Dstillery Audiences

FLOWER SHOPPING

Audience Size: 94.6 Thousand Devices

Explore the Flower Shopping Audience

Below you'll find more information about the Flower Shopping audience, broken down in different categories based on their digital and physical behaviors. These are 94.6 thousand unique devices whose actions qualify for the Flower Shopping audience.

Dstillery Crafted Audiences

INTERESTS

The Flower Shopping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower Shopping audience is Flower & Gift Basket Shoppers.

Interest Composition Index
Flower & Gift Basket Shoppers 58.48% 34.11x
Budget Grocery Shoppers 30.75% 22.57x
Retired Assisted Living Shoppers 28.87% 19.65x
Retired Health Insurance Researchers 26.56% 19.62x
Senior Living Center Researchers 30.05% 19.33x
Home Medical Supplies Shoppers 28.24% 19.09x
Casual Dining Restaurant Researchers 29.20% 18.59x
Online Directory Searchers 28.28% 18.40x
Retirees 26.52% 17.99x
Bargain Shopping Researchers 24.41% 17.74x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Interest attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower Shopping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower Shopping audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.33% 1.02x
Jos A. Bank Clothiers 0.17% 0.82x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Location attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower Shopping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower Shopping audience is flowershopping.com.

Website Composition Index
flowershopping.com 32.33% 548.68x
avasflowers.net 43.46% 423.54x
dignitymemorial.com 9.22% 49.80x
ucomparehealthcare.com 5.34% 46.25x
collectionsetc.com 4.32% 45.60x
yankeecandle.com 2.16% 40.75x
hallmark.com 4.20% 38.99x
bbb.org 5.14% 37.61x
doctorshealthpress.com 2.08% 37.26x
everplans.com 4.39% 36.83x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Web attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower Shopping audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 4.11% 28.43x
Holiday Gifts 1.90% 28.41x
Custom Gifts 7.06% 25.28x
Discount Shopping 7.81% 24.87x
Shopping Catalogs 5.48% 24.35x
Mail Order Food 4.18% 23.36x
Senior Care 2.62% 20.98x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.56% 19.68x
Bird Watching 1.75% 19.49x
Low Budget Shoppers 2.53% 18.48x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Content Affinity attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower Shopping audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female