Explore the Entertainment & Viral News Audience
Below you'll find more information about the Entertainment & Viral News audience, broken down in different categories based on their digital and physical behaviors. These are 822.8 thousand unique devices whose actions qualify for the Entertainment & Viral News audience.
INTERESTS
The Entertainment & Viral News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Entertainment & Viral News audience is Automotive Racing Enthusiasts.
| Interest | Composition | Index |
| Automotive Racing Enthusiasts | 48.84% | 18.14x |
| Retired Government Employees | 9.09% | 18.11x |
| Hospital Related Content Readers | 53.29% | 17.55x |
| Women’s Fashion Blogs Readers | 13.46% | 16.90x |
| Online Investors | 49.40% | 16.86x |
| Dog Lovers | 18.61% | 14.82x |
| Divorcees | 12.63% | 14.59x |
| Pet Owners | 33.71% | 14.49x |
| Entrepreneurs | 35.37% | 14.41x |
| Women’s Lifestyle Blogs Researchers | 6.11% | 14.22x |
Composition Percentage:
The overlap percentage between the Entertainment & Viral News audience and the Interest attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
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APPAREL RETAILERS
The Entertainment & Viral News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Entertainment & Viral News audience is Urban Outfitters.
| Location | Composition | Index |
| Urban Outfitters | 0.02% | 2.09x |
| Mens Wearhouse | 0.01% | 1.41x |
| Maurices | 0.02% | 1.05x |
Composition Percentage:
The overlap percentage between the Entertainment & Viral News audience and the Location attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
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WEBSITES
The Entertainment & Viral News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Entertainment & Viral News audience is gloriousa.com.
| Website | Composition | Index |
| gloriousa.com | 11.51% | 124.73x |
| interesticle.com | 29.32% | 121.60x |
| cleverst.com | 14.68% | 117.26x |
| journalistate.com | 4.91% | 106.06x |
| dailysportx.com | 7.67% | 101.03x |
| medicaregranny.com | 3.68% | 97.00x |
| economicr.com | 3.55% | 92.89x |
| mindfulgazette.com | 2.79% | 90.07x |
| megazinos.com | 4.52% | 86.43x |
| mynewpulse.com | 1.01% | 85.96x |
Composition Percentage:
The overlap percentage between the Entertainment & Viral News audience and the Web attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Entertainment & Viral News audience is Natural & Healthy Living Researchers.
| Content Affinity | Composition | Index |
| Natural & Healthy Living Researchers | 0.05% | 34.03x |
| Muscle Cars | 4.81% | 23.94x |
| Comedy Content | 0.16% | 23.23x |
| Spanish Lifestyle & Health | 0.38% | 16.76x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.90% | 16.01x |
| Vancouver British Columbia Research Cluster | 1.05% | 15.77x |
| Parenting Blogs | 1.00% | 14.82x |
| Local & Travel England - North Midlands | 0.08% | 14.13x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.22% | 12.64x |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.70% | 12.62x |
Composition Percentage:
The overlap percentage between the Entertainment & Viral News audience and the Content Affinity attribute.
Index: A comparison of the Entertainment & Viral News audience to the internet population.
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DEMOGRAPHICS
The Entertainment & Viral News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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