Dstillery Audiences

INTERNET RADIO

Audience Size: 222.5 Thousand Devices

Explore the Internet Radio Audience

Below you'll find more information about the Internet Radio audience, broken down in different categories based on their digital and physical behaviors. These are 222.5 thousand unique devices whose actions qualify for the Internet Radio audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Radio audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Radio audience is Online Directory Searchers.

Interest Composition Index
Online Directory Searchers 25.11% 11.83x
High School Sports Researchers 27.66% 11.29x
NCAA Fans 21.90% 10.76x
Jazz Music Fans 26.61% 10.48x
College Football Fans 22.69% 10.13x
NCAA Football Fans 21.68% 9.59x
Mowing Equipment Shoppers 23.79% 9.55x
Tax Filers 20.58% 9.39x
Generic Prescription Drug Shoppers 21.02% 9.26x
Streaming Radio Listeners 19.44% 9.09x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Interest attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Radio audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Radio audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.02% 3.24x
Uniqlo 0.02% 3.16x
Kate Spade 0.01% 1.43x
Carhartt 0.24% 1.42x
H&M 0.03% 1.26x
Mens Wearhouse 0.04% 1.23x
Buckle 0.03% 1.22x
Forever 21 0.02% 1.19x
Coach 0.02% 1.15x
Aeropostale 0.03% 1.12x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Location attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Radio audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Radio audience is securenetsystems.net.

Website Composition Index
securenetsystems.net 63.34% 237.93x
onlineradiobox.com 71.25% 225.71x
tunein.com 55.29% 175.33x
streema.com 12.67% 149.73x
mytuner-radio.com 5.48% 148.00x
lightningstream.com 2.67% 99.78x
radio.net 17.57% 88.91x
slacker.com 1.56% 63.50x
meridix.com 1.12% 50.42x
streamguys.com 4.41% 45.62x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Web attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Radio audience is Franco-African Cluster.

Content Affinity Composition Index
Franco-African Cluster 1.04% 43.11x
Illinois College Sports 0.58% 27.75x
Cars, Travel & Food 0.21% 20.75x
Southeast College Athletics 1.63% 18.55x
Assorted Topics (Safari, Health, Wellness, Sports) 0.10% 16.84x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.15% 14.70x
Home Improvement Contractor 0.35% 14.65x
Florida College Athletics 3.57% 14.22x
Alternative Streaming Services 0.18% 14.02x
Farming & Agriculture 1.39% 13.73x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Content Affinity attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Radio audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male