Explore the Gossip & Entertainment Audience
Below you'll find more information about the Gossip & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 545.2 thousand unique devices whose actions qualify for the Gossip & Entertainment audience.
INTERESTS
The Gossip & Entertainment audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Gossip & Entertainment audience is Readers of El Salvadoran Content.
| Interest | Composition | Index |
| Readers of El Salvadoran Content | 92.78% | 35.16x |
| Readers of Guatemalan Content | 86.98% | 31.13x |
| Readers of Nicaraguan Content | 83.50% | 31.09x |
| Readers of South American Content | 86.32% | 30.64x |
| Readers of Cuban Content | 64.27% | 29.08x |
| Readers of Panamanian Content | 83.58% | 28.88x |
| Readers of Caribbean Content | 81.54% | 28.81x |
| Readers of Spanish Content | 62.18% | 28.07x |
| Readers of Hispanic Content | 53.33% | 27.73x |
| Colombia Trip Planners | 75.37% | 27.38x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Interest attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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APPAREL RETAILERS
The Gossip & Entertainment audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Gossip & Entertainment audience is The Childrens Place.
| Location | Composition | Index |
| The Childrens Place | 0.10% | 2.13x |
| Hugo Boss | 0.04% | 1.94x |
| Intermix | 0.01% | 1.87x |
| Aeropostale | 0.03% | 1.62x |
| Forever 21 | 0.07% | 1.60x |
| Express Outlets | 0.01% | 1.51x |
| Gap | 0.10% | 1.51x |
| Hollister | 0.03% | 1.50x |
| Calvin Klein | 0.01% | 1.46x |
| American Apparel | 0.04% | 1.41x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Location attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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WEBSITES
The Gossip & Entertainment audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Gossip & Entertainment audience is laprensagrafica.com.
| Website | Composition | Index |
| laprensagrafica.com | 21.76% | 515.56x |
| elsalvador.com | 27.25% | 448.55x |
| prensalibre.com | 10.70% | 346.05x |
| quien.com | 6.71% | 335.46x |
| diariogol.com | 15.19% | 316.26x |
| lopezdoriga.com | 5.66% | 314.61x |
| playgroundmag.net | 3.15% | 300.26x |
| guatevision.com | 3.04% | 295.06x |
| nuevamujer.com | 5.18% | 280.23x |
| periodistadigital.com | 10.94% | 270.17x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Web attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Gossip & Entertainment audience is Spanish Lifestyle & Health.
| Content Affinity | Composition | Index |
| Spanish Lifestyle & Health | 10.41% | 154.01x |
| Peru Media | 14.58% | 118.25x |
| Central & South American News | 16.74% | 115.50x |
| Spain News - Madrid & Seville | 25.63% | 107.17x |
| Latin American News | 22.36% | 102.99x |
| Mexico Cluster | 40.95% | 81.73x |
| Spain News | 51.52% | 78.34x |
| Spanish Health & Wellness | 28.34% | 77.35x |
| Latin American Spanish Language News | 11.37% | 69.57x |
| Cuba & Mexico Media | 5.29% | 66.48x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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DEMOGRAPHICS
The Gossip & Entertainment audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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