Dstillery Audiences

EYE HEALTH & VISION

Audience Size: 23.3 Thousand Devices

Explore the Eye Health & Vision Audience

Below you'll find more information about the Eye Health & Vision audience, broken down in different categories based on their digital and physical behaviors. These are 23.3 thousand unique devices whose actions qualify for the Eye Health & Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Eye Health & Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eye Health & Vision audience is Eyeglasses Shoppers.

Interest Composition Index
Eyeglasses Shoppers 76.43% 29.71x
Eyeglasses & Contact Lens Buyers 76.43% 23.69x
Orlando Activities Researchers 34.29% 21.37x
Online Health Researchers 37.14% 21.26x
Medical Science Researchers 41.43% 20.42x
Pharmacy Shoppers 41.43% 20.27x
Foot Pain Sufferers 38.57% 19.90x
Heart Surgery Researchers 37.14% 19.19x
Ivy League College Researchers 35.00% 19.15x
Professional Medical Journal Readers 40.71% 18.99x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Interest attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eye Health & Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eye Health & Vision audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.73x
Urban Outfitters 0.01% 0.98x
Carhartt 0.14% 0.97x
Topshop 0.01% 0.61x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Location attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Web Insights

WEBSITES

The Eye Health & Vision audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Eye Health & Vision audience is cvs.com.

Website Composition Index
cvs.com 12.38% 31.32x
answers.yahoo.com 12.02% 28.28x
sciencedaily.com 17.15% 23.44x
healthprep.com 11.06% 21.27x
mediavine.com 21.19% 20.59x
harvard.edu 10.27% 20.17x
editorchoice.com 7.97% 20.15x
wikia.com 15.21% 19.53x
answers.com 11.27% 17.49x
hotels.com 11.12% 17.11x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Web attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eye Health & Vision audience is Medical & Pharmaceutical Scholarship.

Content Affinity Composition Index
Medical & Pharmaceutical Scholarship 3.95% 33.72x
Furniture Shopping 4.09% 25.06x
Medical Diagnostics 3.95% 24.81x
Assorted Topics (Television, Origami, Men's Health) 1.63% 20.75x
Healthcare - Dermatology & Aging 9.81% 20.29x
Spam Call Number Searchers 1.63% 20.07x
Home Furnishings 1.50% 20.00x
Teen Hair 2.18% 18.85x
Back & Spine 4.36% 18.58x
People Search 5.59% 18.48x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Content Affinity attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eye Health & Vision audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female