Explore the Italy Cluster Audience
Below you'll find more information about the Italy Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 31.8 thousand unique devices whose actions qualify for the Italy Cluster audience.
INTERESTS
The Italy Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Italy Cluster audience is Readers of Italian Content.
| Interest | Composition | Index |
| Readers of Italian Content | 83.20% | 38.38x |
| Italian Mens National Soccer Team Fans | 47.04% | 21.06x |
| Readers of Spanish Content | 31.42% | 13.58x |
| United Arab Emirates Trip Planners | 28.77% | 12.41x |
| Rome Trip Planners | 27.26% | 11.68x |
| Readers of Portuguese Content | 25.44% | 10.72x |
| United Nations Donors | 19.14% | 8.44x |
| Classical Music Enthusiasts | 19.62% | 8.36x |
| Ballet Enthusiasts | 20.13% | 8.28x |
| Executive and C-Suite | 15.20% | 7.55x |
Composition Percentage:
The overlap percentage between the Italy Cluster audience and the Interest attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
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APPAREL RETAILERS
The Italy Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Italy Cluster audience is Victoria's Secret.
| Location | Composition | Index |
| Victoria's Secret | 0.19% | 3.37x |
| Gap | 0.10% | 1.56x |
| Belk | 0.01% | 0.78x |
| Carhartt | 0.10% | 0.57x |
| Columbia | 0.00% | 0.53x |
Composition Percentage:
The overlap percentage between the Italy Cluster audience and the Location attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
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WEBSITES
The Italy Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Italy Cluster audience is wordreference.com.
| Website | Composition | Index |
| wordreference.com | 22.63% | 54.96x |
| collinsdictionary.com | 16.73% | 26.71x |
| academia.edu | 9.46% | 26.63x |
| elpais.com | 6.96% | 26.55x |
| yale.edu | 4.46% | 24.74x |
| uchicago.edu | 5.80% | 23.82x |
| jhu.edu | 5.66% | 21.90x |
| columbia.edu | 4.25% | 20.62x |
| as.com | 3.27% | 20.39x |
| cambridge.org | 15.51% | 19.78x |
Composition Percentage:
The overlap percentage between the Italy Cluster audience and the Web attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Italy Cluster audience is Fire Fighting.
| Content Affinity | Composition | Index |
| Fire Fighting | 7.17% | 97.40x |
| Saskatchewan Media & Retail Cluster | 4.34% | 80.22x |
| Cub & Girl Scouts | 7.02% | 57.52x |
| French News & Gossip Cluster | 3.87% | 36.09x |
| European Museums, Restaurants & Events | 7.55% | 30.52x |
| Brazil & Portugal News | 1.92% | 25.33x |
| Poland Cluster | 1.76% | 19.37x |
| Art News & Products | 2.66% | 18.49x |
| Spain News - Madrid & Seville | 4.13% | 18.09x |
| Foreign Language Education | 2.43% | 18.01x |
Composition Percentage:
The overlap percentage between the Italy Cluster audience and the Content Affinity attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
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DEMOGRAPHICS
The Italy Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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