Dstillery Audiences

FLORIDA NAPLES NEWS CLUSTER

Audience Size: 1.2 Million Devices

Explore the Florida Naples News Cluster Audience

Below you'll find more information about the Florida Naples News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Florida Naples News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Florida Naples News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Florida Naples News Cluster audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 39.74% 20.71x
Florida Trip Planners 44.53% 20.07x
Palm Beach Trip Planners 30.24% 13.12x
South Atlantic State Fair Visitors 30.71% 11.97x
Beach House Second Home Owners 22.35% 11.64x
Liberal News Readers 22.16% 11.32x
Orlando Activities Researchers 21.30% 11.06x
Financial News Readers 21.22% 10.71x
South Atlantic Voters 29.53% 10.70x
Ocean Activists 21.07% 10.50x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Interest attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Florida Naples News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Florida Naples News Cluster audience is Gymboree.

Location Composition Index
Gymboree 0.01% 2.13x
Chicos 0.02% 1.81x
Dressbarn 0.01% 1.35x
Journeys 0.01% 1.15x
Old Navy 0.02% 1.03x
Victoria's Secret 0.01% 0.94x
Carhartt 0.10% 0.64x
Mens Wearhouse 0.01% 0.53x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Location attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Florida Naples News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Florida Naples News Cluster audience is gulfshorelife.com.

Website Composition Index
gulfshorelife.com 1.28% 151.83x
leehealth.org 1.32% 149.79x
cape-coral-daily-breeze.com 1.33% 147.27x
seminoleimmokaleecasino.com 1.88% 147.13x
capecoral.net 1.05% 138.09x
nealcommunities.com 1.73% 133.64x
mustdo.com 1.91% 133.06x
fifthavenuesouth.com 1.23% 128.83x
edisonfordwinterestates.org 1.32% 126.85x
michaelsaunders.com 2.28% 125.13x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Web attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Florida Naples News Cluster audience is Environmental Conservation.

Content Affinity Composition Index
Environmental Conservation 0.07% 14.80x
Florida Jacksonville & Orlando Cluster 38.99% 14.20x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.05% 14.18x
South Florida Cluster 43.55% 12.88x
South Carolina Travel 0.09% 12.70x
Assorted Topics (Viral Media, Paid Traffic) 14.42% 12.56x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.23% 12.29x
Florida Local News Cluster 54.47% 12.00x
Local & Travel England - North Midlands 0.05% 11.83x
Local & Travel England - Northern England 0.14% 10.97x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Content Affinity attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Florida Naples News Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female