Explore the Home Decoration - Remodeling & Outdoors Audience
Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.
INTERESTS
The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is Kitchen & Bathroom Remodelers.
| Interest | Composition | Index |
| Kitchen & Bathroom Remodelers | 52.26% | 24.45x |
| Home and Garden TV Fans | 36.67% | 19.49x |
| Coupon Researchers | 36.46% | 18.39x |
| Home Design Enthusiasts | 33.39% | 17.48x |
| Misc-Deal Seekers or Coupon Shoppers | 28.71% | 16.10x |
| Healthy Snacks Shoppers | 32.95% | 15.77x |
| Recipe Researchers | 32.70% | 15.33x |
| Bargain Shopping Researchers | 24.78% | 14.55x |
| Survivalist Enthusiasts | 29.86% | 14.52x |
| Cook at Home Parents | 29.52% | 14.15x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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APPAREL RETAILERS
The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.50x |
| Eddie Bauer | 0.01% | 1.24x |
| Carhartt | 0.17% | 1.17x |
| Brooks Brothers | 0.02% | 1.11x |
| Gymboree | 0.02% | 1.08x |
| Dressbarn | 0.03% | 1.02x |
| Chicos | 0.03% | 0.99x |
| Charlotte Russe | 0.01% | 0.88x |
| Joe's Jeans | 0.00% | 0.87x |
| Aeropostale | 0.02% | 0.87x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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WEBSITES
The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is gardenfuzzgarden.com.
| Website | Composition | Index |
| gardenfuzzgarden.com | 1.04% | 149.89x |
| naturewalkz.com | 0.41% | 140.84x |
| andersonandgrant.com | 3.09% | 140.60x |
| protractedgarden.com | 0.57% | 135.04x |
| interiordesignpro.org | 0.45% | 133.61x |
| indoorlyfe.com | 0.73% | 133.00x |
| sadieseasongoods.com | 5.37% | 131.78x |
| thedomesticheart.com | 1.33% | 130.96x |
| i-c-mosaics.com | 0.37% | 130.28x |
| ribbonsandglue.com | 1.46% | 130.11x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Comedy Content.
| Content Affinity | Composition | Index |
| Comedy Content | 1.85% | 43.86x |
| DIY Decoration & Furniture | 8.33% | 39.72x |
| Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) | 28.11% | 36.47x |
| Scrapbooking & Home Art Projects | 11.14% | 36.24x |
| Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) | 0.33% | 35.23x |
| Female Lifestyle Content Readers | 8.35% | 34.75x |
| Assorted Topics #11691 (Humor, Diy Crafts, Stay-At-Home Parenting) | 44.23% | 32.15x |
| Coupons & Family | 14.30% | 31.22x |
| Home Decoration Content Readers | 38.08% | 30.59x |
| Mommy Bloggers | 9.04% | 27.82x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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DEMOGRAPHICS
The Home Decoration - Remodeling & Outdoors audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000
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