Dstillery Audiences

HOME OFFICE PRODUCTS

Audience Size: 66.2 Thousand Devices

Explore the Home Office Products Audience

Below you'll find more information about the Home Office Products audience, broken down in different categories based on their digital and physical behaviors. These are 66.2 thousand unique devices whose actions qualify for the Home Office Products audience.

Dstillery Crafted Audiences

INTERESTS

The Home Office Products audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Office Products audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 52.80% 28.28x
Luxury Retail Researchers 57.42% 25.06x
Chandelier and Lamp Shoppers 51.84% 23.13x
Landscape Architects 47.34% 22.81x
Home Design Enthusiasts 42.46% 22.50x
Home Decor Shoppers 42.17% 22.46x
Online Home Decor Shoppers 37.93% 22.18x
Commercial Architects and Designers 51.30% 20.98x
Beach House Second Home Owners 33.79% 20.13x
Men's Shoe Shoppers 46.93% 19.85x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Interest attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Office Products audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Office Products audience is Carhartt.

Location Composition Index
Carhartt 0.13% 0.93x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Location attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Office Products audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Office Products audience is fractureme.com.

Website Composition Index
fractureme.com 9.26% 118.86x
onekingslane.com 13.50% 105.63x
worldmarket.com 12.59% 93.28x
arhaus.com 6.85% 89.47x
save-on-crafts.com 7.07% 86.91x
stylebyemilyhenderson.com 6.64% 77.36x
restorationhardware.com 23.88% 77.21x
papersource.com 11.74% 75.50x
decoist.com 6.80% 75.44x
fastcodesign.com 5.52% 69.66x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Web attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Office Products audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 6.96% 71.99x
Home Decoration - Crafts & Kids 7.24% 46.47x
Art News & Products 7.26% 42.56x
Furniture & Home Improvement 43.77% 40.89x
Home Remodeling 9.09% 38.62x
DIY Decoration & Furniture 7.85% 38.03x
Concert Posters 2.66% 34.84x
Bathrooms & Plumbing 9.53% 33.93x
Travel, Food, Fashion & Fitness 5.55% 32.31x
Holiday Gifts 2.51% 31.89x
Composition Percentage: The overlap percentage between the Home Office Products audience and the Content Affinity attribute.
Index: A comparison of the Home Office Products audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Office Products audience resonates most for the following age and income brackets.
Age
Income
$50,000-$74,999