Dstillery Audiences

ILLINOIS COLLEGE SPORTS

Audience Size: 34.9 Thousand Devices

Explore the Illinois College Sports Audience

Below you'll find more information about the Illinois College Sports audience, broken down in different categories based on their digital and physical behaviors. These are 34.9 thousand unique devices whose actions qualify for the Illinois College Sports audience.

Dstillery Crafted Audiences

INTERESTS

The Illinois College Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Illinois College Sports audience is College Athletic Scholarships Researchers.

Interest Composition Index
College Athletic Scholarships Researchers 80.91% 38.00x
NCAA Fans 62.10% 36.56x
NCAA Football Fans 76.08% 32.65x
College Football Fans 75.00% 31.35x
Duke Blue Devils Fans 73.39% 28.37x
March Madness Enthusiasts 58.06% 27.25x
High School Sports Researchers 61.29% 26.99x
Swimming Enthusiasts 47.58% 26.55x
Volleyball Enthusiasts 70.97% 26.40x
Clemson Tigers Fans 67.47% 24.43x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Interest attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Illinois College Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Illinois College Sports audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.08% 4.09x
J. Crew 0.06% 3.79x
Gymboree 0.06% 2.67x
Maurices 0.11% 2.33x
LOFT 0.06% 2.21x
White House Black Market 0.06% 2.13x
Gap 0.06% 2.06x
H&M 0.03% 1.93x
Michael Kors 0.03% 1.92x
Talbots 0.03% 1.86x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Location attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The Illinois College Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Illinois College Sports audience is bustingbrackets.com.

Website Composition Index
bustingbrackets.com 12.87% 86.62x
news-gazette.com 16.21% 71.31x
baseballamerica.com 13.65% 68.33x
usatodayhss.com 10.38% 59.16x
fbschedules.com 13.19% 58.89x
buckys5thquarter.com 9.37% 58.33x
pantagraph.com 13.43% 58.17x
sports-reference.com 34.76% 53.93x
pjstar.com 17.57% 51.16x
hawkcentral.com 10.80% 47.69x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Web attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Illinois College Sports audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 3.71% 381.43x
New England & Ivy League Sports 21.25% 339.73x
Southeast College Athletics 29.22% 328.53x
Florida College Athletics 17.68% 301.76x
Pac 12 Sports 28.33% 282.34x
Environmentally Friendly Cars 2.28% 271.19x
Custom T-Shirts 1.61% 192.66x
Texas University Athletics 21.31% 39.85x
Sports News & Apparel 22.81% 36.49x
Franco-African Cluster 0.91% 31.04x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Content Affinity attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Illinois College Sports audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male