Dstillery Audiences

INTERNATIONAL TRAVEL

Audience Size: 280.1 Thousand Devices

Explore the International Travel Audience

Below you'll find more information about the International Travel audience, broken down in different categories based on their digital and physical behaviors. These are 280.1 thousand unique devices whose actions qualify for the International Travel audience.

Dstillery Crafted Audiences

INTERESTS

The International Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the International Travel audience is Conservative Think Tank Readers.

Interest Composition Index
Conservative Think Tank Readers 47.34% 18.59x
Immigration Policy Researchers 38.91% 15.94x
Immigration Resource Researchers 38.91% 15.94x
Charitable Donors 51.46% 15.74x
United Nations Donors 31.69% 13.85x
Executive and C-Suite 23.19% 13.68x
Australia Trip Planners 33.03% 13.67x
Liberal Think Tank Readers 28.09% 12.95x
Executive Travelers 28.66% 12.91x
College Students 28.13% 12.65x
Composition Percentage: The overlap percentage between the International Travel audience and the Interest attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The International Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the International Travel audience is Lululemon.

Location Composition Index
Lululemon 0.01% 7.14x
Banana Republic 0.02% 4.51x
H&M 0.01% 3.74x
Gymboree 0.01% 3.53x
Ann Taylor 0.02% 3.37x
Talbots 0.01% 2.24x
Buckle 0.01% 1.85x
Journeys 0.01% 1.78x
Dressbarn 0.01% 1.74x
Lane Bryant 0.01% 1.67x
Composition Percentage: The overlap percentage between the International Travel audience and the Location attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The International Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the International Travel audience is indexmundi.com.

Website Composition Index
indexmundi.com 58.15% 352.41x
expatica.com 22.98% 256.01x
nationsencyclopedia.com 1.50% 75.76x
countryeconomy.com 2.34% 63.23x
transparency.org 1.17% 60.78x
heritage.org 1.38% 58.82x
imf.org 1.28% 56.38x
nationmaster.com 4.66% 52.80x
migrationpolicy.org 1.92% 42.50x
globalpropertyguide.com 1.16% 39.30x
Composition Percentage: The overlap percentage between the International Travel audience and the Web attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the International Travel audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.39% 102.33x
International Development & Health 1.91% 40.30x
Teaching Abroad 0.21% 40.26x
Social & Demographic Trends 0.96% 37.15x
Mexico Travel 0.44% 30.52x
Canada Travel & Tourism 1.36% 29.91x
Aid Groups 2.57% 26.13x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 2.36% 24.90x
Mining & Natural Resources 0.47% 22.54x
Weather Information 1.37% 22.46x
Composition Percentage: The overlap percentage between the International Travel audience and the Content Affinity attribute.
Index: A comparison of the International Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The International Travel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male