Explore the K-12 Teacher Resources Audience
Below you'll find more information about the K-12 Teacher Resources audience, broken down in different categories based on their digital and physical behaviors. These are 473 thousand unique devices whose actions qualify for the K-12 Teacher Resources audience.
INTERESTS
The K-12 Teacher Resources audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the K-12 Teacher Resources audience is Teaching Resources Researchers.
| Interest | Composition | Index |
| Teaching Resources Researchers | 84.31% | 31.29x |
| K12 Education Resource Researchers | 80.97% | 30.16x |
| Teachers | 51.97% | 23.57x |
| Involved Parents | 47.56% | 22.00x |
| Educator Resource Readers | 88.48% | 21.95x |
| Homeschooling Parents | 40.73% | 15.96x |
| Online Test Prep Resource Readers | 45.67% | 15.71x |
| College Professors | 33.63% | 15.18x |
| Government Student Loan Researchers | 43.00% | 13.49x |
| Hands-On Parents | 36.42% | 13.33x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Interest attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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APPAREL RETAILERS
The K-12 Teacher Resources audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the K-12 Teacher Resources audience is Zara.
| Location | Composition | Index |
| Zara | 0.01% | 5.06x |
| J. Crew | 0.02% | 2.40x |
| Chicos | 0.03% | 1.92x |
| American Eagle Outfitters | 0.03% | 1.86x |
| Hollister | 0.02% | 1.82x |
| Mens Wearhouse | 0.04% | 1.81x |
| Victoria's Secret | 0.05% | 1.80x |
| Eddie Bauer | 0.01% | 1.78x |
| Gap | 0.02% | 1.59x |
| Maurices | 0.05% | 1.55x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Location attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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WEBSITES
The K-12 Teacher Resources audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the K-12 Teacher Resources audience is colorincolorado.org.
| Website | Composition | Index |
| colorincolorado.org | 16.47% | 264.71x |
| heinemann.com | 9.64% | 257.23x |
| schoolspecialty.com | 6.72% | 234.23x |
| sharemylesson.com | 13.26% | 230.14x |
| teacherspayteachers.com | 5.02% | 227.70x |
| weareteachers.com | 9.67% | 227.09x |
| proteacher.net | 3.09% | 214.06x |
| nwea.org | 16.63% | 205.35x |
| readingrockets.org | 51.22% | 198.62x |
| renaissance.com | 10.35% | 192.15x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Web attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the K-12 Teacher Resources audience is Youth Educational Resources.
| Content Affinity | Composition | Index |
| Youth Educational Resources | 1.07% | 136.69x |
| School Curriculum | 10.81% | 89.87x |
| Math Education | 28.81% | 76.17x |
| Children's Health | 2.90% | 72.30x |
| Science Education & Academia | 1.43% | 58.53x |
| Children's Learning Tools | 14.15% | 58.34x |
| English as a Second Language | 1.25% | 42.93x |
| Child Development | 3.57% | 40.48x |
| Cub & Girl Scouts | 0.14% | 39.22x |
| Illinois Education | 0.10% | 38.70x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Content Affinity attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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DEMOGRAPHICS
The K-12 Teacher Resources audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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