Explore the English as a Second Language Audience
Below you'll find more information about the English as a Second Language audience, broken down in different categories based on their digital and physical behaviors. These are 24.9 thousand unique devices whose actions qualify for the English as a Second Language audience.
INTERESTS
The English as a Second Language audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the English as a Second Language audience is K12 Education Resource Researchers.
| Interest | Composition | Index |
| K12 Education Resource Researchers | 64.96% | 26.24x |
| Online Grammar Tool Users | 48.72% | 25.16x |
| Spanish Language Learners | 37.61% | 16.01x |
| Immigration Resource Researchers | 36.75% | 15.54x |
| Immigration Policy Researchers | 36.75% | 15.54x |
| Tutoring Resources Researchers | 35.04% | 15.52x |
| College Students | 34.19% | 15.36x |
| Online Test Prep Resource Readers | 41.88% | 15.21x |
| Teaching Resources Researchers | 40.17% | 14.86x |
| Government Student Loan Researchers | 44.44% | 14.69x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Interest attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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APPAREL RETAILERS
The English as a Second Language audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the English as a Second Language audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.11% | 4.98x |
| Free People | 0.01% | 2.25x |
| Old Navy | 0.04% | 1.86x |
| Coach | 0.01% | 1.37x |
| Carhartt | 0.08% | 0.56x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Location attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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WEBSITES
The English as a Second Language audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the English as a Second Language audience is grammarist.com.
| Website | Composition | Index |
| grammarist.com | 12.57% | 62.66x |
| macmillandictionary.com | 32.58% | 56.83x |
| lexico.com | 19.83% | 54.87x |
| readingrockets.org | 13.56% | 52.94x |
| hinative.com | 20.61% | 50.17x |
| linguee.com | 13.54% | 49.39x |
| cambridge.org | 51.44% | 44.08x |
| softschools.com | 11.33% | 42.66x |
| synonyms.com | 9.46% | 42.32x |
| quickanddirtytips.com | 16.12% | 42.24x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Web attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the English as a Second Language audience is Science Education & Resources.
| Content Affinity | Composition | Index |
| Science Education & Resources | 12.31% | 60.07x |
| Teaching Tools for Kids | 17.60% | 58.60x |
| Math Education | 15.33% | 44.58x |
| Historical Information - Museums & Libraries | 2.27% | 43.62x |
| University Research | 32.40% | 42.87x |
| K-12 Teacher Resources | 14.35% | 41.82x |
| School Curriculum | 3.85% | 37.21x |
| Child Development | 2.04% | 33.84x |
| Aid Groups | 2.42% | 30.32x |
| Children's Learning Tools | 6.12% | 27.19x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Content Affinity attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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DEMOGRAPHICS
The English as a Second Language audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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