Explore the Home Decoration - Remodeling & Outdoors Audience
Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.
INTERESTS
The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is DIY Upcycle Home Project Planners.
| Interest | Composition | Index |
| DIY Upcycle Home Project Planners | 67.17% | 23.22x |
| Kitchen & Bathroom Remodelers | 61.98% | 22.65x |
| Home DIY Enthusiasts | 50.71% | 20.74x |
| Home and Garden TV Fans | 50.01% | 19.98x |
| Home Design Enthusiasts | 43.94% | 18.37x |
| HGTV Enthusiasts | 47.51% | 18.08x |
| Home Remodelers | 43.14% | 18.03x |
| Coupon Researchers | 43.87% | 17.10x |
| Misc-Deal Seekers or Coupon Shoppers | 39.15% | 16.66x |
| Sustainable Lifestyle Enthusiasts | 46.04% | 16.60x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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APPAREL RETAILERS
The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.29x |
| Buckle | 0.29% | 1.27x |
| Jos A. Bank Clothiers | 0.24% | 1.10x |
| Mens Wearhouse | 0.40% | 1.09x |
| White House Black Market | 0.30% | 1.05x |
| Dressbarn | 0.04% | 1.05x |
| Columbia | 0.01% | 1.02x |
| Johnston and Murphy | 0.44% | 0.99x |
| REI | 0.01% | 0.97x |
| Chicos | 0.04% | 0.88x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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WEBSITES
The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is industrystandarddesign.com.
| Website | Composition | Index |
| industrystandarddesign.com | 1.06% | 127.30x |
| andersonandgrant.com | 3.35% | 121.43x |
| 101gardening.blogspot.com | 1.50% | 114.43x |
| usefuldiyprojects.com | 1.27% | 112.59x |
| sadieseasongoods.com | 5.19% | 112.30x |
| oursouthernhomesc.com | 2.16% | 111.49x |
| vlhamlin.com | 1.07% | 109.68x |
| pickledbarrel.com | 1.12% | 109.58x |
| grillo-designs.com | 4.99% | 109.15x |
| organizedclutter.net | 1.05% | 108.15x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Comedy Content.
| Content Affinity | Composition | Index |
| Comedy Content | 1.65% | 49.17x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.51% | 47.01x |
| DIY Decoration & Furniture | 8.74% | 43.44x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 24.75% | 38.26x |
| Scrapbooking & Home Art Projects | 11.63% | 37.13x |
| Decoration & Fabric | 0.07% | 33.25x |
| Female Lifestyle Content Readers | 10.61% | 29.96x |
| Mommy Bloggers | 11.78% | 29.61x |
| Home Decoration Content Readers | 40.16% | 29.58x |
| Sewing, Embroidery & Fabrics | 12.61% | 29.34x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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DEMOGRAPHICS
The Home Decoration - Remodeling & Outdoors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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