Dstillery Audiences

HOME DECORATION - CRAFTS & KIDS

Audience Size: 129.6 Thousand Devices

Explore the Home Decoration - Crafts & Kids Audience

Below you'll find more information about the Home Decoration - Crafts & Kids audience, broken down in different categories based on their digital and physical behaviors. These are 129.6 thousand unique devices whose actions qualify for the Home Decoration - Crafts & Kids audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration - Crafts & Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration - Crafts & Kids audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 73.73% 21.56x
Country Home Decorators 63.97% 21.22x
Home Decor Shoppers 75.22% 20.72x
Budget Grocery Shoppers 59.55% 20.17x
Online Home Decor Shoppers 65.45% 19.96x
Ski House Second Home Owners 71.48% 19.74x
Home Exterior Design Enthusiasts 54.28% 18.88x
Home Goods Supercenter Shoppers 64.94% 18.49x
Home Rug Shoppers 64.88% 18.48x
Bed & Bath Shoppers 64.32% 18.08x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Interest attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration - Crafts & Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration - Crafts & Kids audience is Express Outlets.

Location Composition Index
Express Outlets 0.02% 3.12x
Everlane 0.01% 2.58x
Talbots 0.05% 2.21x
Chicos 0.07% 2.17x
Topshop 0.04% 2.06x
Buckle 0.06% 1.97x
REI 0.02% 1.84x
Ralph Lauren 0.02% 1.68x
Hollister 0.05% 1.65x
Zumiez 0.07% 1.62x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Location attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration - Crafts & Kids audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration - Crafts & Kids audience is blackforestdecor.com.

Website Composition Index
blackforestdecor.com 26.93% 607.03x
designtoscano.com 18.12% 185.30x
collectionsetc.com 7.26% 164.41x
christmastreeshops.com 25.73% 156.85x
dutchcrafters.com 5.14% 119.81x
bedbathhome.com 4.54% 100.53x
kirklands.com 9.54% 84.43x
luxedecor.com 5.26% 80.76x
laurelleaffarm.com 3.31% 77.13x
jossandmain.com 15.57% 74.08x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Web attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration - Crafts & Kids audience is Shopping Catalogs.

Content Affinity Composition Index
Shopping Catalogs 7.67% 66.02x
Home Office Products 0.87% 64.55x
Holiday Gifts 2.47% 59.20x
Discount Shopping 6.32% 57.30x
Concert Posters 1.58% 50.85x
Custom Gifts 9.86% 47.53x
Flags & Trump 0.18% 36.77x
Home Improvement Contractor 1.18% 34.65x
Furniture & Home Improvement 18.17% 33.90x
Home Remodeling 11.42% 29.74x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration - Crafts & Kids audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female