Dstillery Audiences

INTERNET RADIO

Audience Size: 21.5 Thousand Devices

Explore the Internet Radio Audience

Below you'll find more information about the Internet Radio audience, broken down in different categories based on their digital and physical behaviors. These are 21.5 thousand unique devices whose actions qualify for the Internet Radio audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Radio audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Radio audience is High School Sports Researchers.

Interest Composition Index
High School Sports Researchers 31.58% 13.91x
NCAA Fans 20.57% 12.11x
Mowing Equipment Shoppers 28.71% 11.39x
Jazz Music Fans 28.71% 11.31x
Online Directory Searchers 20.57% 11.18x
Streaming Radio Listeners 18.18% 11.13x
NCAA Football Fans 24.88% 10.68x
College Football Fans 25.36% 10.60x
March Madness Enthusiasts 22.01% 10.33x
Credit Union Researchers 22.49% 9.81x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Interest attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Radio audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Radio audience is Old Navy.

Location Composition Index
Old Navy 0.14% 4.19x
Lane Bryant 0.05% 2.00x
White House Black Market 0.05% 2.00x
Buckle 0.05% 1.93x
Victoria's Secret 0.05% 1.86x
The Childrens Place 0.05% 1.67x
Mens Wearhouse 0.05% 1.62x
Journeys 0.05% 1.48x
Carhartt 0.27% 1.35x
Maurices 0.05% 1.08x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Location attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Radio audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Radio audience is scorestream.com.

Website Composition Index
scorestream.com 8.43% 19.84x
fastquicksearch.com 4.46% 18.22x
questionsanswered.net 4.20% 15.78x
directexpose.com 4.69% 15.08x
tvpassport.com 5.97% 14.66x
bandsintown.com 4.02% 14.15x
radio.com 18.83% 13.95x
groovyhistory.com 6.05% 13.43x
pandora.com 8.36% 12.87x
hometownlocator.com 4.11% 12.86x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Web attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Radio audience is Online Ticket Buyers.

Content Affinity Composition Index
Online Ticket Buyers 1.75% 27.45x
Pac 12 Sports 2.12% 21.14x
Florida College Athletics 1.20% 20.47x
New England & Ivy League Sports 1.20% 19.17x
Southeast College Athletics 1.57% 17.63x
People Search 1.85% 14.51x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.21% 13.67x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 2.68% 12.09x
Private Aviation 0.83% 11.50x
Online Games for Kids 0.65% 10.75x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Content Affinity attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Radio audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male