Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 2.9 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Georgia Activities Researchers.

Interest Composition Index
Georgia Activities Researchers 34.69% 23.80x
Atlanta United Fans 36.25% 20.06x
Liberal News Readers 14.51% 13.86x
Tampa and St Petersburg Trip Planners 15.50% 11.94x
Georgia County and Local Fair Visitors 37.23% 11.52x
Financial Business Intelligence Researchers 13.68% 11.44x
Financial News Readers 11.72% 11.29x
Advertising Professionals 13.33% 10.79x
Law Enforcement Officers 17.97% 10.09x
TV Advertising Professionals 11.38% 9.91x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Chicos.

Location Composition Index
Chicos 0.01% 1.03x
Lane Bryant 0.01% 1.00x
Old Navy 0.02% 0.87x
White House Black Market 0.01% 0.82x
American Eagle Outfitters 0.01% 0.82x
Mens Wearhouse 0.02% 0.82x
Gap 0.01% 0.82x
The Childrens Place 0.02% 0.79x
Carhartt 0.12% 0.73x
Express 0.01% 0.73x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is wsbradio.com.

Website Composition Index
wsbradio.com 2.29% 44.59x
gwinnettdailypost.com 7.73% 40.28x
dawsonnews.com 1.20% 40.14x
cbs46.com 17.71% 40.02x
mdjonline.com 4.81% 39.42x
atlantatrails.com 1.70% 39.00x
fox5atlanta.com 16.42% 38.68x
whatnowatlanta.com 4.65% 38.68x
13wmaz.com 12.89% 37.89x
dawgnation.com 7.70% 36.28x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 8.69% 17.01x
Environmental Conservation 0.02% 10.21x
Right Wing Blogs - Political Activism 0.01% 9.24x
Central California Cluster 1.37% 9.12x
Australia & New Zealand Media 0.73% 9.01x
San Francisco Bay Area Cluster 7.36% 8.51x
Fox News Content Consumers 3.01% 8.42x
Lawns & Pest Control 0.11% 8.40x
Mississippi News 5.96% 8.31x
Northern California Cluster 5.15% 8.08x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male