Dstillery Audiences

INTERNATIONAL TRAVEL

Audience Size: 147.4 Thousand Devices

Explore the International Travel Audience

Below you'll find more information about the International Travel audience, broken down in different categories based on their digital and physical behaviors. These are 147.4 thousand unique devices whose actions qualify for the International Travel audience.

Dstillery Crafted Audiences

INTERESTS

The International Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the International Travel audience is Conservative Think Tank Readers.

Interest Composition Index
Conservative Think Tank Readers 53.14% 21.22x
Africa Trip Planners 44.57% 20.88x
Immigration Resource Researchers 42.45% 20.14x
Immigration Policy Researchers 42.45% 20.14x
Charitable Donors 56.49% 19.97x
Australia Trip Planners 44.55% 19.94x
Study Abroad Researchers 44.78% 19.92x
United Nations Donors 43.52% 19.54x
France Trip Planners 42.48% 19.03x
Readers of Japanese Content 31.80% 17.94x
Composition Percentage: The overlap percentage between the International Travel audience and the Interest attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The International Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the International Travel audience is Lululemon.

Location Composition Index
Lululemon 0.14% 2.33x
Levi Strauss 0.03% 2.32x
Tommy Bahama 0.04% 2.06x
J. Crew 0.06% 1.89x
Ann Taylor 0.04% 1.89x
Madewell 0.03% 1.77x
Talbots 0.08% 1.72x
Free People 0.03% 1.59x
Express 0.04% 1.59x
American Apparel 0.05% 1.48x
Composition Percentage: The overlap percentage between the International Travel audience and the Location attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The International Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the International Travel audience is indexmundi.com.

Website Composition Index
indexmundi.com 43.89% 455.63x
expatica.com 13.05% 374.30x
worldometers.info 49.56% 186.10x
countryeconomy.com 4.88% 139.97x
heritage.org 8.08% 121.28x
everyculture.com 5.96% 117.15x
imf.org 4.28% 93.93x
worldtravelguide.net 3.52% 91.10x
unicef.org 3.59% 87.93x
freedomhouse.org 2.96% 84.29x
Composition Percentage: The overlap percentage between the International Travel audience and the Web attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the International Travel audience is International Development & Health.

Content Affinity Composition Index
International Development & Health 9.90% 66.83x
Canada Travel & Tourism 2.48% 66.27x
Local & Travel England - East Midlands 0.81% 63.02x
Teaching Abroad 1.22% 61.30x
Aid Groups 8.24% 51.67x
Social & Demographic Trends 8.93% 45.92x
Mexico Travel 2.49% 40.25x
Middle East News 12.19% 36.05x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 8.78% 34.97x
Cuba & Mexico Media 2.68% 33.65x
Composition Percentage: The overlap percentage between the International Travel audience and the Content Affinity attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The International Travel audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male