Dstillery Audiences

HOME DECORATION - CRAFTS & KIDS

Audience Size: 230.8 Thousand Devices

Explore the Home Decoration - Crafts & Kids Audience

Below you'll find more information about the Home Decoration - Crafts & Kids audience, broken down in different categories based on their digital and physical behaviors. These are 230.8 thousand unique devices whose actions qualify for the Home Decoration - Crafts & Kids audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration - Crafts & Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration - Crafts & Kids audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 57.13% 34.21x
Apartment Furniture Shoppers 55.67% 32.73x
Ski House Second Home Owners 56.50% 32.30x
Online Home Decor Shoppers 48.62% 30.23x
Country Home Decorators 48.04% 29.97x
Budget Grocery Shoppers 40.56% 29.70x
Chandelier and Lamp Shoppers 47.42% 28.72x
Christmas Decorations Shoppers 50.49% 28.26x
Bed & Bath Shoppers 53.36% 27.67x
Home Rug Shoppers 39.88% 26.92x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Interest attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration - Crafts & Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration - Crafts & Kids audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.28% 1.29x
Mens Wearhouse 0.36% 1.04x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Location attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration - Crafts & Kids audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration - Crafts & Kids audience is lonestarwesterndecor.com.

Website Composition Index
lonestarwesterndecor.com 11.93% 519.57x
blackforestdecor.com 24.56% 472.91x
curtainandbathoutlet.com 12.67% 432.40x
logfurnitureplace.com 13.70% 358.70x
pier1.com 10.28% 310.80x
designtoscano.com 14.80% 163.18x
decorativefabricsdirect.com 3.60% 134.33x
christmastreeshops.com 19.21% 132.44x
collectionsetc.com 10.27% 108.22x
save-on-crafts.com 4.94% 108.10x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Web attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration - Crafts & Kids audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 3.86% 57.78x
Concert Posters 2.81% 53.50x
Shopping Catalogs 11.75% 52.24x
Home Office Products 1.60% 48.11x
Custom Gifts 12.21% 43.71x
Discount Shopping 12.58% 40.06x
Mail Order Food 5.09% 28.48x
Flower Shopping 1.65% 28.43x
Furniture & Home Improvement 26.85% 28.29x
Home Remodeling 5.87% 26.87x
Composition Percentage: The overlap percentage between the Home Decoration - Crafts & Kids audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Crafts & Kids audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration - Crafts & Kids audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female