Explore the Home Decoration - Remodeling & Outdoors Audience
Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.
INTERESTS
The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is DIY Upcycle Home Project Planners.
| Interest | Composition | Index |
| DIY Upcycle Home Project Planners | 65.31% | 24.08x |
| Kitchen & Bathroom Remodelers | 58.28% | 23.75x |
| Home DIY Enthusiasts | 46.83% | 21.05x |
| Home and Garden TV Fans | 46.30% | 20.12x |
| HGTV Enthusiasts | 44.24% | 18.53x |
| Home Remodelers | 39.96% | 18.51x |
| Home Design Enthusiasts | 41.01% | 18.39x |
| Coupon Researchers | 41.24% | 17.42x |
| Sustainable Lifestyle Enthusiasts | 44.18% | 16.68x |
| Survivalist Enthusiasts | 39.43% | 16.41x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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APPAREL RETAILERS
The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.41x |
| Carhartt | 0.28% | 1.29x |
| Lane Bryant | 0.02% | 1.03x |
| Buckle | 0.03% | 1.02x |
| Gymboree | 0.03% | 1.02x |
| Madewell | 0.01% | 1.01x |
| Jos A. Bank Clothiers | 0.02% | 1.01x |
| Old Navy | 0.05% | 0.99x |
| Dressbarn | 0.02% | 0.99x |
| White House Black Market | 0.03% | 0.97x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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WEBSITES
The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is andersonandgrant.com.
| Website | Composition | Index |
| andersonandgrant.com | 3.05% | 121.22x |
| 101gardening.blogspot.com | 1.21% | 115.07x |
| usefuldiyprojects.com | 1.18% | 112.92x |
| sadieseasongoods.com | 4.91% | 111.90x |
| grillo-designs.com | 4.68% | 109.43x |
| oursouthernhomesc.com | 2.08% | 108.19x |
| dododsondesigns.com | 2.70% | 107.92x |
| livelovediy.com | 1.14% | 105.75x |
| homedesigninspired.com | 3.09% | 105.35x |
| thehouseofsmiths.com | 1.57% | 105.24x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Comedy Content.
| Content Affinity | Composition | Index |
| Comedy Content | 1.46% | 49.75x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.50% | 48.24x |
| DIY Decoration & Furniture | 8.06% | 44.22x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 22.95% | 39.37x |
| Scrapbooking & Home Art Projects | 11.20% | 36.24x |
| Decoration & Fabric | 0.06% | 35.82x |
| Female Lifestyle Content Readers | 10.17% | 30.16x |
| Home Decoration Content Readers | 38.17% | 30.14x |
| Sewing, Embroidery & Fabrics | 11.76% | 29.90x |
| Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) | 47.36% | 28.46x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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DEMOGRAPHICS
The Home Decoration - Remodeling & Outdoors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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