Dstillery Audiences

GERMANY CLUSTER

Audience Size: 16.9 Thousand Devices

Explore the Germany Cluster Audience

Below you'll find more information about the Germany Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 16.9 thousand unique devices whose actions qualify for the Germany Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Germany Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Germany Cluster audience is Spain Trip Planners.

Interest Composition Index
Spain Trip Planners 59.42% 20.54x
Classical Music Enthusiasts 44.93% 17.00x
Work Visa Researchers 49.28% 16.43x
Online Grammar Tool Users 30.43% 15.46x
Travel Book Readers 28.99% 15.23x
College Students 34.06% 14.64x
Business Travelers 39.13% 14.56x
Tokyo Trip Planners 35.51% 14.19x
Spanish Language Learners 35.51% 14.08x
Italy Trip Planners 36.23% 13.67x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Interest attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Germany Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Germany Cluster audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.07% 3.48x
Johnston and Murphy 0.09% 2.20x
Forever 21 0.03% 1.77x
Free People 0.03% 1.75x
Tommy Bahama 0.03% 1.69x
Coach 0.03% 1.48x
Charlotte Russe 0.03% 1.25x
Carhartt 0.15% 1.14x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Location attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Germany Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Germany Cluster audience is dw.com.

Website Composition Index
dw.com 33.77% 48.62x
euronews.com 11.13% 24.89x
hinative.com 8.62% 24.41x
daringgourmet.com 14.31% 23.12x
collinsdictionary.com 27.99% 22.66x
goal.com 11.37% 18.62x
cambridge.org 24.81% 18.44x
nature.com 6.18% 18.35x
academia.edu 14.79% 18.04x
wikiwand.com 9.40% 17.74x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Web attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Germany Cluster audience is Assorted Topics (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics (Retail Products, Food Service, Package Delivery) 3.29% 86.93x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 16.79% 30.57x
International Travel 2.15% 20.52x
University Research 17.36% 17.85x
Poland Cluster 1.15% 14.80x
Maps & Navigation 1.43% 14.65x
Middle East News 3.73% 14.09x
Bags & Luggage 1.00% 13.86x
Teaching Tools for Kids 5.02% 13.33x
Smart Travel 1.72% 13.11x
Composition Percentage: The overlap percentage between the Germany Cluster audience and the Content Affinity attribute.
Index: A comparison of the Germany Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Germany Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male