Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 908.5 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Guitar Enthusiasts.
| Interest | Composition | Index |
| Guitar Enthusiasts | 77.72% | 35.57x |
| Musical Instrument Purchasers | 77.83% | 34.82x |
| Classic Rock Fans | 51.93% | 28.56x |
| Metal and Rock Music Fans | 56.56% | 28.23x |
| Jamband Fans | 42.99% | 26.98x |
| Live Concert Fans | 39.22% | 23.95x |
| Vinyl Record Collectors | 38.86% | 21.30x |
| Mens Fitness Publication Readers | 9.98% | 16.75x |
| TV Advertising Professionals | 10.64% | 15.04x |
| Nashville Activity Researchers | 4.78% | 14.86x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.02% | 1.73x |
| Lane Bryant | 0.01% | 1.41x |
| H&M | 0.01% | 1.12x |
| White House Black Market | 0.01% | 1.12x |
| Journeys | 0.03% | 1.10x |
| Victoria's Secret | 0.01% | 1.06x |
| Maurices | 0.03% | 1.05x |
| Urban Outfitters | 0.02% | 0.86x |
| Gymboree | 0.01% | 0.72x |
| Buckle | 0.01% | 0.70x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is premierguitar.com.
| Website | Composition | Index |
| premierguitar.com | 1.18% | 137.81x |
| everythingsg.com | 1.23% | 133.50x |
| vintageandrare.com | 1.54% | 130.52x |
| gretsch-talk.com | 2.01% | 118.22x |
| squier-talk.com | 2.25% | 116.51x |
| guitarplayer.com | 42.55% | 115.69x |
| tonetopics.com | 1.24% | 115.50x |
| marshallforum.com | 3.38% | 114.44x |
| tdpri.com | 18.32% | 113.70x |
| guitaraficionado.com | 1.48% | 102.33x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.
| Content Affinity | Composition | Index |
| Music Production | 2.78% | 32.90x |
| Live Music | 14.24% | 30.27x |
| Music Concerts | 44.27% | 19.09x |
| Music Education | 0.27% | 17.16x |
| Action Sports | 0.11% | 13.28x |
| Nature & Wildlife | 2.01% | 10.28x |
| Song Lyrics & Sheet Music | 24.65% | 9.88x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 3.44% | 9.64x |
| Film Production | 0.15% | 9.58x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.44% | 9.54x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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