Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 11.5 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 11.5 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is Gamers.

Interest Composition Index
Gamers 26.88% 7.57x
PokemonGo Fans 27.42% 7.55x
Video Gamers 22.93% 7.49x
Nintendo Enthusiasts 25.89% 7.42x
Video and Computer Gaming Enthusiasts 23.45% 7.42x
Destiny Video Game Fans 26.85% 7.38x
eSports Enthusiasts 24.03% 7.11x
Movie and Game Review Readers 19.50% 6.89x
Xbox Enthusiasts 24.82% 6.86x
PlayStation Enthusiasts 25.39% 6.69x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.30x
Buckle 0.01% 1.28x
Journeys 0.01% 1.26x
Mens Wearhouse 0.01% 1.17x
Chicos 0.01% 1.13x
Maurices 0.02% 1.12x
Victoria's Secret 0.01% 1.11x
Old Navy 0.02% 1.07x
The Childrens Place 0.01% 1.01x
Carhartt 0.14% 0.98x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is shacknews.com.

Website Composition Index
shacknews.com 1.96% 13.20x
powerpyx.com 2.05% 13.20x
gamersheroes.com 6.54% 13.17x
gamecrate.com 1.76% 13.12x
rpgsite.net 4.48% 13.11x
gamingbolt.com 1.01% 13.07x
gematsu.com 2.29% 13.07x
playstationlifestyle.net 3.15% 13.01x
gosunoob.com 8.31% 12.99x
segmentnext.com 8.15% 12.99x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 2.51% 7.48x
PC Gamers 11.57% 6.83x
Roleplay & Fantasy Games 0.18% 6.68x
Casual & Nintendo Gamers 32.62% 6.68x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.15% 6.59x
Magic & Games 2.94% 6.46x
Anime 3.20% 6.46x
Collectibles - Toys & Collectibles 8.87% 6.34x
Drawing & Animation 0.02% 6.25x
Minecraft Video Game Players 3.47% 5.91x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male