Explore the Georgia Cluster Audience
Below you'll find more information about the Georgia Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Georgia Cluster audience.
INTERESTS
The Georgia Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Georgia Cluster audience is Atlanta United Fans.
| Interest | Composition | Index |
| Atlanta United Fans | 41.37% | 15.91x |
| Georgia Activities Researchers | 38.71% | 15.14x |
| Atlanta Trip Planners | 40.31% | 13.40x |
| Georgia Trip Planners | 36.03% | 10.37x |
| South Carolina Gamecocks Fans | 25.57% | 10.34x |
| Tampa and St Petersburg Trip Planners | 22.68% | 9.71x |
| Liberal News Readers | 21.01% | 9.18x |
| Atlanta Falcons Fans | 22.85% | 8.66x |
| SEC Fans | 21.58% | 8.36x |
| Entertainment Industry Decision Makers | 18.57% | 8.18x |
Composition Percentage:
The overlap percentage between the Georgia Cluster audience and the Interest attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
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APPAREL RETAILERS
The Georgia Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Georgia Cluster audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 2.28x |
| Topshop | 0.02% | 1.48x |
| Jos A. Bank Clothiers | 0.34% | 1.36x |
| White House Black Market | 0.33% | 1.14x |
| Buckle | 0.26% | 1.12x |
| Mens Wearhouse | 0.47% | 1.11x |
| Talbots | 0.04% | 1.02x |
| Club Monaco | 0.01% | 1.02x |
| Free People | 0.02% | 0.97x |
| Johnston and Murphy | 0.39% | 0.97x |
Composition Percentage:
The overlap percentage between the Georgia Cluster audience and the Location attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
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WEBSITES
The Georgia Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Georgia Cluster audience is myajc.com.
| Website | Composition | Index |
| myajc.com | 3.37% | 45.27x |
| atlantamagazine.com | 3.07% | 44.57x |
| unionrecorder.com | 1.17% | 44.41x |
| georgiamls.com | 4.15% | 44.18x |
| atlantahumane.org | 1.25% | 44.05x |
| whatnowatlanta.com | 1.28% | 43.42x |
| onlineathens.com | 3.98% | 43.13x |
| gainesvilletimes.com | 1.27% | 42.75x |
| mdjonline.com | 6.49% | 42.64x |
| exploregeorgia.org | 2.77% | 42.55x |
Composition Percentage:
The overlap percentage between the Georgia Cluster audience and the Web attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Georgia Cluster audience is Savannah Georgia News.
| Content Affinity | Composition | Index |
| Savannah Georgia News | 9.23% | 14.43x |
| South Carolina Travel | 0.18% | 11.46x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.12% | 9.78x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.49% | 9.32x |
| Assorted Topics (Viral Media, Paid Traffic) | 7.60% | 9.14x |
| Local & Travel England - North Midlands | 0.03% | 8.54x |
| Southeast College Athletics | 1.23% | 8.44x |
| Alabama News | 24.94% | 8.04x |
| Mississippi News | 5.77% | 7.92x |
| Right Wing Blogs - Political Activism | 1.16% | 7.54x |
Composition Percentage:
The overlap percentage between the Georgia Cluster audience and the Content Affinity attribute.
Index: A comparison of the Georgia Cluster audience to the internet population.
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DEMOGRAPHICS
The Georgia Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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