Explore the Indiana Finance & Business Cluster Audience
Below you'll find more information about the Indiana Finance & Business Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 846 thousand unique devices whose actions qualify for the Indiana Finance & Business Cluster audience.
INTERESTS
The Indiana Finance & Business Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Indiana Finance & Business Cluster audience is Indiana Hoosiers Fans.
| Interest | Composition | Index |
| Indiana Hoosiers Fans | 25.61% | 12.09x |
| Midwestern Voters | 25.15% | 11.69x |
| Notre Dame Fighting Irish Fans | 20.70% | 11.11x |
| Chicago Trip Planners | 24.39% | 10.56x |
| Indianapolis Colts Fans | 19.88% | 10.05x |
| Chicago Cubs Fans | 18.62% | 9.28x |
| Childrens Museum Visitors | 19.57% | 8.82x |
| Waterfront Vacationers | 17.78% | 8.54x |
| Country Music Fans | 16.96% | 8.06x |
| Tampa and St Petersburg Trip Planners | 15.18% | 7.53x |
Composition Percentage:
The overlap percentage between the Indiana Finance & Business Cluster audience and the Interest attribute.
Index: A comparison of the Indiana Finance & Business Cluster audience to the internet population.
Curious about what else the Indiana Finance & Business Cluster audience is interested in?
Sign Up
APPAREL RETAILERS
The Indiana Finance & Business Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Indiana Finance & Business Cluster audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.05% | 1.69x |
| Buckle | 0.22% | 1.37x |
| Aeropostale | 0.07% | 1.32x |
| Charlotte Russe | 0.06% | 1.26x |
| Hollister | 0.04% | 1.23x |
| Banana Republic | 0.10% | 1.11x |
| Jos A. Bank Clothiers | 0.30% | 1.07x |
| White House Black Market | 0.20% | 1.00x |
| The Childrens Place | 0.08% | 0.98x |
| Zara | 0.02% | 0.97x |
Composition Percentage:
The overlap percentage between the Indiana Finance & Business Cluster audience and the Location attribute.
Index: A comparison of the Indiana Finance & Business Cluster audience to the internet population.
Want to find more of the Indiana Finance & Business Cluster audience in the real world?
Sign Up
WEBSITES
The Indiana Finance & Business Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Indiana Finance & Business Cluster audience is elkharttruth.com.
| Website | Composition | Index |
| elkharttruth.com | 4.02% | 252.74x |
| goshenhealth.com | 2.15% | 217.86x |
| martins-supermarkets.com | 5.99% | 209.96x |
| heraldargus.com | 3.82% | 208.46x |
| thenewsdispatch.com | 3.36% | 206.61x |
| fortwaynesnbc.com | 3.53% | 204.44x |
| news-sentinel.com | 5.89% | 197.61x |
| wpta21.com | 13.94% | 196.59x |
| southshorecva.com | 6.15% | 194.29x |
| wfft.com | 4.43% | 193.75x |
Composition Percentage:
The overlap percentage between the Indiana Finance & Business Cluster audience and the Web attribute.
Index: A comparison of the Indiana Finance & Business Cluster audience to the internet population.
Want to see more of the websites the Indiana Finance & Business Cluster audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Indiana Finance & Business Cluster audience is Indiana News & Business Cluster.
| Content Affinity | Composition | Index |
| Indiana News & Business Cluster | 47.17% | 20.91x |
| Illinois College Sports | 0.70% | 14.80x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.69% | 13.97x |
| Illinois | 5.90% | 11.90x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.26% | 11.52x |
| College Sports | 1.78% | 11.29x |
| Local & Travel England - North Midlands | 0.05% | 10.41x |
| Chicago Cluster | 23.50% | 9.34x |
| Michigan Cluster | 28.48% | 9.08x |
| Illinois Education | 0.79% | 8.94x |
Composition Percentage:
The overlap percentage between the Indiana Finance & Business Cluster audience and the Content Affinity attribute.
Index: A comparison of the Indiana Finance & Business Cluster audience to the internet population.
Want to see more of the Content Affinities the Indiana Finance & Business Cluster audience visits?
Sign Up
DEMOGRAPHICS
The Indiana Finance & Business Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Indiana Finance & Business Cluster audience?
Sign Up