Dstillery Audiences

ITALY CLUSTER

Audience Size: 21.3 Thousand Devices

Explore the Italy Cluster Audience

Below you'll find more information about the Italy Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 21.3 thousand unique devices whose actions qualify for the Italy Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Italy Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italy Cluster audience is Readers of Italian Content.

Interest Composition Index
Readers of Italian Content 80.43% 24.31x
Italy Trip Planners 65.65% 18.19x
Rome Trip Planners 31.30% 12.78x
Readers of Spanish Content 42.61% 12.17x
Italian Mens National Soccer Team Fans 46.09% 11.95x
Classical Music Enthusiasts 27.83% 10.95x
United Arab Emirates Trip Planners 42.61% 10.93x
Global Destinations Reopening Researchers 22.61% 10.45x
United Nations Donors 33.91% 10.35x
Israel Trip Planners 40.87% 10.27x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Interest attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italy Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italy Cluster audience is Gymboree.

Location Composition Index
Gymboree 0.06% 3.44x
Johnston and Murphy 0.06% 1.62x
Buckle 0.03% 1.58x
Aeropostale 0.03% 1.52x
Carhartt 0.13% 1.37x
Journeys 0.03% 0.92x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Location attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italy Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italy Cluster audience is blastingnews.com.

Website Composition Index
blastingnews.com 10.44% 37.22x
glosbe.com 9.25% 32.33x
wordreference.com 31.30% 29.61x
goal.com 15.15% 29.52x
linguee.com 6.80% 24.68x
elpais.com 11.77% 24.34x
euronews.com 12.76% 22.92x
aleteia.org 5.59% 20.61x
collinsdictionary.com 21.70% 18.89x
cruxnow.com 6.43% 18.35x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Web attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italy Cluster audience is Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content).

Content Affinity Composition Index
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 20.30% 348.91x
Serbia & Albania Cluster 1.78% 33.97x
European Museums, Restaurants & Events 1.78% 30.67x
Foreign Language Education 1.22% 24.88x
French Education 1.12% 23.83x
Motorcycle Racing Researchers 1.87% 23.08x
University Press 2.34% 22.43x
French News & Gossip Cluster 5.80% 21.73x
English as a Second Language 1.22% 18.45x
Brazil & Portugal News 2.06% 17.82x
Composition Percentage: The overlap percentage between the Italy Cluster audience and the Content Affinity attribute.
Index: A comparison of the Italy Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italy Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male