Dstillery Audiences

ENTERTAINMENT & VIRAL NEWS

Audience Size: 822.8 Thousand Devices

Explore the Entertainment & Viral News Audience

Below you'll find more information about the Entertainment & Viral News audience, broken down in different categories based on their digital and physical behaviors. These are 822.8 thousand unique devices whose actions qualify for the Entertainment & Viral News audience.

Dstillery Crafted Audiences

INTERESTS

The Entertainment & Viral News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Entertainment & Viral News audience is Automotive Racing Enthusiasts.

Interest Composition Index
Automotive Racing Enthusiasts 48.84% 18.14x
Retired Government Employees 9.09% 18.11x
Hospital Related Content Readers 53.29% 17.55x
Women’s Fashion Blogs Readers 13.46% 16.90x
Online Investors 49.40% 16.86x
Dog Lovers 18.61% 14.82x
Divorcees 12.63% 14.59x
Pet Owners 33.71% 14.49x
Entrepreneurs 35.37% 14.41x
Women’s Lifestyle Blogs Researchers 6.11% 14.22x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Interest attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Entertainment & Viral News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Entertainment & Viral News audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.02% 2.09x
Mens Wearhouse 0.01% 1.41x
Maurices 0.02% 1.05x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Location attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Entertainment & Viral News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Entertainment & Viral News audience is gloriousa.com.

Website Composition Index
gloriousa.com 11.51% 124.73x
interesticle.com 29.32% 121.60x
cleverst.com 14.68% 117.26x
journalistate.com 4.91% 106.06x
dailysportx.com 7.67% 101.03x
medicaregranny.com 3.68% 97.00x
economicr.com 3.55% 92.89x
mindfulgazette.com 2.79% 90.07x
megazinos.com 4.52% 86.43x
mynewpulse.com 1.01% 85.96x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Web attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Entertainment & Viral News audience is Natural & Healthy Living Researchers.

Content Affinity Composition Index
Natural & Healthy Living Researchers 0.05% 34.03x
Muscle Cars 4.81% 23.94x
Comedy Content 0.16% 23.23x
Spanish Lifestyle & Health 0.38% 16.76x
Assorted Topics (Car News, Animals, Viral Media) 0.90% 16.01x
Vancouver British Columbia Research Cluster 1.05% 15.77x
Parenting Blogs 1.00% 14.82x
Local & Travel England - North Midlands 0.08% 14.13x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.22% 12.64x
Canada Shopping - Lifestyle and Mommy Blogs 0.70% 12.62x
Composition Percentage: The overlap percentage between the Entertainment & Viral News audience and the Content Affinity attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Entertainment & Viral News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female