Dstillery Audiences

HOMESCHOOLING

Audience Size: 12.7 Thousand Devices

Explore the Homeschooling Audience

Below you'll find more information about the Homeschooling audience, broken down in different categories based on their digital and physical behaviors. These are 12.7 thousand unique devices whose actions qualify for the Homeschooling audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling audience is K12 Education Resource Researchers.

Interest Composition Index
K12 Education Resource Researchers 94.06% 27.38x
Nature and Outdoors Book Readers 51.49% 25.22x
Home and Garden TV Fans 45.54% 24.66x
Involved Parents 75.25% 23.18x
Teaching Resources Researchers 80.20% 22.44x
Food Allergies Researchers 68.32% 20.62x
Off the Grid Living Enthusiasts 45.54% 19.98x
Parents with Kids 65.35% 19.88x
Tech-Savvy Moms 61.39% 19.84x
Homeschooling Parents 71.29% 19.54x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Interest attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling audience is REI.

Location Composition Index
REI 0.05% 3.73x
Carhartt 0.39% 2.68x
Madewell 0.05% 2.11x
Hugo Boss 0.03% 1.95x
Express Outlets 0.02% 1.91x
Intermix 0.02% 1.47x
Talbots 0.03% 1.38x
Charlotte Russe 0.05% 1.34x
Hollister 0.03% 1.31x
Topshop 0.02% 1.23x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Location attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling audience is wellnessmama.com.

Website Composition Index
wellnessmama.com 29.59% 54.71x
kidshealth.org 29.91% 51.25x
christianpost.com 17.13% 38.11x
herviewfromhome.com 15.54% 36.42x
mumsnet.com 18.67% 33.06x
wehavekids.com 15.14% 32.82x
dollartree.com 13.90% 29.81x
podbean.com 13.93% 29.18x
barnesandnoble.com 38.01% 28.67x
backyardchickens.com 15.03% 28.45x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Web attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 2.23% 204.44x
Parenting Blogs 7.03% 61.95x
Children's Learning Tools 17.09% 61.02x
Math Education 28.59% 46.86x
Child Development 13.42% 45.83x
Paleo & Keto Diet Enthusiasts 6.71% 39.34x
Scrapbooking & Home Art Projects 14.06% 38.08x
K-12 Teacher Resources 21.73% 37.28x
New Parents 14.70% 36.15x
Diet & Weight Loss 5.11% 35.01x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female