Explore the English as a Second Language Audience
Below you'll find more information about the English as a Second Language audience, broken down in different categories based on their digital and physical behaviors. These are 216.1 thousand unique devices whose actions qualify for the English as a Second Language audience.
INTERESTS
The English as a Second Language audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the English as a Second Language audience is Language Learners.
| Interest | Composition | Index |
| Language Learners | 57.49% | 14.10x |
| French Language Learners | 52.15% | 13.60x |
| Online Thesaurus Users | 58.93% | 13.25x |
| Teaching Resources Researchers | 44.93% | 12.59x |
| Spanish Language Learners | 44.59% | 12.41x |
| College Professors | 40.73% | 11.84x |
| United Nations Donors | 37.39% | 11.64x |
| Work Visa Researchers | 44.18% | 11.56x |
| Immigration Resource Researchers | 40.83% | 11.42x |
| Immigration Policy Researchers | 40.82% | 11.42x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Interest attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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APPAREL RETAILERS
The English as a Second Language audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the English as a Second Language audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.03% | 3.75x |
| American Apparel | 0.04% | 2.68x |
| Urban Outfitters | 0.04% | 2.02x |
| H&M | 0.06% | 1.69x |
| Ralph Lauren | 0.01% | 1.59x |
| Victoria's Secret | 0.11% | 1.58x |
| Armani | 0.02% | 1.44x |
| Old Navy | 0.07% | 1.43x |
| Mens Wearhouse | 0.05% | 1.35x |
| Zara | 0.02% | 1.34x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Location attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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WEBSITES
The English as a Second Language audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the English as a Second Language audience is islcollective.com.
| Website | Composition | Index |
| islcollective.com | 16.25% | 324.21x |
| ef.com | 12.51% | 300.19x |
| engvid.com | 9.92% | 254.92x |
| gingersoftware.com | 18.82% | 247.12x |
| busyteacher.org | 6.89% | 245.04x |
| usingenglish.com | 35.72% | 241.28x |
| italki.com | 32.74% | 222.99x |
| scribendi.com | 14.61% | 182.21x |
| proz.com | 10.45% | 142.21x |
| colorincolorado.org | 4.00% | 117.71x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Web attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the English as a Second Language audience is Teaching Abroad.
| Content Affinity | Composition | Index |
| Teaching Abroad | 1.06% | 98.62x |
| Foreign Language Education | 6.60% | 66.06x |
| Youth Educational Resources | 4.54% | 40.60x |
| Discount Books | 1.02% | 29.05x |
| Job Interview Process | 2.07% | 29.01x |
| Assorted Topics (Business Support ToolsForm Templates) | 1.01% | 28.63x |
| Online Learning | 0.24% | 28.34x |
| Children's Health | 3.73% | 28.00x |
| Math Education | 19.47% | 27.40x |
| Science Education & Resources | 23.09% | 26.43x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Content Affinity attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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DEMOGRAPHICS
The English as a Second Language audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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