Dstillery Audiences

ELECTRONIC CABLING

Audience Size: 126.4 Thousand Devices

Explore the Electronic Cabling Audience

Below you'll find more information about the Electronic Cabling audience, broken down in different categories based on their digital and physical behaviors. These are 126.4 thousand unique devices whose actions qualify for the Electronic Cabling audience.

Dstillery Crafted Audiences

INTERESTS

The Electronic Cabling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Electronic Cabling audience is Smart Home Product Researchers.

Interest Composition Index
Smart Home Product Researchers 62.24% 23.34x
Product Manuals Researchers 55.28% 21.64x
Ink & Toner Shoppers 52.97% 19.89x
Model Aircraft and Rocket Hobbyists 58.19% 18.37x
Power Tools Shoppers 46.84% 18.21x
Enterprise Field Services Researchers 52.73% 17.63x
Light Bulb Shoppers 44.89% 17.37x
Home Networking Researchers 49.36% 17.03x
Electronics Shoppers 45.82% 16.99x
Internet Speed Testers 45.70% 16.98x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Interest attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Electronic Cabling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Electronic Cabling audience is Patagonia.

Location Composition Index
Patagonia 0.02% 3.65x
Brooks Brothers 0.04% 2.89x
Ann Taylor 0.02% 2.54x
Madewell 0.01% 2.22x
Express 0.05% 1.87x
Lane Bryant 0.04% 1.81x
American Eagle Outfitters 0.05% 1.68x
Jos A. Bank Clothiers 0.04% 1.60x
H&M 0.04% 1.35x
Michael Kors 0.03% 1.35x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Location attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Electronic Cabling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Electronic Cabling audience is apc.com.

Website Composition Index
apc.com 33.19% 485.12x
leviton.com 12.95% 220.50x
legrand.us 17.82% 160.21x
digikey.com 16.14% 158.90x
te.com 11.66% 153.11x
arubanetworks.com 7.55% 151.52x
hubbell.com 16.35% 143.41x
vmware.com 5.89% 137.62x
ecmag.com 7.28% 121.65x
cisco.com 7.51% 115.32x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Web attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Electronic Cabling audience is Computer Printers.

Content Affinity Composition Index
Computer Printers 5.38% 128.62x
Professional Audio Visual 4.71% 127.45x
Lighting & Power 19.23% 119.44x
Electrical Engineering 22.19% 73.61x
Data Centers 15.20% 68.87x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 1.25% 63.64x
Robotics 5.42% 60.67x
Home Improvement Contractor 3.09% 54.81x
Health & Safety Compliance 3.81% 54.40x
Paper & Packaging 2.11% 53.00x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Content Affinity attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Electronic Cabling audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male