Explore the Jokes & Riddles Audience
Below you'll find more information about the Jokes & Riddles audience, broken down in different categories based on their digital and physical behaviors. These are 372.2 thousand unique devices whose actions qualify for the Jokes & Riddles audience.
INTERESTS
The Jokes & Riddles audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jokes & Riddles audience is Halloween Enthusiasts.
| Interest | Composition | Index |
| Halloween Enthusiasts | 59.62% | 21.05x |
| Word Game Enthusiasts | 29.01% | 13.77x |
| Romantics | 34.55% | 12.93x |
| Language Learners | 35.43% | 12.13x |
| Online Daters | 28.66% | 11.34x |
| China Trip Planners | 28.76% | 11.01x |
| Drawing Enthusiasts | 29.04% | 10.84x |
| Bodybuilding Enthusiasts | 25.46% | 10.75x |
| Netherlands Trip Planners | 23.60% | 10.42x |
| Sleep Disorder Researchers | 26.37% | 10.11x |
Composition Percentage:
The overlap percentage between the Jokes & Riddles audience and the Interest attribute.
Index: A comparison of the Jokes & Riddles audience to the internet population.
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APPAREL RETAILERS
The Jokes & Riddles audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jokes & Riddles audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.02% | 1.53x |
| H&M | 0.05% | 1.50x |
| Free People | 0.02% | 1.35x |
| Zumiez | 0.03% | 1.23x |
| Abercrombie & Fitch | 0.02% | 1.14x |
| Ann Taylor | 0.02% | 1.14x |
| Gymboree | 0.03% | 1.12x |
| Chicos | 0.04% | 1.12x |
| The North Face | 0.02% | 1.09x |
| J. Crew | 0.03% | 1.07x |
Composition Percentage:
The overlap percentage between the Jokes & Riddles audience and the Location attribute.
Index: A comparison of the Jokes & Riddles audience to the internet population.
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WEBSITES
The Jokes & Riddles audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Jokes & Riddles audience is greatcleanjokes.com.
| Website | Composition | Index |
| greatcleanjokes.com | 9.61% | 548.17x |
| funology.com | 17.04% | 317.70x |
| rrrather.com | 9.08% | 315.46x |
| pungenerator.org | 7.31% | 261.58x |
| laughfactory.com | 18.82% | 240.80x |
| kidsworldfun.com | 3.00% | 196.26x |
| jokes4us.com | 65.48% | 195.49x |
| lifehacks.io | 21.75% | 131.11x |
| short-funny.com | 6.97% | 125.27x |
| everythingmom.com | 3.84% | 67.11x |
Composition Percentage:
The overlap percentage between the Jokes & Riddles audience and the Web attribute.
Index: A comparison of the Jokes & Riddles audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jokes & Riddles audience is Calendar & Holidays.
| Content Affinity | Composition | Index |
| Calendar & Holidays | 3.17% | 26.30x |
| Memes & Comedy | 0.95% | 19.98x |
| Assorted Topics #11153 (Viral Media, Paid Traffic) | 9.74% | 17.67x |
| Assorted Topics #11273 (Television, Origami, Men's Health) | 0.27% | 17.67x |
| Online Quiz & List Readers | 12.31% | 16.09x |
| Quotes & Inspiration | 10.46% | 16.02x |
| Fantasy Name Generators | 7.55% | 15.70x |
| Alternative Movie Streaming | 2.09% | 13.15x |
| Dating & Relationships | 17.05% | 12.59x |
| Audio Clips & Sound Effects | 1.09% | 12.23x |
Composition Percentage:
The overlap percentage between the Jokes & Riddles audience and the Content Affinity attribute.
Index: A comparison of the Jokes & Riddles audience to the internet population.
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DEMOGRAPHICS
The Jokes & Riddles audience resonates most for the following age and income brackets.
Age
55-64
Income
$75,000-$99,999
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