Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 861.7 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 861.7 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.

Interest Composition Index
Musical Instrument Purchasers 78.86% 34.07x
Guitar Enthusiasts 77.85% 33.88x
Classic Rock Fans 52.01% 23.16x
Metal and Rock Music Fans 47.01% 21.57x
Jamband Fans 48.92% 21.46x
Guitar Music Researchers 59.12% 20.98x
Vinyl Record Collectors 48.87% 20.24x
Audio Equipment Researchers 43.82% 17.74x
Jazz Music Fans 44.01% 17.72x
Music Trivia Researchers 33.16% 14.62x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.99x
Journeys 0.01% 1.51x
The Childrens Place 0.01% 1.40x
Carhartt 0.15% 1.39x
Victoria's Secret 0.01% 1.12x
Old Navy 0.01% 1.09x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is mojotone.com.

Website Composition Index
mojotone.com 2.43% 257.22x
warmoth.com 2.31% 257.12x
humbuckermusic.com 1.51% 253.82x
jimdunlop.com 2.83% 248.57x
soundpure.com 1.80% 245.93x
wildwoodguitars.com 1.38% 237.24x
thetubestore.com 1.57% 227.96x
nstuffmusic.com 1.32% 224.53x
themusiczoo.com 5.23% 223.35x
juststrings.com 1.44% 217.10x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 16.74% 80.53x
Professional Audio Visual 0.81% 41.92x
Live Music 20.80% 29.10x
Music Education 4.07% 21.71x
Music Concerts 39.09% 19.79x
High-End Audio 7.18% 17.92x
Christian Music 0.94% 17.61x
Concert Posters 0.34% 16.74x
Song Lyrics & Sheet Music 40.66% 16.34x
Film Production 1.20% 14.62x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male