Explore the Home Cooking Researchers Audience
Below you'll find more information about the Home Cooking Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 13.6 million unique devices whose actions qualify for the Home Cooking Researchers audience.
INTERESTS
The Home Cooking Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Cooking Researchers audience is Cooking Show Fans.
| Interest | Composition | Index |
| Cooking Show Fans | 25.95% | 10.71x |
| Gourmet Food & Wine Researchers | 23.68% | 10.44x |
| Home Kitchen Chefs | 24.96% | 10.42x |
| Cook at Home Parents | 26.88% | 10.40x |
| Healthy Snacks Shoppers | 24.88% | 10.19x |
| Recipe Researchers | 23.75% | 10.09x |
| Malaysian Food Enthusiasts | 25.01% | 9.61x |
| Home Kitchen Bakers | 23.50% | 9.48x |
| Healthy Eaters | 21.79% | 9.36x |
| Nutrition Conscious Eaters | 21.08% | 9.31x |
Composition Percentage:
The overlap percentage between the Home Cooking Researchers audience and the Interest attribute.
Index: A comparison of the Home Cooking Researchers audience to the internet population.
Curious about what else the Home Cooking Researchers audience is interested in?
Sign Up
APPAREL RETAILERS
The Home Cooking Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Cooking Researchers audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.01% | 1.19x |
| Talbots | 0.02% | 1.17x |
| Chicos | 0.03% | 1.16x |
| Carhartt | 0.22% | 1.10x |
| Lululemon | 0.02% | 1.09x |
| Mens Wearhouse | 0.04% | 1.06x |
| Forever 21 | 0.02% | 1.06x |
| Free People | 0.01% | 1.06x |
| Jos A. Bank Clothiers | 0.03% | 1.05x |
| Eddie Bauer | 0.01% | 1.05x |
Composition Percentage:
The overlap percentage between the Home Cooking Researchers audience and the Location attribute.
Index: A comparison of the Home Cooking Researchers audience to the internet population.
Want to find more of the Home Cooking Researchers audience in the real world?
Sign Up
WEBSITES
The Home Cooking Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Cooking Researchers audience is completelydelicious.com.
| Website | Composition | Index |
| completelydelicious.com | 1.73% | 15.81x |
| bromabakery.com | 1.34% | 15.63x |
| savorysimple.net | 1.32% | 15.62x |
| bakedbyrachel.com | 1.95% | 15.58x |
| amyshealthybaking.com | 3.27% | 15.57x |
| spoonforkbacon.com | 1.32% | 15.42x |
| reciperunner.com | 2.55% | 15.39x |
| kimscravings.com | 2.36% | 15.25x |
| kitchentreaty.com | 4.12% | 15.23x |
| blessthismessplease.com | 7.24% | 15.01x |
Composition Percentage:
The overlap percentage between the Home Cooking Researchers audience and the Web attribute.
Index: A comparison of the Home Cooking Researchers audience to the internet population.
Want to see more of the websites the Home Cooking Researchers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Cooking Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.13% | 9.88x |
| Low Carb Diets | 4.30% | 9.66x |
| Cakes & Sweets | 2.07% | 8.89x |
| Coupons & Family | 4.25% | 8.38x |
| Female Lifestyle Content Readers | 3.01% | 8.28x |
| Consumer Packaged Goods | 6.25% | 8.22x |
| Cooking Recipe & Ingredient Researchers | 22.99% | 8.20x |
| Vegetarian Diet | 9.05% | 8.05x |
| Stay at Home Mom | 14.11% | 7.92x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 4.60% | 7.66x |
Composition Percentage:
The overlap percentage between the Home Cooking Researchers audience and the Content Affinity attribute.
Index: A comparison of the Home Cooking Researchers audience to the internet population.
Want to see more of the Content Affinities the Home Cooking Researchers audience visits?
Sign Up
DEMOGRAPHICS
The Home Cooking Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
Interested in seeing other characteristics of the Home Cooking Researchers audience?
Sign Up