Dstillery Audiences

FLOWER SHOPPING

Audience Size: 20.5 Thousand Devices

Explore the Flower Shopping Audience

Below you'll find more information about the Flower Shopping audience, broken down in different categories based on their digital and physical behaviors. These are 20.5 thousand unique devices whose actions qualify for the Flower Shopping audience.

Dstillery Crafted Audiences

INTERESTS

The Flower Shopping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Flower Shopping audience is Flower & Gift Basket Shoppers.

Interest Composition Index
Flower & Gift Basket Shoppers 69.55% 22.55x
Legal Advice Researchers 43.18% 15.30x
Generic Prescription Drug Shoppers 43.64% 15.19x
Budget Grocery Shoppers 43.64% 15.09x
Retired Health Insurance Researchers 40.91% 14.96x
Big Box Shoppers 43.64% 14.69x
Online Home Decor Shoppers 36.82% 14.39x
Home Exterior Design Enthusiasts 38.18% 14.29x
Heart Surgery Researchers 36.82% 14.04x
Discount Big Box Shoppers 38.18% 13.90x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Interest attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Flower Shopping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Flower Shopping audience is American Apparel.

Location Composition Index
American Apparel 0.05% 3.67x
Urban Outfitters 0.04% 2.23x
Supreme 0.02% 2.17x
Hollister 0.04% 2.14x
Topshop 0.03% 2.00x
Coach 0.02% 1.99x
Armani 0.03% 1.98x
Free People 0.02% 1.88x
Patagonia 0.02% 1.85x
Levi Strauss 0.02% 1.76x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Location attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Flower Shopping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Flower Shopping audience is avasflowers.net.

Website Composition Index
avasflowers.net 67.81% 177.10x
steinmart.com 9.11% 28.26x
overstock.com 11.64% 25.63x
walmart.com 9.33% 24.93x
cancer.org 9.92% 24.43x
shutterfly.com 6.78% 24.18x
radaris.com 5.85% 24.02x
dollartree.com 14.05% 21.86x
geniuskitchen.com 15.49% 21.35x
reservations.com 13.05% 20.05x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Web attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Flower Shopping audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 7.11% 35.44x
Custom Gifts 3.03% 32.06x
Bridal Fashion 1.33% 26.95x
Medical Supplies 2.09% 24.27x
Diabetes Research 2.75% 23.47x
Ancestry & Memorial Researchers 3.32% 21.54x
Shopping Catalogs 1.42% 20.07x
Arthritis & Bones 2.46% 19.83x
Disease Cluster 1.71% 19.52x
Mail Order Food 1.90% 18.92x
Composition Percentage: The overlap percentage between the Flower Shopping audience and the Content Affinity attribute.
Index: A comparison of the Flower Shopping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Flower Shopping audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female