Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 12.6 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 12.6 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is PokemonGo Fans.

Interest Composition Index
PokemonGo Fans 24.49% 10.83x
Video and Computer Gaming Enthusiasts 20.35% 10.57x
Destiny Video Game Fans 26.78% 10.53x
Nintendo Enthusiasts 24.71% 10.41x
eSports Enthusiasts 22.58% 10.28x
Gamers 50.34% 10.10x
Video Gamers 44.50% 9.91x
Xbox Enthusiasts 25.44% 9.90x
Diablo Video Game Fans 21.48% 9.43x
Hearthstone Video Game Fans 22.12% 9.08x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.11x
Patagonia 0.01% 1.09x
American Apparel 0.03% 1.08x
Joe's Jeans 0.00% 1.07x
REI 0.02% 1.06x
Gymboree 0.04% 1.06x
Free People 0.02% 1.06x
Abercrombie & Fitch 0.02% 1.05x
Urban Outfitters 0.04% 1.05x
Columbia 0.01% 1.03x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is rpgsite.net.

Website Composition Index
rpgsite.net 3.75% 28.12x
gamersheroes.com 10.03% 27.67x
siliconera.com 3.92% 27.44x
gematsu.com 2.83% 27.31x
pushsquare.com 4.62% 27.15x
playstationtrophies.org 1.48% 27.13x
gameinformer.com 6.93% 27.01x
gameranx.com 8.58% 26.97x
segmentnext.com 9.08% 26.93x
hardcoregamer.com 1.68% 26.93x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 6.78% 12.56x
PC Gamers 9.02% 11.08x
Casual & Nintendo Gamers 25.17% 10.81x
Roleplay & Fantasy Games 0.30% 9.29x
Magic & Games 2.40% 9.22x
Collectibles - Toys & Collectibles 9.32% 8.32x
Anime 4.37% 8.18x
Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) 0.49% 7.59x
RPG & MMO Video Game Fans 14.47% 7.50x
Technology News 5.16% 7.39x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male