
Explore the Indiana News & Business Cluster Audience
Below you'll find more information about the Indiana News & Business Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Indiana News & Business Cluster audience.

INTERESTS
As seen below, the leading interest for the Indiana News & Business Cluster audience is Indiana Hoosiers Fans.
Interest | Composition | Index |
Indiana Hoosiers Fans | 36.71% | 15.34x |
Indianapolis Colts Fans | 27.32% | 12.66x |
Indiana Pacers Fans | 29.57% | 12.01x |
Tampa and St Petersburg Trip Planners | 15.21% | 11.72x |
Vacation Rental Accommodation Researchers | 10.12% | 10.92x |
Liberal News Readers | 11.42% | 10.90x |
March Madness Enthusiasts | 21.72% | 9.68x |
Financial Business Intelligence Researchers | 11.57% | 9.67x |
Audio Book Listeners | 13.01% | 9.60x |
Law Enforcement Officers | 16.80% | 9.44x |

APPAREL RETAILERS
As seen below, the apparel retail location most frequented by the Indiana News & Business Cluster audience is Maurices.
Location | Composition | Index |
Maurices | 0.05% | 1.74x |
J. Crew | 0.01% | 1.59x |
Carhartt | 0.25% | 1.44x |
American Eagle Outfitters | 0.02% | 1.23x |
Chicos | 0.02% | 1.20x |
Victoria's Secret | 0.03% | 1.14x |
Express | 0.02% | 1.13x |
The Childrens Place | 0.02% | 1.09x |
Mens Wearhouse | 0.02% | 0.99x |
Buckle | 0.02% | 0.99x |

WEBSITES
As seen below, the highest indexing website for the Indiana News & Business Cluster audience is theindychannel.com.
Website | Composition | Index |
theindychannel.com | 1.25% | 75.88x |
insidethehall.com | 2.50% | 73.94x |
reporter.net | 1.01% | 71.86x |
cbs4indy.com | 10.20% | 69.47x |
dailyjournal.net | 3.99% | 66.55x |
wlfi.com | 9.26% | 66.52x |
greenfieldreporter.com | 2.72% | 65.79x |
tmnews.com | 4.59% | 62.71x |
tribtown.com | 2.49% | 61.39x |
iuhoosiers.com | 5.35% | 61.27x |

CONTENT AFFINITIES
As seen below, the most visited Content Affinity for the Indiana News & Business Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
Content Affinity | Composition | Index |
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 2.68% | 42.32x |
Indiana Finance & Business Cluster | 13.23% | 23.99x |
Ohio Universities | 4.15% | 18.97x |
Illinois College Sports | 0.78% | 16.36x |
New Jersey Travel Location Cluster | 5.00% | 14.95x |
College Sports | 0.35% | 14.88x |
New Hampshire News | 5.79% | 13.66x |
Northern California Cluster | 8.10% | 12.70x |
Florida Naples News Cluster | 5.91% | 12.36x |
South Dakota Cluster | 5.35% | 12.28x |
