Dstillery Audiences

EYE HEALTH & VISION

Audience Size: 86.1 Thousand Devices

Explore the Eye Health & Vision Audience

Below you'll find more information about the Eye Health & Vision audience, broken down in different categories based on their digital and physical behaviors. These are 86.1 thousand unique devices whose actions qualify for the Eye Health & Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Eye Health & Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eye Health & Vision audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 40.47% 19.94x
Wellness Enthusiasts 42.02% 19.67x
Psychiatrists 43.48% 18.34x
Ivy League College Researchers 38.13% 17.61x
Cholesterol Researchers 35.02% 17.51x
Medical Advice Researchers 33.37% 16.66x
Women's Health Researchers 35.99% 16.27x
Women's Fitness Enthusiasts 34.44% 15.66x
Yogis 34.92% 15.11x
College Students 34.44% 14.97x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Interest attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eye Health & Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eye Health & Vision audience is Old Navy.

Location Composition Index
Old Navy 0.06% 4.34x
American Eagle Outfitters 0.02% 2.86x
Patagonia 0.01% 2.73x
Express 0.01% 1.85x
Carhartt 0.17% 1.36x
Buckle 0.01% 1.08x
Urban Outfitters 0.01% 0.98x
Topshop 0.01% 0.61x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Location attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Web Insights

WEBSITES

The Eye Health & Vision audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Eye Health & Vision audience is aao.org.

Website Composition Index
aao.org 65.43% 235.42x
zennioptical.com 26.31% 152.78x
pearlevision.com 10.06% 141.80x
mhmedical.com 2.99% 50.33x
anxietycentre.com 4.26% 47.71x
cedars-sinai.edu 3.90% 45.33x
choosingwisely.org 3.23% 44.93x
jamanetwork.com 12.87% 43.30x
rsna.org 3.16% 42.96x
dermnetnz.org 4.51% 42.35x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Web attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eye Health & Vision audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 6.38% 48.57x
Reproductive Health 2.22% 41.09x
Natural Diet & Supplement Researchers 4.09% 36.06x
Dermatology 2.29% 33.28x
California Universities 2.64% 24.52x
Healthy Eating Researchers 1.90% 24.13x
Healthcare - Doctors & Diagnosis 5.31% 23.81x
Back & Spine 9.34% 23.42x
Nutrition & Diabetic Living 0.81% 22.04x
Hair & Beauty 1.66% 21.61x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Content Affinity attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eye Health & Vision audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female