Dstillery Audiences

HIGHER EDUCATION

Audience Size: 350.7 Thousand Devices

Explore the Higher Education Audience

Below you'll find more information about the Higher Education audience, broken down in different categories based on their digital and physical behaviors. These are 350.7 thousand unique devices whose actions qualify for the Higher Education audience.

Dstillery Crafted Audiences

INTERESTS

The Higher Education audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Higher Education audience is College Aspirants.

Interest Composition Index
College Aspirants 59.22% 27.13x
Tutoring Resources Researchers 48.67% 26.07x
Job Seekers 49.56% 25.36x
Government Student Loan Researchers 54.54% 24.27x
Career Focused Individuals 41.10% 22.71x
College Professors 39.88% 20.41x
Business Decision Makers 38.79% 19.80x
Senior Caregivers 44.44% 19.58x
Masters in Management Researchers 45.28% 19.48x
Study Abroad Researchers 37.87% 19.17x
Composition Percentage: The overlap percentage between the Higher Education audience and the Interest attribute.
Index: A comparison of the Higher Education audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Higher Education audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Higher Education audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.45% 1.15x
Jos A. Bank Clothiers 0.25% 1.05x
Composition Percentage: The overlap percentage between the Higher Education audience and the Location attribute.
Index: A comparison of the Higher Education audience to the internet population.
Dstillery Web Insights

WEBSITES

The Higher Education audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Higher Education audience is degreequery.com.

Website Composition Index
degreequery.com 8.48% 325.34x
crimesceneinvestigatoredu.org 6.45% 313.34x
straighterline.com 4.25% 275.86x
testq.com 8.43% 273.65x
rasmussen.edu 23.56% 261.03x
healthcarepathway.com 6.03% 258.57x
crime-scene-investigator.net 4.43% 257.01x
fbiagentedu.org 8.05% 249.93x
honorsociety.org 3.79% 247.28x
whatcareerisrightforme.com 9.18% 242.90x
Composition Percentage: The overlap percentage between the Higher Education audience and the Web attribute.
Index: A comparison of the Higher Education audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Higher Education audience is Job Interview Process.

Content Affinity Composition Index
Job Interview Process 8.41% 48.11x
Psychology & Social Work 5.06% 32.72x
Discount Books 1.95% 28.73x
College Planning 30.92% 27.09x
College Greek Life 2.33% 26.65x
Social & Demographic Trends 4.90% 24.55x
MBA Education 14.20% 24.50x
Healthcare Jobs 4.54% 24.47x
Alternative Movie Streaming 2.25% 24.03x
International Travel 1.66% 20.12x
Composition Percentage: The overlap percentage between the Higher Education audience and the Content Affinity attribute.
Index: A comparison of the Higher Education audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Higher Education audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female