Explore the English as a Second Language Audience
Below you'll find more information about the English as a Second Language audience, broken down in different categories based on their digital and physical behaviors. These are 389.9 thousand unique devices whose actions qualify for the English as a Second Language audience.
INTERESTS
The English as a Second Language audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the English as a Second Language audience is Language Learners.
| Interest | Composition | Index |
| Language Learners | 44.98% | 15.38x |
| Charitable Donors | 35.58% | 13.04x |
| College Professors | 32.06% | 12.87x |
| Poetry Readers | 31.33% | 12.56x |
| Study Abroad Researchers | 27.64% | 12.38x |
| eBook Readers | 27.22% | 12.28x |
| Yale University Fans | 29.30% | 11.80x |
| Parents of High School Students | 37.45% | 11.78x |
| Avid Readers | 26.83% | 11.58x |
| Harvard University Fans | 27.30% | 11.50x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Interest attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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APPAREL RETAILERS
The English as a Second Language audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the English as a Second Language audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.03% | 1.86x |
| Aeropostale | 0.04% | 1.58x |
| Kate Spade | 0.02% | 1.47x |
| Gap | 0.12% | 1.47x |
| Armani | 0.02% | 1.45x |
| Charlotte Russe | 0.02% | 1.45x |
| The Childrens Place | 0.05% | 1.36x |
| Express | 0.03% | 1.34x |
| Tommy Bahama | 0.03% | 1.32x |
| American Eagle Outfitters | 0.06% | 1.31x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Location attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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WEBSITES
The English as a Second Language audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the English as a Second Language audience is myenglishpages.com.
| Website | Composition | Index |
| myenglishpages.com | 9.50% | 398.56x |
| britishcouncil.org | 19.48% | 372.51x |
| really-learn-english.com | 7.88% | 371.56x |
| islcollective.com | 15.66% | 293.38x |
| engvid.com | 7.70% | 273.02x |
| foboko.com | 6.34% | 270.13x |
| verbix.com | 6.92% | 258.22x |
| tesol.org | 3.56% | 231.52x |
| usingenglish.com | 18.64% | 221.80x |
| ielts.org | 5.69% | 221.77x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Web attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the English as a Second Language audience is Teaching Abroad.
| Content Affinity | Composition | Index |
| Teaching Abroad | 1.82% | 83.52x |
| Foreign Language Education | 6.84% | 50.37x |
| Youth Educational Resources | 6.59% | 38.75x |
| Local & Travel England - East Midlands | 0.41% | 31.34x |
| Children's Health | 6.96% | 26.61x |
| Math Education | 22.30% | 26.07x |
| Online Learning | 0.54% | 23.69x |
| Assorted Topics #11640 (Business Support ToolsForm Templates) | 1.57% | 23.56x |
| International Travel | 2.29% | 23.44x |
| School Curriculum | 12.92% | 23.19x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Content Affinity attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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DEMOGRAPHICS
The English as a Second Language audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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