Dstillery Audiences

FRENCH CANADIAN CLUSTER

Audience Size: 992.4 Thousand Devices

Explore the French Canadian Cluster Audience

Below you'll find more information about the French Canadian Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 992.4 thousand unique devices whose actions qualify for the French Canadian Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The French Canadian Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the French Canadian Cluster audience is Beard Care Shoppers.

Interest Composition Index
Beard Care Shoppers 23.81% 8.92x
Cocktail Recipe Researchers 15.89% 6.64x
Crafting Enthusiasts 15.94% 6.12x
Canada Trip Planners 14.00% 5.48x
French Language Learners 7.01% 2.98x
Tire Shoppers 5.87% 2.27x
Mahjong Players 4.49% 2.27x
Online Maps and Driving Directions Searchers 5.16% 2.02x
Software Directory Researchers 5.11% 1.98x
Elite Cycling Gear Shoppers 3.63% 1.75x
Composition Percentage: The overlap percentage between the French Canadian Cluster audience and the Interest attribute.
Index: A comparison of the French Canadian Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The French Canadian Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the French Canadian Cluster audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 0.90x
White House Black Market 0.01% 0.54x
Mens Wearhouse 0.02% 0.51x
Composition Percentage: The overlap percentage between the French Canadian Cluster audience and the Location attribute.
Index: A comparison of the French Canadian Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The French Canadian Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the French Canadian Cluster audience is zone911.com.

Website Composition Index
zone911.com 3.56% 232.50x
10-trucs.com 1.16% 227.94x
gratuit.ca 3.19% 224.99x
ztele.com 1.81% 221.92x
yellowshoes.com 1.94% 221.47x
tvasports.ca 12.10% 221.01x
patrickmorin.com 2.22% 220.48x
sain-et-naturel.com 2.30% 220.41x
985fm.ca 3.45% 220.19x
rythmefm.com 2.66% 220.16x
Composition Percentage: The overlap percentage between the French Canadian Cluster audience and the Web attribute.
Index: A comparison of the French Canadian Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the French Canadian Cluster audience is Canada Online Shopping Cluster.

Content Affinity Composition Index
Canada Online Shopping Cluster 20.78% 113.90x
Quebec Hunting & Outdoors Cluster 10.38% 112.47x
Quebec Real Estate 18.27% 111.82x
Quebec Vacation Research Cluster 15.73% 101.90x
Canadian Lifestyle 34.22% 100.96x
French Education 4.18% 99.43x
Quebec Job Seeker Cluster 10.53% 98.95x
France Online Music & Quiz Content Cluster 8.70% 92.16x
French News & Gossip Cluster 12.50% 82.09x
Quebec Vacations 13.89% 48.67x
Composition Percentage: The overlap percentage between the French Canadian Cluster audience and the Content Affinity attribute.
Index: A comparison of the French Canadian Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The French Canadian Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male