Explore the Guitars & Instruments Audience
Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 648.8 thousand unique devices whose actions qualify for the Guitars & Instruments audience.
INTERESTS
The Guitars & Instruments audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Guitars & Instruments audience is Guitar Enthusiasts.
| Interest | Composition | Index |
| Guitar Enthusiasts | 75.00% | 71.46x |
| Jazz Music Fans | 39.58% | 34.64x |
| Guitar Music Researchers | 62.50% | 34.24x |
| Music Trivia Researchers | 37.50% | 33.89x |
| Audio Equipment Researchers | 35.42% | 33.58x |
| Headphone Shoppers | 33.33% | 29.57x |
| Grateful Dead Fans | 35.42% | 29.53x |
| Darts Enthusiasts | 29.17% | 25.64x |
| Lyrics Researchers | 31.25% | 24.27x |
| Hair Loss Prevention Researchers | 25.00% | 23.94x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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APPAREL RETAILERS
The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.39% | 2.39x |
| Mens Wearhouse | 0.01% | 1.08x |
| Old Navy | 0.01% | 0.98x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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WEBSITES
The Guitars & Instruments audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Guitars & Instruments audience is jimdunlop.com.
| Website | Composition | Index |
| jimdunlop.com | 1.81% | 208.24x |
| themusiczoo.com | 3.35% | 191.99x |
| everythingsg.com | 1.46% | 178.53x |
| taylorguitars.com | 3.07% | 176.20x |
| bassplayer.com | 4.10% | 169.10x |
| vintageandrare.com | 2.05% | 168.73x |
| gretsch-talk.com | 3.04% | 168.16x |
| marshallforum.com | 5.13% | 167.01x |
| squier-talk.com | 3.76% | 165.95x |
| strat-talk.com | 10.95% | 161.00x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Professional Audio Visual.
| Content Affinity | Composition | Index |
| Professional Audio Visual | 0.57% | 43.64x |
| Live Music | 17.80% | 40.46x |
| Music Concerts | 36.36% | 40.17x |
| High-End Audio | 6.82% | 33.11x |
| Song Lyrics & Sheet Music | 36.74% | 25.45x |
| Woodwork | 5.30% | 25.12x |
| Online Ticket Buyers | 4.55% | 23.89x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 5.30% | 23.38x |
| Collectibles - Toys & Collectibles | 9.09% | 20.42x |
| Ireland Cluster | 5.30% | 18.18x |
Composition Percentage:
The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
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DEMOGRAPHICS
The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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