Dstillery Audiences

HOME DECORATION - REMODELING & OUTDOORS

Audience Size: 2.3 Million Devices

Explore the Home Decoration - Remodeling & Outdoors Audience

Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 52.26% 24.45x
Home and Garden TV Fans 36.67% 19.49x
Coupon Researchers 36.46% 18.39x
Home Design Enthusiasts 33.39% 17.48x
Misc-Deal Seekers or Coupon Shoppers 28.71% 16.10x
Healthy Snacks Shoppers 32.95% 15.77x
Recipe Researchers 32.70% 15.33x
Bargain Shopping Researchers 24.78% 14.55x
Survivalist Enthusiasts 29.86% 14.52x
Cook at Home Parents 29.52% 14.15x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Belk.

Location Composition Index
Belk 0.02% 1.50x
Eddie Bauer 0.01% 1.24x
Carhartt 0.17% 1.17x
Brooks Brothers 0.02% 1.11x
Gymboree 0.02% 1.08x
Dressbarn 0.03% 1.02x
Chicos 0.03% 0.99x
Charlotte Russe 0.01% 0.88x
Joe's Jeans 0.00% 0.87x
Aeropostale 0.02% 0.87x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is gardenfuzzgarden.com.

Website Composition Index
gardenfuzzgarden.com 1.04% 149.89x
naturewalkz.com 0.41% 140.84x
andersonandgrant.com 3.09% 140.60x
protractedgarden.com 0.57% 135.04x
interiordesignpro.org 0.45% 133.61x
indoorlyfe.com 0.73% 133.00x
sadieseasongoods.com 5.37% 131.78x
thedomesticheart.com 1.33% 130.96x
i-c-mosaics.com 0.37% 130.28x
ribbonsandglue.com 1.46% 130.11x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Comedy Content.

Content Affinity Composition Index
Comedy Content 1.85% 43.86x
DIY Decoration & Furniture 8.33% 39.72x
Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) 28.11% 36.47x
Scrapbooking & Home Art Projects 11.14% 36.24x
Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) 0.33% 35.23x
Female Lifestyle Content Readers 8.35% 34.75x
Assorted Topics #11691 (Humor, Diy Crafts, Stay-At-Home Parenting) 44.23% 32.15x
Coupons & Family 14.30% 31.22x
Home Decoration Content Readers 38.08% 30.59x
Mommy Bloggers 9.04% 27.82x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration - Remodeling & Outdoors audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000