Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 940.8 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Classic Rock Fans.
| Interest | Composition | Index |
| Classic Rock Fans | 45.85% | 32.81x |
| Guitar Enthusiasts | 81.56% | 30.35x |
| Musical Instrument Purchasers | 81.04% | 30.03x |
| Metal and Rock Music Fans | 61.47% | 24.39x |
| Grateful Dead Fans | 46.48% | 24.20x |
| Vinyl Record Collectors | 32.92% | 23.18x |
| Live Concert Fans | 42.38% | 21.96x |
| Jamband Fans | 38.19% | 18.56x |
| Mens Fitness Publication Readers | 13.94% | 16.34x |
| Jazz Music Fans | 16.44% | 15.30x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Urban Outfitters.
| Location | Composition | Index |
| Urban Outfitters | 0.01% | 1.91x |
| Maurices | 0.02% | 1.04x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is vintageandrare.com.
| Website | Composition | Index |
| vintageandrare.com | 1.34% | 133.69x |
| everythingsg.com | 1.09% | 127.82x |
| guitarplayer.com | 41.74% | 119.55x |
| tdpri.com | 15.82% | 117.11x |
| gretsch-talk.com | 1.86% | 112.58x |
| guitarscanada.com | 1.18% | 108.82x |
| tonetopics.com | 1.10% | 108.71x |
| marshallforum.com | 3.07% | 107.89x |
| squier-talk.com | 2.19% | 107.24x |
| premierguitar.com | 4.31% | 105.73x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Live Music.
| Content Affinity | Composition | Index |
| Live Music | 12.72% | 31.70x |
| Music Production | 2.25% | 29.27x |
| Music Concerts | 38.31% | 22.38x |
| Music Education | 0.21% | 17.39x |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.04% | 11.51x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 3.84% | 11.21x |
| Australia & New Zealand Media | 1.41% | 10.60x |
| Action Sports | 0.06% | 10.48x |
| Nature & Wildlife | 1.01% | 10.04x |
| Military & Law Enforcement | 6.16% | 10.02x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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