Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 16 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 16 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is Gamers.

Interest Composition Index
Gamers 27.10% 9.08x
PokemonGo Fans 27.96% 9.03x
Video Gamers 24.83% 8.99x
Video and Computer Gaming Enthusiasts 23.49% 8.90x
Nintendo Enthusiasts 26.49% 8.89x
Destiny Video Game Fans 26.04% 8.68x
eSports Enthusiasts 25.23% 8.49x
Xbox Enthusiasts 26.25% 8.37x
PlayStation Enthusiasts 25.02% 8.13x
Movie and Game Review Readers 21.24% 7.83x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is American Apparel.

Location Composition Index
American Apparel 0.03% 1.27x
REI 0.01% 1.25x
Zumiez 0.09% 1.23x
Uniqlo 0.02% 1.21x
Buckle 0.06% 1.18x
Hollister 0.05% 1.16x
Ann Taylor 0.02% 1.16x
Journeys 0.11% 1.15x
Forever 21 0.05% 1.15x
American Eagle Outfitters 0.06% 1.15x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is mentalmars.com.

Website Composition Index
mentalmars.com 1.29% 15.67x
rpgsite.net 3.69% 15.65x
gamersheroes.com 6.82% 15.62x
gematsu.com 2.57% 15.46x
gosunoob.com 8.03% 15.42x
powerpyx.com 5.24% 15.41x
dualshockers.com 4.55% 15.35x
shacknews.com 5.61% 15.34x
gameranx.com 7.09% 15.31x
allgamers.com 1.19% 15.27x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 3.34% 8.94x
PC Gamers 11.03% 7.92x
Casual & Nintendo Gamers 34.21% 7.62x
Roleplay & Fantasy Games 0.31% 7.58x
Magic & Games 2.65% 7.22x
Collectibles - Toys & Collectibles 9.50% 7.15x
Anime 4.27% 6.92x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.35% 6.85x
RPG & MMO Video Game Fans 14.12% 6.21x
Minecraft Video Game Players 3.86% 6.20x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male