Dstillery Audiences

FLOWER SHOPPING

Audience Size: 82.1 Thousand Devices

Explore the Flower Shopping Audience

Below you'll find more information about the Flower Shopping audience, broken down in different categories based on their digital and physical behaviors. These are 82.1 thousand unique devices whose actions qualify for the Flower Shopping audience.

Dstillery Crafted Audiences

INTERESTS

The Flower Shopping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower Shopping audience is Flower & Gift Basket Shoppers.

Interest Composition Index
Flower & Gift Basket Shoppers 58.09% 35.22x
Budget Grocery Shoppers 32.71% 23.78x
Retired Health Insurance Researchers 29.06% 21.18x
Retired Assisted Living Shoppers 31.37% 21.09x
Home Medical Supplies Shoppers 30.10% 19.80x
Senior Living Center Researchers 32.64% 19.73x
Bargain Shopping Researchers 26.42% 19.19x
Retirees 27.82% 19.13x
Online Directory Searchers 30.07% 19.07x
Heart Surgery Researchers 26.40% 18.81x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Interest attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower Shopping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower Shopping audience is Patagonia.

Location Composition Index
Patagonia 0.04% 3.05x
REI 0.05% 2.87x
Belk 0.03% 2.80x
Columbia 0.03% 2.44x
Everlane 0.01% 2.42x
Supreme 0.02% 2.17x
Joe's Jeans 0.01% 2.15x
LL Bean 0.01% 2.13x
J. Crew 0.10% 2.04x
Express Outlets 0.01% 1.96x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Location attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower Shopping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower Shopping audience is avasflowers.net.

Website Composition Index
avasflowers.net 40.65% 452.98x
dignitymemorial.com 9.33% 52.94x
collectionsetc.com 4.30% 50.20x
ucomparehealthcare.com 5.24% 49.87x
bbb.org 5.10% 40.51x
hallmark.com 4.23% 40.44x
allaboutbirds.org 3.09% 39.47x
bonton.com 2.56% 37.65x
clarksusa.com 2.77% 37.29x
everplans.com 5.03% 36.17x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Web attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower Shopping audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 1.02% 439.31x
Sports - Skiing, Snowboarding 1.37% 397.58x
Handyman Tools 0.93% 271.09x
Local & Travel England - North Midlands 0.59% 181.13x
Watches & Jewelry 0.31% 171.00x
ISPs & Local Services 0.17% 33.19x
Holiday Gifts 2.09% 31.97x
Home Decoration - Crafts & Kids 4.16% 28.56x
Custom Gifts 7.45% 27.43x
Discount Shopping 7.93% 27.37x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Content Affinity attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower Shopping audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female