Explore the Hip-Hop Enthusiast Audience
Below you'll find more information about the Hip-Hop Enthusiast audience, broken down in different categories based on their digital and physical behaviors. These are 6.1 million unique devices whose actions qualify for the Hip-Hop Enthusiast audience.
INTERESTS
The Hip-Hop Enthusiast audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hip-Hop Enthusiast audience is Hip Hop Fans.
| Interest | Composition | Index |
| Hip Hop Fans | 36.83% | 21.47x |
| Meme Users | 2.30% | 11.73x |
| Readers of Jamaican Content | 15.72% | 10.55x |
| Condom Shoppers | 15.25% | 9.02x |
| Movie and Game Review Readers | 12.38% | 8.72x |
| Mens Fitness Publication Readers | 11.63% | 8.45x |
| Jamband Fans | 12.24% | 8.29x |
| Horror Movie Fans | 12.59% | 8.10x |
| Live Concert Fans | 12.43% | 8.10x |
| Entertainment & Tabloid Magazine Readers | 10.77% | 7.98x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Interest attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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APPAREL RETAILERS
The Hip-Hop Enthusiast audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hip-Hop Enthusiast audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.02% | 2.01x |
| Everlane | 0.01% | 1.87x |
| Topshop | 0.02% | 1.53x |
| Uniqlo | 0.03% | 1.49x |
| American Apparel | 0.06% | 1.49x |
| Urban Outfitters | 0.06% | 1.32x |
| Ann Taylor | 0.03% | 1.31x |
| H&M | 0.09% | 1.30x |
| Mens Wearhouse | 0.62% | 1.26x |
| Hugo Boss | 0.04% | 1.25x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Location attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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WEBSITES
The Hip-Hop Enthusiast audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Hip-Hop Enthusiast audience is kollegekidd.com.
| Website | Composition | Index |
| kollegekidd.com | 1.50% | 42.02x |
| allhiphop.com | 8.57% | 39.87x |
| djbooth.net | 8.38% | 39.75x |
| hot97.com | 10.75% | 37.79x |
| rap-up.com | 3.93% | 37.33x |
| vladtv.com | 15.42% | 36.55x |
| datpiff.com | 4.16% | 35.67x |
| onsmash.com | 1.67% | 35.54x |
| audiomack.com | 1.30% | 35.33x |
| sohh.com | 23.69% | 34.71x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Web attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hip-Hop Enthusiast audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).
| Content Affinity | Composition | Index |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.73% | 14.49x |
| Assorted Topics (Television, Origami, Men's Health) | 0.14% | 11.42x |
| Luxury Sneakers | 8.25% | 10.74x |
| Instagram Management | 0.47% | 8.62x |
| College Greek Life | 0.60% | 8.18x |
| Hipster Clothing | 0.39% | 7.39x |
| African-American Hair | 2.93% | 7.34x |
| Alternative Movie Streaming | 0.57% | 7.21x |
| Music Production | 1.91% | 7.17x |
| Feminism | 0.64% | 7.15x |
Composition Percentage:
The overlap percentage between the Hip-Hop Enthusiast audience and the Content Affinity attribute.
Index: A comparison of the Hip-Hop Enthusiast audience to the internet population.
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DEMOGRAPHICS
The Hip-Hop Enthusiast audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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