Explore the Gun Enthusiast - Hunting & Self Defense Audience
Below you'll find more information about the Gun Enthusiast - Hunting & Self Defense audience, broken down in different categories based on their digital and physical behaviors. These are 543.1 thousand unique devices whose actions qualify for the Gun Enthusiast - Hunting & Self Defense audience.
INTERESTS
The Gun Enthusiast - Hunting & Self Defense audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Gun Enthusiast - Hunting & Self Defense audience is Getting Off the Grid Travelers.
| Interest | Composition | Index |
| Getting Off the Grid Travelers | 64.60% | 32.00x |
| Archery Enthusiasts | 54.48% | 24.71x |
| Outdoors Enthusiasts | 69.69% | 23.61x |
| Hunters | 57.31% | 18.96x |
| Work Boots & Safety Footwear Shoppers | 40.26% | 16.61x |
| Off the Grid Living Enthusiasts | 31.06% | 16.04x |
| Marines | 25.80% | 15.94x |
| Model Aircraft and Rocket Hobbyists | 51.40% | 15.56x |
| Ebay Shoppers | 31.11% | 15.49x |
| Jeep Vehicle Shoppers | 36.21% | 15.39x |
Composition Percentage:
The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Interest attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
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APPAREL RETAILERS
The Gun Enthusiast - Hunting & Self Defense audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Gun Enthusiast - Hunting & Self Defense audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.08% | 1.86x |
| Carhartt | 0.39% | 1.65x |
| Eddie Bauer | 0.01% | 1.52x |
| Dressbarn | 0.02% | 1.29x |
| Buckle | 0.03% | 1.21x |
| The Childrens Place | 0.03% | 1.11x |
| Old Navy | 0.04% | 1.09x |
| Journeys | 0.04% | 1.07x |
| Express | 0.03% | 1.04x |
| American Eagle Outfitters | 0.02% | 0.99x |
Composition Percentage:
The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Location attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
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WEBSITES
The Gun Enthusiast - Hunting & Self Defense audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Gun Enthusiast - Hunting & Self Defense audience is sniperforums.com.
| Website | Composition | Index |
| sniperforums.com | 6.58% | 299.71x |
| shootingtimes.com | 3.99% | 290.59x |
| rifleshootermag.com | 3.50% | 285.05x |
| go2gbo.com | 10.71% | 273.06x |
| longrangehunting.com | 22.32% | 261.02x |
| gunboards.com | 10.35% | 258.92x |
| vedderholsters.com | 2.53% | 258.20x |
| 68forums.com | 2.89% | 256.38x |
| marlinowners.com | 13.16% | 255.84x |
| xdtalk.com | 5.69% | 255.53x |
Composition Percentage:
The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Web attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Gun Enthusiast - Hunting & Self Defense audience is Gun Enthusiast - Rifles & Ammo.
| Content Affinity | Composition | Index |
| Gun Enthusiast - Rifles & Ammo | 26.18% | 125.07x |
| Police Gear | 1.16% | 100.47x |
| Sports - Golf, Hunting, Fishing | 0.22% | 70.11x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 4.81% | 65.79x |
| Hunting | 19.57% | 55.96x |
| Survival Guides | 0.35% | 46.17x |
| Fishing | 5.59% | 35.05x |
| Trucking | 3.64% | 25.63x |
| Power Tools | 2.11% | 24.62x |
| Recreational Motor Sport Enthusiasts | 2.30% | 22.24x |
Composition Percentage:
The overlap percentage between the Gun Enthusiast - Hunting & Self Defense audience and the Content Affinity attribute.
Index: A comparison of the Gun Enthusiast - Hunting & Self Defense audience to the internet population.
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DEMOGRAPHICS
The Gun Enthusiast - Hunting & Self Defense audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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