Dstillery Audiences

HOME DECORATION CONTENT READERS

Audience Size: 2.1 Million Devices

Explore the Home Decoration Content Readers Audience

Below you'll find more information about the Home Decoration Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Home Decoration Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration Content Readers audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 53.67% 22.03x
DIY Upcycle Home Project Planners 55.18% 21.58x
Home and Garden TV Fans 44.50% 19.89x
Coupon Researchers 46.21% 18.98x
Healthy Snacks Shoppers 46.87% 18.81x
Recipe Researchers 45.01% 18.37x
Home DIY Enthusiasts 41.40% 17.92x
Misc-Deal Seekers or Coupon Shoppers 38.90% 17.43x
Home Design Enthusiasts 39.16% 17.26x
Bargain Shopping Researchers 38.68% 17.17x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Interest attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration Content Readers audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.18x
Carhartt 0.21% 1.13x
Jos A. Bank Clothiers 0.03% 1.10x
Lululemon 0.02% 1.10x
Eddie Bauer 0.01% 1.10x
Free People 0.01% 1.07x
Lane Bryant 0.02% 1.07x
Journeys 0.05% 1.06x
Aeropostale 0.03% 1.06x
Chicos 0.03% 1.03x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Location attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration Content Readers audience is astrollthrulife.net.

Website Composition Index
astrollthrulife.net 1.10% 80.09x
stylevast.com 1.02% 76.05x
homedesigninspired.com 2.41% 75.77x
landeeseelandeedo.com 4.03% 75.56x
madincrafts.com 3.06% 74.72x
craftionary.net 2.41% 74.01x
my-favthings.blogspot.com 1.15% 73.43x
iheartorganizing.com 2.80% 73.36x
beneathmyheart.net 2.87% 72.69x
stonegableblog.com 4.45% 72.50x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Web attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration Content Readers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.65% 50.49x
Comedy Content 1.11% 39.17x
DIY Decoration & Furniture 8.05% 39.07x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 22.23% 36.61x
Scrapbooking & Home Art Projects 11.83% 35.77x
Coupons & Family 16.19% 31.34x
Decoration & Fabric 0.04% 31.07x
Mommy Bloggers 14.78% 30.72x
Female Lifestyle Content Readers 11.24% 30.29x
Home Decoration - Remodeling & Outdoors 35.86% 26.84x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration Content Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female