Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 6.8 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Georgia Activities Researchers.

Interest Composition Index
Georgia Activities Researchers 22.13% 26.58x
Atlanta United Fans 30.36% 26.45x
Atlanta Trip Planners 27.96% 20.80x
Liberal News Readers 12.01% 18.58x
South Carolina Gamecocks Fans 19.90% 17.41x
Country Music Fans 14.92% 16.88x
Tampa and St Petersburg Trip Planners 13.38% 16.38x
Readers of South Asian Content 11.84% 16.01x
Financial Business Intelligence Researchers 11.49% 15.99x
Conservative News Readers 14.92% 15.77x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is LOFT.

Location Composition Index
LOFT 0.03% 3.63x
The Childrens Place 0.03% 3.37x
Journeys 0.03% 2.48x
Victoria's Secret 0.03% 2.36x
Maurices 0.03% 2.05x
Buckle 0.02% 1.81x
Chicos 0.02% 1.39x
Old Navy 0.03% 1.24x
Mens Wearhouse 0.02% 1.12x
Carhartt 0.07% 0.37x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is 41nbc.com.

Website Composition Index
41nbc.com 1.57% 23.47x
gainesvilletimes.com 1.90% 23.25x
mdjonline.com 8.32% 22.92x
atlantatrails.com 2.16% 22.20x
gwinnettdailypost.com 9.98% 22.18x
whatnowatlanta.com 2.65% 22.13x
stonemountainpark.com 1.31% 22.01x
wsbradio.com 4.19% 21.90x
onlineathens.com 5.47% 21.89x
fox5atlanta.com 18.48% 21.74x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 11.73% 17.89x
Southeast College Athletics 0.34% 13.94x
Food Cluster 0.44% 13.89x
Fox News Content Consumers 8.14% 13.74x
Assorted Topics (Viral Media, Paid Traffic) 10.28% 13.65x
Northern California Cluster 6.90% 12.62x
Smart Travel 1.84% 12.33x
Middle East News 2.51% 12.33x
Assorted Topics (Power Trains, Drones, Web Design) 0.54% 12.21x
Central California Cluster 2.55% 11.71x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male