Dstillery Audiences

GROCERY & FOOD SERVICE

Audience Size: 43.7 Thousand Devices

Explore the Grocery & Food Service Audience

Below you'll find more information about the Grocery & Food Service audience, broken down in different categories based on their digital and physical behaviors. These are 43.7 thousand unique devices whose actions qualify for the Grocery & Food Service audience.

Dstillery Crafted Audiences

INTERESTS

The Grocery & Food Service audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Grocery & Food Service audience is Food Industry Professionals.

Interest Composition Index
Food Industry Professionals 76.90% 26.55x
Dairy Industry New Readers 71.05% 24.47x
Food Safety Decision Makers 70.76% 22.81x
Chicken Recipe Researchers 59.21% 22.10x
Food Safety QA Professionals 58.77% 18.53x
Farm Finance Researchers 50.58% 16.45x
Executive Travelers 39.62% 16.31x
Advertising Professionals 38.60% 16.17x
Media Buying Professionals 37.28% 15.55x
Ivy League College Researchers 36.84% 15.05x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Interest attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Grocery & Food Service audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Grocery & Food Service audience is Buckle.

Location Composition Index
Buckle 0.02% 3.53x
Free People 0.02% 2.63x
Ann Taylor 0.02% 2.62x
Coach 0.01% 2.60x
Victoria's Secret 0.02% 2.51x
White House Black Market 0.01% 1.89x
Lane Bryant 0.01% 1.78x
Mens Wearhouse 0.01% 1.68x
Carhartt 0.16% 1.67x
Maurices 0.01% 1.43x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Location attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Web Insights

WEBSITES

The Grocery & Food Service audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Grocery & Food Service audience is foodsafetynews.com.

Website Composition Index
foodsafetynews.com 21.13% 230.20x
qsrmagazine.com 9.57% 54.54x
globenewswire.com 16.01% 53.65x
prweb.com 6.36% 52.54x
businesswire.com 26.02% 39.90x
bisnow.com 4.55% 39.13x
eurekalert.org 6.03% 34.92x
frontiersin.org 3.59% 34.22x
plantbasednews.org 3.88% 33.66x
thedrum.com 2.88% 33.48x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Web attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Grocery & Food Service audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 5.55% 119.06x
Cosmetics Business 2.02% 102.50x
Shipping & Logistics 2.16% 89.14x
Farming & Agriculture 4.50% 68.24x
Institutional Investing 3.18% 62.27x
Business News & Information Readers 14.66% 58.75x
Marketing Professionals 6.69% 57.37x
Chef & Restaurant Resources 3.15% 52.63x
Human Resources & Employee Management 1.81% 46.71x
Food Cluster 2.22% 45.82x
Composition Percentage: The overlap percentage between the Grocery & Food Service audience and the Content Affinity attribute.
Index: A comparison of the Grocery & Food Service audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Grocery & Food Service audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male