Dstillery Audiences

FLOWER SHOPPING

Audience Size: 109 Thousand Devices

Explore the Flower Shopping Audience

Below you'll find more information about the Flower Shopping audience, broken down in different categories based on their digital and physical behaviors. These are 109 thousand unique devices whose actions qualify for the Flower Shopping audience.

Dstillery Crafted Audiences

INTERESTS

The Flower Shopping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower Shopping audience is Flower & Gift Basket Shoppers.

Interest Composition Index
Flower & Gift Basket Shoppers 58.90% 30.42x
Budget Grocery Shoppers 33.73% 17.38x
Online Directory Searchers 28.99% 15.82x
Retired Health Insurance Researchers 26.01% 15.79x
Retirees 25.75% 15.54x
Retired Assisted Living Shoppers 29.47% 15.43x
Home Medical Supplies Shoppers 26.27% 15.23x
Senior Living Center Researchers 33.08% 15.14x
Home Decor Shoppers 27.04% 14.77x
Bargain Shopping Researchers 23.78% 14.64x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Interest attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower Shopping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower Shopping audience is Gymboree.

Location Composition Index
Gymboree 0.05% 2.13x
Banana Republic 0.07% 1.95x
The North Face 0.04% 1.78x
Patagonia 0.03% 1.78x
Kate Spade 0.03% 1.77x
Express 0.04% 1.76x
Dressbarn 0.06% 1.65x
Charlotte Russe 0.03% 1.63x
Victoria's Secret 0.12% 1.61x
REI 0.03% 1.56x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Location attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower Shopping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower Shopping audience is flowershopping.com.

Website Composition Index
flowershopping.com 32.39% 697.16x
avasflowers.net 46.45% 395.09x
save-on-crafts.com 2.46% 50.23x
dignitymemorial.com 9.27% 49.86x
ucomparehealthcare.com 5.34% 43.38x
yankeecandle.com 2.25% 40.53x
collectionsetc.com 4.28% 40.48x
hallmark.com 4.17% 39.85x
bbb.org 5.39% 37.93x
everplans.com 3.63% 37.31x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Web attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower Shopping audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 3.96% 27.01x
Holiday Gifts 1.84% 26.76x
Shopping Catalogs 5.77% 24.31x
Custom Gifts 6.81% 23.65x
Mail Order Food 4.56% 22.88x
Discount Shopping 7.83% 22.69x
Concert Posters 1.22% 22.12x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.22% 21.01x
Home Printing 0.93% 20.65x
Bird Watching 1.79% 20.33x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Content Affinity attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower Shopping audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female