Explore the Germany Cluster Audience
Below you'll find more information about the Germany Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 16.9 thousand unique devices whose actions qualify for the Germany Cluster audience.
INTERESTS
The Germany Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Germany Cluster audience is Spain Trip Planners.
| Interest | Composition | Index |
| Spain Trip Planners | 59.42% | 20.54x |
| Classical Music Enthusiasts | 44.93% | 17.00x |
| Work Visa Researchers | 49.28% | 16.43x |
| Online Grammar Tool Users | 30.43% | 15.46x |
| Travel Book Readers | 28.99% | 15.23x |
| College Students | 34.06% | 14.64x |
| Business Travelers | 39.13% | 14.56x |
| Tokyo Trip Planners | 35.51% | 14.19x |
| Spanish Language Learners | 35.51% | 14.08x |
| Italy Trip Planners | 36.23% | 13.67x |
Composition Percentage:
The overlap percentage between the Germany Cluster audience and the Interest attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
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APPAREL RETAILERS
The Germany Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Germany Cluster audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.07% | 3.48x |
| Johnston and Murphy | 0.09% | 2.20x |
| Forever 21 | 0.03% | 1.77x |
| Free People | 0.03% | 1.75x |
| Tommy Bahama | 0.03% | 1.69x |
| Coach | 0.03% | 1.48x |
| Charlotte Russe | 0.03% | 1.25x |
| Carhartt | 0.15% | 1.14x |
Composition Percentage:
The overlap percentage between the Germany Cluster audience and the Location attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
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WEBSITES
The Germany Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Germany Cluster audience is dw.com.
| Website | Composition | Index |
| dw.com | 33.77% | 48.62x |
| euronews.com | 11.13% | 24.89x |
| hinative.com | 8.62% | 24.41x |
| daringgourmet.com | 14.31% | 23.12x |
| collinsdictionary.com | 27.99% | 22.66x |
| goal.com | 11.37% | 18.62x |
| cambridge.org | 24.81% | 18.44x |
| nature.com | 6.18% | 18.35x |
| academia.edu | 14.79% | 18.04x |
| wikiwand.com | 9.40% | 17.74x |
Composition Percentage:
The overlap percentage between the Germany Cluster audience and the Web attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Germany Cluster audience is Assorted Topics (Retail Products, Food Service, Package Delivery).
| Content Affinity | Composition | Index |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 3.29% | 86.93x |
| Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) | 16.79% | 30.57x |
| International Travel | 2.15% | 20.52x |
| University Research | 17.36% | 17.85x |
| Poland Cluster | 1.15% | 14.80x |
| Maps & Navigation | 1.43% | 14.65x |
| Middle East News | 3.73% | 14.09x |
| Bags & Luggage | 1.00% | 13.86x |
| Teaching Tools for Kids | 5.02% | 13.33x |
| Smart Travel | 1.72% | 13.11x |
Composition Percentage:
The overlap percentage between the Germany Cluster audience and the Content Affinity attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
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DEMOGRAPHICS
The Germany Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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