Dstillery Audiences

GERMANY CLUSTER

Audience Size: 31.9 Thousand Devices

Explore the Germany Cluster Audience

Below you'll find more information about the Germany Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 31.9 thousand unique devices whose actions qualify for the Germany Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Germany Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Germany Cluster audience is Spain Trip Planners.

Interest Composition Index
Spain Trip Planners 37.97% 20.94x
Language Learners 34.32% 13.65x
Work Visa Researchers 27.37% 13.13x
Readers of Spanish Content 24.88% 12.72x
Opera Enthusiasts 23.41% 12.63x
Readers of Italian Content 24.00% 12.55x
Classical Music Enthusiasts 21.73% 12.04x
Russia Trip Planners 22.10% 11.99x
United Nations Donors 20.20% 11.23x
Credit Cards Rewards Researchers 17.92% 10.86x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Interest attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Germany Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Germany Cluster audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.09% 1.27x
Jos A. Bank Clothiers 0.25% 1.26x
Mens Wearhouse 0.34% 1.08x
White House Black Market 0.09% 0.90x
Buckle 0.06% 0.67x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Location attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Germany Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Germany Cluster audience is collinsdictionary.com.

Website Composition Index
collinsdictionary.com 21.30% 29.19x
italki.com 4.80% 25.45x
uchicago.edu 6.55% 23.70x
yale.edu 4.12% 23.32x
fluentin3months.com 4.50% 22.59x
jhu.edu 6.38% 21.68x
economist.com 8.85% 20.73x
cambridge.org 20.02% 19.50x
wikitravel.org 3.63% 18.92x
springer.com 9.08% 18.62x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Web attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Germany Cluster audience is Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons).

Content Affinity Composition Index
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 11.78% 35.06x
Foreign Language Education 4.61% 32.91x
Quebec Hunting & Outdoors Cluster 2.14% 28.27x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 1.28% 26.14x
English as a Second Language 4.61% 20.13x
French News & Gossip Cluster 2.06% 20.00x
University Press 7.92% 14.19x
Middle East News 4.74% 12.58x
Poland Cluster 1.00% 12.48x
Aid Groups 1.50% 10.66x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Content Affinity attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Germany Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male