Dstillery Audiences

GOSSIP & ENTERTAINMENT

Audience Size: 496.9 Thousand Devices

Explore the Gossip & Entertainment Audience

Below you'll find more information about the Gossip & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 496.9 thousand unique devices whose actions qualify for the Gossip & Entertainment audience.

Dstillery Crafted Audiences

INTERESTS

The Gossip & Entertainment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gossip & Entertainment audience is Readers of El Salvadoran Content.

Interest Composition Index
Readers of El Salvadoran Content 91.53% 32.46x
Readers of South American Content 83.83% 31.40x
Readers of Nicaraguan Content 81.14% 29.78x
Readers of Panamanian Content 79.90% 29.77x
Readers of Spanish Content 64.10% 29.65x
Readers of Caribbean Content 80.73% 28.90x
Readers of Guatemalan Content 86.64% 28.13x
Readers of Cuban Content 64.75% 26.64x
Readers of Costa Rican Content 63.33% 26.53x
Readers of Colombian Content 75.88% 26.43x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Interest attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gossip & Entertainment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gossip & Entertainment audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.03% 2.09x
The Childrens Place 0.07% 1.86x
Forever 21 0.05% 1.71x
Michael Kors 0.02% 1.68x
Aeropostale 0.03% 1.60x
Express 0.03% 1.53x
Kate Spade 0.02% 1.40x
Gap 0.10% 1.38x
Madewell 0.02% 1.33x
Old Navy 0.06% 1.32x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Location attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gossip & Entertainment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gossip & Entertainment audience is elsalvador.com.

Website Composition Index
elsalvador.com 16.01% 540.83x
laprensagrafica.com 21.01% 530.28x
quien.com 8.57% 391.81x
prensalibre.com 8.06% 374.81x
diariogol.com 13.35% 362.83x
bolavip.com 5.43% 353.23x
cubanet.org 19.14% 348.37x
playgroundmag.net 4.65% 338.11x
lopezdoriga.com 5.65% 332.00x
nuevamujer.com 5.42% 303.44x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Web attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gossip & Entertainment audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 14.32% 164.66x
Central & South American News 19.86% 137.40x
Peru Media 15.41% 125.78x
Spain News - Madrid & Seville 24.83% 114.71x
Latin American News 20.53% 103.38x
Mexico Cluster 40.31% 95.90x
Spain News 52.89% 81.38x
Spanish Health & Wellness 33.73% 76.90x
Cuba & Mexico Media 7.60% 67.95x
Latin American Spanish Language News 12.24% 67.47x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gossip & Entertainment audience resonates most for the following age and income brackets.
Age
45-54
Income
$25,000-$49,999