Explore the Hip-Hop Enthusiast Audience
Below you'll find more information about the Hip-Hop Enthusiast audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Hip-Hop Enthusiast audience.
INTERESTS
The Hip-Hop Enthusiast audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hip-Hop Enthusiast audience is Hip Hop Fans.
| Interest | Composition | Index |
| Hip Hop Fans | 46.73% | 20.82x |
| Readers of African American Content | 24.71% | 13.20x |
| Readers of Jamaican Content | 17.67% | 9.03x |
| Movie and Game Review Readers | 13.55% | 7.92x |
| Mens Fitness Publication Readers | 12.21% | 7.71x |
| Condom Shoppers | 19.23% | 7.69x |
| Jamband Fans | 14.49% | 7.65x |
| Horror Movie Fans | 14.44% | 7.50x |
| Live Concert Fans | 12.53% | 7.46x |
| Comedy Fans | 13.41% | 7.06x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Interest attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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APPAREL RETAILERS
The Hip-Hop Enthusiast audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hip-Hop Enthusiast audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.00% | 2.34x |
| The Childrens Place | 0.09% | 1.70x |
| Uniqlo | 0.02% | 1.54x |
| H&M | 0.06% | 1.51x |
| Michael Kors | 0.03% | 1.48x |
| American Apparel | 0.06% | 1.47x |
| Zara | 0.04% | 1.44x |
| Calvin Klein | 0.01% | 1.43x |
| Abercrombie & Fitch | 0.04% | 1.43x |
| Ann Taylor | 0.29% | 1.39x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Location attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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WEBSITES
The Hip-Hop Enthusiast audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Hip-Hop Enthusiast audience is kanyetothe.com.
| Website | Composition | Index |
| kanyetothe.com | 1.04% | 60.57x |
| kollegekidd.com | 2.32% | 59.84x |
| rap-up.com | 3.52% | 58.63x |
| sohh.com | 15.56% | 58.63x |
| djbooth.net | 9.86% | 58.44x |
| allhiphop.com | 4.78% | 56.15x |
| vladtv.com | 9.73% | 55.86x |
| hot97.com | 3.95% | 53.85x |
| datpiff.com | 4.78% | 52.99x |
| onsmash.com | 1.06% | 49.98x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Web attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hip-Hop Enthusiast audience is Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports).
| Content Affinity | Composition | Index |
| Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) | 0.51% | 14.52x |
| Assorted Topics #11273 (Television, Origami, Men's Health) | 0.21% | 13.62x |
| Luxury Sneakers | 8.43% | 12.60x |
| Instagram Management | 0.70% | 9.43x |
| Music Production | 2.27% | 8.63x |
| College Greek Life | 0.86% | 8.55x |
| Alternative Streaming Services | 0.30% | 8.41x |
| Feminism | 0.70% | 8.33x |
| Hipster Clothing | 0.49% | 8.12x |
| Parenting & Nutrition | 0.07% | 7.98x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Content Affinity attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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DEMOGRAPHICS
The Hip-Hop Enthusiast audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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