Dstillery Audiences

ITALY CLUSTER

Audience Size: 37.3 Thousand Devices

Explore the Italy Cluster Audience

Below you'll find more information about the Italy Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 37.3 thousand unique devices whose actions qualify for the Italy Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Italy Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italy Cluster audience is Readers of Italian Content.

Interest Composition Index
Readers of Italian Content 80.14% 34.07x
Italy Trip Planners 54.54% 22.02x
Italian Mens National Soccer Team Fans 46.97% 19.52x
United Arab Emirates Trip Planners 32.32% 11.37x
Readers of Spanish Content 30.76% 11.35x
Opera Enthusiasts 30.19% 11.12x
Rome Trip Planners 27.05% 11.10x
Work Visa Researchers 26.65% 9.22x
Ducati Motorcycle Shoppers 24.95% 8.64x
Ballet Enthusiasts 21.35% 8.09x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Interest attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italy Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italy Cluster audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.16% 9.81x
Hugo Boss 0.11% 7.72x
Lululemon 0.11% 6.33x
Coach 0.11% 5.75x
Hollister 0.08% 3.86x
Michael Kors 0.08% 3.66x
Buckle 0.08% 3.35x
Talbots 0.06% 3.24x
Banana Republic 0.11% 3.13x
Forever 21 0.05% 2.58x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Location attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italy Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italy Cluster audience is blastingnews.com.

Website Composition Index
blastingnews.com 11.98% 45.43x
wordreference.com 31.75% 27.96x
glosbe.com 5.50% 27.01x
linguee.com 4.44% 24.10x
euronews.com 6.21% 23.34x
italki.com 3.79% 22.43x
goal.com 8.80% 20.24x
collinsdictionary.com 18.08% 18.54x
uchicago.edu 4.57% 17.45x
yale.edu 2.77% 16.29x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Web attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italy Cluster audience is Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content).

Content Affinity Composition Index
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 14.14% 351.37x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.76% 31.52x
Germany Cluster 0.68% 29.88x
European Museums, Restaurants & Events 3.89% 25.66x
London Tourism & Events 0.41% 24.14x
Romanian News 0.70% 23.43x
Serbia & Albania Cluster 1.16% 22.80x
Greece Cluster 0.49% 18.74x
Motorcycle Racing Researchers 1.14% 17.13x
Turkey & Iran Cluster 0.57% 15.74x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Content Affinity attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italy Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male