Explore the K-12 Teacher Resources Audience
Below you'll find more information about the K-12 Teacher Resources audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the K-12 Teacher Resources audience.
INTERESTS
The K-12 Teacher Resources audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the K-12 Teacher Resources audience is Teaching Resources Researchers.
| Interest | Composition | Index |
| Teaching Resources Researchers | 68.56% | 22.46x |
| Teachers | 56.68% | 18.65x |
| School Supply Shoppers | 57.20% | 17.36x |
| Involved Parents | 47.19% | 16.55x |
| College Professors | 37.10% | 12.97x |
| Homeschooling Parents | 40.75% | 12.80x |
| Parents with Kids | 32.71% | 11.82x |
| Hands-On Parents | 36.76% | 11.63x |
| PBS Enthusiasts | 33.64% | 11.38x |
| Recreational Sports Participants | 32.84% | 10.72x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Interest attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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APPAREL RETAILERS
The K-12 Teacher Resources audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the K-12 Teacher Resources audience is White House Black Market.
| Location | Composition | Index |
| White House Black Market | 0.45% | 1.37x |
| Buckle | 0.35% | 1.35x |
| Jos A. Bank Clothiers | 0.36% | 1.29x |
| Dressbarn | 0.06% | 1.25x |
| Belk | 0.01% | 1.23x |
| Mens Wearhouse | 0.57% | 1.21x |
| Old Navy | 0.12% | 1.17x |
| Eddie Bauer | 0.03% | 1.16x |
| Talbots | 0.05% | 1.16x |
| Express Outlets | 0.01% | 1.14x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Location attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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WEBSITES
The K-12 Teacher Resources audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the K-12 Teacher Resources audience is heinemann.com.
| Website | Composition | Index |
| heinemann.com | 1.80% | 164.89x |
| teachingwithamountainview.com | 1.03% | 159.39x |
| thesciencepenguin.com | 1.17% | 157.61x |
| sharemylesson.com | 1.56% | 151.49x |
| colorincolorado.org | 2.13% | 150.23x |
| teachhub.com | 5.30% | 144.42x |
| 3rdgradethoughts.com | 1.21% | 142.97x |
| primarily-speaking.com | 1.61% | 141.09x |
| proteacher.org | 1.09% | 138.57x |
| responsiveclassroom.org | 1.56% | 133.32x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Web attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the K-12 Teacher Resources audience is Youth Educational Resources.
| Content Affinity | Composition | Index |
| Youth Educational Resources | 6.42% | 55.27x |
| Children's Health | 8.21% | 43.41x |
| School Curriculum | 22.14% | 42.85x |
| Math Education | 24.82% | 35.79x |
| Homeschooling | 1.16% | 34.14x |
| Children's Learning Tools | 12.73% | 27.61x |
| Science Education & Academia | 5.16% | 22.11x |
| Teaching Abroad | 0.33% | 19.53x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.99% | 18.35x |
| Mommy Bloggers | 8.04% | 18.19x |
Composition Percentage:
The overlap percentage between the K-12 Teacher Resources audience and the Content Affinity attribute.
Index: A comparison of the K-12 Teacher Resources audience to the internet population.
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DEMOGRAPHICS
The K-12 Teacher Resources audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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