Explore the Health Issues Cluster Audience
Below you'll find more information about the Health Issues Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 148.7 thousand unique devices whose actions qualify for the Health Issues Cluster audience.
INTERESTS
The Health Issues Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Health Issues Cluster audience is Heart Surgery Researchers.
| Interest | Composition | Index |
| Heart Surgery Researchers | 35.47% | 14.09x |
| Louisiana Activities Researchers | 33.93% | 12.91x |
| Retirees | 32.18% | 12.46x |
| TV Advertising Professionals | 28.03% | 12.16x |
| Ocean Activists | 29.75% | 12.12x |
| Cold and Flu Prevention Researchers | 36.60% | 12.08x |
| Oncologists | 37.54% | 11.98x |
| Medical Consultation Researchers | 32.24% | 11.88x |
| Texas Activity Researchers | 29.53% | 11.82x |
| Heartburn Sufferers | 28.70% | 11.79x |
Composition Percentage:
The overlap percentage between the Health Issues Cluster audience and the Interest attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
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APPAREL RETAILERS
The Health Issues Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Health Issues Cluster audience is Aeropostale.
| Location | Composition | Index |
| Aeropostale | 0.01% | 1.64x |
| Zumiez | 0.01% | 1.60x |
| White House Black Market | 0.02% | 1.55x |
| Maurices | 0.03% | 1.47x |
| Buckle | 0.01% | 1.44x |
| Gap | 0.01% | 1.36x |
| LOFT | 0.01% | 1.34x |
| Victoria's Secret | 0.02% | 1.32x |
| American Eagle Outfitters | 0.01% | 1.32x |
| Carhartt | 0.23% | 1.29x |
Composition Percentage:
The overlap percentage between the Health Issues Cluster audience and the Location attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
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WEBSITES
The Health Issues Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Health Issues Cluster audience is usinlupus.com.
| Website | Composition | Index |
| usinlupus.com | 4.28% | 134.25x |
| asthma.com | 1.73% | 125.76x |
| prolia.com | 1.83% | 116.51x |
| flonase.com | 5.36% | 108.82x |
| att.net | 64.78% | 76.21x |
| powerball.com | 25.55% | 50.77x |
| maravipost.com | 2.54% | 36.74x |
| fiercefifties.com | 1.14% | 34.87x |
| gnd.com | 3.40% | 33.72x |
| cityofedmontonnews.com | 1.43% | 33.33x |
Composition Percentage:
The overlap percentage between the Health Issues Cluster audience and the Web attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Health Issues Cluster audience is Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations).
| Content Affinity | Composition | Index |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.28% | 26.87x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.04% | 17.16x |
| Southern California Cluster | 0.11% | 15.70x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.03% | 15.62x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.23% | 14.97x |
| Diabetes Research | 1.69% | 14.29x |
| Men's Fashion Shopping | 0.07% | 14.25x |
| Disease Cluster | 1.22% | 13.83x |
| Vitamin Shoppers | 1.28% | 13.66x |
| Pharmacy | 3.78% | 13.01x |
Composition Percentage:
The overlap percentage between the Health Issues Cluster audience and the Content Affinity attribute.
Index: A comparison of the Health Issues Cluster audience to the internet population.
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DEMOGRAPHICS
The Health Issues Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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