Dstillery Audiences

INTERNATIONAL TRAVEL

Audience Size: 38.3 Thousand Devices

Explore the International Travel Audience

Below you'll find more information about the International Travel audience, broken down in different categories based on their digital and physical behaviors. These are 38.3 thousand unique devices whose actions qualify for the International Travel audience.

Dstillery Crafted Audiences

INTERESTS

The International Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the International Travel audience is Executive Travelers.

Interest Composition Index
Executive Travelers 25.76% 25.47x
Ivy League College Researchers 21.40% 20.82x
Conservative Think Tank Readers 65.07% 19.74x
Immigration Resource Researchers 40.61% 18.67x
Immigration Policy Researchers 40.61% 18.66x
Online Grammar Tool Users 19.43% 16.89x
Market Intelligence Researchers 26.86% 16.26x
College Students 27.73% 16.06x
Tokyo Trip Planners 33.19% 15.66x
Telemedicine Content Readers 13.97% 15.27x
Composition Percentage: The overlap percentage between the International Travel audience and the Interest attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The International Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the International Travel audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.03% 3.32x
Journeys 0.05% 3.27x
The Childrens Place 0.04% 3.00x
Zumiez 0.05% 2.75x
Old Navy 0.04% 2.59x
Banana Republic 0.02% 1.95x
Dressbarn 0.02% 1.85x
Buckle 0.02% 1.84x
Victoria's Secret 0.02% 1.45x
Lane Bryant 0.01% 1.30x
Composition Percentage: The overlap percentage between the International Travel audience and the Location attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The International Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the International Travel audience is worldometers.info.

Website Composition Index
worldometers.info 91.43% 85.57x
numbeo.com 8.87% 58.32x
schengenvisainfo.com 6.95% 44.02x
un.org 6.40% 37.81x
glassdoor.ca 7.19% 35.67x
macrotrends.net 16.66% 35.28x
huffingtonpost.ca 6.81% 32.65x
timescolonist.com 5.21% 31.49x
270towin.com 8.66% 29.35x
euronews.com 5.99% 28.62x
Composition Percentage: The overlap percentage between the International Travel audience and the Web attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the International Travel audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.39% 102.33x
Canada Tax and Finance Research Cluster 1.72% 46.46x
Middle East News 8.24% 38.25x
Aid Groups 3.17% 37.08x
Canada Shopping - Lifestyle and Mommy Blogs 1.86% 26.43x
Canada Business Cluster 5.84% 21.81x
Canada Culture and Tourism 6.92% 20.82x
Ontario Canada Cluster 0.77% 18.82x
Conservatives & Conspiracies 3.12% 17.59x
French Education 0.81% 17.51x
Composition Percentage: The overlap percentage between the International Travel audience and the Content Affinity attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The International Travel audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male