Dstillery Audiences

GUN ENTHUSIAST - HUNTING & SELF DEFENSE

Audience Size: 295.2 Thousand Devices

Explore the Gun Enthusiast - Hunting & Self Defense Audience

Below you'll find more information about the Gun Enthusiast - Hunting & Self Defense audience, broken down in different categories based on their digital and physical behaviors. These are 295.2 thousand unique devices whose actions qualify for the Gun Enthusiast - Hunting & Self Defense audience.

Dstillery Crafted Audiences

INTERESTS

The Gun Enthusiast - Hunting & Self Defense audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Gun Enthusiast - Hunting & Self Defense audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 51.54% 40.38x
Outdoors Enthusiasts 62.12% 36.82x
Hunters 85.49% 30.65x
Archery Enthusiasts 47.43% 22.71x
Ebay Shoppers 26.38% 18.02x
Newly Recruited Military Personnel 27.84% 16.68x
Wood Carving Enthusiasts 23.16% 16.40x
Competitive Car Brand Shoppers 34.74% 16.09x
Marines 17.23% 15.56x
Military Servicemembers & Veterans 27.95% 15.36x
Composition Percentage: The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Interest attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Gun Enthusiast - Hunting & Self Defense audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Gun Enthusiast - Hunting & Self Defense audience is LOFT.

Location Composition Index
LOFT 0.04% 3.60x
The Childrens Place 0.01% 1.43x
American Eagle Outfitters 0.01% 1.31x
Gap 0.01% 1.17x
Maurices 0.03% 1.03x
Mens Wearhouse 0.02% 0.85x
Buckle 0.02% 0.85x
White House Black Market 0.01% 0.84x
Gymboree 0.01% 0.77x
Aeropostale 0.01% 0.74x
Composition Percentage: The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Location attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
Dstillery Web Insights

WEBSITES

The Gun Enthusiast - Hunting & Self Defense audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Gun Enthusiast - Hunting & Self Defense audience is go2gbo.com.

Website Composition Index
go2gbo.com 10.80% 373.27x
marlinowners.com 14.00% 354.05x
longrangehunting.com 22.94% 351.90x
rimfirecentral.com 22.45% 350.81x
rugerforum.net 22.40% 349.08x
gunboards.com 11.50% 344.91x
24hourcampfire.com 27.56% 328.00x
shootersforum.com 14.05% 325.11x
taurusarmed.net 8.87% 321.98x
defensivecarry.com 14.54% 314.08x
Composition Percentage: The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Web attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Gun Enthusiast - Hunting & Self Defense audience is Gun Enthusiast - Rifles & Ammo.

Content Affinity Composition Index
Gun Enthusiast - Rifles & Ammo 10.59% 193.68x
Police Gear 0.70% 132.22x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 2.82% 72.33x
Hunting 16.80% 64.32x
Survival Guides 0.19% 37.41x
Fishing 5.15% 34.99x
Assorted Topics (Power Trains, Drones, Web Design) 0.11% 24.86x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.10% 23.01x
Power Tools 1.06% 22.51x
Trucking 1.33% 22.34x
Composition Percentage: The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Content Affinity attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Gun Enthusiast - Hunting & Self Defense audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male