Dstillery Audiences

ILLINOIS COLLEGE SPORTS

Audience Size: 26.6 Thousand Devices

Explore the Illinois College Sports Audience

Below you'll find more information about the Illinois College Sports audience, broken down in different categories based on their digital and physical behaviors. These are 26.6 thousand unique devices whose actions qualify for the Illinois College Sports audience.

Dstillery Crafted Audiences

INTERESTS

The Illinois College Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Illinois College Sports audience is College Athletic Scholarships Researchers.

Interest Composition Index
College Athletic Scholarships Researchers 93.31% 40.09x
NCAA Fans 84.76% 39.14x
College Football Fans 84.39% 36.57x
NCAA Football Fans 89.22% 36.42x
March Madness Enthusiasts 79.93% 33.17x
High School Sports Researchers 85.13% 32.67x
Duke Blue Devils Fans 80.67% 32.28x
Volleyball Enthusiasts 85.87% 31.56x
Olympics Fans 72.12% 31.03x
MLB Fans 62.83% 28.74x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Interest attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Illinois College Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Illinois College Sports audience is Armani.

Location Composition Index
Armani 0.05% 2.81x
J. Crew 0.07% 2.76x
American Eagle Outfitters 0.07% 2.47x
Kate Spade 0.06% 2.19x
Tommy Bahama 0.03% 1.96x
Journeys 0.03% 1.95x
The North Face 0.03% 1.93x
Zara 0.03% 1.83x
Levi Strauss 0.02% 1.72x
Old Navy 0.03% 1.68x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Location attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The Illinois College Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Illinois College Sports audience is ncsasports.org.

Website Composition Index
ncsasports.org 39.37% 156.19x
usatodayhss.com 30.00% 98.77x
bustingbrackets.com 16.40% 79.94x
baseballamerica.com 18.82% 79.01x
teamusa.org 21.48% 72.18x
thesouthern.com 15.31% 71.07x
footballscoop.com 19.51% 66.65x
mlb.mlb.com 12.84% 63.87x
pjstar.com 16.64% 61.12x
herald-review.com 15.42% 57.36x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Web attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Illinois College Sports audience is College Sports.

Content Affinity Composition Index
College Sports 34.06% 415.84x
Southeast College Athletics 31.32% 392.33x
Pac 12 Sports 21.42% 384.57x
As Seen On TV Products 3.71% 381.43x
Environmentally Friendly Cars 2.28% 271.19x
Florida College Athletics 54.14% 248.65x
Lacrosse College Athletics 13.13% 214.65x
Custom T-Shirts 1.61% 192.66x
New England & Ivy League Sports 29.56% 188.43x
Comedy Content 3.55% 78.93x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Content Affinity attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Illinois College Sports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male