Explore the Home Decoration - Remodeling & Outdoors Audience
Below you'll find more information about the Home Decoration - Remodeling & Outdoors audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Home Decoration - Remodeling & Outdoors audience.
INTERESTS
The Home Decoration - Remodeling & Outdoors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Decoration - Remodeling & Outdoors audience is DIY Upcycle Home Project Planners.
| Interest | Composition | Index |
| DIY Upcycle Home Project Planners | 65.41% | 21.98x |
| Kitchen & Bathroom Remodelers | 59.03% | 21.20x |
| Home and Garden TV Fans | 45.47% | 18.39x |
| Home DIY Enthusiasts | 47.65% | 18.32x |
| Home Remodelers | 40.33% | 16.37x |
| Home Design Enthusiasts | 41.23% | 16.23x |
| HGTV Enthusiasts | 44.68% | 16.18x |
| Sustainable Lifestyle Enthusiasts | 44.17% | 15.62x |
| Coupon Researchers | 42.11% | 15.53x |
| Survivalist Enthusiasts | 39.76% | 15.18x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Interest attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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APPAREL RETAILERS
The Home Decoration - Remodeling & Outdoors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Decoration - Remodeling & Outdoors audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.73x |
| Carhartt | 0.33% | 1.30x |
| Mens Wearhouse | 0.06% | 1.14x |
| REI | 0.01% | 1.07x |
| Buckle | 0.04% | 1.00x |
| Jos A. Bank Clothiers | 0.03% | 1.00x |
| Dressbarn | 0.03% | 0.99x |
| Talbots | 0.02% | 0.98x |
| Lane Bryant | 0.03% | 0.97x |
| Eddie Bauer | 0.02% | 0.93x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Location attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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WEBSITES
The Home Decoration - Remodeling & Outdoors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Decoration - Remodeling & Outdoors audience is andersonandgrant.com.
| Website | Composition | Index |
| andersonandgrant.com | 2.98% | 101.51x |
| usefuldiyprojects.com | 1.05% | 101.49x |
| 101gardening.blogspot.com | 1.12% | 99.02x |
| grillo-designs.com | 4.16% | 95.44x |
| sadieseasongoods.com | 4.66% | 94.70x |
| dododsondesigns.com | 2.53% | 93.88x |
| homedesigninspired.com | 2.91% | 91.90x |
| deliciousanddiy.com | 2.22% | 91.47x |
| oursouthernhomesc.com | 2.03% | 90.97x |
| livelovediy.com | 1.03% | 90.77x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Web attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Decoration - Remodeling & Outdoors audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.54% | 44.68x |
| Comedy Content | 1.43% | 44.00x |
| DIY Decoration & Furniture | 7.96% | 39.16x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 22.81% | 35.04x |
| Decoration & Fabric | 0.06% | 33.84x |
| Scrapbooking & Home Art Projects | 11.48% | 32.87x |
| Sewing, Embroidery & Fabrics | 11.74% | 26.99x |
| Female Lifestyle Content Readers | 10.38% | 26.89x |
| Home Decoration Content Readers | 38.57% | 26.59x |
| Coupons & Family | 13.86% | 26.10x |
Composition Percentage:
The overlap percentage between the Home Decoration - Remodeling & Outdoors audience and the Content Affinity attribute.
Index: A comparison of the Home Decoration - Remodeling & Outdoors audience to the internet population.
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DEMOGRAPHICS
The Home Decoration - Remodeling & Outdoors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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