Dstillery Audiences

HIGHER-END FASHION BRANDS

Audience Size: 15.1 Thousand Devices

Explore the Higher-End Fashion Brands Audience

Below you'll find more information about the Higher-End Fashion Brands audience, broken down in different categories based on their digital and physical behaviors. These are 15.1 thousand unique devices whose actions qualify for the Higher-End Fashion Brands audience.

Dstillery Crafted Audiences

INTERESTS

The Higher-End Fashion Brands audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Higher-End Fashion Brands audience is Home Goods Shoppers.

Interest Composition Index
Home Goods Shoppers 54.59% 20.42x
Women’s Fashion Blogs Readers 42.86% 18.84x
Retail Job Seekers 51.53% 18.58x
Fast Fashion Shoppers 50.51% 17.30x
Hair Care Shoppers 37.24% 17.07x
Luxury Retail Researchers 36.73% 16.92x
Skin Disorder Researchers 46.43% 16.33x
Shoe Shoppers 41.84% 16.02x
Jewelry & Watch Shoppers 40.82% 15.67x
Cosmetics and Beauty Shoppers 56.63% 15.41x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Interest attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Higher-End Fashion Brands audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Higher-End Fashion Brands audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.05% 3.77x
Victoria's Secret 0.09% 3.68x
LOFT 0.08% 2.31x
Brooks Brothers 0.03% 1.88x
Ann Taylor 0.02% 1.71x
Buckle 0.03% 1.67x
Bonobos 0.02% 1.62x
Coach 0.03% 1.58x
Carhartt 0.16% 1.36x
Express Outlets 0.01% 1.36x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Location attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Web Insights

WEBSITES

The Higher-End Fashion Brands audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Higher-End Fashion Brands audience is steinmart.com.

Website Composition Index
steinmart.com 14.99% 39.59x
fashionista.com 18.12% 29.40x
6pm.com 17.70% 28.28x
overstock.com 13.91% 25.47x
fragrantica.com 8.43% 24.40x
traderjoes.com 8.51% 21.70x
parenting.com 7.20% 21.23x
wwd.com 15.18% 20.89x
aad.org 6.85% 20.46x
totalbeauty.com 8.25% 20.15x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Web attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Higher-End Fashion Brands audience is Dermatology.

Content Affinity Composition Index
Dermatology 3.98% 57.80x
Beauty & Cosmetics 4.41% 43.78x
Fashion & Retail 20.78% 41.67x
Canada Shopping - General Commerce 4.95% 38.96x
Furniture & Home Improvement 10.33% 36.15x
African-American Hair 5.60% 31.71x
European Museums, Restaurants & Events 2.48% 31.20x
Hair & Beauty 2.37% 30.75x
Diamonds & Precious Metals 2.80% 28.36x
Perfume, Makeup & Cosmetics 2.26% 26.90x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Content Affinity attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Higher-End Fashion Brands audience resonates most for the following age bracket and gender.
Age
65+
Gender