Dstillery Audiences

INTERNET RADIO

Audience Size: 280 Thousand Devices

Explore the Internet Radio Audience

Below you'll find more information about the Internet Radio audience, broken down in different categories based on their digital and physical behaviors. These are 280 thousand unique devices whose actions qualify for the Internet Radio audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Radio audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Radio audience is Streaming Radio Listeners.

Interest Composition Index
Streaming Radio Listeners 16.47% 9.57x
Online Directory Searchers 17.22% 9.40x
Jazz Music Fans 20.27% 9.35x
NCAA Fans 14.51% 8.66x
Nascar Fans 14.21% 8.18x
Online Movie Downloaders 14.38% 7.99x
College Football Fans 15.25% 7.95x
March Madness Enthusiasts 11.09% 7.41x
MLB Fans 11.93% 7.25x
Flower & Gift Basket Shoppers 13.24% 7.01x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Interest attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Radio audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Radio audience is Talbots.

Location Composition Index
Talbots 0.05% 1.27x
H&M 0.03% 1.20x
LOFT 0.03% 1.13x
Express 0.02% 1.10x
Lane Bryant 0.03% 1.05x
Lululemon 0.04% 1.03x
J. Crew 0.03% 1.03x
Urban Outfitters 0.03% 1.01x
Brooks Brothers 0.03% 1.01x
Carhartt 0.15% 0.99x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Location attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Radio audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Radio audience is streamingthe.net.

Website Composition Index
streamingthe.net 9.70% 506.40x
mainstreamnetwork.com 6.99% 362.81x
internet-radio.com 11.02% 321.09x
onlineradiobox.com 57.44% 237.74x
tunein.com 53.89% 222.17x
securenetsystems.net 59.03% 209.32x
radio.net 5.23% 175.88x
lightningstream.com 2.30% 122.27x
christiannetcast.com 1.68% 65.74x
slacker.com 1.48% 56.22x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Web attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Radio audience is Franco-African Cluster.

Content Affinity Composition Index
Franco-African Cluster 0.89% 30.51x
Illinois College Sports 0.48% 14.51x
Assorted Topics #11481 (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 1.24% 11.29x
Cars, Travel & Food 0.74% 11.14x
Alternative Streaming Services 0.42% 11.04x
Assorted Topics #11250 (Cooking, Games, Viral Media) 0.20% 10.71x
Mobile Industry Information 1.41% 10.53x
Assorted Topics #11841 (Safari, Health, Wellness, Sports) 0.29% 10.43x
Southeast College Athletics 1.55% 9.98x
Chat Rooms 0.20% 9.44x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Content Affinity attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Radio audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male