Dstillery Audiences

HOMESCHOOLING

Audience Size: 71 Thousand Devices

Explore the Homeschooling Audience

Below you'll find more information about the Homeschooling audience, broken down in different categories based on their digital and physical behaviors. These are 71 thousand unique devices whose actions qualify for the Homeschooling audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling audience is Involved Parents.

Interest Composition Index
Involved Parents 60.65% 24.57x
Parents with Kids 48.64% 23.58x
School Supply Shoppers 60.28% 22.73x
Food Allergies Researchers 47.27% 22.32x
Hands-On Parents 53.08% 22.13x
Family Values Advocates 45.15% 20.84x
Tech-Savvy Moms 42.07% 20.42x
Gluten-Free Recipe Researchers 40.06% 19.03x
Stay-at-Home Parents 49.33% 18.31x
Misc-Deal Seekers or Coupon Shoppers 31.19% 17.64x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Interest attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling audience is Carhartt.

Location Composition Index
Carhartt 0.25% 1.43x
Gap 0.01% 0.16x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Location attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling audience is 123homeschool4me.com.

Website Composition Index
123homeschool4me.com 11.40% 138.99x
myubam.com 11.67% 126.65x
wng.org 8.14% 108.70x
thisreadingmama.com 8.41% 102.95x
modernmrsdarcy.com 7.50% 101.21x
k12.com 11.28% 99.19x
challies.com 9.90% 98.16x
homeschoolmath.net 9.35% 94.56x
moneysavingmom.com 10.21% 88.06x
lifeway.com 13.37% 86.29x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Web attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling audience is Christian Youth.

Content Affinity Composition Index
Christian Youth 6.25% 63.49x
Parenting Blogs 8.84% 61.42x
Christianity Cluster 15.34% 61.22x
Christian Music 10.46% 51.94x
Children's Health 11.13% 42.53x
Discount Books 3.58% 40.21x
Children's Learning Tools 22.51% 38.36x
Youth Educational Resources 6.47% 38.09x
Coupons & Family 18.64% 34.72x
Math Education 28.59% 33.42x
Composition Percentage: The overlap percentage between the Homeschooling audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female