Explore the Food & Recipe Content Enthusiasts Audience
Below you'll find more information about the Food & Recipe Content Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 11.8 million unique devices whose actions qualify for the Food & Recipe Content Enthusiasts audience.
INTERESTS
The Food & Recipe Content Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Food & Recipe Content Enthusiasts audience is Gourmet Food & Wine Researchers.
| Interest | Composition | Index |
| Gourmet Food & Wine Researchers | 21.45% | 11.23x |
| Cooking Show Fans | 22.50% | 10.96x |
| Home Kitchen Chefs | 18.17% | 10.87x |
| Nutrition Conscious Eaters | 17.48% | 10.55x |
| Healthy Eaters | 17.25% | 10.52x |
| Italian Food Enthusiasts | 19.22% | 9.92x |
| Luxury Fitness Shoppers | 17.93% | 9.90x |
| Luxury Athletic Footwear Shoppers | 18.14% | 9.90x |
| Recipe Researchers | 18.23% | 9.72x |
| Home Kitchen Bakers | 18.13% | 9.50x |
Composition Percentage:
The overlap percentage between the Food & Recipe Content Enthusiasts audience and the Interest attribute.
Index: A comparison of the Food & Recipe Content Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Food & Recipe Content Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Food & Recipe Content Enthusiasts audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 1.54x |
| Joe's Jeans | 0.01% | 1.44x |
| Levi Strauss | 0.02% | 1.36x |
| Patagonia | 0.02% | 1.36x |
| Calvin Klein | 0.01% | 1.35x |
| Kate Spade | 0.02% | 1.32x |
| Uniqlo | 0.02% | 1.31x |
| Saint Laurent Paris | 0.01% | 1.31x |
| Urban Outfitters | 0.07% | 1.31x |
| Supreme | 0.01% | 1.30x |
Composition Percentage:
The overlap percentage between the Food & Recipe Content Enthusiasts audience and the Location attribute.
Index: A comparison of the Food & Recipe Content Enthusiasts audience to the internet population.
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WEBSITES
The Food & Recipe Content Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Food & Recipe Content Enthusiasts audience is thelittlekitchen.net.
| Website | Composition | Index |
| thelittlekitchen.net | 1.28% | 27.71x |
| tastingtable.com | 4.93% | 27.67x |
| whiteonricecouple.com | 1.49% | 26.61x |
| showmetheyummy.com | 7.07% | 26.32x |
| epicurious.com | 41.96% | 26.28x |
| mykoreankitchen.com | 1.57% | 25.83x |
| foodrepublic.com | 3.21% | 25.59x |
| iheartrecipes.com | 5.95% | 23.89x |
| foodandwine.com | 39.92% | 23.56x |
| laylita.com | 1.81% | 22.57x |
Composition Percentage:
The overlap percentage between the Food & Recipe Content Enthusiasts audience and the Web attribute.
Index: A comparison of the Food & Recipe Content Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Food & Recipe Content Enthusiasts audience is Assorted Topics (Family, Household Wellness, The Beach).
| Content Affinity | Composition | Index |
| Assorted Topics (Family, Household Wellness, The Beach) | 2.89% | 9.87x |
| Cooking Recipe & Ingredient Researchers | 25.37% | 9.82x |
| Vegetarian Diet | 10.49% | 9.28x |
| Stay at Home Mom | 9.61% | 8.98x |
| Consumer Packaged Goods | 11.98% | 8.98x |
| Food Cluster | 2.41% | 8.68x |
| Cakes & Sweets | 2.63% | 8.41x |
| Mail Order Food | 1.65% | 8.29x |
| Grilling | 1.69% | 8.28x |
| Low Carb Diets | 5.23% | 8.25x |
Composition Percentage:
The overlap percentage between the Food & Recipe Content Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Food & Recipe Content Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Food & Recipe Content Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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