Dstillery Audiences

GUITARS & INSTRUMENTS

Audience Size: 708.6 Thousand Devices

Explore the Guitars & Instruments Audience

Below you'll find more information about the Guitars & Instruments audience, broken down in different categories based on their digital and physical behaviors. These are 708.6 thousand unique devices whose actions qualify for the Guitars & Instruments audience.

Dstillery Crafted Audiences

INTERESTS

The Guitars & Instruments audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Guitars & Instruments audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 77.49% 31.01x
Musical Instrument Purchasers 78.77% 30.61x
Classic Rock Fans 64.40% 24.39x
Metal and Rock Music Fans 54.87% 23.76x
Jamband Fans 58.04% 23.67x
Vinyl Record Collectors 53.67% 19.95x
Guitar Music Researchers 55.64% 17.30x
Audio Equipment Researchers 40.38% 15.86x
Jazz Music Fans 41.51% 14.90x
Music Trivia Researchers 31.60% 12.91x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Interest attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Guitars & Instruments audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Guitars & Instruments audience is Lululemon.

Location Composition Index
Lululemon 0.01% 2.03x
LOFT 0.03% 1.80x
Express 0.03% 1.52x
Chicos 0.03% 1.51x
Talbots 0.02% 1.43x
The Childrens Place 0.03% 1.35x
Banana Republic 0.02% 1.32x
Journeys 0.03% 1.32x
Jos A. Bank Clothiers 0.02% 1.30x
Gymboree 0.01% 1.17x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Location attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Web Insights

WEBSITES

The Guitars & Instruments audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Guitars & Instruments audience is everythingsg.com.

Website Composition Index
everythingsg.com 1.99% 213.07x
vintageandrare.com 2.63% 203.19x
guitarscanada.com 1.49% 202.51x
squier-talk.com 3.59% 193.89x
marshallforum.com 4.75% 193.36x
gretsch-talk.com 3.24% 193.20x
premierguitar.com 10.44% 192.67x
jemsite.com 1.94% 189.62x
strat-talk.com 9.97% 184.88x
tdpri.com 20.36% 183.73x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Web attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Guitars & Instruments audience is Music Production.

Content Affinity Composition Index
Music Production 7.47% 54.15x
Live Music 20.59% 35.93x
Music Education 0.58% 26.78x
Music Concerts 51.33% 23.08x
Christian Music 0.04% 22.99x
Professional Audio Visual 0.03% 16.92x
Assorted Topics (Power Trains, Drones, Web Design) 0.39% 14.65x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.24% 14.47x
High-End Audio 3.81% 13.58x
Song Lyrics & Sheet Music 32.50% 13.53x
Composition Percentage: The overlap percentage between the Guitars & Instruments audience and the Content Affinity attribute.
Index: A comparison of the Guitars & Instruments audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Guitars & Instruments audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male