Dstillery Audiences

EXOTIC PETS

Audience Size: 403.2 Thousand Devices

Explore the Exotic Pets Audience

Below you'll find more information about the Exotic Pets audience, broken down in different categories based on their digital and physical behaviors. These are 403.2 thousand unique devices whose actions qualify for the Exotic Pets audience.

Dstillery Crafted Audiences

INTERESTS

The Exotic Pets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Exotic Pets audience is Home Aquarium Enthusiasts.

Interest Composition Index
Home Aquarium Enthusiasts 79.43% 28.60x
Reptile Enthusiasts 80.67% 26.85x
Koi Pond Enthusiasts 64.69% 22.34x
Bird and Parrot Lovers 77.30% 20.87x
Pet Health and Nutrition Researchers 46.49% 18.35x
Aquarium Trip Planners 48.62% 18.26x
Animal Rights Researchers 45.67% 17.90x
Puppy and Dog Adopters 41.13% 16.26x
Pet Lovers 37.32% 15.87x
Pet Owners 39.12% 15.33x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Interest attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Exotic Pets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Exotic Pets audience is Dressbarn.

Location Composition Index
Dressbarn 0.04% 2.03x
Old Navy 0.07% 1.53x
Buckle 0.04% 1.51x
The Childrens Place 0.06% 1.38x
Carhartt 0.30% 1.35x
Lane Bryant 0.03% 1.25x
Journeys 0.06% 1.24x
Gymboree 0.03% 1.16x
Mens Wearhouse 0.05% 1.13x
Zumiez 0.04% 1.11x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Location attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Web Insights

WEBSITES

The Exotic Pets audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Exotic Pets audience is 3reef.com.

Website Composition Index
3reef.com 6.28% 500.67x
thereeftank.com 7.40% 421.36x
saltwaterfish.com 10.81% 408.21x
thatpetplace.com 10.06% 398.17x
liveaquaria.com 16.59% 390.02x
animal-world.com 13.28% 388.43x
joshsfrogs.com 12.02% 379.92x
firsttankguide.net 8.44% 374.27x
cichlid-forum.com 7.35% 372.80x
fishtanksdirect.com 14.13% 371.64x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Web attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Exotic Pets audience is Pet Forums.

Content Affinity Composition Index
Pet Forums 6.29% 30.46x
Bird Watching 1.47% 27.99x
Pet Supplies 6.42% 23.31x
Homesteading 5.99% 21.55x
Marijuana 1.03% 18.31x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.70% 17.19x
Rural Living 0.07% 17.14x
Vaping 1.56% 16.05x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 3.04% 16.04x
Lawns & Pest Control 5.64% 15.70x
Composition Percentage: The overlap percentage between the Exotic Pets audience and the Content Affinity attribute.
Index: A comparison of the Exotic Pets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Exotic Pets audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female