Dstillery Audiences

GROCERY & FOOD SERVICE

Audience Size: 364.1 Thousand Devices

Explore the Grocery & Food Service Audience

Below you'll find more information about the Grocery & Food Service audience, broken down in different categories based on their digital and physical behaviors. These are 364.1 thousand unique devices whose actions qualify for the Grocery & Food Service audience.

Dstillery Crafted Audiences

INTERESTS

The Grocery & Food Service audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Grocery & Food Service audience is Chicken Recipe Researchers.

Interest Composition Index
Chicken Recipe Researchers 49.33% 26.26x
Food Safety QA Professionals 54.53% 26.04x
Restaurant News Readers 38.50% 18.90x
Food Industry Professionals 78.37% 17.40x
Soda Drinkers 34.96% 17.18x
Professional Chefs 36.38% 16.26x
Food Safety Decision Makers 70.35% 15.92x
Advertising Professionals 27.00% 14.62x
Media Buying Professionals 27.17% 14.56x
Enterprise Field Services Researchers 31.58% 14.18x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Interest attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Grocery & Food Service audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Grocery & Food Service audience is LOFT.

Location Composition Index
LOFT 0.06% 2.09x
Brooks Brothers 0.04% 1.53x
Tommy Bahama 0.03% 1.36x
Chicos 0.05% 1.36x
Talbots 0.05% 1.33x
Zara 0.02% 1.25x
Lululemon 0.04% 1.17x
Urban Outfitters 0.03% 1.15x
H&M 0.03% 1.14x
Express 0.02% 1.11x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Location attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Web Insights

WEBSITES

The Grocery & Food Service audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Grocery & Food Service audience is foodsafetymagazine.com.

Website Composition Index
foodsafetymagazine.com 5.95% 419.83x
bakeryandsnacks.com 7.47% 413.90x
foodnavigator.com 8.80% 410.76x
confectionerynews.com 5.34% 342.62x
dairyfoods.com 6.32% 333.22x
andnowuknow.com 6.44% 327.36x
foodnavigator-usa.com 19.92% 322.82x
candyindustry.com 4.35% 312.30x
restaurantbusinessonline.com 10.90% 307.44x
fastcasual.com 7.58% 303.06x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Web attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Grocery & Food Service audience is Cosmetics Business.

Content Affinity Composition Index
Cosmetics Business 5.25% 92.19x
Paper & Packaging 5.80% 79.44x
Franchising 1.99% 68.86x
Retail Industry News 6.05% 61.93x
Chemicals 2.18% 39.62x
Shipping & Logistics 2.47% 36.97x
Human Resources & Employee Management 3.45% 31.34x
Institutional Investing 4.21% 29.94x
Assorted Topics #11418 (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.95% 28.78x
Marketing Professionals 10.68% 28.10x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Content Affinity attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Grocery & Food Service audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male