Dstillery Audiences

EYE HEALTH & VISION

Audience Size: 270.4 Thousand Devices

Explore the Eye Health & Vision Audience

Below you'll find more information about the Eye Health & Vision audience, broken down in different categories based on their digital and physical behaviors. These are 270.4 thousand unique devices whose actions qualify for the Eye Health & Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Eye Health & Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eye Health & Vision audience is Eyeglasses & Contact Lens Buyers.

Interest Composition Index
Eyeglasses & Contact Lens Buyers 79.70% 27.52x
Heart Surgery Researchers 47.54% 20.59x
Foot Pain Sufferers 47.16% 19.73x
Medical Science Researchers 47.05% 19.73x
Doctors 54.36% 19.63x
Medical Consultation Researchers 49.30% 19.36x
Eyeglasses Shoppers 53.79% 19.26x
Retired Budget Healthcare Shoppers 43.75% 18.44x
Orlando Activities Researchers 40.92% 18.36x
Retired Health Insurance Researchers 41.60% 18.32x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Interest attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eye Health & Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eye Health & Vision audience is Free People.

Location Composition Index
Free People 0.03% 1.89x
Lululemon 0.07% 1.84x
Intermix 0.01% 1.74x
Madewell 0.01% 1.62x
Columbia 0.01% 1.36x
Gymboree 0.06% 1.35x
Bonobos 0.10% 1.34x
Club Monaco 0.01% 1.32x
H&M 0.07% 1.30x
Patagonia 0.01% 1.28x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Location attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Web Insights

WEBSITES

The Eye Health & Vision audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Eye Health & Vision audience is aapos.org.

Website Composition Index
aapos.org 10.55% 362.02x
brightfocus.org 24.17% 278.99x
vintandyork.com 10.52% 265.15x
lensesrx.com 5.85% 259.90x
firmoo.com 28.15% 255.38x
zennioptical.com 15.53% 216.16x
qualsight.com 3.98% 199.23x
jcpenneyoptical.com 9.57% 146.16x
aao.org 69.97% 130.85x
uiowa.edu 6.96% 96.19x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Web attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eye Health & Vision audience is Reproductive Health.

Content Affinity Composition Index
Reproductive Health 5.56% 33.43x
Arthritis & Bones 8.58% 33.06x
Cardiac & Other Health Research 7.68% 30.54x
Dermatology 6.31% 27.88x
Natural Diet & Supplement Researchers 7.24% 25.74x
Healthy Eating Researchers 3.96% 24.45x
Assorted Topics (Elderly, Europe, Viral Media) 0.05% 24.11x
Disease Cluster 5.65% 24.10x
Dental Health 5.41% 23.73x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.22% 23.05x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Content Affinity attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eye Health & Vision audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female