Dstillery Audiences

FLORIDA NAPLES NEWS CLUSTER

Audience Size: 784.7 Thousand Devices

Explore the Florida Naples News Cluster Audience

Below you'll find more information about the Florida Naples News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 784.7 thousand unique devices whose actions qualify for the Florida Naples News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Florida Naples News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Florida Naples News Cluster audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 46.03% 25.15x
Florida Trip Planners 51.44% 21.05x
Beach House Second Home Owners 26.76% 15.76x
Orlando Activities Researchers 23.59% 15.59x
Liberal News Readers 26.09% 15.40x
Financial News Readers 25.33% 15.04x
Financial Business Intelligence Researchers 25.84% 14.75x
Cholesterol Researchers 21.66% 13.87x
Boston Trip Planners 23.99% 13.85x
TV Advertising Professionals 22.44% 13.71x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Interest attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Florida Naples News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Florida Naples News Cluster audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 2.23x
Chicos 0.03% 1.76x
J. Crew 0.02% 1.54x
Talbots 0.01% 1.14x
Hollister 0.01% 1.06x
Mens Wearhouse 0.03% 1.06x
Victoria's Secret 0.03% 1.00x
Banana Republic 0.02% 0.97x
Aeropostale 0.02% 0.96x
Buckle 0.02% 0.93x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Location attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Florida Naples News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Florida Naples News Cluster audience is abc-7.com.

Website Composition Index
abc-7.com 21.00% 137.41x
fifthavenuesouth.com 1.55% 132.29x
naplesnews.com 43.01% 107.00x
fox4now.com 36.55% 104.12x
news-press.com 57.99% 98.22x
snntv.com 3.45% 88.32x
nbc-2.com 69.93% 87.42x
marconews.com 3.47% 83.58x
news965.com 1.39% 81.34x
villages-news.com 25.51% 81.29x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Web attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Florida Naples News Cluster audience is Beach Vacations.

Content Affinity Composition Index
Beach Vacations 0.32% 16.94x
Florida Jacksonville & Orlando Cluster 43.21% 16.72x
South Florida Cluster 51.09% 15.92x
Assorted Topics (Viral Media, Paid Traffic) 19.38% 15.22x
Cuba & Mexico Media 0.13% 14.95x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.10% 14.78x
Environmental Conservation 0.07% 14.29x
Florida Local News Cluster 61.40% 14.18x
Local & Travel England - North Midlands 0.08% 13.83x
Alaska Cluster 1.44% 13.29x
Composition Percentage: The overlap percentage between the Florida Naples News Cluster audience and the Content Affinity attribute.
Index: A comparison of the Florida Naples News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Florida Naples News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male