Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 5.8 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Atlanta United Fans.

Interest Composition Index
Atlanta United Fans 40.19% 16.99x
Georgia Activities Researchers 37.46% 16.57x
Atlanta Trip Planners 37.44% 14.76x
South Carolina Gamecocks Fans 25.17% 11.78x
Tampa and St Petersburg Trip Planners 22.61% 10.99x
Georgia Trip Planners 33.39% 10.81x
Liberal News Readers 21.72% 10.43x
Financial Business Intelligence Researchers 19.46% 9.26x
Financial News Readers 18.97% 9.23x
Conservative News Readers 20.43% 9.14x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Belk.

Location Composition Index
Belk 0.02% 2.73x
REI 0.01% 1.50x
The Childrens Place 0.04% 1.04x
Jos A. Bank Clothiers 0.03% 1.04x
Buckle 0.03% 0.98x
Zumiez 0.03% 0.97x
Brooks Brothers 0.01% 0.97x
Chicos 0.03% 0.97x
Journeys 0.05% 0.97x
Talbots 0.02% 0.96x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is georgiamls.com.

Website Composition Index
georgiamls.com 2.34% 34.91x
myajc.com 1.37% 34.86x
choa.org 2.25% 33.89x
unionrecorder.com 1.21% 33.82x
atlantahumane.org 1.05% 33.70x
onlineathens.com 4.00% 32.75x
wsbradio.com 5.10% 32.74x
gwinnettdailypost.com 7.36% 32.54x
gainesvilletimes.com 1.39% 32.44x
whatnowatlanta.com 1.60% 32.39x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 10.81% 14.75x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.38% 11.52x
South Carolina Travel 0.08% 10.55x
Fox News Content Consumers 7.90% 10.12x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.04% 9.79x
Assorted Topics (Viral Media, Paid Traffic) 9.79% 9.38x
Right Wing Blogs - Political Activism 0.29% 9.22x
Southeast College Athletics 0.81% 9.07x
Mississippi News 7.85% 8.86x
Cars, Travel & Food 0.06% 8.84x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male