Dstillery Audiences

FLOWER SHOPPING

Audience Size: 13.1 Thousand Devices

Explore the Flower Shopping Audience

Below you'll find more information about the Flower Shopping audience, broken down in different categories based on their digital and physical behaviors. These are 13.1 thousand unique devices whose actions qualify for the Flower Shopping audience.

Dstillery Crafted Audiences

INTERESTS

The Flower Shopping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower Shopping audience is Flower & Gift Basket Shoppers.

Interest Composition Index
Flower & Gift Basket Shoppers 78.81% 23.95x
Retired Health Insurance Researchers 47.02% 17.88x
Heart Surgery Researchers 41.72% 17.35x
Generic Prescription Drug Shoppers 47.02% 17.27x
Pet Boarding and Sitter Researchers 43.05% 17.13x
Budget Grocery Shoppers 45.70% 16.98x
Big Box Shoppers 45.70% 16.62x
First Aid Researchers 43.05% 16.39x
Louisiana Activities Researchers 39.74% 16.22x
Orlando Activities Researchers 35.76% 16.11x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Interest attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower Shopping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower Shopping audience is American Apparel.

Location Composition Index
American Apparel 0.05% 3.67x
Urban Outfitters 0.04% 2.23x
Supreme 0.02% 2.17x
Hollister 0.04% 2.14x
Topshop 0.03% 2.00x
Coach 0.02% 1.99x
Armani 0.03% 1.98x
Free People 0.02% 1.88x
Patagonia 0.02% 1.85x
Levi Strauss 0.02% 1.76x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Location attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower Shopping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower Shopping audience is intelius.com.

Website Composition Index
intelius.com 15.48% 34.21x
hilton.com 12.18% 27.98x
tributes.com 27.36% 27.13x
petmd.com 12.95% 26.40x
officedepot.com 13.82% 25.35x
barnesandnoble.com 17.73% 22.49x
coolimba.com 14.56% 22.37x
history101.com 8.92% 22.05x
tradingblvd.com 14.18% 21.23x
misterstocks.com 11.64% 21.15x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Web attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower Shopping audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 5.47% 55.84x
Women Shoppers 6.62% 28.98x
Ancestry & Memorial Researchers 2.73% 26.75x
Pharmacy 4.17% 25.04x
Fashion & Retail 4.89% 22.22x
Medical Diagnostics 9.06% 21.21x
Furniture Shopping 12.95% 20.89x
African-American Hair 2.01% 20.29x
Shoes & Accessories 1.87% 19.75x
Quotes & Inspiration 7.77% 19.65x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Content Affinity attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower Shopping audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female