Explore the English as a Second Language Audience
Below you'll find more information about the English as a Second Language audience, broken down in different categories based on their digital and physical behaviors. These are 256.9 thousand unique devices whose actions qualify for the English as a Second Language audience.
INTERESTS
The English as a Second Language audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the English as a Second Language audience is Online Thesaurus Users.
| Interest | Composition | Index |
| Online Thesaurus Users | 50.11% | 15.83x |
| Language Learners | 52.99% | 15.24x |
| French Language Learners | 45.43% | 14.72x |
| Tutoring Resources Researchers | 39.47% | 14.13x |
| Spanish Language Learners | 39.74% | 13.75x |
| Immigration Resource Researchers | 36.72% | 13.50x |
| Immigration Policy Researchers | 36.71% | 13.49x |
| Teaching Resources Researchers | 40.27% | 13.20x |
| United Nations Donors | 36.64% | 13.14x |
| eBook Readers | 35.82% | 13.03x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Interest attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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APPAREL RETAILERS
The English as a Second Language audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the English as a Second Language audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.03% | 2.83x |
| Supreme | 0.02% | 2.32x |
| Uniqlo | 0.03% | 2.16x |
| American Apparel | 0.05% | 2.12x |
| Madewell | 0.04% | 2.04x |
| Topshop | 0.03% | 1.84x |
| Saint Laurent Paris | 0.01% | 1.81x |
| Free People | 0.03% | 1.80x |
| Zara | 0.03% | 1.78x |
| Abercrombie & Fitch | 0.05% | 1.71x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Location attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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WEBSITES
The English as a Second Language audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the English as a Second Language audience is myenglishpages.com.
| Website | Composition | Index |
| myenglishpages.com | 8.36% | 389.99x |
| islcollective.com | 14.24% | 288.67x |
| engvid.com | 9.11% | 271.59x |
| ef.com | 11.63% | 258.96x |
| usingenglish.com | 32.10% | 235.43x |
| foboko.com | 4.66% | 232.15x |
| busyteacher.org | 6.93% | 222.65x |
| gingersoftware.com | 23.28% | 201.27x |
| italki.com | 34.79% | 183.19x |
| scribendi.com | 14.21% | 162.65x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Web attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the English as a Second Language audience is Teaching Abroad.
| Content Affinity | Composition | Index |
| Teaching Abroad | 1.40% | 84.16x |
| Foreign Language Education | 6.56% | 59.43x |
| Home Décor, Furniture, & Decorating | 0.07% | 40.18x |
| Youth Educational Resources | 4.47% | 38.53x |
| International Travel | 1.57% | 29.80x |
| Discount Books | 1.61% | 27.67x |
| Job Interview Process | 3.74% | 26.55x |
| Children's Health | 4.93% | 26.04x |
| Science Education & Academia | 6.01% | 25.75x |
| Visa & Immigration | 2.91% | 25.68x |
Composition Percentage:
The overlap percentage between the English as a Second Language audience and the Content Affinity attribute.
Index: A comparison of the English as a Second Language audience to the internet population.
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DEMOGRAPHICS
The English as a Second Language audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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