Dstillery Audiences

HOME OFFICE PRODUCTS

Audience Size: 40.4 Thousand Devices

Explore the Home Office Products Audience

Below you'll find more information about the Home Office Products audience, broken down in different categories based on their digital and physical behaviors. These are 40.4 thousand unique devices whose actions qualify for the Home Office Products audience.

Dstillery Crafted Audiences

INTERESTS

The Home Office Products audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Office Products audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 52.23% 39.50x
Home Custom Bedroom Decorators 45.83% 39.10x
Custom Home Lighting Shoppers 45.85% 39.01x
Home Interior Design Enthusiasts 54.36% 38.87x
Luxury Retail Researchers 52.94% 36.41x
Chandelier and Lamp Shoppers 49.52% 35.75x
Home Decor Shoppers 42.33% 33.10x
Commercial Architects and Designers 45.12% 32.75x
Home Goods Shoppers 48.31% 32.45x
Landscape Architects 43.85% 32.30x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Interest attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Office Products audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Office Products audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.06% 25.80x
Lorna Jane 0.02% 6.76x
Supreme 0.07% 6.72x
Intermix 0.05% 4.90x
Patagonia 0.07% 4.62x
Calvin Klein 0.02% 4.59x
Free People 0.09% 3.92x
Everlane 0.02% 3.61x
Belk 0.05% 3.43x
LL Bean 0.02% 2.96x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Location attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Office Products audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Office Products audience is onekingslane.com.

Website Composition Index
onekingslane.com 15.97% 84.57x
remodelista.com 8.76% 69.96x
papersource.com 11.70% 63.25x
papermart.com 13.53% 61.07x
restorationhardware.com 25.01% 60.77x
surlatable.com 14.19% 58.91x
westelm.com 14.95% 56.21x
society6.com 8.96% 56.20x
food52.com 7.37% 54.25x
laurelberninteriors.com 6.48% 47.19x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Web attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Office Products audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.52% 253.56x
Seventh-day Adventist Church 3.09% 136.80x
Office Furniture Design 7.63% 131.96x
Watches & Jewelry 0.09% 72.79x
Barcode Site & App Users 0.43% 64.03x
Retail Industry News 6.92% 60.62x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 1.77% 56.66x
Cosmetics Business 2.20% 54.38x
Home Decoration - Crafts & Kids 7.65% 53.67x
Art News & Products 6.59% 49.61x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Content Affinity attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Office Products audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female