Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 968.9 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.
| Interest | Composition | Index |
| Musical Instrument Purchasers | 71.08% | 38.68x |
| Guitar Enthusiasts | 68.19% | 37.85x |
| Guitar Music Researchers | 52.11% | 22.83x |
| Jamband Fans | 30.97% | 18.71x |
| Audio Equipment Researchers | 34.64% | 17.26x |
| Jazz Music Fans | 37.44% | 16.75x |
| Grateful Dead Fans | 28.99% | 14.80x |
| Music Trivia Researchers | 24.12% | 13.42x |
| Metal and Rock Music Fans | 42.30% | 12.44x |
| Home Theater Enthusiasts | 21.14% | 12.19x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 0.05% | 1.62x |
| Express Outlets | 0.01% | 1.38x |
| Supreme | 0.01% | 1.26x |
| Zumiez | 0.04% | 1.25x |
| Saint Laurent Paris | 0.01% | 1.18x |
| LL Bean | 0.01% | 1.18x |
| Armani | 0.03% | 1.14x |
| Patagonia | 0.02% | 1.13x |
| Urban Outfitters | 0.05% | 1.11x |
| REI | 0.02% | 1.05x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is tonereport.com.
| Website | Composition | Index |
| tonereport.com | 4.46% | 378.65x |
| mojotone.com | 4.39% | 371.73x |
| warmoth.com | 3.98% | 368.35x |
| humbuckermusic.com | 2.58% | 365.32x |
| jimdunlop.com | 5.12% | 361.02x |
| soundpure.com | 3.29% | 357.40x |
| vintageandrare.com | 2.19% | 342.93x |
| theguitarmagazine.com | 2.96% | 342.89x |
| fender.com | 3.12% | 334.07x |
| marshallforum.com | 3.38% | 323.26x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.
| Content Affinity | Composition | Index |
| Music Production | 19.01% | 77.50x |
| Professional Audio Visual | 1.93% | 39.58x |
| Live Music | 13.16% | 28.25x |
| Music Concerts | 24.69% | 19.83x |
| High-End Audio | 8.27% | 19.09x |
| Music Education | 7.21% | 18.53x |
| Song Lyrics & Sheet Music | 31.85% | 18.44x |
| Handyman Tools | 0.04% | 17.78x |
| Concert Posters | 0.83% | 15.00x |
| Christian Music | 2.16% | 13.39x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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