Dstillery Audiences

HIP-HOP ENTHUSIAST

Audience Size: 5 Million Devices

Explore the Hip-Hop Enthusiast Audience

Below you'll find more information about the Hip-Hop Enthusiast audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Hip-Hop Enthusiast audience.

Dstillery Crafted Audiences

INTERESTS

The Hip-Hop Enthusiast audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip-Hop Enthusiast audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 46.73% 20.82x
Readers of African American Content 24.71% 13.20x
Readers of Jamaican Content 17.67% 9.03x
Movie and Game Review Readers 13.55% 7.92x
Mens Fitness Publication Readers 12.21% 7.71x
Condom Shoppers 19.23% 7.69x
Jamband Fans 14.49% 7.65x
Horror Movie Fans 14.44% 7.50x
Live Concert Fans 12.53% 7.46x
Comedy Fans 13.41% 7.06x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Interest attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip-Hop Enthusiast audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip-Hop Enthusiast audience is Everlane.

Location Composition Index
Everlane 0.00% 2.34x
The Childrens Place 0.09% 1.70x
Uniqlo 0.02% 1.54x
H&M 0.06% 1.51x
Michael Kors 0.03% 1.48x
American Apparel 0.06% 1.47x
Zara 0.04% 1.44x
Calvin Klein 0.01% 1.43x
Abercrombie & Fitch 0.04% 1.43x
Ann Taylor 0.29% 1.39x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Location attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip-Hop Enthusiast audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip-Hop Enthusiast audience is kanyetothe.com.

Website Composition Index
kanyetothe.com 1.04% 60.57x
kollegekidd.com 2.32% 59.84x
rap-up.com 3.52% 58.63x
sohh.com 15.56% 58.63x
djbooth.net 9.86% 58.44x
allhiphop.com 4.78% 56.15x
vladtv.com 9.73% 55.86x
hot97.com 3.95% 53.85x
datpiff.com 4.78% 52.99x
onsmash.com 1.06% 49.98x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Web attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip-Hop Enthusiast audience is Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.51% 14.52x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.21% 13.62x
Luxury Sneakers 8.43% 12.60x
Instagram Management 0.70% 9.43x
Music Production 2.27% 8.63x
College Greek Life 0.86% 8.55x
Alternative Streaming Services 0.30% 8.41x
Feminism 0.70% 8.33x
Hipster Clothing 0.49% 8.12x
Parenting & Nutrition 0.07% 7.98x
Composition Percentage: The overlap percentage between the Hip-Hop Enthusiast audience and the Content Affinity attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip-Hop Enthusiast audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male