Dstillery Audiences

INTERNET RADIO

Audience Size: 16.3 Thousand Devices

Explore the Internet Radio Audience

Below you'll find more information about the Internet Radio audience, broken down in different categories based on their digital and physical behaviors. These are 16.3 thousand unique devices whose actions qualify for the Internet Radio audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Radio audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Radio audience is High School Sports Researchers.

Interest Composition Index
High School Sports Researchers 30.64% 12.11x
Jazz Music Fans 23.70% 11.99x
Streaming Radio Listeners 15.03% 10.21x
Mowing Equipment Shoppers 26.59% 9.99x
NCAA Fans 22.54% 9.55x
March Madness Enthusiasts 23.12% 9.47x
Online Movie Downloaders 19.65% 9.21x
Videographers 20.81% 9.12x
College Football Fans 21.97% 8.95x
College Athletic Scholarships Researchers 19.65% 8.76x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Interest attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Radio audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Radio audience is Maurices.

Location Composition Index
Maurices 0.06% 1.92x
Carhartt 0.17% 1.48x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Location attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Radio audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Radio audience is radio.com.

Website Composition Index
radio.com 10.23% 17.25x
tvpassport.com 5.91% 17.18x
fastquicksearch.com 4.89% 16.22x
newsbreak.com 5.91% 14.73x
collegefootballnews.com 5.67% 13.26x
bandsintown.com 4.54% 12.92x
ap.org 17.55% 12.28x
theepochtimes.com 3.78% 12.06x
oann.com 4.87% 12.06x
allmusic.com 11.03% 11.86x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Web attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Radio audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 1.59% 23.06x
Online Ticket Buyers 1.71% 22.82x
Florida College Athletics 1.48% 19.09x
Pac 12 Sports 2.05% 19.01x
Southeast College Athletics 1.94% 15.91x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 3.30% 15.33x
Medical Diagnostics 1.03% 15.09x
Private Aviation 0.91% 13.57x
Charity Walks 1.71% 12.21x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 4.33% 11.01x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Content Affinity attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Radio audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male