Dstillery Audiences

FRANCO-AFRICAN CLUSTER

Audience Size: 50.7 Thousand Devices

Explore the Franco-African Cluster Audience

Below you'll find more information about the Franco-African Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 50.7 thousand unique devices whose actions qualify for the Franco-African Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Franco-African Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Franco-African Cluster audience is Readers of Caribbean Content.

Interest Composition Index
Readers of Caribbean Content 35.15% 13.39x
Readers of Jamaican Content 24.33% 11.85x
FC Barcelona Fans 17.65% 8.99x
Readers of Dominican Republic Content 24.43% 8.99x
Miami Trip Planners 14.74% 6.79x
Charitable Donors 17.34% 6.47x
Caribbean Trip Planners 15.63% 6.32x
Tennis Players 11.47% 6.05x
Readers of Cuban Content 12.78% 5.86x
Africa Trip Planners 11.89% 5.68x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Interest attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Franco-African Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Franco-African Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.08% 0.52x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Location attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Franco-African Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Franco-African Cluster audience is tvanouvelles.ca.

Website Composition Index
tvanouvelles.ca 9.98% 97.56x
journaldemontreal.com 11.78% 89.84x
tva.canoe.ca 6.39% 57.32x
jamaicaobserver.com 6.39% 55.51x
circulaire-en-ligne.ca 5.61% 55.34x
marfeel.com 4.83% 48.95x
duproprio.com 8.24% 44.45x
readersdigest.ca 5.72% 42.94x
iga.net 6.40% 36.78x
onlineradiobox.com 6.83% 29.71x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Web attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Franco-African Cluster audience is French News & Gossip Cluster.

Content Affinity Composition Index
French News & Gossip Cluster 23.58% 193.24x
Quebec Job Seeker Cluster 9.05% 73.48x
South Africa News Cluster 7.87% 41.96x
Canada Online Shopping Cluster 9.13% 37.71x
Quebec Real Estate 6.95% 37.69x
Canadian Lifestyle 13.04% 34.14x
French Canadian Cluster 19.95% 31.25x
Internet Radio 4.99% 30.51x
Aid Groups 5.35% 29.86x
Quebec Vacation Research Cluster 4.97% 25.96x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Content Affinity attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Franco-African Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male