Dstillery Audiences

ILLINOIS COLLEGE SPORTS

Audience Size: 72 Thousand Devices

Explore the Illinois College Sports Audience

Below you'll find more information about the Illinois College Sports audience, broken down in different categories based on their digital and physical behaviors. These are 72 thousand unique devices whose actions qualify for the Illinois College Sports audience.

Dstillery Crafted Audiences

INTERESTS

The Illinois College Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Illinois College Sports audience is NCAA Fans.

Interest Composition Index
NCAA Fans 68.13% 45.99x
High School Sports Researchers 65.02% 43.00x
College Football Fans 66.66% 41.46x
March Madness Enthusiasts 58.23% 39.82x
Duke Blue Devils Fans 62.80% 39.24x
Volleyball Enthusiasts 67.32% 38.70x
NCAA Football Fans 74.69% 38.50x
Big East Fans 59.52% 37.25x
Clemson Tigers Fans 56.64% 34.90x
Olympics Fans 60.29% 34.66x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Interest attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Illinois College Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Illinois College Sports audience is J. Crew.

Location Composition Index
J. Crew 0.04% 1.72x
Old Navy 0.10% 1.71x
Armani 0.05% 1.62x
Lululemon 0.08% 1.58x
H&M 0.08% 1.54x
LOFT 0.08% 1.50x
Jos A. Bank Clothiers 0.40% 1.47x
Brooks Brothers 0.04% 1.43x
Express 0.03% 1.30x
Banana Republic 0.04% 1.30x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Location attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The Illinois College Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Illinois College Sports audience is verbalcommits.com.

Website Composition Index
verbalcommits.com 14.44% 200.19x
prestosports.com 15.25% 186.84x
bigten.org 13.85% 176.04x
gocrimson.com 12.80% 171.49x
goduke.com 16.22% 154.53x
8to18.com 16.35% 142.99x
ncaa.org 39.94% 116.98x
big12sports.com 8.25% 115.86x
pjstar.com 9.09% 104.02x
soonersports.com 14.57% 97.26x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Web attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Illinois College Sports audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 11.49% 215.40x
College Sports 31.03% 206.53x
Southeast College Athletics 31.90% 180.81x
Pac 12 Sports 23.92% 144.07x
Florida College Athletics 48.42% 119.95x
Lacrosse College Athletics 13.43% 113.51x
New England & Ivy League Sports 28.98% 89.78x
Comedy Content 3.55% 78.93x
Nepal News 2.21% 75.12x
Illinois Education 5.59% 64.42x
Composition Percentage: The overlap percentage between the Illinois College Sports audience and the Content Affinity attribute.
Index: A comparison of the Illinois College Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Illinois College Sports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male