Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 14.3 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 14.3 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is Gamers.

Interest Composition Index
Gamers 20.25% 7.49x
PokemonGo Fans 22.38% 7.48x
Video Gamers 15.33% 7.48x
Video and Computer Gaming Enthusiasts 17.36% 7.42x
Destiny Video Game Fans 24.79% 7.41x
Nintendo Enthusiasts 21.23% 7.39x
eSports Enthusiasts 18.83% 7.14x
Movie and Game Review Readers 11.28% 7.01x
Xbox Enthusiasts 21.61% 6.95x
Virtual Reality Enthusiasts 17.26% 6.77x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is Zumiez.

Location Composition Index
Zumiez 0.03% 1.16x
Hollister 0.02% 1.13x
Lane Bryant 0.03% 1.11x
Buckle 0.04% 1.10x
The Childrens Place 0.05% 1.09x
Mens Wearhouse 0.04% 1.08x
Journeys 0.05% 1.07x
Victoria's Secret 0.06% 1.07x
Express 0.04% 1.07x
Gymboree 0.02% 1.06x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is gamersheroes.com.

Website Composition Index
gamersheroes.com 4.41% 13.32x
gamingbolt.com 1.33% 13.31x
xboxachievements.com 1.42% 13.24x
destructoid.com 6.75% 13.21x
usgamer.net 6.73% 13.20x
playstationtrophies.org 1.90% 13.18x
vg247.com 11.43% 13.17x
gameranx.com 5.03% 13.11x
segmentnext.com 6.12% 13.11x
rockpapershotgun.com 10.16% 13.10x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 1.41% 7.35x
PC Gamers 6.55% 6.95x
Casual & Nintendo Gamers 22.28% 6.79x
Anime 1.26% 6.55x
Magic & Games 3.88% 6.39x
Collectibles - Toys & Collectibles 4.87% 6.26x
Consumer Rewards 0.02% 6.12x
Roleplay & Fantasy Games 0.03% 6.05x
Technology News 8.88% 5.71x
RPG & MMO Video Game Fans 8.27% 5.61x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male