Dstillery Audiences

FOOD BLOGS

Audience Size: 5.9 Million Devices

Explore the Food Blogs Audience

Below you'll find more information about the Food Blogs audience, broken down in different categories based on their digital and physical behaviors. These are 5.9 million unique devices whose actions qualify for the Food Blogs audience.

Dstillery Crafted Audiences

INTERESTS

The Food Blogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Food Blogs audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 11.25% 11.98x
Cook at Home Parents 20.03% 11.97x
Healthy Diet Recipe Researchers 18.97% 11.91x
Cooking Show Fans 17.48% 11.82x
Recipe Researchers 17.19% 11.62x
Healthy Snacks Shoppers 17.72% 11.50x
Gourmet Food & Wine Researchers 15.10% 11.50x
Home Kitchen Chefs 16.58% 11.36x
Pantry Recipes Researchers 9.55% 11.24x
Malaysian Food Enthusiasts 17.70% 11.10x
Composition Percentage: The overlap percentage between the Food Blogs audience and the Interest attribute.
Index: A comparison of the Food Blogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Food Blogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Food Blogs audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 2.54x
Maurices 0.02% 1.91x
The Childrens Place 0.01% 1.85x
Old Navy 0.01% 1.62x
Carhartt 0.07% 1.17x
Composition Percentage: The overlap percentage between the Food Blogs audience and the Location attribute.
Index: A comparison of the Food Blogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Food Blogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Food Blogs audience is 365daysofbakingandmore.com.

Website Composition Index
365daysofbakingandmore.com 2.65% 14.34x
auntbeesrecipes.com 1.61% 14.33x
centslessdeals.com 2.78% 14.15x
thisgrandmaisfun.com 1.12% 14.09x
numstheword.com 3.73% 14.08x
flouronmyface.com 1.83% 14.02x
snappygourmet.com 1.84% 14.00x
anaffairfromtheheart.com 5.62% 14.00x
carlsbadcravings.com 10.67% 13.99x
baking-sense.com 1.72% 13.98x
Composition Percentage: The overlap percentage between the Food Blogs audience and the Web attribute.
Index: A comparison of the Food Blogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Food Blogs audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.04% 12.31x
Low Carb Diets 3.14% 10.47x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.09% 10.46x
Coupons & Family 4.10% 10.28x
Cakes & Sweets 0.62% 10.23x
Home Decoration - Crafts & Kids 0.04% 9.84x
Female Lifestyle Content Readers 1.97% 9.48x
Assorted Topics (Family, Household Wellness, The Beach) 6.14% 9.43x
Mommy Bloggers 4.41% 9.38x
Stay at Home Mom 10.73% 9.37x
Composition Percentage: The overlap percentage between the Food Blogs audience and the Content Affinity attribute.
Index: A comparison of the Food Blogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Food Blogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female