Explore the Humor & Entertainment Audience
Below you'll find more information about the Humor & Entertainment audience, broken down in different categories based on their digital and physical behaviors. These are 129.5 thousand unique devices whose actions qualify for the Humor & Entertainment audience.
INTERESTS
The Humor & Entertainment audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Humor & Entertainment audience is Tea Party Policy Supporters.
| Interest | Composition | Index |
| Tea Party Policy Supporters | 53.08% | 20.89x |
| Family Values Advocates | 52.00% | 18.39x |
| Solitaire Players | 43.96% | 18.00x |
| Retirees | 43.80% | 17.68x |
| Flower & Gift Basket Shoppers | 46.24% | 17.15x |
| Mahjong Players | 45.16% | 17.05x |
| Back Pain Sufferers | 42.10% | 16.96x |
| Democrats | 43.91% | 16.62x |
| Automotive Racing Enthusiasts | 38.29% | 15.93x |
| Pain Medication Users | 42.81% | 15.87x |
Composition Percentage:
The overlap percentage between the Humor & Entertainment audience and the Interest attribute.
Index: A comparison of the Humor & Entertainment audience to the internet population.
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APPAREL RETAILERS
The Humor & Entertainment audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Humor & Entertainment audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.02% | 3.11x |
| J. Crew | 0.06% | 1.85x |
| Tommy Bahama | 0.04% | 1.79x |
| Brooks Brothers | 0.04% | 1.74x |
| Jos A. Bank Clothiers | 0.30% | 1.45x |
| Bonobos | 0.08% | 1.36x |
| Chicos | 0.05% | 1.21x |
| REI | 0.02% | 1.18x |
| Eddie Bauer | 0.02% | 1.12x |
| American Eagle Outfitters | 0.05% | 1.12x |
Composition Percentage:
The overlap percentage between the Humor & Entertainment audience and the Location attribute.
Index: A comparison of the Humor & Entertainment audience to the internet population.
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WEBSITES
The Humor & Entertainment audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Humor & Entertainment audience is flixxy.com.
| Website | Composition | Index |
| flixxy.com | 55.62% | 892.55x |
| ba-bamail.com | 12.19% | 300.61x |
| prageru.com | 12.91% | 138.70x |
| americasspotlight.com | 4.17% | 89.98x |
| celebhour.com | 7.41% | 80.91x |
| bitlanders.com | 4.18% | 78.68x |
| amac.us | 4.34% | 77.62x |
| poplyft.com | 3.41% | 73.85x |
| dingit.tv | 8.08% | 72.46x |
| trumptrainnews.com | 3.69% | 68.80x |
Composition Percentage:
The overlap percentage between the Humor & Entertainment audience and the Web attribute.
Index: A comparison of the Humor & Entertainment audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Humor & Entertainment audience is Assorted Topics (Cooking, Games, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Cooking, Games, Viral Media) | 0.52% | 56.68x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 1.76% | 46.22x |
| Right Wing Blogs - Political Activism | 5.52% | 38.12x |
| Cars, Travel & Food | 1.17% | 37.89x |
| Discount Shopping | 7.44% | 33.87x |
| Flags & Trump | 0.20% | 30.86x |
| England Tourism | 0.13% | 29.46x |
| Rural Living | 0.23% | 29.32x |
| Right Wing Blogs - Pro-gun & Pro-life | 15.07% | 28.15x |
| Shopping Catalogs | 4.02% | 23.83x |
Composition Percentage:
The overlap percentage between the Humor & Entertainment audience and the Content Affinity attribute.
Index: A comparison of the Humor & Entertainment audience to the internet population.
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DEMOGRAPHICS
The Humor & Entertainment audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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