accessories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Electronic Accessories audience is Visa & Immigration.

Content Affinity Composition Index
Visa & Immigration 0.88% 43.46x
High-End Audio 4.78% 20.78x
Mysticism 0.22% 20.21x
India Cluster 4.67% 16.03x
Routers, Switches & Networking 3.95% 14.39x
Smart Travel 0.90% 12.19x
Promo Codes 0.27% 11.18x
Computers & Accessories 9.25% 10.43x
Apple Blogs & Hacks 6.50% 10.19x
Mobile Industry Information 0.20% 10.04x
Composition Percentage: The overlap percentage between the Electronic Accessories audience and the Content Affinity attribute.
Index: A comparison of the Electronic Accessories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Electronic Accessories audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male