Dstillery Audiences

FLORIDA NAPLES NEWS CLUSTER

Audience Size: 430.8 Thousand Devices

Explore the Florida Naples News Cluster Audience

Below you'll find more information about the Florida Naples News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 430.8 thousand unique devices whose actions qualify for the Florida Naples News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Florida Naples News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Florida Naples News Cluster audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 43.11% 31.99x
Florida Trip Planners 51.74% 24.13x
Vacation Rental Accommodation Researchers 19.43% 19.80x
Beach House Second Home Owners 17.61% 18.06x
Orlando Activities Researchers 9.43% 16.71x
Cape Cod News Readers 30.74% 16.45x
Drama Show Watchers 19.83% 16.15x
Financial Business Intelligence Researchers 19.73% 15.43x
Liberal News Readers 17.12% 15.07x
Realtors & Real Estate Researchers 15.97% 15.03x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Interest attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Florida Naples News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Florida Naples News Cluster audience is Michael Kors.

Location Composition Index
Michael Kors 0.02% 2.19x
Chicos 0.03% 1.72x
Jos A. Bank Clothiers 0.02% 1.45x
Express 0.02% 1.36x
Gymboree 0.01% 1.25x
White House Black Market 0.02% 1.23x
Zumiez 0.01% 1.13x
Dressbarn 0.01% 1.10x
Banana Republic 0.01% 1.07x
American Eagle Outfitters 0.01% 0.83x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Location attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Florida Naples News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Florida Naples News Cluster audience is abc-7.com.

Website Composition Index
abc-7.com 9.99% 204.27x
naplesnews.com 55.02% 139.21x
fox4now.com 32.95% 124.97x
adelnews.com 1.85% 122.28x
srpressgazette.com 3.05% 120.02x
waltonsun.com 4.28% 119.55x
nbc-2.com 55.76% 117.86x
mortontimesnews.com 3.07% 116.38x
washingtontimesreporter.com 4.19% 115.57x
chillicothetimesbulletin.com 3.24% 115.20x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Web attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Florida Naples News Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 6.20% 97.22x
Ohio Universities 7.84% 35.40x
New Jersey Travel Location Cluster 10.56% 31.42x
New Hampshire News 11.80% 27.60x
Delaware Cluster 9.65% 23.52x
South Dakota Cluster 10.16% 23.25x
Northern California Cluster 14.73% 22.78x
Hudson Valley New York Media 13.82% 22.69x
Florida Jacksonville & Orlando Cluster 42.39% 21.47x
Rhode Island Cluster 9.71% 20.28x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Content Affinity attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Florida Naples News Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male