Explore the Gossip & Entertainment Audience
Below you'll find more information about the Gossip & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 320.7 thousand unique devices whose actions qualify for the Gossip & Entertainment audience.
INTERESTS
The Gossip & Entertainment audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Gossip & Entertainment audience is Readers of Argentinian Content.
| Interest | Composition | Index |
| Readers of Argentinian Content | 94.46% | 34.92x |
| Readers of Spanish Content | 74.59% | 32.42x |
| Readers of Hispanic Content | 62.45% | 30.84x |
| Readers of Honduran Content | 91.18% | 27.42x |
| Readers of South American Content | 92.07% | 26.70x |
| Readers of Costa Rican Content | 79.43% | 25.45x |
| Readers of Panamanian Content | 89.81% | 24.75x |
| Readers of El Salvadoran Content | 92.10% | 24.68x |
| Readers of Mexican Content | 88.50% | 23.96x |
| Readers of Guatemalan Content | 90.54% | 23.84x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Interest attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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APPAREL RETAILERS
The Gossip & Entertainment audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Gossip & Entertainment audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.01% | 0.45x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Location attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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WEBSITES
The Gossip & Entertainment audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Gossip & Entertainment audience is soy502.com.
| Website | Composition | Index |
| soy502.com | 11.42% | 443.51x |
| laprensagrafica.com | 25.95% | 437.09x |
| laverdadnoticias.com | 9.29% | 409.38x |
| elcomercio.com | 6.64% | 396.24x |
| elsalvador.com | 37.89% | 391.16x |
| diariogol.com | 13.17% | 389.42x |
| miamidiario.com | 9.16% | 358.39x |
| transponder1200.com | 6.92% | 352.90x |
| vistazo.com | 9.60% | 347.73x |
| futbolcentroamerica.com | 15.20% | 332.13x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Web attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Gossip & Entertainment audience is Central & South American News.
| Content Affinity | Composition | Index |
| Central & South American News | 19.38% | 182.15x |
| Peru Media | 26.43% | 167.88x |
| Spanish Lifestyle & Health | 8.55% | 145.46x |
| Spanish Health & Wellness | 11.97% | 141.79x |
| Cuba & Mexico Media | 1.73% | 140.97x |
| Spain News - Madrid & Seville | 48.94% | 110.47x |
| Latin American News | 62.65% | 98.08x |
| Mexico Cluster | 63.53% | 88.30x |
| Latin American Spanish Language News | 40.12% | 85.29x |
| England Tourism | 0.45% | 60.81x |
Composition Percentage:
The overlap percentage between the Gossip & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Gossip & Entertainment audience to the internet population.
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DEMOGRAPHICS
The Gossip & Entertainment audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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