Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 5.3 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Atlanta United Fans.

Interest Composition Index
Atlanta United Fans 44.34% 16.39x
Georgia Activities Researchers 41.42% 16.04x
Atlanta Trip Planners 40.81% 14.00x
South Carolina Gamecocks Fans 28.20% 11.55x
Tampa and St Petersburg Trip Planners 25.31% 10.64x
Georgia Trip Planners 35.44% 10.24x
Liberal News Readers 24.38% 9.85x
Conservative News Readers 22.79% 8.92x
SEC Fans 24.43% 8.91x
Entertainment Industry Decision Makers 20.11% 8.85x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Belk.

Location Composition Index
Belk 0.03% 2.65x
Brooks Brothers 0.03% 1.17x
Tommy Bahama 0.01% 1.09x
Kate Spade 0.02% 1.08x
Old Navy 0.07% 0.99x
The Childrens Place 0.07% 0.98x
Jos A. Bank Clothiers 0.03% 0.96x
Madewell 0.02% 0.95x
White House Black Market 0.05% 0.94x
Journeys 0.09% 0.94x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is myajc.com.

Website Composition Index
myajc.com 1.81% 40.85x
georgiamls.com 2.93% 40.30x
unionrecorder.com 1.23% 39.67x
atlantahumane.org 1.12% 39.62x
onlineathens.com 4.20% 38.38x
choa.org 2.94% 37.91x
gwinnettdailypost.com 7.10% 37.90x
wsbradio.com 4.90% 37.69x
mdjonline.com 7.80% 37.45x
gainesvilletimes.com 1.16% 37.43x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 10.18% 15.44x
South Carolina Travel 0.11% 11.64x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.49% 10.63x
Fox News Content Consumers 8.85% 10.46x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 10.27x
Assorted Topics (Viral Media, Paid Traffic) 9.67% 9.84x
Southeast College Athletics 1.00% 9.46x
Right Wing Blogs - Political Activism 0.67% 9.38x
Mississippi News 7.30% 9.27x
Local & Travel England - North Midlands 0.04% 9.13x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male