Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 926.4 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.
| Interest | Composition | Index |
| Musical Instrument Purchasers | 79.06% | 31.62x |
| Guitar Enthusiasts | 77.61% | 30.72x |
| Classic Rock Fans | 50.49% | 20.53x |
| Guitar Music Researchers | 60.04% | 20.26x |
| Metal and Rock Music Fans | 47.17% | 19.52x |
| Jamband Fans | 47.79% | 19.44x |
| Vinyl Record Collectors | 47.53% | 18.90x |
| Jazz Music Fans | 44.39% | 17.48x |
| Audio Equipment Researchers | 42.08% | 17.16x |
| Grateful Dead Fans | 35.41% | 13.89x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.02% | 1.98x |
| Coach | 0.03% | 1.62x |
| Kate Spade | 0.01% | 1.50x |
| Madewell | 0.01% | 1.48x |
| Jos A. Bank Clothiers | 0.03% | 1.39x |
| Mens Wearhouse | 0.04% | 1.30x |
| LOFT | 0.04% | 1.27x |
| Gap | 0.04% | 1.23x |
| Hollister | 0.02% | 1.19x |
| Forever 21 | 0.02% | 1.18x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is tonereport.com.
| Website | Composition | Index |
| tonereport.com | 1.43% | 256.88x |
| mojotone.com | 2.85% | 256.74x |
| warmoth.com | 2.71% | 255.58x |
| humbuckermusic.com | 1.81% | 253.62x |
| jimdunlop.com | 3.34% | 246.81x |
| soundpure.com | 2.11% | 244.40x |
| wildwoodguitars.com | 1.59% | 234.45x |
| thetubestore.com | 1.83% | 225.29x |
| nstuffmusic.com | 1.53% | 222.48x |
| themusiczoo.com | 6.16% | 219.71x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.
| Content Affinity | Composition | Index |
| Music Production | 17.30% | 77.65x |
| Professional Audio Visual | 1.03% | 40.03x |
| Live Music | 20.29% | 26.93x |
| Music Education | 4.54% | 20.13x |
| Music Concerts | 36.46% | 18.77x |
| High-End Audio | 7.31% | 17.24x |
| Concert Posters | 0.44% | 16.43x |
| Song Lyrics & Sheet Music | 39.44% | 16.42x |
| Christian Music | 1.12% | 15.65x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.03% | 14.12x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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