Dstillery Audiences

HOME OFFICE PRODUCTS

Audience Size: 64.4 Thousand Devices

Explore the Home Office Products Audience

Below you'll find more information about the Home Office Products audience, broken down in different categories based on their digital and physical behaviors. These are 64.4 thousand unique devices whose actions qualify for the Home Office Products audience.

Dstillery Crafted Audiences

INTERESTS

The Home Office Products audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Office Products audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 53.25% 28.42x
Luxury Retail Researchers 56.81% 26.16x
Chandelier and Lamp Shoppers 51.85% 24.37x
Landscape Architects 46.77% 23.55x
Home Design Enthusiasts 43.05% 23.13x
Commercial Architects and Designers 49.61% 23.06x
Home Decor Shoppers 42.22% 23.04x
Online Home Decor Shoppers 39.23% 22.54x
Men's Shoe Shoppers 45.92% 21.09x
Architecture Enthusiasts 38.17% 20.22x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Interest attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Office Products audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Office Products audience is Carhartt.

Location Composition Index
Carhartt 0.22% 1.41x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Location attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Office Products audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Office Products audience is fractureme.com.

Website Composition Index
fractureme.com 10.88% 116.13x
onekingslane.com 14.30% 103.11x
worldmarket.com 11.96% 99.53x
luxedecor.com 7.67% 93.52x
arhaus.com 7.05% 87.38x
stylebyemilyhenderson.com 7.47% 74.66x
restorationhardware.com 24.65% 72.72x
papersource.com 12.44% 66.72x
decoist.com 7.14% 65.73x
vince.com 5.04% 62.95x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Web attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Office Products audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 6.74% 68.97x
Home Decoration - Crafts & Kids 7.45% 45.07x
Art News & Products 7.02% 42.81x
Furniture & Home Improvement 43.93% 39.33x
Home Remodeling 8.86% 38.03x
DIY Decoration & Furniture 8.11% 36.02x
Bathrooms & Plumbing 9.68% 34.32x
Home Remodeling 19.20% 32.00x
Holiday Gifts 2.80% 30.96x
Travel, Food, Fashion & Fitness 5.77% 30.17x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Content Affinity attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Office Products audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female