Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 4.5 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Atlanta United Fans.

Interest Composition Index
Atlanta United Fans 36.94% 17.37x
Georgia Trip Planners 36.82% 13.52x
Atlanta Trip Planners 54.35% 11.71x
South Carolina Gamecocks Fans 18.64% 10.17x
Tampa and St Petersburg Trip Planners 17.47% 9.95x
Liberal News Readers 14.08% 9.86x
TV Advertising Professionals 14.25% 8.78x
Financial Business Intelligence Researchers 13.25% 8.64x
Entertainment Industry Decision Makers 13.97% 8.56x
SEC Fans 16.71% 8.48x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Belk.

Location Composition Index
Belk 0.05% 3.17x
Brooks Brothers 0.04% 1.41x
Express Outlets 0.00% 1.23x
Joe's Jeans 0.00% 1.17x
Club Monaco 0.01% 1.05x
Madewell 0.01% 1.02x
Tommy Bahama 0.02% 0.99x
REI 0.02% 0.99x
Free People 0.01% 0.96x
Michael Kors 0.01% 0.94x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is northside.com.

Website Composition Index
northside.com 1.01% 75.25x
accessatlanta.com 3.17% 73.10x
atlantasymphony.org 1.07% 72.15x
infiniteenergycenter.com 1.32% 71.09x
mdjonline.com 2.46% 69.18x
dekalbmedical.org 1.08% 68.86x
visitathensga.com 1.16% 67.73x
georgiamls.com 4.32% 67.51x
atlantatrails.com 2.15% 67.51x
gainesvilletimes.com 1.77% 64.78x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 6.45% 18.56x
South Carolina Travel 0.50% 15.21x
Assorted Topics #11662 (Viral Media, Paid Traffic) 3.90% 12.03x
Southeast College Athletics 1.48% 9.56x
Fox News Content Consumers 7.02% 9.17x
Alabama News 16.70% 9.16x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.19% 8.99x
Assorted Topics #11524 (Viral Media, Paid Traffic) 0.01% 8.94x
Local & Travel England - North Midlands 0.02% 8.19x
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.29% 8.19x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male