Dstillery Audiences

EYE HEALTH & VISION

Audience Size: 532.3 Thousand Devices

Explore the Eye Health & Vision Audience

Below you'll find more information about the Eye Health & Vision audience, broken down in different categories based on their digital and physical behaviors. These are 532.3 thousand unique devices whose actions qualify for the Eye Health & Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Eye Health & Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eye Health & Vision audience is Eyeglasses & Contact Lens Buyers.

Interest Composition Index
Eyeglasses & Contact Lens Buyers 72.17% 25.95x
Eyeglasses Shoppers 44.92% 19.94x
Eye Health Researchers 29.26% 16.07x
Doctors 40.54% 15.65x
Medical Consultation Researchers 34.96% 15.57x
Pharmacy Shoppers 27.26% 14.93x
Gastrointestinal Researchers 35.10% 14.87x
Healthcare Industry 29.69% 14.83x
Medical Science Researchers 31.68% 14.76x
Sinus Researchers 29.58% 14.69x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Interest attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eye Health & Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eye Health & Vision audience is Express.

Location Composition Index
Express 0.03% 1.46x
Old Navy 0.06% 1.43x
Abercrombie & Fitch 0.02% 1.43x
Madewell 0.01% 1.35x
Coach 0.05% 1.34x
LOFT 0.04% 1.26x
Aeropostale 0.02% 1.25x
Ann Taylor 0.02% 1.22x
Gymboree 0.02% 1.22x
Zara 0.02% 1.21x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Location attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Web Insights

WEBSITES

The Eye Health & Vision audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Eye Health & Vision audience is lensesrx.com.

Website Composition Index
lensesrx.com 3.98% 307.55x
lasik.com 4.55% 243.93x
shadesdaddy.com 2.24% 223.80x
eyedoctorguide.com 2.14% 214.90x
blindness.org 2.58% 214.47x
brightfocus.org 11.89% 206.28x
bettereyewear.com 7.21% 198.70x
vintandyork.com 11.73% 194.35x
firmoo.com 35.60% 161.43x
mauijim.com 2.71% 151.61x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Web attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eye Health & Vision audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 8.86% 22.11x
Reproductive Health 8.62% 19.26x
Dental Health 6.93% 19.15x
Dermatology 11.40% 18.82x
Disease Cluster 4.70% 17.49x
Cardiac & Other Health Research 8.79% 17.31x
Perfume, Makeup & Cosmetics 1.88% 16.15x
Natural Diet & Supplement Researchers 9.10% 15.46x
Back & Spine 15.04% 15.31x
Hair & Beauty 6.24% 14.91x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Content Affinity attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eye Health & Vision audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999