Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 961.9 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 961.9 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.

Interest Composition Index
Musical Instrument Purchasers 71.44% 42.33x
Guitar Enthusiasts 68.36% 41.75x
Guitar Music Researchers 50.46% 27.40x
Jamband Fans 32.77% 20.52x
Jazz Music Fans 36.52% 19.83x
Audio Equipment Researchers 33.48% 19.05x
Grateful Dead Fans 29.06% 17.12x
Music Trivia Researchers 24.34% 14.97x
Metal and Rock Music Fans 44.95% 13.98x
Headphone Shoppers 22.94% 13.47x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.35% 1.03x
Jos A. Bank Clothiers 0.19% 0.93x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is tonereport.com.

Website Composition Index
tonereport.com 3.65% 335.48x
mojotone.com 4.53% 326.94x
humbuckermusic.com 2.64% 325.19x
warmoth.com 3.99% 323.22x
jimdunlop.com 5.12% 317.22x
soundpure.com 3.41% 310.96x
theguitarmagazine.com 2.46% 308.90x
vintageandrare.com 1.76% 306.97x
fender.com 2.59% 291.15x
marshallforum.com 3.75% 289.61x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 18.98% 73.53x
Professional Audio Visual 1.78% 36.12x
Live Music 14.27% 26.71x
High-End Audio 8.23% 18.05x
Music Concerts 27.74% 17.35x
Music Education 6.94% 17.15x
Song Lyrics & Sheet Music 34.97% 16.38x
Christian Music 2.00% 12.41x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 3.07% 10.07x
Film Production 1.65% 10.02x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male