Dstillery Audiences

ENTERTAINMENT & VIRAL NEWS

Audience Size: 15 Million Devices

Explore the Entertainment & Viral News Audience

Below you'll find more information about the Entertainment & Viral News audience, broken down in different categories based on their digital and physical behaviors. These are 15 million unique devices whose actions qualify for the Entertainment & Viral News audience.

Dstillery Crafted Audiences

INTERESTS

The Entertainment & Viral News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Entertainment & Viral News audience is Automotive Racing Enthusiasts.

Interest Composition Index
Automotive Racing Enthusiasts 15.70% 9.06x
Ancestry Researchers 13.14% 7.85x
Medicare Price Shoppers 25.78% 6.97x
UFC and MMA Fans 11.89% 6.84x
Retirees 10.41% 6.37x
Tea Party Policy Supporters 9.68% 5.83x
Country Music Fans 8.41% 5.75x
Solitaire Players 10.00% 5.37x
Retired Health Insurance Researchers 8.64% 5.32x
TV Junkies 6.78% 5.29x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Interest attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Entertainment & Viral News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Entertainment & Viral News audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.10x
Belk 0.01% 1.07x
Chicos 0.04% 1.03x
Dressbarn 0.04% 1.03x
Jos A. Bank Clothiers 0.14% 1.02x
Ralph Lauren 0.01% 0.99x
Carhartt 0.12% 0.98x
Lane Bryant 0.04% 0.98x
Mens Wearhouse 0.20% 0.97x
Express Outlets 0.00% 0.97x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Location attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Entertainment & Viral News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Entertainment & Viral News audience is americasspotlight.com.

Website Composition Index
americasspotlight.com 1.38% 24.02x
frank151.com 1.20% 23.44x
activly.com 4.83% 23.20x
thebuzztube.com 7.36% 22.73x
naturalhealthyliving.net 1.76% 22.50x
sportsjamm.com 1.78% 21.92x
horizontimes.com 6.93% 21.84x
iflmylife.com 5.24% 21.80x
historyinorbit.com 19.49% 21.62x
tworeddots.com 5.40% 21.59x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Web attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Entertainment & Viral News audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.69% 10.75x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.65% 9.93x
Right Wing Blogs - Political Activism 1.72% 9.00x
Muscle Cars 4.24% 8.40x
Assorted Topics (Freebies, Gardens, Jewelry) 7.77% 7.54x
Cars, Travel & Food 0.35% 7.42x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 7.28x
Assorted Topics (Car News, Animals, Viral Media) 2.31% 7.17x
Assorted Topics (Conservative News, Politics, Viral Media) 5.14% 7.03x
Right Wing Blogs - Conspiracy Theories 4.14% 6.95x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Content Affinity attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Entertainment & Viral News audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male