Dstillery Audiences

HOME DECORATION CONTENT READERS

Audience Size: 2.5 Million Devices

Explore the Home Decoration Content Readers Audience

Below you'll find more information about the Home Decoration Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Home Decoration Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration Content Readers audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 46.57% 26.30x
DIY Upcycle Home Project Planners 48.50% 24.51x
Coupon Researchers 39.39% 23.47x
Home and Garden TV Fans 36.67% 23.36x
Healthy Snacks Shoppers 38.08% 22.68x
Recipe Researchers 38.21% 22.06x
Cook at Home Parents 35.50% 20.38x
Misc-Deal Seekers or Coupon Shoppers 32.27% 20.32x
Home DIY Enthusiasts 34.85% 20.07x
Sustainable Lifestyle Enthusiasts 33.45% 19.89x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Interest attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration Content Readers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.23% 1.12x
Mens Wearhouse 0.36% 1.07x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Location attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration Content Readers audience is getmyhometogether.com.

Website Composition Index
getmyhometogether.com 1.21% 111.02x
livelovediy.com 2.04% 103.69x
diyandmag.com 1.25% 99.14x
landeeseelandeedo.com 4.88% 97.89x
sunlitspaces.com 1.90% 97.57x
staynaturallyhealthy.com 1.61% 97.07x
iheartorganizing.com 3.02% 96.93x
chiefhealth.us 2.01% 96.40x
madincrafts.com 3.36% 93.75x
beneathmyheart.net 3.24% 92.01x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Web attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration Content Readers audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 8.51% 36.37x
Scrapbooking & Home Art Projects 13.01% 33.98x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 26.59% 33.23x
Female Lifestyle Content Readers 10.25% 32.16x
Coupons & Family 16.15% 31.19x
Mommy Bloggers 13.72% 30.71x
Home Decoration - Remodeling & Outdoors 38.02% 27.54x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 44.30% 26.00x
Family on a Budget 39.48% 23.86x
Sewing, Embroidery & Fabrics 12.46% 22.87x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration Content Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female