Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 908.5 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 908.5 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 77.72% 35.57x
Musical Instrument Purchasers 77.83% 34.82x
Classic Rock Fans 51.93% 28.56x
Metal and Rock Music Fans 56.56% 28.23x
Jamband Fans 42.99% 26.98x
Live Concert Fans 39.22% 23.95x
Vinyl Record Collectors 38.86% 21.30x
Mens Fitness Publication Readers 9.98% 16.75x
TV Advertising Professionals 10.64% 15.04x
Nashville Activity Researchers 4.78% 14.86x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.73x
Lane Bryant 0.01% 1.41x
H&M 0.01% 1.12x
White House Black Market 0.01% 1.12x
Journeys 0.03% 1.10x
Victoria's Secret 0.01% 1.06x
Maurices 0.03% 1.05x
Urban Outfitters 0.02% 0.86x
Gymboree 0.01% 0.72x
Buckle 0.01% 0.70x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is premierguitar.com.

Website Composition Index
premierguitar.com 1.18% 137.81x
everythingsg.com 1.23% 133.50x
vintageandrare.com 1.54% 130.52x
gretsch-talk.com 2.01% 118.22x
squier-talk.com 2.25% 116.51x
guitarplayer.com 42.55% 115.69x
tonetopics.com 1.24% 115.50x
marshallforum.com 3.38% 114.44x
tdpri.com 18.32% 113.70x
guitaraficionado.com 1.48% 102.33x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 2.78% 32.90x
Live Music 14.24% 30.27x
Music Concerts 44.27% 19.09x
Music Education 0.27% 17.16x
Action Sports 0.11% 13.28x
Nature & Wildlife 2.01% 10.28x
Song Lyrics & Sheet Music 24.65% 9.88x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 3.44% 9.64x
Film Production 0.15% 9.58x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.44% 9.54x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male