Dstillery Audiences

GOSSIP & ENTERTAINMENT

Audience Size: 712.1 Thousand Devices

Explore the Gossip & Entertainment Audience

Below you'll find more information about the Gossip & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 712.1 thousand unique devices whose actions qualify for the Gossip & Entertainment audience.

Dstillery Crafted Audiences

INTERESTS

The Gossip & Entertainment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gossip & Entertainment audience is Readers of El Salvadoran Content.

Interest Composition Index
Readers of El Salvadoran Content 93.93% 29.30x
Readers of Honduran Content 93.29% 29.25x
Readers of Cuban Content 77.24% 29.06x
Readers of Guatemalan Content 90.82% 28.06x
Readers of South American Content 91.71% 27.35x
Readers of Panamanian Content 87.36% 27.10x
Readers of Nicaraguan Content 87.40% 26.95x
Readers of Spanish Content 75.74% 26.62x
Readers of Caribbean Content 85.84% 25.90x
Readers of Belizean Content 84.74% 25.75x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Interest attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gossip & Entertainment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gossip & Entertainment audience is Intermix.

Location Composition Index
Intermix 0.01% 2.17x
Hugo Boss 0.04% 1.88x
Topshop 0.02% 1.78x
Express Outlets 0.01% 1.63x
Club Monaco 0.01% 1.57x
Armani 0.02% 1.56x
Zara 0.02% 1.51x
H&M 0.05% 1.48x
Hollister 0.04% 1.48x
Ralph Lauren 0.01% 1.38x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Location attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gossip & Entertainment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gossip & Entertainment audience is miamidiario.com.

Website Composition Index
miamidiario.com 3.49% 302.63x
laprensagrafica.com 28.54% 283.22x
elsalvador.com 40.02% 280.41x
futbolcentroamerica.com 4.35% 279.78x
soy502.com 11.39% 274.94x
jwplayer.com 3.94% 267.34x
noticias24.com 6.62% 264.21x
periodistadigital.com 18.82% 255.48x
fichajes.com 3.51% 252.48x
elgrafico.com 3.97% 252.34x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Web attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gossip & Entertainment audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 28.06% 108.52x
Peru Media 18.50% 96.43x
Spanish Lifestyle & Health 10.34% 95.93x
Spain News - Madrid & Seville 41.00% 85.99x
Latin American News 37.63% 83.96x
Mexico Cluster 58.31% 66.49x
England Tourism 0.45% 60.81x
Spanish Health & Wellness 24.61% 59.81x
Spain News 73.27% 51.69x
Latin American Spanish Language News 23.65% 48.98x
Composition Percentage: The overlap percentage between the Gossip & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gossip & Entertainment audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male