Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 4.6 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Atlanta United Fans.

Interest Composition Index
Atlanta United Fans 35.05% 14.50x
Georgia Activities Researchers 41.38% 13.51x
Atlanta Trip Planners 39.79% 10.26x
South Carolina Gamecocks Fans 23.23% 10.22x
Liberal News Readers 25.27% 9.37x
Tampa and St Petersburg Trip Planners 25.94% 8.98x
Financial Business Intelligence Researchers 23.08% 8.58x
Financial News Readers 21.92% 8.53x
SEC Fans 22.33% 8.45x
Law Enforcement Officers 26.02% 8.16x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.25x
Chicos 0.01% 1.23x
LOFT 0.01% 1.18x
Gap 0.01% 1.17x
White House Black Market 0.01% 1.11x
The Childrens Place 0.01% 1.11x
Express 0.01% 1.10x
Mens Wearhouse 0.01% 1.06x
Victoria's Secret 0.02% 0.97x
Carhartt 0.15% 0.96x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is gainesvilletimes.com.

Website Composition Index
gainesvilletimes.com 1.81% 31.80x
41nbc.com 1.45% 31.52x
mdjonline.com 8.15% 31.06x
wsbradio.com 4.35% 30.45x
gwinnettdailypost.com 9.72% 30.33x
stonemountainpark.com 1.08% 30.32x
fox5atlanta.com 16.88% 30.04x
atlantatrails.com 2.33% 29.97x
whatnowatlanta.com 2.99% 29.71x
macon.com 8.77% 29.61x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 13.31% 12.30x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.15% 11.76x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 9.25x
Right Wing Blogs - Political Activism 0.10% 8.42x
Local & Travel England - North Midlands 0.05% 8.22x
Fox News Content Consumers 7.03% 8.19x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.06% 8.02x
South Carolina Travel 0.05% 7.81x
Mississippi News 9.57% 7.81x
Southeast College Athletics 0.44% 7.68x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male