Explore the K-12 Teacher Resources Audience
Below you'll find more information about the K-12 Teacher Resources audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the K-12 Teacher Resources audience.
INTERESTS
The K-12 Teacher Resources audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the K-12 Teacher Resources audience is School Supply Shoppers.
| Interest | Composition | Index |
| School Supply Shoppers | 48.75% | 18.78x |
| Involved Parents | 42.73% | 17.68x |
| Teachers | 65.65% | 13.87x |
| College Professors | 32.76% | 13.13x |
| Hands-On Parents | 30.04% | 12.80x |
| Parents with Toddlers | 33.36% | 12.49x |
| Parents with Kids | 23.99% | 11.88x |
| Recreational Sports Participants | 23.67% | 10.93x |
| Tech-Savvy Moms | 20.38% | 10.10x |
| Parents of High School Students | 31.08% | 9.76x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Interest attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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APPAREL RETAILERS
The K-12 Teacher Resources audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the K-12 Teacher Resources audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 0.03% | 1.54x |
| LL Bean | 0.01% | 1.47x |
| REI | 0.02% | 1.19x |
| Dressbarn | 0.05% | 1.17x |
| Lane Bryant | 0.05% | 1.16x |
| Aeropostale | 0.04% | 1.16x |
| Express Outlets | 0.00% | 1.15x |
| Michael Kors | 0.02% | 1.15x |
| Kate Spade | 0.02% | 1.14x |
| Eddie Bauer | 0.01% | 1.10x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Location attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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WEBSITES
The K-12 Teacher Resources audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the K-12 Teacher Resources audience is 3rdgradethoughts.com.
| Website | Composition | Index |
| 3rdgradethoughts.com | 1.35% | 153.02x |
| thesciencepenguin.com | 1.70% | 146.76x |
| heinemann.com | 4.65% | 145.52x |
| proteacher.org | 1.35% | 143.93x |
| primarily-speaking.com | 1.27% | 143.77x |
| teachersnotebook.com | 1.37% | 141.19x |
| insidemathematics.org | 1.21% | 141.03x |
| adlit.org | 2.52% | 138.11x |
| nctm.org | 1.35% | 136.13x |
| sharemylesson.com | 4.12% | 135.10x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Web attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the K-12 Teacher Resources audience is Youth Educational Resources.
| Content Affinity | Composition | Index |
| Youth Educational Resources | 8.48% | 49.87x |
| School Curriculum | 23.37% | 41.95x |
| Children's Health | 10.90% | 41.65x |
| Math Education | 31.43% | 36.73x |
| Homeschooling | 1.26% | 30.09x |
| Children's Learning Tools | 15.53% | 26.47x |
| Teaching Abroad | 0.42% | 19.37x |
| Online Learning | 0.44% | 19.27x |
| English as a Second Language | 4.30% | 18.79x |
| Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) | 1.35% | 17.72x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Content Affinity attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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DEMOGRAPHICS
The K-12 Teacher Resources audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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