GAMING CONTENT READERS

Audience Size: 11.5 Million Devices

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Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 11.5 million unique devices whose actions qualify for the Gaming Content Readers audience.

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is PokemonGo Fans.

Interest	Composition	Index
PokemonGo Fans	26.41%	12.04x
Video and Computer Gaming Enthusiasts	21.98%	11.74x
Nintendo Enthusiasts	27.94%	11.46x
eSports Enthusiasts	24.40%	11.31x
Gamers	53.70%	11.13x
Video Gamers	46.30%	10.98x
Xbox Enthusiasts	27.98%	10.86x
Movie and Game Review Readers	15.90%	9.93x
Call of Duty Enthusiasts	21.78%	9.45x
Online Role Playing Game Enthusiasts	21.50%	9.22x

Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.

Index: A comparison of the Gaming Content Readers audience to the internet population.

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is American Apparel.

Location	Composition	Index
American Apparel	0.03%	1.18x
Madewell	0.02%	1.18x
Urban Outfitters	0.05%	1.15x
Free People	0.02%	1.14x
H&M	0.04%	1.13x
Lorna Jane	0.01%	1.12x
Patagonia	0.01%	1.11x
Zumiez	0.03%	1.11x
The North Face	0.02%	1.10x
Uniqlo	0.01%	1.09x

Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.

Index: A comparison of the Gaming Content Readers audience to the internet population.

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is tamrielfoundry.com.

Website	Composition	Index
tamrielfoundry.com	0.09%	33.86x
rpgsite.net	3.14%	33.41x
elderscrollsonline.info	0.55%	33.33x
mfgday.com	0.03%	33.24x
vgfaq.com	0.03%	33.17x
mydish.com	0.03%	32.80x
winbuzzer.com	0.04%	32.73x
gamersheroes.com	9.02%	32.73x
elderscrollsguides.com	0.02%	32.71x
truetrophies.com	0.08%	32.70x

Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.

Index: A comparison of the Gaming Content Readers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity	Composition	Index
Studio & Franchise Video Game Players	7.22%	14.27x
PC Gamers	8.28%	12.72x
Casual & Nintendo Gamers	22.11%	12.37x
Magic & Games	2.41%	10.45x
Roleplay & Fantasy Games	0.32%	10.18x
Collectibles - Toys & Collectibles	9.60%	9.29x
Anime	4.88%	8.62x
Technology News	4.98%	8.29x
Minecraft Video Game Players	2.20%	8.01x
RPG & MMO Video Game Fans	15.72%	7.95x

Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.

Index: A comparison of the Gaming Content Readers audience to the internet population.

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age and income brackets.

Age

18-24

Income

$25,000-$49,999