
Explore the Knitting & Crochet Audience
Below you'll find more information about the Knitting & Crochet audience, broken down in different categories based on their digital and physical behaviors. These are 265.1 thousand unique devices whose actions qualify for the Knitting & Crochet audience.

INTERESTS
The Knitting & Crochet audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Knitting & Crochet audience is Christmas Decorations Shoppers.
Interest | Composition | Index |
Christmas Decorations Shoppers | 82.95% | 35.09x |
Knitting Enthusiasts | 77.19% | 34.26x |
Crochet Enthusiasts | 76.33% | 31.66x |
Seasonal Recipe Blog Readers | 29.66% | 27.56x |
Seasonal Lifestyle Blog Readers | 30.37% | 25.43x |
Crafting Enthusiasts | 49.18% | 23.95x |
Indie Coffee Shoppers | 20.98% | 23.70x |
Kids Crafts Researchers | 32.31% | 22.73x |
Quilting Enthusiasts | 40.54% | 19.49x |
DIY Upcycle Home Project Planners | 20.53% | 17.74x |
Composition Percentage:
The overlap percentage between the Knitting & Crochet audience and the Interest attribute.
Index: A comparison of the Knitting & Crochet audience to the internet population.
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APPAREL RETAILERS
The Knitting & Crochet audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Knitting & Crochet audience is American Eagle Outfitters.
Location | Composition | Index |
American Eagle Outfitters | 0.03% | 4.20x |
Gap | 0.02% | 3.64x |
Old Navy | 0.02% | 2.01x |
Buckle | 0.01% | 1.99x |
Patagonia | 0.01% | 1.68x |
Zumiez | 0.02% | 1.65x |
Carhartt | 0.01% | 1.13x |
Gymboree | 0.01% | 1.11x |
Maurices | 0.02% | 0.91x |
Composition Percentage:
The overlap percentage between the Knitting & Crochet audience and the Location attribute.
Index: A comparison of the Knitting & Crochet audience to the internet population.
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WEBSITES
The Knitting & Crochet audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Knitting & Crochet audience is crochetncreate.com.
Website | Composition | Index |
crochetncreate.com | 9.16% | 474.97x |
mooglyblog.com | 18.28% | 445.80x |
allfreecrochetafghanpatterns.com | 14.75% | 436.17x |
nobleknits.com | 19.42% | 411.70x |
ravelry.com | 7.76% | 380.94x |
thecrochetcrowd.com | 20.41% | 357.75x |
acrochetedsimplicity.com | 7.46% | 347.83x |
purlsoho.com | 18.79% | 346.13x |
oombawkadesigncrochet.com | 13.01% | 342.84x |
leftinknots.com | 7.15% | 339.08x |
Composition Percentage:
The overlap percentage between the Knitting & Crochet audience and the Web attribute.
Index: A comparison of the Knitting & Crochet audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Knitting & Crochet audience is Sewing, Embroidery & Fabrics.
Content Affinity | Composition | Index |
Sewing, Embroidery & Fabrics | 11.66% | 64.49x |
Sewing, Embroidery & Quilting | 2.33% | 49.61x |
Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 6.74% | 29.16x |
Scrapbooking & Home Art Projects | 5.06% | 27.89x |
Cakes & Sweets | 0.39% | 27.48x |
Female Lifestyle Content Readers | 1.58% | 23.61x |
Vegans & Animal Welfare | 0.12% | 23.44x |
Home Decoration Content Readers | 12.85% | 22.69x |
Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.13% | 21.01x |
Comedy Content | 0.12% | 18.84x |
Composition Percentage:
The overlap percentage between the Knitting & Crochet audience and the Content Affinity attribute.
Index: A comparison of the Knitting & Crochet audience to the internet population.
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DEMOGRAPHICS
The Knitting & Crochet audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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