Dstillery Audiences

HOME PRINTING

Audience Size: 43.7 Thousand Devices

Explore the Home Printing Audience

Below you'll find more information about the Home Printing audience, broken down in different categories based on their digital and physical behaviors. These are 43.7 thousand unique devices whose actions qualify for the Home Printing audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printing audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 51.55% 21.57x
Homemade Gifts Crafters 62.91% 21.49x
Big Box Shoppers 51.52% 19.37x
Casual Dining Restaurant Researchers 51.66% 18.69x
Flower & Gift Basket Shoppers 51.42% 18.08x
Bargain Shopping Researchers 41.29% 17.64x
Online Directory Searchers 47.56% 17.54x
First Aid Researchers 50.83% 17.32x
Discount Big Box Shoppers 46.01% 17.26x
Retired Assisted Living Shoppers 43.12% 17.07x
Composition Percentage: The overlap percentage between the Home Printing audience and the Interest attribute.
Index: A comparison of the Home Printing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printing audience is Supreme.

Location Composition Index
Supreme 0.07% 10.19x
Carhartt 0.02% 7.55x
Saint Laurent Paris 0.03% 5.70x
Everlane 0.02% 5.22x
Calvin Klein 0.01% 3.91x
LL Bean 0.02% 3.69x
Talbots 0.11% 3.50x
Belk 0.03% 3.38x
The North Face 0.03% 2.95x
Patagonia 0.02% 2.78x
Composition Percentage: The overlap percentage between the Home Printing audience and the Location attribute.
Index: A comparison of the Home Printing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printing audience is print-a-calendar.com.

Website Composition Index
print-a-calendar.com 42.16% 271.65x
toysrus.com 9.64% 60.71x
vertex42.com 10.58% 59.14x
dignitymemorial.com 8.57% 57.42x
dingit.tv 6.33% 53.86x
education.com 8.74% 50.35x
tipjunkie.com 5.27% 45.58x
homemade-gifts-made-easy.com 5.14% 45.19x
lifeway.com 5.61% 44.82x
hyatt.com 7.64% 44.46x
Composition Percentage: The overlap percentage between the Home Printing audience and the Web attribute.
Index: A comparison of the Home Printing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printing audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.38% 208.73x
Christian Youth 3.90% 50.10x
ISPs & Local Services 0.17% 44.86x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 1.22% 41.28x
Children's Learning Tools 16.70% 36.21x
Assorted Topics (Business Support ToolsForm Templates) 2.11% 35.51x
Custom T-Shirts 0.11% 32.99x
Assorted Topics (Elderly, Europe, Viral Media) 0.09% 32.67x
Concert Posters 1.31% 30.16x
Low Budget Shoppers 3.07% 29.98x
Composition Percentage: The overlap percentage between the Home Printing audience and the Content Affinity attribute.
Index: A comparison of the Home Printing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printing audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female