Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 725.4 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 725.4 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 77.30% 32.55x
Musical Instrument Purchasers 79.99% 31.44x
Classic Rock Fans 60.19% 25.12x
Metal and Rock Music Fans 53.92% 23.76x
Jamband Fans 55.66% 23.19x
Vinyl Record Collectors 52.42% 20.93x
Guitar Music Researchers 56.86% 17.16x
Audio Equipment Researchers 41.04% 16.08x
Jazz Music Fans 38.74% 14.21x
Music Trivia Researchers 31.90% 13.49x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.61x
Chicos 0.02% 1.41x
White House Black Market 0.02% 1.40x
Buckle 0.02% 1.13x
American Eagle Outfitters 0.01% 1.08x
Carhartt 0.15% 1.03x
LOFT 0.01% 0.96x
Victoria's Secret 0.02% 0.87x
Old Navy 0.02% 0.76x
Maurices 0.02% 0.74x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is everythingsg.com.

Website Composition Index
everythingsg.com 2.15% 228.85x
vintageandrare.com 2.86% 213.97x
marshallforum.com 5.34% 206.20x
squier-talk.com 4.07% 204.75x
gretsch-talk.com 3.68% 203.01x
jemsite.com 2.20% 200.19x
strat-talk.com 11.50% 194.04x
tdpri.com 23.46% 193.63x
premierguitar.com 15.16% 193.59x
mylespaul.com 9.54% 186.04x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 9.22% 56.79x
Professional Audio Visual 0.08% 40.82x
Live Music 21.34% 35.33x
Music Education 0.78% 25.67x
Music Concerts 50.95% 21.48x
Christian Music 0.07% 21.45x
Assorted Topics (Power Trains, Drones, Web Design) 0.45% 16.36x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.43% 15.44x
High-End Audio 4.45% 14.10x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.48% 13.88x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male