Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 931.1 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.
| Interest | Composition | Index |
| Musical Instrument Purchasers | 66.24% | 46.79x |
| Guitar Enthusiasts | 64.03% | 45.11x |
| Guitar Music Researchers | 45.71% | 29.22x |
| Metal and Rock Music Fans | 31.81% | 24.25x |
| Jamband Fans | 31.50% | 23.77x |
| Jazz Music Fans | 32.99% | 23.40x |
| Audio Equipment Researchers | 28.60% | 20.96x |
| Grateful Dead Fans | 26.91% | 19.06x |
| Music Trivia Researchers | 22.34% | 16.41x |
| Live Concert Fans | 17.31% | 14.26x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.02% | 1.32x |
| Chicos | 0.08% | 1.31x |
| Supreme | 0.01% | 1.24x |
| Brooks Brothers | 0.04% | 1.21x |
| Jos A. Bank Clothiers | 0.31% | 1.16x |
| Madewell | 0.03% | 1.15x |
| Urban Outfitters | 0.06% | 1.14x |
| Mens Wearhouse | 0.49% | 1.14x |
| Free People | 0.02% | 1.14x |
| White House Black Market | 0.28% | 1.13x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is tedweber.com.
| Website | Composition | Index |
| tedweber.com | 1.60% | 244.10x |
| tonereport.com | 2.66% | 243.62x |
| mojotone.com | 4.24% | 239.39x |
| warmoth.com | 3.85% | 237.26x |
| humbuckermusic.com | 2.70% | 236.94x |
| jimdunlop.com | 4.97% | 231.79x |
| seymourduncan.com | 1.28% | 229.77x |
| vintageandrare.com | 1.31% | 226.72x |
| theguitarmagazine.com | 1.80% | 226.66x |
| soundpure.com | 3.42% | 226.21x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.
| Content Affinity | Composition | Index |
| Music Production | 18.77% | 70.61x |
| Professional Audio Visual | 1.67% | 33.48x |
| Live Music | 16.85% | 24.16x |
| Handyman Tools | 0.04% | 19.17x |
| Music Education | 6.24% | 18.29x |
| Music Concerts | 31.39% | 16.85x |
| High-End Audio | 7.92% | 16.57x |
| Song Lyrics & Sheet Music | 37.53% | 15.46x |
| Concert Posters | 0.65% | 13.61x |
| Christian Music | 1.80% | 12.31x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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