Dstillery Audiences

FARMING & AGRICULTURE

Audience Size: 301.8 Thousand Devices

Explore the Farming & Agriculture Audience

Below you'll find more information about the Farming & Agriculture audience, broken down in different categories based on their digital and physical behaviors. These are 301.8 thousand unique devices whose actions qualify for the Farming & Agriculture audience.

Dstillery Crafted Audiences

INTERESTS

The Farming & Agriculture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Farming & Agriculture audience is Tractor Shoppers.

Interest Composition Index
Tractor Shoppers 61.31% 27.51x
Farmers 62.91% 27.34x
Food Safety QA Professionals 38.52% 17.92x
Horse Owners 31.00% 16.46x
Commercial Truck Researchers 35.05% 15.68x
Farming Simulator Video Game Fans 35.98% 15.24x
Xtreme Sports Fans 32.49% 14.77x
Chicken Recipe Researchers 28.14% 14.54x
Truck Drivers 29.69% 14.34x
Foreman and Construction Managers 32.85% 14.16x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Interest attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Farming & Agriculture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Farming & Agriculture audience is Carhartt.

Location Composition Index
Carhartt 0.30% 1.81x
American Eagle Outfitters 0.05% 1.15x
The North Face 0.02% 0.91x
Old Navy 0.03% 0.84x
Chicos 0.03% 0.77x
Forever 21 0.02% 0.76x
Victoria's Secret 0.04% 0.73x
Gap 0.05% 0.72x
Urban Outfitters 0.03% 0.72x
Brooks Brothers 0.02% 0.72x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Location attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Farming & Agriculture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Farming & Agriculture audience is thecattlesite.com.

Website Composition Index
thecattlesite.com 10.79% 599.94x
thecombineforum.com 8.71% 514.72x
tsln.com 13.15% 505.55x
morningagclips.com 8.00% 461.78x
bigiron.com 23.92% 444.63x
thefencepost.com 11.07% 412.49x
agupdate.com 7.17% 393.40x
thepigsite.com 8.47% 392.22x
agriculture.com 14.74% 328.26x
agweb.com 63.94% 327.29x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Web attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Farming & Agriculture audience is Lawns & Pest Control.

Content Affinity Composition Index
Lawns & Pest Control 24.30% 40.01x
Homesteading 7.97% 34.05x
Auctions & Repossessions 3.80% 33.77x
Garden Power Equipment 29.38% 32.30x
Equestrian Cluster 13.61% 30.56x
South Dakota Cluster 10.77% 30.44x
Grocery & Food Service 5.84% 27.92x
North Dakota Cluster 12.75% 27.58x
Trucks 9.25% 25.66x
Winnipeg Canada News 3.06% 21.98x
Composition Percentage: The overlap percentage between the Farming & Agriculture audience and the Content Affinity attribute.
Index: A comparison of the Farming & Agriculture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Farming & Agriculture audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male