Explore the Home Decoration - Remodeling & Outdoors Audience
Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.
INTERESTS
The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is DIY Upcycle Home Project Planners.
| Interest | Composition | Index |
| DIY Upcycle Home Project Planners | 54.68% | 22.80x |
| Pantry Recipes Researchers | 0.99% | 21.99x |
| Kitchen & Bathroom Remodelers | 46.99% | 20.77x |
| Shelf-Stable Food Content Readers | 1.10% | 18.26x |
| Home and Garden TV Fans | 36.68% | 17.61x |
| Home DIY Enthusiasts | 37.81% | 17.41x |
| Sustainable Lifestyle Enthusiasts | 41.26% | 16.38x |
| HGTV Enthusiasts | 35.91% | 15.93x |
| Home-Made Face Mask Researchers | 0.14% | 15.77x |
| Home Design Enthusiasts | 30.48% | 15.43x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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APPAREL RETAILERS
The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.01% | 1.94x |
| Carhartt | 0.15% | 1.19x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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WEBSITES
The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is andersonandgrant.com.
| Website | Composition | Index |
| andersonandgrant.com | 1.91% | 73.41x |
| grillo-designs.com | 2.80% | 66.96x |
| thehouseofsmiths.com | 1.11% | 66.91x |
| dododsondesigns.com | 1.49% | 66.83x |
| sadieseasongoods.com | 4.01% | 64.69x |
| unexpectedelegance.com | 1.64% | 63.15x |
| averageinspired.com | 2.05% | 62.91x |
| deliciousanddiy.com | 2.90% | 62.82x |
| oursouthernhomesc.com | 1.79% | 62.69x |
| infarrantlycreative.net | 2.97% | 62.37x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.53% | 36.21x |
| Comedy Content | 0.80% | 31.82x |
| DIY Decoration & Furniture | 7.70% | 30.47x |
| Decoration & Fabric | 0.02% | 28.44x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 20.40% | 27.21x |
| Scrapbooking & Home Art Projects | 9.84% | 25.71x |
| Arts & Crafts | 0.50% | 21.81x |
| Home Decoration Content Readers | 34.71% | 21.68x |
| Female Lifestyle Content Readers | 7.98% | 21.35x |
| Coupons & Family | 11.64% | 21.04x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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DEMOGRAPHICS
The Home Decoration - Remodeling & Outdoors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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