Dstillery Audiences

GAMING CONTENT READERS

Audience Size: 15.6 Million Devices

Explore the Gaming Content Readers Audience

Below you'll find more information about the Gaming Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 15.6 million unique devices whose actions qualify for the Gaming Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Gaming Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gaming Content Readers audience is Gamers.

Interest Composition Index
Gamers 30.67% 10.68x
PokemonGo Fans 31.32% 10.57x
Video Gamers 27.39% 10.52x
Video and Computer Gaming Enthusiasts 26.36% 10.35x
Nintendo Enthusiasts 30.26% 10.32x
Destiny Video Game Fans 29.65% 9.98x
eSports Enthusiasts 27.60% 9.77x
Xbox Enthusiasts 29.15% 9.56x
PlayStation Enthusiasts 28.40% 9.16x
Movie and Game Review Readers 21.16% 9.12x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Interest attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gaming Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gaming Content Readers audience is The North Face.

Location Composition Index
The North Face 0.01% 1.26x
REI 0.01% 1.23x
American Apparel 0.02% 1.22x
Aeropostale 0.05% 1.21x
Hollister 0.04% 1.21x
Buckle 0.04% 1.19x
Zumiez 0.06% 1.18x
Forever 21 0.04% 1.18x
Journeys 0.08% 1.16x
Uniqlo 0.01% 1.16x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Location attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gaming Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gaming Content Readers audience is rpgsite.net.

Website Composition Index
rpgsite.net 3.61% 19.82x
gamersheroes.com 6.87% 19.75x
gematsu.com 2.74% 19.46x
gosunoob.com 8.41% 19.33x
segmentnext.com 8.85% 19.24x
dualshockers.com 4.54% 19.22x
mentalmars.com 1.55% 19.22x
gameranx.com 6.88% 19.19x
vg247.com 18.39% 19.13x
gearnuke.com 1.87% 19.13x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Web attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gaming Content Readers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 3.60% 10.53x
PC Gamers 10.62% 9.23x
Casual & Nintendo Gamers 33.11% 8.89x
Roleplay & Fantasy Games 0.33% 8.71x
Magic & Games 2.66% 8.29x
Collectibles - Toys & Collectibles 9.67% 8.20x
Anime 4.17% 7.64x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.39% 7.64x
RPG & MMO Video Game Fans 14.75% 7.01x
Technology News 10.70% 6.95x
Composition Percentage: The overlap percentage between the Gaming Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Gaming Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gaming Content Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male