Dstillery Audiences

ITALY CLUSTER

Audience Size: 23 Thousand Devices

Explore the Italy Cluster Audience

Below you'll find more information about the Italy Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 23 thousand unique devices whose actions qualify for the Italy Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Italy Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italy Cluster audience is Readers of Italian Content.

Interest Composition Index
Readers of Italian Content 78.85% 30.83x
Italy Trip Planners 62.11% 23.44x
Italian Mens National Soccer Team Fans 48.46% 15.97x
Israel Trip Planners 41.41% 13.29x
Rome Trip Planners 30.84% 12.09x
Global Destinations Reopening Researchers 18.94% 11.83x
United Arab Emirates Trip Planners 35.68% 10.88x
Readers of Spanish Content 24.67% 10.50x
United Nations Donors 26.87% 10.18x
Work Visa Researchers 30.40% 10.13x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Interest attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italy Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italy Cluster audience is Gymboree.

Location Composition Index
Gymboree 0.06% 3.44x
Johnston and Murphy 0.06% 1.62x
Buckle 0.03% 1.58x
Aeropostale 0.03% 1.52x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Location attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italy Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italy Cluster audience is goal.com.

Website Composition Index
goal.com 18.15% 29.71x
seedtag.com 29.63% 27.89x
wordreference.com 27.99% 26.39x
euronews.com 10.45% 23.37x
livesoccertv.com 5.27% 20.92x
eurosport.com 6.07% 19.10x
linguee.com 5.50% 18.49x
lonelyplanet.com 4.98% 16.53x
collinsdictionary.com 18.82% 15.24x
academia.edu 12.32% 15.02x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Web attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italy Cluster audience is Serbia & Albania Cluster.

Content Affinity Composition Index
Serbia & Albania Cluster 1.38% 25.47x
Motorcycle Racing Researchers 1.97% 19.70x
Brazil & Portugal News 2.17% 19.19x
French News & Gossip Cluster 5.02% 17.11x
International Travel 1.58% 15.03x
NYC Tourist Attractions 3.35% 14.48x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 7.59% 13.82x
French Education 0.89% 13.61x
New York City Education & News Cluster 3.55% 13.10x
Canadian Lifestyle 3.74% 13.09x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Content Affinity attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italy Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male