Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 277.4 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.
| Interest | Composition | Index |
| Musical Instrument Purchasers | 80.62% | 36.68x |
| Guitar Enthusiasts | 79.44% | 36.54x |
| Classic Rock Fans | 59.35% | 27.62x |
| Jamband Fans | 56.39% | 27.17x |
| Metal and Rock Music Fans | 53.31% | 26.55x |
| Vinyl Record Collectors | 53.82% | 24.14x |
| Guitar Music Researchers | 59.33% | 19.61x |
| Audio Equipment Researchers | 46.34% | 19.52x |
| Music Trivia Researchers | 36.34% | 17.30x |
| Jazz Music Fans | 44.36% | 16.78x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 0.02% | 2.10x |
| Carhartt | 0.13% | 1.27x |
| Maurices | 0.02% | 1.10x |
| Old Navy | 0.02% | 1.09x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is marshallforum.com.
| Website | Composition | Index |
| marshallforum.com | 5.68% | 262.65x |
| tdpri.com | 25.74% | 256.09x |
| guitarplayer.com | 35.76% | 249.77x |
| strat-talk.com | 11.83% | 247.31x |
| mylespaul.com | 9.94% | 237.58x |
| thegearpage.net | 39.61% | 232.04x |
| sevenstring.org | 6.34% | 214.39x |
| premierguitar.com | 20.60% | 204.40x |
| sweetwater.com | 19.81% | 166.84x |
| talkbass.com | 10.74% | 142.02x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.
| Content Affinity | Composition | Index |
| Music Production | 12.07% | 79.01x |
| Professional Audio Visual | 0.22% | 56.06x |
| Live Music | 22.29% | 38.61x |
| Music Education | 1.72% | 32.31x |
| Christian Music | 0.25% | 26.98x |
| Music Concerts | 46.15% | 25.76x |
| London Tourism & Events | 0.11% | 23.46x |
| Assorted Topics (Power Trains, Drones, Web Design) | 1.01% | 18.83x |
| Song Lyrics & Sheet Music | 37.06% | 18.44x |
| Concert Posters | 0.07% | 18.44x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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