Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 861.7 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Musical Instrument Purchasers.
| Interest | Composition | Index |
| Musical Instrument Purchasers | 78.86% | 34.07x |
| Guitar Enthusiasts | 77.85% | 33.88x |
| Classic Rock Fans | 52.01% | 23.16x |
| Metal and Rock Music Fans | 47.01% | 21.57x |
| Jamband Fans | 48.92% | 21.46x |
| Guitar Music Researchers | 59.12% | 20.98x |
| Vinyl Record Collectors | 48.87% | 20.24x |
| Audio Equipment Researchers | 43.82% | 17.74x |
| Jazz Music Fans | 44.01% | 17.72x |
| Music Trivia Researchers | 33.16% | 14.62x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.01% | 1.99x |
| Journeys | 0.01% | 1.51x |
| The Childrens Place | 0.01% | 1.40x |
| Carhartt | 0.15% | 1.39x |
| Victoria's Secret | 0.01% | 1.12x |
| Old Navy | 0.01% | 1.09x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is mojotone.com.
| Website | Composition | Index |
| mojotone.com | 2.43% | 257.22x |
| warmoth.com | 2.31% | 257.12x |
| humbuckermusic.com | 1.51% | 253.82x |
| jimdunlop.com | 2.83% | 248.57x |
| soundpure.com | 1.80% | 245.93x |
| wildwoodguitars.com | 1.38% | 237.24x |
| thetubestore.com | 1.57% | 227.96x |
| nstuffmusic.com | 1.32% | 224.53x |
| themusiczoo.com | 5.23% | 223.35x |
| juststrings.com | 1.44% | 217.10x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.
| Content Affinity | Composition | Index |
| Music Production | 16.74% | 80.53x |
| Professional Audio Visual | 0.81% | 41.92x |
| Live Music | 20.80% | 29.10x |
| Music Education | 4.07% | 21.71x |
| Music Concerts | 39.09% | 19.79x |
| High-End Audio | 7.18% | 17.92x |
| Christian Music | 0.94% | 17.61x |
| Concert Posters | 0.34% | 16.74x |
| Song Lyrics & Sheet Music | 40.66% | 16.34x |
| Film Production | 1.20% | 14.62x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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