Dstillery Audiences

HIP-HOP ENTHUSIAST

Audience Size: 4.3 Million Devices

Explore the Hip-Hop Enthusiast Audience

Below you'll find more information about the Hip-Hop Enthusiast audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Hip-Hop Enthusiast audience.

Dstillery Crafted Audiences

INTERESTS

The Hip-Hop Enthusiast audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip-Hop Enthusiast audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 54.96% 22.43x
Readers of African American Content 26.49% 13.44x
Readers of Jamaican Content 19.19% 9.08x
Jamband Fans 15.07% 7.83x
Movie and Game Review Readers 12.91% 7.74x
Mens Fitness Publication Readers 11.95% 7.69x
Horror Movie Fans 14.97% 7.36x
Live Concert Fans 11.96% 7.35x
NBA Fans 11.80% 7.27x
eSports Enthusiasts 15.41% 7.18x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Interest attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip-Hop Enthusiast audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip-Hop Enthusiast audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.78x
American Apparel 0.05% 1.65x
The Childrens Place 0.08% 1.63x
Zumiez 0.04% 1.58x
Urban Outfitters 0.06% 1.50x
Levi Strauss 0.01% 1.47x
Zara 0.03% 1.47x
Forever 21 0.06% 1.44x
H&M 0.05% 1.41x
Free People 0.02% 1.41x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Location attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip-Hop Enthusiast audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip-Hop Enthusiast audience is hiphopstoners.com.

Website Composition Index
hiphopstoners.com 0.11% 85.97x
djdownloadz.com 0.16% 77.39x
illroots.com 0.32% 77.09x
buymixtapes.com 0.25% 75.35x
hasitleaked.com 0.27% 75.24x
thisis50.com 0.46% 73.95x
elevatormag.com 0.68% 71.23x
rap-up.com 3.93% 70.61x
stopthebreaks.com 0.35% 70.43x
allhiphop.com 2.41% 70.30x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Web attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip-Hop Enthusiast audience is Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.55% 15.96x
Luxury Sneakers 8.96% 14.61x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.22% 14.48x
Music Production 2.37% 9.66x
Instagram Management 0.80% 9.63x
Parenting & Nutrition 0.11% 9.32x
Alternative Streaming Services 0.41% 8.96x
Live Music 3.63% 8.51x
African American Celebrity Gossip 39.73% 8.48x
College Greek Life 0.88% 8.44x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Content Affinity attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip-Hop Enthusiast audience resonates most for the following age and income brackets.
Age
25-34
Income
Over $250,000