Dstillery Audiences

HOME DECORATION - REMODELING & OUTDOORS

Audience Size: 1.3 Million Devices

Explore the Home Decoration - Remodeling & Outdoors Audience

Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.

Dstillery Crafted Audiences

INTERESTS

The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 50.74% 26.35x
DIY Upcycle Home Project Planners 59.38% 24.99x
Home DIY Enthusiasts 38.60% 22.26x
Shelf-Stable Food Content Readers 23.40% 21.67x
Home and Garden TV Fans 37.38% 21.50x
HGTV Enthusiasts 41.60% 19.74x
Pantry Recipes Researchers 21.23% 19.61x
Home Design Enthusiasts 33.03% 19.57x
Home Remodelers 32.95% 19.44x
Sustainable Lifestyle Enthusiasts 43.56% 17.86x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.08x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is andersonandgrant.com.

Website Composition Index
andersonandgrant.com 1.74% 106.06x
oursouthernhomesc.com 1.79% 100.30x
sadieseasongoods.com 3.34% 96.81x
grillo-designs.com 2.09% 96.65x
dododsondesigns.com 1.53% 95.67x
unexpectedelegance.com 1.48% 93.48x
averageinspired.com 1.94% 91.62x
infarrantlycreative.net 2.56% 88.69x
frugalfamilytimes.com 2.57% 87.77x
createandbabble.com 2.10% 87.16x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.40% 45.77x
DIY Decoration & Furniture 7.31% 39.28x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 19.33% 32.49x
Survival Guides 0.37% 31.41x
Scrapbooking & Home Art Projects 6.90% 30.34x
Arts & Crafts 0.26% 27.64x
Home Decoration Content Readers 29.22% 27.29x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.09% 25.87x
Female Lifestyle Content Readers 5.45% 25.44x
Cakes & Sweets 1.59% 24.75x
Composition Percentage: The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Decoration - Remodeling & Outdoors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female