Dstillery Audiences

HOMESCHOOLING

Audience Size: 22.6 Thousand Devices

Explore the Homeschooling Audience

Below you'll find more information about the Homeschooling audience, broken down in different categories based on their digital and physical behaviors. These are 22.6 thousand unique devices whose actions qualify for the Homeschooling audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling audience is Parents with Kids.

Interest Composition Index
Parents with Kids 58.50% 24.50x
Tech-Savvy Moms 52.57% 24.22x
Mature Parents 50.99% 22.79x
Misc-Deal Seekers or Coupon Shoppers 47.04% 20.87x
Coupon Researchers 49.01% 20.37x
Nature and Outdoors Book Readers 42.69% 20.28x
Teachers 47.04% 20.20x
Bargain Shopping Researchers 43.87% 20.19x
New & Expecting Parents 46.64% 19.45x
Dance Clothing Shoppers 54.15% 19.19x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Interest attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling audience is REI.

Location Composition Index
REI 0.05% 3.73x
Carhartt 0.29% 2.17x
Madewell 0.05% 2.11x
Hugo Boss 0.03% 1.95x
Express Outlets 0.02% 1.91x
Intermix 0.02% 1.47x
Dressbarn 0.03% 1.38x
Talbots 0.03% 1.38x
Charlotte Russe 0.05% 1.34x
Hollister 0.03% 1.31x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Location attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling audience is rainbowresource.com.

Website Composition Index
rainbowresource.com 34.46% 125.28x
weareteachers.com 16.35% 59.49x
deeprootsathome.com 14.52% 53.50x
frugalfun4boys.com 12.51% 50.25x
homeschoolmath.net 11.93% 49.14x
k12reader.com 11.74% 46.27x
littlebinsforlittlehands.com 11.47% 44.55x
faithwire.com 10.20% 42.06x
ewg.org 10.34% 40.83x
gotquestions.org 14.60% 40.46x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Web attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 2.23% 204.44x
Networking Marketing 2.79% 63.22x
Parenting Blogs 6.97% 58.39x
Organic Beauty & Skincare Products 3.15% 44.21x
Children's Health 3.52% 40.56x
Child Development 15.33% 40.43x
Diet & Weight Loss 6.53% 39.36x
New Parents 18.27% 36.65x
Parenting & Children's Activities 5.72% 35.70x
Toys Shopping 3.23% 29.85x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female