Dstillery Audiences

FARMING & AGRICULTURE

Audience Size: 292.4 Thousand Devices

Explore the Farming & Agriculture Audience

Below you'll find more information about the Farming & Agriculture audience, broken down in different categories based on their digital and physical behaviors. These are 292.4 thousand unique devices whose actions qualify for the Farming & Agriculture audience.

Dstillery Crafted Audiences

INTERESTS

The Farming & Agriculture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Farming & Agriculture audience is Cattle Industry New Readers.

Interest Composition Index
Cattle Industry New Readers 81.34% 48.65x
Farm Finance Researchers 64.63% 35.12x
Cattlemen and Pork Producers 63.09% 32.99x
Farmers 64.52% 31.95x
Tractor Shoppers 63.64% 29.85x
Mowing Equipment Shoppers 39.92% 26.25x
Food Safety QA Professionals 40.47% 21.53x
Dairy Industry New Readers 37.77% 21.30x
Horseback Riding Enthusiasts 38.91% 20.59x
Farming Simulator Video Game Fans 35.76% 19.72x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Interest attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Farming & Agriculture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Farming & Agriculture audience is Buckle.

Location Composition Index
Buckle 0.11% 2.15x
Mens Wearhouse 0.23% 0.86x
Jos A. Bank Clothiers 0.12% 0.74x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Location attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Farming & Agriculture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Farming & Agriculture audience is tsln.com.

Website Composition Index
tsln.com 16.91% 483.98x
thecombineforum.com 8.68% 472.63x
thefencepost.com 12.54% 411.69x
bigiron.com 25.39% 397.34x
agupdate.com 10.06% 351.74x
haytalk.com 6.38% 349.14x
beefmagazine.com 14.67% 330.28x
agriculture.com 18.49% 314.78x
agweb.com 67.98% 293.02x
farmprogress.com 14.98% 276.81x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Web attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Farming & Agriculture audience is Lawns & Pest Control.

Content Affinity Composition Index
Lawns & Pest Control 23.12% 37.85x
Garden Power Equipment 27.87% 33.26x
Equestrian Cluster 13.40% 31.34x
Auctions & Repossessions 3.43% 31.12x
South Dakota Cluster 12.47% 30.30x
Homesteading 8.47% 28.81x
Winnipeg Canada News 2.50% 28.02x
North Dakota Cluster 15.47% 26.79x
Trucks 8.85% 25.79x
Grocery & Food Service 5.35% 25.74x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Content Affinity attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Farming & Agriculture audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male