Explore the International Travel Audience
Below you'll find more information about the International Travel audience, broken down in different categories based on their digital and physical behaviors. These are 89.5 thousand unique devices whose actions qualify for the International Travel audience.
INTERESTS
The International Travel audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the International Travel audience is Immigration Resource Researchers.
| Interest | Composition | Index |
| Immigration Resource Researchers | 49.31% | 29.48x |
| Immigration Policy Researchers | 49.32% | 29.48x |
| Africa Trip Planners | 47.19% | 28.82x |
| Conservative Think Tank Readers | 57.51% | 27.99x |
| Study Abroad Researchers | 50.90% | 27.36x |
| Australia Trip Planners | 51.15% | 26.92x |
| United Nations Donors | 47.60% | 26.83x |
| Travel Book Readers | 40.22% | 25.79x |
| Nature and Outdoors Book Readers | 37.87% | 25.10x |
| Readers of Japanese Content | 36.07% | 24.59x |
Composition Percentage:
The overlap percentage between the International Travel audience and the Interest attribute.
Index: A comparison of the International Travel audience to the internet population.
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APPAREL RETAILERS
The International Travel audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the International Travel audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.04% | 3.88x |
| Club Monaco | 0.05% | 3.29x |
| LL Bean | 0.02% | 3.25x |
| Patagonia | 0.05% | 3.11x |
| Lorna Jane | 0.01% | 2.89x |
| Bonobos | 0.18% | 2.79x |
| Hugo Boss | 0.08% | 2.75x |
| Levi Strauss | 0.06% | 2.71x |
| Columbia | 0.04% | 2.58x |
| Topshop | 0.04% | 2.55x |
Composition Percentage:
The overlap percentage between the International Travel audience and the Location attribute.
Index: A comparison of the International Travel audience to the internet population.
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WEBSITES
The International Travel audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the International Travel audience is indexmundi.com.
| Website | Composition | Index |
| indexmundi.com | 37.83% | 596.51x |
| worldometers.info | 54.07% | 178.27x |
| heritage.org | 7.38% | 128.51x |
| un.org | 4.89% | 80.06x |
| pewresearch.org | 8.05% | 74.44x |
| fao.org | 4.13% | 68.55x |
| telesurtv.net | 4.51% | 66.33x |
| migrationpolicy.org | 8.07% | 60.52x |
| debate.org | 6.61% | 58.68x |
| weather-and-climate.com | 4.03% | 57.10x |
Composition Percentage:
The overlap percentage between the International Travel audience and the Web attribute.
Index: A comparison of the International Travel audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the International Travel audience is Assorted Topics (Elderly, Europe, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.38% | 142.73x |
| Home Décor, Furniture, & Decorating | 0.23% | 111.89x |
| Decoration & Fabric | 0.39% | 102.33x |
| Teaching Abroad | 1.42% | 78.16x |
| Canada Travel & Tourism | 2.60% | 73.83x |
| International Development & Health | 10.09% | 71.03x |
| Aid Groups | 7.21% | 59.17x |
| Social & Demographic Trends | 9.41% | 58.80x |
| Mexico Travel | 2.80% | 54.60x |
| Foreign Language Education | 5.31% | 45.00x |
Composition Percentage:
The overlap percentage between the International Travel audience and the Content Affinity attribute.
Index: A comparison of the International Travel audience to the internet population.
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DEMOGRAPHICS
The International Travel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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