Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 12.2 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 12.2 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is Video Gamers.

Interest Composition Index
Video Gamers 12.62% 5.74x
Movie and Game Review Readers 21.38% 5.73x
PokemonGo Fans 20.40% 5.72x
Video Game Shoppers 21.74% 5.72x
Destiny Video Game Fans 19.33% 5.71x
Gamers 21.43% 5.70x
Video and Computer Gaming Enthusiasts 16.11% 5.70x
Xbox Enthusiasts 23.76% 5.70x
PlayStation Enthusiasts 21.21% 5.69x
Call of Duty Enthusiasts 21.71% 5.66x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.11x
Maurices 0.02% 1.10x
Old Navy 0.01% 1.02x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is usgamer.net.

Website Composition Index
usgamer.net 1.92% 10.94x
gameclubz.com 1.03% 10.82x
gamerpillar.com 1.37% 10.76x
xboxachievements.com 1.17% 10.75x
neoseeker.com 4.21% 10.68x
gameranx.com 4.27% 10.63x
segmentnext.com 4.16% 10.59x
playstationtrophies.org 1.80% 10.58x
siliconera.com 3.86% 10.57x
guidefall.com 1.57% 10.56x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 1.11% 5.67x
Casual & Nintendo Gamers 16.29% 5.28x
Anime 1.26% 5.04x
Collectibles - Toys & Collectibles 3.50% 4.85x
Magic & Games 3.28% 4.82x
Technology News 4.64% 4.47x
PC Gamers 5.59% 4.41x
Fantasy Name Generators 1.80% 4.09x
Online Mini Game Players 0.68% 4.03x
RPG & MMO Video Game Fans 5.74% 3.97x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male