Dstillery Audiences

HOME OFFICE PRODUCTS

Audience Size: 52.8 Thousand Devices

Explore the Home Office Products Audience

Below you'll find more information about the Home Office Products audience, broken down in different categories based on their digital and physical behaviors. These are 52.8 thousand unique devices whose actions qualify for the Home Office Products audience.

Dstillery Crafted Audiences

INTERESTS

The Home Office Products audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Office Products audience is Home Interior Design Enthusiasts.

Interest Composition Index
Home Interior Design Enthusiasts 57.28% 32.87x
Home Custom Bedroom Decorators 47.60% 32.76x
Custom Home Lighting Shoppers 49.50% 32.21x
Apartment Furniture Shoppers 54.56% 32.07x
Chandelier and Lamp Shoppers 50.55% 30.62x
Luxury Retail Researchers 57.26% 29.91x
Home Goods Shoppers 49.60% 27.65x
Landscape Architects 48.16% 27.51x
Home Design Enthusiasts 44.39% 27.30x
Online Home Decor Shoppers 43.58% 27.09x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Interest attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Office Products audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Office Products audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.43% 1.22x
Jos A. Bank Clothiers 0.19% 0.90x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Location attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Office Products audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Office Products audience is onekingslane.com.

Website Composition Index
onekingslane.com 14.83% 102.85x
papersource.com 11.78% 73.41x
restorationhardware.com 23.72% 72.81x
liveauctioneers.com 7.68% 72.18x
westelm.com 14.04% 67.17x
katespade.com 6.55% 66.67x
stylebyemilyhenderson.com 8.96% 59.94x
decoist.com 7.27% 58.62x
society6.com 9.68% 58.59x
surlatable.com 15.07% 58.57x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Web attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Office Products audience is Office Furniture Design.

Content Affinity Composition Index
Office Furniture Design 7.25% 137.56x
Seventh-day Adventist Church 3.09% 136.80x
Retail Industry News 7.36% 72.20x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 1.83% 54.47x
Cosmetics Business 2.49% 53.62x
Home Decoration - Crafts & Kids 6.96% 48.11x
Concert Posters 2.37% 45.17x
Art News & Products 7.13% 45.08x
Furniture & Home Improvement 42.04% 44.30x
Home Remodeling 8.88% 40.67x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Content Affinity attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Office Products audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male