Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 585.2 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 585.2 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 77.92% 34.11x
Musical Instrument Purchasers 79.73% 33.07x
Jamband Fans 55.34% 25.57x
Classic Rock Fans 59.65% 25.35x
Metal and Rock Music Fans 53.08% 24.70x
Vinyl Record Collectors 51.24% 22.07x
Guitar Music Researchers 57.61% 17.57x
Audio Equipment Researchers 41.28% 17.52x
Jazz Music Fans 38.78% 14.86x
Music Trivia Researchers 31.98% 13.93x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.96x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is vintageandrare.com.

Website Composition Index
vintageandrare.com 2.97% 231.80x
marshallforum.com 5.63% 230.32x
gretsch-talk.com 3.82% 228.92x
squier-talk.com 4.17% 226.43x
jemsite.com 2.38% 221.30x
guitarplayer.com 38.01% 220.60x
tdpri.com 25.17% 218.88x
strat-talk.com 12.09% 214.53x
mylespaul.com 10.10% 209.25x
premierguitar.com 20.73% 197.10x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 10.03% 59.90x
Professional Audio Visual 0.10% 43.09x
Live Music 21.30% 35.31x
Music Education 1.03% 27.81x
Music Concerts 47.75% 24.37x
Christian Music 0.12% 22.17x
Assorted Topics (Power Trains, Drones, Web Design) 0.58% 18.63x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.63% 16.68x
Online Ticket Buyers 1.74% 15.89x
Cigars 0.03% 15.20x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male