Dstillery Audiences

ENGINEERING

Audience Size: 11.3 Thousand Devices

Explore the Engineering Audience

Below you'll find more information about the Engineering audience, broken down in different categories based on their digital and physical behaviors. These are 11.3 thousand unique devices whose actions qualify for the Engineering audience.

Dstillery Crafted Audiences

INTERESTS

The Engineering audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engineering audience is Civil Engineers.

Interest Composition Index
Civil Engineers 59.09% 30.73x
Food Safety QA Professionals 24.55% 23.76x
Home Brewing Enthusiasts 18.18% 22.32x
Welding Tools and Supplies Shoppers 46.36% 19.64x
Business Incorporating & LLC Filing Researchers 31.82% 19.49x
Wood Carving Enthusiasts 22.73% 19.26x
Contractors & Construction Professionals 45.45% 19.19x
Commercial Architects and Designers 25.45% 19.08x
Finance Continuing Education Researchers 32.73% 18.43x
Shapewear & Leggings Shoppers 50.00% 17.91x
Composition Percentage: The overlap percentage between the Engineering audience and the Interest attribute.
Index: A comparison of the Engineering audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engineering audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engineering audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.94x
Composition Percentage: The overlap percentage between the Engineering audience and the Location attribute.
Index: A comparison of the Engineering audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engineering audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engineering audience is sciencing.com.

Website Composition Index
sciencing.com 27.06% 35.39x
academia.edu 13.67% 27.64x
inchcalculator.com 14.93% 24.49x
dummies.com 10.79% 20.76x
thingiverse.com 9.22% 18.84x
thecalculatorsite.com 10.45% 18.74x
researchgate.net 55.03% 18.60x
techwalla.com 11.01% 16.94x
omnicalculator.com 37.02% 16.91x
rapidtables.com 8.06% 16.26x
Composition Percentage: The overlap percentage between the Engineering audience and the Web attribute.
Index: A comparison of the Engineering audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engineering audience is Data, Analytics & Coding.

Content Affinity Composition Index
Data, Analytics & Coding 4.04% 41.57x
Woodwork 3.86% 30.49x
Science Education & Resources 3.68% 27.11x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 2.76% 26.63x
Motorsport Equipment 2.39% 23.38x
Math Reference 7.17% 17.65x
University Research 8.82% 17.36x
Canadian Auto 3.86% 13.35x
Garden Power Equipment 1.65% 12.44x
Backpacking 1.10% 10.84x
Composition Percentage: The overlap percentage between the Engineering audience and the Content Affinity attribute.
Index: A comparison of the Engineering audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engineering audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male