Dstillery Audiences

ELECTRONIC CABLING

Audience Size: 137.7 Thousand Devices

Explore the Electronic Cabling Audience

Below you'll find more information about the Electronic Cabling audience, broken down in different categories based on their digital and physical behaviors. These are 137.7 thousand unique devices whose actions qualify for the Electronic Cabling audience.

Dstillery Crafted Audiences

INTERESTS

The Electronic Cabling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Electronic Cabling audience is Smart Home Product Researchers.

Interest Composition Index
Smart Home Product Researchers 64.36% 21.24x
Product Manuals Researchers 56.70% 20.95x
Model Aircraft and Rocket Hobbyists 57.50% 17.77x
Ink & Toner Shoppers 54.48% 17.66x
Power Tools Shoppers 47.84% 17.09x
Light Bulb Shoppers 46.06% 16.75x
Electronics Shoppers 46.73% 16.44x
Home Networking Researchers 50.58% 16.34x
Internet Speed Testers 45.50% 16.00x
Civil Engineers 53.84% 15.60x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Interest attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Electronic Cabling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Electronic Cabling audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 4.98x
Joe's Jeans 0.01% 4.03x
Carhartt 0.01% 3.19x
LL Bean 0.01% 2.35x
Chicos 0.08% 2.04x
Patagonia 0.02% 1.98x
Charlotte Russe 0.06% 1.78x
Jos A. Bank Clothiers 0.32% 1.74x
Gymboree 0.06% 1.55x
LOFT 0.07% 1.45x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Location attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Electronic Cabling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Electronic Cabling audience is apc.com.

Website Composition Index
apc.com 32.76% 420.78x
leviton.com 13.00% 202.37x
legrand.us 17.69% 156.51x
digikey.com 18.15% 146.04x
te.com 11.81% 144.23x
arubanetworks.com 7.54% 141.92x
hubbell.com 15.63% 130.23x
ecmweb.com 6.80% 129.18x
ecmag.com 7.08% 117.53x
vmware.com 7.34% 109.74x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Web attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Electronic Cabling audience is Computer Printers.

Content Affinity Composition Index
Computer Printers 5.92% 111.30x
Lighting & Power 20.28% 105.45x
Professional Audio Visual 5.11% 105.22x
Handyman Tools 0.16% 89.55x
Electrical Engineering 23.60% 65.82x
Data Centers 16.22% 60.63x
Robotics 6.06% 53.61x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 1.48% 49.98x
Home Improvement Contractor 4.08% 47.68x
Health & Safety Compliance 3.96% 47.02x
Composition Percentage: The overlap percentage between the Electronic Cabling audience and the Content Affinity attribute.
Index: A comparison of the Electronic Cabling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Electronic Cabling audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male