Dstillery Audiences

HOME DECORATION CONTENT READERS

Audience Size: 880.6 Thousand Devices

Explore the Home Decoration Content Readers Audience

Below you'll find more information about the Home Decoration Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 880.6 thousand unique devices whose actions qualify for the Home Decoration Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration Content Readers audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 39.02% 35.05x
Home and Garden TV Fans 26.10% 29.04x
Seasonal Recipe Blog Readers 44.80% 28.83x
DIY Upcycle Home Project Planners 50.12% 28.72x
Coupon Researchers 33.52% 27.86x
Seasonal Lifestyle Blog Readers 47.49% 27.23x
Homeowners 24.04% 25.09x
Healthy Snacks Shoppers 32.85% 24.57x
Shelf-Stable Food Content Readers 17.49% 24.56x
Bargain Shopping Researchers 20.23% 23.22x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Interest attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration Content Readers audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.80x
Zumiez 0.02% 1.63x
Michael Kors 0.01% 1.51x
Maurices 0.04% 1.44x
Old Navy 0.03% 1.32x
American Eagle Outfitters 0.02% 1.31x
Lane Bryant 0.02% 1.18x
Carhartt 0.19% 1.17x
Journeys 0.02% 1.08x
Buckle 0.02% 1.05x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Location attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration Content Readers audience is madincrafts.com.

Website Composition Index
madincrafts.com 3.33% 106.62x
ideastoknow.com 1.92% 106.47x
sugarbeecrafts.com 2.86% 100.79x
sixdollarfamily.com 2.69% 100.35x
beneathmyheart.net 2.62% 99.75x
landeeseelandeedo.com 1.81% 98.57x
creeklinehouse.com 7.01% 98.30x
ancestral-nutrition.com 1.34% 98.24x
bowerpowerblog.com 2.45% 97.19x
iheartorganizing.com 1.61% 96.78x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Web attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration Content Readers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.57% 59.91x
DIY Decoration & Furniture 7.27% 47.14x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 18.48% 46.33x
Scrapbooking & Home Art Projects 9.27% 38.91x
Survival Guides 0.28% 38.27x
Cakes & Sweets 1.21% 37.11x
Teen Hair 2.27% 36.95x
Female Lifestyle Content Readers 4.33% 36.24x
Sewing, Embroidery & Fabrics 7.62% 34.46x
Coupons & Family 13.01% 32.59x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration Content Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female