Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 968.9 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 968.9 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.

Interest Composition Index
Musical Instrument Purchasers 71.08% 38.68x
Guitar Enthusiasts 68.19% 37.85x
Guitar Music Researchers 52.11% 22.83x
Jamband Fans 30.97% 18.71x
Audio Equipment Researchers 34.64% 17.26x
Jazz Music Fans 37.44% 16.75x
Grateful Dead Fans 28.99% 14.80x
Music Trivia Researchers 24.12% 13.42x
Metal and Rock Music Fans 42.30% 12.44x
Home Theater Enthusiasts 21.14% 12.19x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is American Apparel.

Location Composition Index
American Apparel 0.05% 1.62x
Express Outlets 0.01% 1.38x
Supreme 0.01% 1.26x
Zumiez 0.04% 1.25x
Saint Laurent Paris 0.01% 1.18x
LL Bean 0.01% 1.18x
Armani 0.03% 1.14x
Patagonia 0.02% 1.13x
Urban Outfitters 0.05% 1.11x
REI 0.02% 1.05x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is tonereport.com.

Website Composition Index
tonereport.com 4.46% 378.65x
mojotone.com 4.39% 371.73x
warmoth.com 3.98% 368.35x
humbuckermusic.com 2.58% 365.32x
jimdunlop.com 5.12% 361.02x
soundpure.com 3.29% 357.40x
vintageandrare.com 2.19% 342.93x
theguitarmagazine.com 2.96% 342.89x
fender.com 3.12% 334.07x
marshallforum.com 3.38% 323.26x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 19.01% 77.50x
Professional Audio Visual 1.93% 39.58x
Live Music 13.16% 28.25x
Music Concerts 24.69% 19.83x
High-End Audio 8.27% 19.09x
Music Education 7.21% 18.53x
Song Lyrics & Sheet Music 31.85% 18.44x
Handyman Tools 0.04% 17.78x
Concert Posters 0.83% 15.00x
Christian Music 2.16% 13.39x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male