Dstillery Audiences

GERMANY CLUSTER

Audience Size: 32.7 Thousand Devices

Explore the Germany Cluster Audience

Below you'll find more information about the Germany Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 32.7 thousand unique devices whose actions qualify for the Germany Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Germany Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Germany Cluster audience is Spain Trip Planners.

Interest Composition Index
Spain Trip Planners 42.48% 15.24x
Work Visa Researchers 37.37% 10.99x
Language Learners 39.90% 10.51x
Opera Enthusiasts 32.05% 9.57x
Readers of Italian Content 26.23% 9.38x
Russia Trip Planners 25.29% 8.85x
Classical Music Enthusiasts 25.59% 8.56x
Readers of Spanish Content 25.47% 8.39x
Executive and C-Suite 19.26% 7.89x
Business Travelers 24.25% 7.88x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Interest attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Germany Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Germany Cluster audience is Zara.

Location Composition Index
Zara 0.05% 3.50x
Levi Strauss 0.07% 3.48x
Talbots 0.06% 3.30x
Dressbarn 0.05% 2.34x
Johnston and Murphy 0.09% 2.20x
Bonobos 0.11% 2.01x
Madewell 0.03% 1.93x
Gymboree 0.06% 1.88x
Kate Spade 0.03% 1.78x
Hugo Boss 0.03% 1.77x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Location attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Germany Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Germany Cluster audience is linguee.com.

Website Composition Index
linguee.com 13.83% 73.58x
dw.com 10.68% 38.74x
fluentu.com 6.83% 26.37x
italki.com 3.67% 23.24x
collinsdictionary.com 20.27% 18.60x
fluentin3months.com 4.51% 18.55x
daringgourmet.com 8.74% 17.89x
springer.com 3.00% 17.60x
glosbe.com 4.28% 17.53x
uchicago.edu 3.72% 17.29x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Web attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Germany Cluster audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 3.22% 176.94x
Assorted Topics (Retail Products, Food Service, Package Delivery) 3.29% 86.93x
Foreign Language Education 3.71% 35.69x
Italy Cluster 0.73% 34.08x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 1.25% 28.57x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.67% 25.94x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 10.10% 25.58x
Romanian News 0.70% 24.75x
Poland Cluster 1.73% 17.76x
English as a Second Language 2.83% 17.63x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Content Affinity attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Germany Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male