Dstillery Audiences

FLOWER SHOPPING

Audience Size: 110.5 Thousand Devices

Explore the Flower Shopping Audience

Below you'll find more information about the Flower Shopping audience, broken down in different categories based on their digital and physical behaviors. These are 110.5 thousand unique devices whose actions qualify for the Flower Shopping audience.

Dstillery Crafted Audiences

INTERESTS

The Flower Shopping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower Shopping audience is Flower & Gift Basket Shoppers.

Interest Composition Index
Flower & Gift Basket Shoppers 62.52% 31.04x
Budget Grocery Shoppers 31.58% 15.91x
Online Directory Searchers 27.29% 14.63x
Retirees 27.57% 14.06x
Home Decor Shoppers 26.43% 13.84x
Discount Big Box Shoppers 23.94% 13.77x
Retired Assisted Living Shoppers 27.32% 13.46x
Retired Health Insurance Researchers 25.87% 13.45x
Bargain Shopping Researchers 22.93% 13.41x
Casual Dining Restaurant Researchers 32.43% 13.31x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Interest attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower Shopping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower Shopping audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.09% 1.97x
Gap 0.07% 1.20x
Carhartt 0.14% 0.97x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Location attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower Shopping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower Shopping audience is flowershopping.com.

Website Composition Index
flowershopping.com 33.05% 712.08x
avasflowers.net 45.11% 406.64x
ediblearrangements.com 2.94% 52.47x
belk.com 2.47% 45.54x
pier1.com 2.40% 44.36x
olivegarden.com 3.17% 44.33x
dignitymemorial.com 12.49% 44.16x
hickoryfarms.com 2.05% 44.10x
dressbarn.com 2.84% 42.92x
ucomparehealthcare.com 6.93% 39.70x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Web attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower Shopping audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 3.88% 24.64x
Custom Gifts 6.89% 24.45x
Holiday Gifts 1.77% 22.36x
Shopping Catalogs 5.68% 21.98x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.14% 21.40x
Mail Order Food 3.76% 21.23x
Home Printing 1.20% 19.52x
Discount Shopping 10.10% 19.13x
Bird Watching 2.17% 18.66x
Ancestry & Memorial Researchers 9.01% 16.74x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Content Affinity attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower Shopping audience resonates most for the following age and income brackets.
Age
45-54
Income
$50,000-$74,999