Dstillery Audiences

HOME DECORATION CONTENT READERS

Audience Size: 1.3 Million Devices

Explore the Home Decoration Content Readers Audience

Below you'll find more information about the Home Decoration Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Home Decoration Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration Content Readers audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 53.33% 24.70x
Shelf-Stable Food Content Readers 33.67% 24.26x
Pantry Recipes Researchers 33.22% 23.93x
DIY Upcycle Home Project Planners 56.23% 22.11x
Coupon Researchers 43.73% 20.87x
Home and Garden TV Fans 43.27% 20.84x
Healthy Snacks Shoppers 45.91% 20.70x
Recipe Researchers 41.24% 20.23x
Healthy Diet Recipe Researchers 43.35% 19.59x
Sustainable Lifestyle Enthusiasts 50.33% 18.63x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Interest attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration Content Readers audience is Maurices.

Location Composition Index
Maurices 0.02% 1.66x
Express 0.01% 1.39x
Buckle 0.01% 1.29x
Mens Wearhouse 0.01% 1.25x
American Eagle Outfitters 0.01% 1.19x
Old Navy 0.02% 1.19x
Carhartt 0.11% 1.10x
The Childrens Place 0.01% 1.06x
Journeys 0.01% 0.97x
Victoria's Secret 0.01% 0.71x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Location attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration Content Readers audience is your-daily-plus.com.

Website Composition Index
your-daily-plus.com 1.19% 111.61x
sixdollarfamily.com 2.58% 98.54x
landeeseelandeedo.com 2.49% 96.78x
happy-mothering.com 4.51% 96.36x
frugalcouponliving.com 7.50% 93.83x
madincrafts.com 2.29% 93.59x
kraftytouch.com 1.03% 93.36x
bowerpowerblog.com 3.34% 93.21x
lizmarieblog.com 4.88% 92.41x
beneathmyheart.net 2.69% 91.81x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Web attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration Content Readers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.66% 60.70x
DIY Decoration & Furniture 8.69% 46.57x
Scrapbooking & Home Art Projects 10.37% 39.90x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 24.63% 37.06x
Survival Guides 0.44% 36.20x
Female Lifestyle Content Readers 8.05% 33.77x
Coupons & Family 14.58% 33.57x
Cakes & Sweets 2.72% 32.50x
Mommy Bloggers 18.21% 30.75x
Low Carb Diets 10.63% 30.06x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration Content Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female