Explore the Gossip & Entertainment Audience
Below you'll find more information about the Gossip & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 584.9 thousand unique devices whose actions qualify for the Gossip & Entertainment audience.
INTERESTS
The Gossip & Entertainment audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Gossip & Entertainment audience is Readers of El Salvadoran Content.
| Interest | Composition | Index |
| Readers of El Salvadoran Content | 94.10% | 42.88x |
| Readers of Nicaraguan Content | 84.31% | 39.89x |
| Readers of Panamanian Content | 82.85% | 39.15x |
| Readers of Guatemalan Content | 89.01% | 38.28x |
| Readers of South American Content | 88.82% | 36.98x |
| Readers of Caribbean Content | 83.86% | 36.04x |
| Readers of Cuban Content | 70.75% | 35.33x |
| Readers of Colombian Content | 75.94% | 34.95x |
| Readers of Spanish Content | 67.37% | 34.79x |
| Readers of Belizean Content | 80.60% | 34.45x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Interest attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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APPAREL RETAILERS
The Gossip & Entertainment audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Gossip & Entertainment audience is The Childrens Place.
| Location | Composition | Index |
| The Childrens Place | 0.05% | 2.05x |
| Topshop | 0.01% | 2.01x |
| Charlotte Russe | 0.02% | 1.75x |
| Tommy Bahama | 0.02% | 1.67x |
| Columbia | 0.01% | 1.66x |
| H&M | 0.06% | 1.61x |
| Ralph Lauren | 0.01% | 1.55x |
| Hugo Boss | 0.03% | 1.40x |
| Express | 0.02% | 1.40x |
| Johnston and Murphy | 0.07% | 1.37x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Location attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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WEBSITES
The Gossip & Entertainment audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Gossip & Entertainment audience is laprensagrafica.com.
| Website | Composition | Index |
| laprensagrafica.com | 22.03% | 360.62x |
| soy502.com | 8.01% | 357.18x |
| elsalvador.com | 28.70% | 321.87x |
| estrategiaynegocios.net | 3.85% | 317.90x |
| miamiactualidad.com | 3.06% | 305.67x |
| miamidiario.com | 3.88% | 303.96x |
| guatevision.com | 3.35% | 298.83x |
| prensalibre.com | 14.59% | 296.01x |
| elgrafico.com | 3.48% | 288.94x |
| lopezdoriga.com | 4.58% | 279.10x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Web attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Gossip & Entertainment audience is Spanish Lifestyle & Health.
| Content Affinity | Composition | Index |
| Spanish Lifestyle & Health | 9.50% | 129.16x |
| Central & South American News | 19.88% | 114.28x |
| Peru Media | 14.63% | 108.92x |
| Latin American News | 29.72% | 99.16x |
| Spain News - Madrid & Seville | 30.36% | 97.67x |
| Mexico Cluster | 50.37% | 82.09x |
| Spain News | 57.31% | 70.58x |
| Spanish Health & Wellness | 26.56% | 69.81x |
| Latin American Spanish Language News | 15.73% | 62.70x |
| England Tourism | 0.45% | 60.81x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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DEMOGRAPHICS
The Gossip & Entertainment audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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