Dstillery Audiences

HIGHER-END FASHION BRANDS

Audience Size: 292.4 Thousand Devices

Explore the Higher-End Fashion Brands Audience

Below you'll find more information about the Higher-End Fashion Brands audience, broken down in different categories based on their digital and physical behaviors. These are 292.4 thousand unique devices whose actions qualify for the Higher-End Fashion Brands audience.

Dstillery Crafted Audiences

INTERESTS

The Higher-End Fashion Brands audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Higher-End Fashion Brands audience is Womens Fashion Brands Shoppers.

Interest Composition Index
Womens Fashion Brands Shoppers 85.17% 32.25x
Trendy Denim Shoppers 59.50% 25.91x
Men's Shoe Shoppers 56.01% 25.70x
Shoe Shoppers 55.77% 24.73x
Jewelry & Watch Shoppers 44.62% 22.30x
Sun Protection Shoppers 51.02% 21.05x
Pandora Jewelry Shoppers 62.68% 20.89x
Chocolate Lovers 47.43% 20.08x
Engagement Ring Shoppers 46.33% 19.55x
Apartment Furniture Shoppers 35.80% 19.10x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Interest attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Higher-End Fashion Brands audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Higher-End Fashion Brands audience is Coach.

Location Composition Index
Coach 0.11% 2.00x
Talbots 0.09% 1.94x
Lululemon 0.09% 1.90x
The North Face 0.04% 1.90x
American Apparel 0.04% 1.70x
Gap 0.16% 1.69x
Zara 0.04% 1.67x
American Eagle Outfitters 0.09% 1.65x
Tommy Bahama 0.04% 1.59x
J. Crew 0.05% 1.52x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Location attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Web Insights

WEBSITES

The Higher-End Fashion Brands audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Higher-End Fashion Brands audience is bcbgeneration.com.

Website Composition Index
bcbgeneration.com 21.17% 640.32x
coach.com 12.24% 528.05x
katespade.com 49.42% 327.18x
ugg.com 34.15% 306.92x
bcbg.com 42.25% 296.25x
ivankatrump.com 6.19% 262.66x
francescas.com 4.06% 177.21x
toofaced.com 3.71% 141.21x
fossil.com 3.95% 137.01x
pier1.com 6.42% 134.42x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Web attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Higher-End Fashion Brands audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 4.31% 68.98x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 1.71% 45.69x
Bridal Fashion 7.00% 41.68x
Beach & Intimate Wear 4.89% 40.12x
Fashion Cluster 30.92% 38.90x
Travel, Food, Fashion & Fitness 7.34% 38.34x
Beauty & Cosmetics 10.78% 36.77x
Perfume, Makeup & Cosmetics 4.90% 35.47x
Unique & Personalized Fashion 9.77% 35.39x
Home Office Products 1.14% 29.74x
Composition Percentage: The overlap percentage between the Higher-End Fashion Brands audience and the Content Affinity attribute.
Index: A comparison of the Higher-End Fashion Brands audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Higher-End Fashion Brands audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female