
Explore the Indiana Finance & Business Cluster Audience
Below you'll find more information about the Indiana Finance & Business Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 794.9 thousand unique devices whose actions qualify for the Indiana Finance & Business Cluster audience.

INTERESTS
As seen below, the leading interest for the Indiana Finance & Business Cluster audience is Indiana Hoosiers Fans.
Interest | Composition | Index |
Indiana Hoosiers Fans | 40.79% | 14.52x |
Notre Dame Fighting Irish Fans | 34.26% | 13.30x |
Liberal News Readers | 24.97% | 13.28x |
Country Music Fans | 28.08% | 12.62x |
Financial News Readers | 22.48% | 12.09x |
Advertising Professionals | 23.46% | 12.07x |
Tampa and St Petersburg Trip Planners | 24.56% | 11.96x |
Indianapolis Colts Fans | 31.30% | 11.94x |
Financial Business Intelligence Researchers | 22.87% | 11.86x |
TV Advertising Professionals | 23.02% | 11.69x |

APPAREL RETAILERS
As seen below, the apparel retail location most frequented by the Indiana Finance & Business Cluster audience is Carhartt.
Location | Composition | Index |
Carhartt | 0.28% | 1.94x |
Buckle | 0.02% | 1.71x |
The Childrens Place | 0.03% | 1.45x |
Express | 0.02% | 1.44x |
Victoria's Secret | 0.03% | 1.33x |
Maurices | 0.02% | 1.24x |
American Eagle Outfitters | 0.02% | 1.21x |
Old Navy | 0.02% | 1.06x |
Aeropostale | 0.01% | 0.82x |
Journeys | 0.02% | 0.75x |

WEBSITES
As seen below, the highest indexing website for the Indiana Finance & Business Cluster audience is heraldargus.com.
Website | Composition | Index |
heraldargus.com | 1.40% | 204.84x |
thenewsdispatch.com | 2.19% | 195.93x |
news-sentinel.com | 1.77% | 184.10x |
journalgazette.net | 4.33% | 173.07x |
elkharttruth.com | 5.69% | 161.61x |
wfft.com | 5.89% | 160.04x |
fortwaynesnbc.com | 9.29% | 158.79x |
kpcnews.com | 8.18% | 158.44x |
goshennews.com | 8.92% | 156.31x |
wpta21.com | 31.11% | 148.75x |

CONTENT AFFINITIES
As seen below, the most visited Content Affinity for the Indiana Finance & Business Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
Content Affinity | Composition | Index |
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.35% | 38.50x |
Indiana News & Business Cluster | 45.46% | 31.89x |
Illinois College Sports | 0.18% | 20.73x |
Illinois | 0.65% | 18.37x |
College Sports | 0.49% | 17.71x |
Illinois Education | 0.13% | 16.44x |
Local & Travel England - North Midlands | 0.07% | 14.64x |
Chicago Cluster | 23.19% | 13.41x |
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.09% | 13.06x |
General Interest | 0.03% | 13.00x |
