Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 12.7 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 12.7 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is Gamers.

Interest Composition Index
Gamers 24.15% 8.08x
PokemonGo Fans 25.66% 8.07x
Destiny Video Game Fans 26.21% 8.02x
Video Gamers 18.76% 8.02x
Video and Computer Gaming Enthusiasts 19.88% 7.96x
Nintendo Enthusiasts 24.53% 7.96x
eSports Enthusiasts 21.71% 7.57x
Xbox Enthusiasts 23.38% 7.53x
Movie and Game Review Readers 14.58% 7.25x
Virtual Reality Enthusiasts 19.49% 7.19x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.98x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is gamersheroes.com.

Website Composition Index
gamersheroes.com 5.79% 14.28x
xboxachievements.com 1.50% 14.20x
gamingbolt.com 1.26% 14.18x
mynintendonews.com 1.05% 14.17x
destructoid.com 8.25% 14.17x
vg247.com 11.97% 14.17x
gosunoob.com 9.26% 14.13x
playstationtrophies.org 2.05% 14.13x
segmentnext.com 6.17% 14.11x
usgamer.net 10.03% 14.07x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 1.43% 7.90x
PC Gamers 10.09% 7.26x
Casual & Nintendo Gamers 24.55% 7.25x
Roleplay & Fantasy Games 0.05% 7.14x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.02% 7.14x
Anime 1.75% 6.89x
Magic & Games 3.49% 6.71x
Collectibles - Toys & Collectibles 6.03% 6.67x
Phone & Computer Game Downloaders 0.03% 6.45x
RPG & MMO Video Game Fans 9.21% 5.92x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male