Dstillery Audiences

INTERNET RADIO

Audience Size: 72.9 Thousand Devices

Explore the Internet Radio Audience

Below you'll find more information about the Internet Radio audience, broken down in different categories based on their digital and physical behaviors. These are 72.9 thousand unique devices whose actions qualify for the Internet Radio audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Radio audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Radio audience is High School Sports Researchers.

Interest Composition Index
High School Sports Researchers 38.05% 12.20x
Online Directory Searchers 32.69% 11.46x
College Football Fans 30.22% 10.47x
NCAA Fans 26.65% 10.44x
Jazz Music Fans 31.59% 10.29x
Product Manuals Researchers 28.57% 10.19x
Ink & Toner Shoppers 31.59% 10.18x
Big Box Shoppers 30.08% 10.17x
Generic Prescription Drug Shoppers 28.43% 9.91x
NCAA Football Fans 28.85% 9.87x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Interest attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Radio audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Radio audience is Express.

Location Composition Index
Express 0.03% 2.91x
Zumiez 0.01% 2.00x
Maurices 0.03% 1.70x
Dressbarn 0.01% 1.49x
Carhartt 0.17% 1.17x
Journeys 0.01% 1.06x
Victoria's Secret 0.01% 1.05x
Mens Wearhouse 0.01% 1.00x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Location attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Radio audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Radio audience is onlineradiobox.com.

Website Composition Index
onlineradiobox.com 63.75% 437.99x
securenetsystems.net 68.63% 357.06x
tunein.com 59.18% 236.43x
streema.com 15.00% 189.12x
radio.net 22.82% 91.72x
allaccess.com 5.11% 35.32x
klove.com 2.54% 32.97x
newsok.com 2.54% 31.12x
financenancy.com 5.22% 30.99x
dotafire.com 2.41% 30.44x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Web attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Radio audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.51% 33.57x
Franco-African Cluster 0.82% 31.03x
Pac 12 Sports 0.98% 25.02x
Florida College Athletics 3.73% 22.57x
Southeast College Athletics 1.39% 22.16x
Farming & Agriculture 1.34% 20.29x
College Sports 1.21% 20.15x
Christian Music 0.54% 18.40x
Telescopes 0.64% 16.48x
Amateur Radios 1.59% 15.89x
Composition Percentage: The overlap percentage between the Internet Radio audience and the Content Affinity attribute.
Index: A comparison of the Internet Radio audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Radio audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male