Dstillery Audiences

EXOTIC PETS

Audience Size: 341.8 Thousand Devices

Explore the Exotic Pets Audience

Below you'll find more information about the Exotic Pets audience, broken down in different categories based on their digital and physical behaviors. These are 341.8 thousand unique devices whose actions qualify for the Exotic Pets audience.

Dstillery Crafted Audiences

INTERESTS

The Exotic Pets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Exotic Pets audience is Bird and Parrot Lovers.

Interest Composition Index
Bird and Parrot Lovers 78.97% 33.15x
Home Aquarium Enthusiasts 79.88% 32.28x
Reptile Enthusiasts 80.95% 30.68x
Koi Pond Enthusiasts 64.80% 24.29x
Pet Health and Nutrition Researchers 45.50% 21.24x
Aquarium Trip Planners 50.24% 20.77x
Animal Rights Researchers 45.59% 19.97x
Puppy and Dog Adopters 41.10% 18.43x
Pet Lovers 36.25% 17.20x
Dog Lovers 35.03% 17.17x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Interest attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Exotic Pets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Exotic Pets audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.02% 2.79x
Maurices 0.02% 2.10x
Carhartt 0.25% 1.79x
Aeropostale 0.01% 1.68x
Chicos 0.01% 1.68x
Buckle 0.01% 1.59x
Gap 0.01% 1.59x
Victoria's Secret 0.01% 1.09x
The Childrens Place 0.01% 1.09x
Old Navy 0.01% 1.06x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Location attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Web Insights

WEBSITES

The Exotic Pets audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Exotic Pets audience is saltwaterfish.com.

Website Composition Index
saltwaterfish.com 10.06% 453.10x
thatpetplace.com 9.29% 439.40x
liveaquaria.com 15.16% 436.53x
animal-world.com 12.61% 433.69x
thereeftank.com 7.80% 426.12x
joshsfrogs.com 11.27% 425.37x
firsttankguide.net 7.87% 417.73x
fishtanksdirect.com 13.16% 417.32x
backwaterreptiles.com 15.48% 407.29x
cichlid-forum.com 8.53% 389.89x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Web attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Exotic Pets audience is Pet Forums.

Content Affinity Composition Index
Pet Forums 7.03% 32.41x
Bird Watching 1.27% 30.73x
Pet Supplies 6.24% 26.93x
Homesteading 6.24% 22.06x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.71% 21.85x
Gadgets 0.25% 19.01x
Hobby Drones & Remote-Controlled Cars 0.96% 18.77x
Vaping 1.43% 18.43x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 3.00% 18.15x
Marijuana 0.79% 17.97x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Content Affinity attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Exotic Pets audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female