Dstillery Audiences

GOSSIP & ENTERTAINMENT

Audience Size: 584.9 Thousand Devices

Explore the Gossip & Entertainment Audience

Below you'll find more information about the Gossip & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 584.9 thousand unique devices whose actions qualify for the Gossip & Entertainment audience.

Dstillery Crafted Audiences

INTERESTS

The Gossip & Entertainment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gossip & Entertainment audience is Readers of El Salvadoran Content.

Interest Composition Index
Readers of El Salvadoran Content 94.10% 42.88x
Readers of Nicaraguan Content 84.31% 39.89x
Readers of Panamanian Content 82.85% 39.15x
Readers of Guatemalan Content 89.01% 38.28x
Readers of South American Content 88.82% 36.98x
Readers of Caribbean Content 83.86% 36.04x
Readers of Cuban Content 70.75% 35.33x
Readers of Colombian Content 75.94% 34.95x
Readers of Spanish Content 67.37% 34.79x
Readers of Belizean Content 80.60% 34.45x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Interest attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gossip & Entertainment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gossip & Entertainment audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.05% 2.05x
Topshop 0.01% 2.01x
Charlotte Russe 0.02% 1.75x
Tommy Bahama 0.02% 1.67x
Columbia 0.01% 1.66x
H&M 0.06% 1.61x
Ralph Lauren 0.01% 1.55x
Hugo Boss 0.03% 1.40x
Express 0.02% 1.40x
Johnston and Murphy 0.07% 1.37x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Location attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gossip & Entertainment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gossip & Entertainment audience is laprensagrafica.com.

Website Composition Index
laprensagrafica.com 22.03% 360.62x
soy502.com 8.01% 357.18x
elsalvador.com 28.70% 321.87x
estrategiaynegocios.net 3.85% 317.90x
miamiactualidad.com 3.06% 305.67x
miamidiario.com 3.88% 303.96x
guatevision.com 3.35% 298.83x
prensalibre.com 14.59% 296.01x
elgrafico.com 3.48% 288.94x
lopezdoriga.com 4.58% 279.10x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Web attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gossip & Entertainment audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 9.50% 129.16x
Central & South American News 19.88% 114.28x
Peru Media 14.63% 108.92x
Latin American News 29.72% 99.16x
Spain News - Madrid & Seville 30.36% 97.67x
Mexico Cluster 50.37% 82.09x
Spain News 57.31% 70.58x
Spanish Health & Wellness 26.56% 69.81x
Latin American Spanish Language News 15.73% 62.70x
England Tourism 0.45% 60.81x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gossip & Entertainment audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male