Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 5.8 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Atlanta United Fans.

Interest Composition Index
Atlanta United Fans 41.19% 16.58x
Georgia Activities Researchers 38.18% 15.74x
Atlanta Trip Planners 38.45% 13.98x
South Carolina Gamecocks Fans 26.86% 11.03x
Georgia Trip Planners 34.54% 10.66x
Tampa and St Petersburg Trip Planners 23.98% 10.08x
Liberal News Readers 21.79% 9.64x
SEC Fans 22.51% 8.77x
Financial News Readers 18.77% 8.66x
Financial Business Intelligence Researchers 19.35% 8.54x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Belk.

Location Composition Index
Belk 0.02% 2.66x
Madewell 0.01% 1.14x
Brooks Brothers 0.02% 1.12x
Jos A. Bank Clothiers 0.04% 1.10x
Victoria's Secret 0.09% 1.05x
Old Navy 0.07% 1.03x
Lane Bryant 0.03% 1.03x
Banana Republic 0.06% 1.00x
Journeys 0.05% 0.99x
White House Black Market 0.05% 0.99x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is myajc.com.

Website Composition Index
myajc.com 2.27% 44.38x
georgiamls.com 3.55% 42.72x
unionrecorder.com 1.22% 42.51x
atlantahumane.org 1.06% 42.01x
onlineathens.com 4.08% 41.96x
whatnowatlanta.com 1.20% 41.88x
gainesvilletimes.com 1.00% 41.27x
gwinnettdailypost.com 7.01% 41.24x
wsbradio.com 4.31% 40.51x
macon.com 7.26% 40.25x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 10.06% 14.97x
South Carolina Travel 0.12% 11.14x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.08% 10.36x
Assorted Topics (Viral Media, Paid Traffic) 8.42% 9.49x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.60% 9.25x
Fox News Content Consumers 10.73% 8.89x
Local & Travel England - North Midlands 0.04% 8.85x
Mississippi News 6.25% 8.66x
Southeast College Athletics 1.05% 8.51x
Right Wing Blogs - Political Activism 0.92% 8.39x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female