Dstillery Audiences

GERMANY CLUSTER

Audience Size: 14 Thousand Devices

Explore the Germany Cluster Audience

Below you'll find more information about the Germany Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 14 thousand unique devices whose actions qualify for the Germany Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Germany Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Germany Cluster audience is Spain Trip Planners.

Interest Composition Index
Spain Trip Planners 54.35% 18.72x
Work Visa Researchers 47.83% 16.68x
Classical Music Enthusiasts 40.58% 15.03x
Business Travelers 35.51% 14.02x
Online Grammar Tool Users 26.81% 13.94x
Spanish Language Learners 31.88% 13.89x
College Students 28.99% 13.76x
Nature and Outdoors Book Readers 24.64% 13.08x
Russia Trip Planners 35.51% 13.04x
Travel Book Readers 23.91% 12.94x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Interest attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Germany Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Germany Cluster audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.07% 3.48x
Johnston and Murphy 0.09% 2.20x
Forever 21 0.03% 1.77x
Tommy Bahama 0.03% 1.69x
Coach 0.03% 1.48x
Charlotte Russe 0.03% 1.25x
Carhartt 0.07% 0.70x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Location attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Germany Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Germany Cluster audience is dw.com.

Website Composition Index
dw.com 30.26% 48.12x
euronews.com 9.76% 27.11x
hinative.com 9.02% 21.97x
daringgourmet.com 12.99% 20.98x
collinsdictionary.com 24.52% 20.85x
goal.com 10.57% 19.87x
cambridge.org 20.83% 17.85x
academia.edu 12.39% 17.28x
wikiwand.com 8.98% 16.32x
lexico.com 5.27% 14.58x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Web attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Germany Cluster audience is Assorted Topics (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics (Retail Products, Food Service, Package Delivery) 3.29% 86.93x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 12.59% 25.38x
Middle East News 3.97% 19.48x
International Travel 1.50% 16.92x
Motorcycle Racing Researchers 1.50% 14.99x
Poland Cluster 1.09% 14.82x
New England Universities 1.92% 14.55x
University Research 10.94% 14.47x
Aid Groups 1.09% 13.72x
Smart Travel 1.37% 12.94x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Content Affinity attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Germany Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male