Dstillery Audiences

INTERNET RADIO

Audience Size: 48.9 Thousand Devices

Explore the Internet Radio Audience

Below you'll find more information about the Internet Radio audience, broken down in different categories based on their digital and physical behaviors. These are 48.9 thousand unique devices whose actions qualify for the Internet Radio audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Radio audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Radio audience is High School Sports Researchers.

Interest Composition Index
High School Sports Researchers 46.46% 15.18x
Online Directory Searchers 37.71% 14.53x
Product Manuals Researchers 33.96% 12.55x
NCAA Fans 30.83% 12.44x
Big Box Shoppers 32.08% 12.23x
Credit Union Researchers 37.50% 12.07x
College Football Fans 34.58% 12.03x
Streaming Radio Listeners 28.12% 11.92x
First Aid Researchers 30.83% 11.90x
Auto Insurance Shoppers 26.88% 11.75x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Interest attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Radio audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Radio audience is Maurices.

Location Composition Index
Maurices 0.06% 4.62x
The Childrens Place 0.04% 3.65x
Zumiez 0.01% 1.92x
Journeys 0.02% 1.77x
Banana Republic 0.02% 1.76x
LOFT 0.02% 1.69x
Victoria's Secret 0.02% 1.66x
White House Black Market 0.02% 1.62x
Mens Wearhouse 0.02% 1.22x
Old Navy 0.02% 0.98x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Location attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Radio audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Radio audience is securenetsystems.net.

Website Composition Index
securenetsystems.net 70.13% 575.63x
tunein.com 63.29% 410.06x
radio.net 24.06% 151.97x
shopping.net 4.57% 41.67x
buzzfile.com 8.33% 39.69x
breitbart.com 7.04% 36.49x
topix.net 4.34% 35.55x
justanswer.com 9.42% 35.10x
thesportsdrop.com 5.60% 34.70x
podbean.com 9.50% 34.13x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Web attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Radio audience is Franco-African Cluster.

Content Affinity Composition Index
Franco-African Cluster 0.90% 42.18x
Southeast College Athletics 1.47% 35.09x
Pac 12 Sports 0.90% 33.96x
Florida College Athletics 3.50% 33.76x
Farming & Agriculture 1.09% 28.56x
Telescopes 0.56% 28.11x
College Sports 0.90% 26.32x
Amateur Radios 1.20% 24.44x
Online Ticket Buyers 5.49% 23.81x
Construction Apparel 0.41% 20.63x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Content Affinity attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Radio audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male