Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 940.8 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 940.8 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Classic Rock Fans.

Interest Composition Index
Classic Rock Fans 45.85% 32.81x
Guitar Enthusiasts 81.56% 30.35x
Musical Instrument Purchasers 81.04% 30.03x
Metal and Rock Music Fans 61.47% 24.39x
Grateful Dead Fans 46.48% 24.20x
Vinyl Record Collectors 32.92% 23.18x
Live Concert Fans 42.38% 21.96x
Jamband Fans 38.19% 18.56x
Mens Fitness Publication Readers 13.94% 16.34x
Jazz Music Fans 16.44% 15.30x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.91x
Maurices 0.02% 1.04x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is vintageandrare.com.

Website Composition Index
vintageandrare.com 1.34% 133.69x
everythingsg.com 1.09% 127.82x
guitarplayer.com 41.74% 119.55x
tdpri.com 15.82% 117.11x
gretsch-talk.com 1.86% 112.58x
guitarscanada.com 1.18% 108.82x
tonetopics.com 1.10% 108.71x
marshallforum.com 3.07% 107.89x
squier-talk.com 2.19% 107.24x
premierguitar.com 4.31% 105.73x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Live Music.

Content Affinity Composition Index
Live Music 12.72% 31.70x
Music Production 2.25% 29.27x
Music Concerts 38.31% 22.38x
Music Education 0.21% 17.39x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.04% 11.51x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 3.84% 11.21x
Australia & New Zealand Media 1.41% 10.60x
Action Sports 0.06% 10.48x
Nature & Wildlife 1.01% 10.04x
Military & Law Enforcement 6.16% 10.02x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male