Dstillery Audiences

EYE HEALTH & VISION

Audience Size: 18.6 Thousand Devices

Explore the Eye Health & Vision Audience

Below you'll find more information about the Eye Health & Vision audience, broken down in different categories based on their digital and physical behaviors. These are 18.6 thousand unique devices whose actions qualify for the Eye Health & Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Eye Health & Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Eye Health & Vision audience is Eyeglasses Shoppers.

Interest Composition Index
Eyeglasses Shoppers 70.41% 29.03x
Eyeglasses & Contact Lens Buyers 79.88% 26.27x
Foot Pain Sufferers 42.01% 22.54x
Medical Science Researchers 40.24% 22.03x
Wellness Enthusiasts 38.46% 21.24x
Professional Medical Journal Readers 42.60% 21.15x
Online Health Researchers 34.32% 20.96x
Seasonal Allergy Sufferers 39.05% 20.01x
Orlando Activities Researchers 30.18% 19.99x
Heartburn Sufferers 34.91% 19.67x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Interest attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Eye Health & Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Eye Health & Vision audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.73x
Carhartt 0.05% 1.13x
Urban Outfitters 0.01% 0.98x
Topshop 0.01% 0.61x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Location attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Web Insights

WEBSITES

The Eye Health & Vision audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Eye Health & Vision audience is barnesandnoble.com.

Website Composition Index
barnesandnoble.com 12.89% 30.38x
instructables.com 11.09% 30.14x
cvs.com 16.18% 28.39x
officedepot.com 8.02% 27.98x
answers.yahoo.com 15.73% 25.04x
healthprep.com 14.85% 24.58x
sciencedaily.com 21.69% 20.37x
editorchoice.com 11.05% 20.36x
buzznet.com 7.30% 20.15x
healthfully.com 5.75% 20.07x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Web attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Eye Health & Vision audience is Pharmacy.

Content Affinity Composition Index
Pharmacy 2.44% 40.98x
Medical & Pharmaceutical Scholarship 5.87% 37.06x
Medical Diagnostics 5.54% 29.28x
Healthcare - Dermatology & Aging 13.84% 28.65x
Paleo & Keto Diet Enthusiasts 1.88% 27.54x
Women Shoppers 2.44% 26.84x
Back & Spine 4.87% 25.57x
Fashion & Retail 1.77% 25.34x
Spam Call Number Searchers 2.33% 23.59x
People Search 8.31% 22.17x
Composition Percentage: The overlap percentage between the Eye Health & Vision audience and the Content Affinity attribute.
Index: A comparison of the Eye Health & Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Eye Health & Vision audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female