Dstillery Audiences

HOME DECORATION CONTENT READERS

Audience Size: 2.3 Million Devices

Explore the Home Decoration Content Readers Audience

Below you'll find more information about the Home Decoration Content Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Home Decoration Content Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration Content Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration Content Readers audience is Pantry Recipes Researchers.

Interest Composition Index
Pantry Recipes Researchers 1.07% 23.67x
Shelf-Stable Food Content Readers 1.32% 21.89x
Kitchen & Bathroom Remodelers 48.84% 21.59x
DIY Upcycle Home Project Planners 51.64% 21.54x
Home and Garden TV Fans 40.08% 19.23x
Recipe Researchers 40.43% 18.27x
Healthy Snacks Shoppers 42.53% 18.14x
Coupon Researchers 41.10% 18.06x
Sustainable Lifestyle Enthusiasts 44.08% 17.50x
Home Design Enthusiasts 33.31% 16.86x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Interest attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration Content Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration Content Readers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.38x
Carhartt 0.15% 1.24x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Location attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration Content Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration Content Readers audience is landeeseelandeedo.com.

Website Composition Index
landeeseelandeedo.com 2.98% 69.15x
frugalcouponliving.com 8.56% 68.16x
madincrafts.com 2.69% 67.89x
gardenandtable.net 2.01% 66.93x
onedoessimply.com 1.47% 66.81x
iheartorganizing.com 2.70% 66.77x
craftionary.net 1.87% 66.36x
sixdollarfamily.com 3.03% 65.78x
myhoneysplace.com 1.13% 64.92x
simplelifeofafrugalwife.com 1.42% 64.68x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Web attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration Content Readers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.66% 44.96x
DIY Decoration & Furniture 8.74% 34.57x
Comedy Content 0.84% 33.66x
Decoration & Fabric 0.02% 31.79x
Scrapbooking & Home Art Projects 11.71% 30.62x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 22.73% 30.32x
Coupons & Family 15.21% 27.50x
Female Lifestyle Content Readers 9.74% 26.08x
Mommy Bloggers 18.16% 24.94x
Cakes & Sweets 4.18% 22.09x
Composition Percentage: The overlap percentage between the Home Decoration Content Readers audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration Content Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration Content Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female