Dstillery Audiences

HIP-HOP ENTHUSIAST

Audience Size: 7.9 Million Devices

Explore the Hip-Hop Enthusiast Audience

Below you'll find more information about the Hip-Hop Enthusiast audience, broken down in different categories based on their digital and physical behaviors. These are 7.9 million unique devices whose actions qualify for the Hip-Hop Enthusiast audience.

Dstillery Crafted Audiences

INTERESTS

The Hip-Hop Enthusiast audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip-Hop Enthusiast audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 28.56% 9.63x
Lyrics Researchers 23.15% 9.60x
Music Trivia Researchers 19.58% 8.83x
Movie and Game Review Readers 16.14% 8.47x
Condom Shoppers 22.81% 8.39x
Online Grammar Tool Users 15.46% 8.00x
Men's Health Researchers 13.79% 7.95x
Live Concert Fans 15.50% 7.88x
Mens Fitness Publication Readers 12.62% 7.86x
Beard Care Researchers 15.64% 7.83x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Interest attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip-Hop Enthusiast audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip-Hop Enthusiast audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.46x
Michael Kors 0.01% 1.35x
H&M 0.01% 1.27x
Hollister 0.01% 1.24x
Gymboree 0.02% 1.23x
Gap 0.02% 1.23x
Zumiez 0.02% 1.21x
Journeys 0.03% 1.18x
Express 0.02% 1.17x
Lane Bryant 0.02% 1.17x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Location attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip-Hop Enthusiast audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip-Hop Enthusiast audience is allhiphop.com.

Website Composition Index
allhiphop.com 1.63% 23.44x
djbooth.net 1.52% 21.87x
sohh.com 9.48% 21.77x
rap-up.com 4.99% 19.86x
onsmash.com 1.20% 19.49x
vladtv.com 5.91% 19.46x
xxlmag.com 20.98% 17.81x
hot97.com 20.24% 16.83x
urbanbellemag.com 3.43% 16.74x
hiphopwired.com 3.81% 16.43x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Web attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip-Hop Enthusiast audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.02% 12.19x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.03% 11.23x
Hipster Clothing 0.02% 10.52x
Phone & Computer Game Downloaders 0.04% 10.04x
London Tourism & Events 0.02% 9.51x
Roleplay & Fantasy Games 0.07% 9.48x
African-American Hair 0.34% 8.15x
Memes & Comedy 0.01% 8.11x
Alternative Movie Streaming 0.01% 7.98x
Jokes & Riddles 0.10% 7.85x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Content Affinity attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip-Hop Enthusiast audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male