Dstillery Audiences

FRANCO-AFRICAN CLUSTER

Audience Size: 50.7 Thousand Devices

Explore the Franco-African Cluster Audience

Below you'll find more information about the Franco-African Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 50.7 thousand unique devices whose actions qualify for the Franco-African Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Franco-African Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Franco-African Cluster audience is Readers of Caribbean Content.

Interest Composition Index
Readers of Caribbean Content 33.42% 12.85x
Readers of Jamaican Content 25.75% 12.82x
FC Barcelona Fans 17.46% 9.65x
Readers of Dominican Republic Content 24.66% 9.00x
Miami Trip Planners 15.52% 6.80x
Charitable Donors 17.66% 6.65x
Caribbean Trip Planners 15.74% 6.22x
Tennis Players 11.44% 6.09x
Womens Equality Advocates 15.76% 5.96x
Readers of Cuban Content 13.30% 5.88x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Interest attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Franco-African Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Franco-African Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.12% 0.82x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Location attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Franco-African Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Franco-African Cluster audience is lapresse.ca.

Website Composition Index
lapresse.ca 14.66% 140.77x
journaldemontreal.com 12.83% 108.58x
tva.canoe.ca 7.34% 62.11x
jamaicaobserver.com 6.89% 61.15x
readersdigest.ca 7.43% 48.97x
duproprio.com 8.82% 48.24x
iga.net 7.03% 45.65x
onlineradiobox.com 6.54% 33.07x
telesurtv.net 3.64% 26.82x
lenecrologue.com 4.14% 26.23x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Web attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Franco-African Cluster audience is French News & Gossip Cluster.

Content Affinity Composition Index
French News & Gossip Cluster 22.58% 175.59x
Quebec Job Seeker Cluster 10.29% 73.08x
Canada Online Shopping Cluster 9.57% 42.59x
South Africa News Cluster 7.83% 42.42x
Quebec Real Estate 7.65% 40.38x
Canadian Lifestyle 14.03% 37.85x
French Canadian Cluster 21.63% 33.85x
Internet Radio 4.90% 32.02x
Aid Groups 5.81% 31.51x
Quebec Vacation Research Cluster 5.87% 27.85x
Composition Percentage: The overlap percentage between the Franco-African Cluster audience and the Content Affinity attribute.
Index: A comparison of the Franco-African Cluster audience to the internet population.