Dstillery Audiences

GEORGIA CLUSTER

Audience Size: 3.8 Million Devices

Explore the Georgia Cluster Audience

Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Georgia Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Georgia Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Georgia Cluster audience is Georgia Activities Researchers.

Interest Composition Index
Georgia Activities Researchers 38.00% 18.99x
Atlanta United Fans 39.28% 17.51x
Atlanta Trip Planners 39.42% 13.66x
Liberal News Readers 22.02% 12.37x
South Carolina Gamecocks Fans 25.29% 11.92x
Tampa and St Petersburg Trip Planners 21.20% 11.72x
Financial Business Intelligence Researchers 19.21% 11.11x
Advertising Professionals 19.13% 10.88x
Financial News Readers 17.84% 10.83x
Media Buying Professionals 19.38% 10.74x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Georgia Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Belk.

Location Composition Index
Belk 0.01% 2.15x
Gymboree 0.02% 1.01x
Jos A. Bank Clothiers 0.02% 1.00x
H&M 0.01% 0.91x
White House Black Market 0.02% 0.87x
Banana Republic 0.02% 0.86x
Hollister 0.01% 0.86x
The Childrens Place 0.02% 0.85x
Old Navy 0.03% 0.84x
Chicos 0.02% 0.83x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Georgia Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Georgia Cluster audience is wsbradio.com.

Website Composition Index
wsbradio.com 3.01% 41.07x
gwinnettdailypost.com 8.28% 37.40x
atlantatrails.com 2.11% 37.39x
fox5atlanta.com 11.83% 36.86x
macon.com 8.37% 36.59x
13wmaz.com 13.09% 35.91x
cbs46.com 20.14% 35.65x
mdjonline.com 7.79% 34.36x
dawgnation.com 6.90% 33.46x
henryherald.com 1.51% 33.32x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 9.24% 15.28x
Natural & Healthy Living Researchers 0.14% 9.95x
Environmental Conservation 0.03% 9.90x
Australia & New Zealand Media 1.22% 9.75x
Liberal Media - Political Activism 2.02% 9.23x
Assorted Topics (Viral Media, Paid Traffic) 11.90% 9.16x
Central California Cluster 1.82% 9.09x
Public Policy Media 0.88% 9.09x
Fox News Content Consumers 4.12% 9.06x
Mississippi News 7.69% 8.83x
Composition Percentage: The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male