Dstillery Audiences

HEALTH ISSUES CLUSTER

Audience Size: 350.4 Thousand Devices

Explore the Health Issues Cluster Audience

Below you'll find more information about the Health Issues Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 350.4 thousand unique devices whose actions qualify for the Health Issues Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Health Issues Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Health Issues Cluster audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 28.39% 17.87x
Heart Surgery Researchers 34.21% 17.59x
Texas Activity Researchers 31.69% 17.44x
Heartburn Sufferers 31.65% 17.07x
Pharmacy Shoppers 33.14% 16.53x
Louisiana Activities Researchers 33.37% 16.41x
Online Health Researchers 28.08% 16.22x
TV Junkies 30.92% 16.19x
Nashville Activity Researchers 26.59% 16.19x
Cholesterol Researchers 26.63% 16.03x
Composition Percentage: The overlap percentage between the Health Issues Cluster audience and the Interest attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Health Issues Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Health Issues Cluster audience is Coach.

Location Composition Index
Coach 0.02% 3.38x
Gap 0.02% 2.30x
Banana Republic 0.02% 2.12x
Jos A. Bank Clothiers 0.02% 2.03x
Forever 21 0.01% 1.97x
Michael Kors 0.01% 1.92x
Victoria's Secret 0.03% 1.64x
Hollister 0.01% 1.54x
Dressbarn 0.01% 1.52x
Express 0.02% 1.48x
Composition Percentage: The overlap percentage between the Health Issues Cluster audience and the Location attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Health Issues Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Health Issues Cluster audience is att.net.

Website Composition Index
att.net 55.07% 314.97x
powerball.com 40.75% 203.94x
zubican.com 2.12% 67.91x
automaatic.com 1.59% 62.42x
yellowise.com 1.16% 61.89x
healthnfitness.net 7.83% 60.44x
metalheadzone.com 2.52% 57.48x
ericdress.com 1.08% 56.50x
sputniknews.com 1.82% 53.75x
tbdress.com 1.01% 52.85x
Composition Percentage: The overlap percentage between the Health Issues Cluster audience and the Web attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Health Issues Cluster audience is Disease Cluster.

Content Affinity Composition Index
Disease Cluster 0.29% 38.38x
Pharmacy 1.14% 30.57x
Construction Apparel 0.13% 29.09x
Fashion & Retail 1.06% 26.69x
Party Suppliers 0.42% 26.36x
Vitamin Shoppers 0.26% 25.66x
Women Shoppers 1.62% 25.11x
Custom Gifts 0.24% 22.67x
Food Cluster 0.10% 21.91x
Networking Marketing 0.09% 21.65x
Composition Percentage: The overlap percentage between the Health Issues Cluster audience and the Content Affinity attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Health Issues Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female