Dstillery Audiences

KOREA CLUSTER

Audience Size: 137.1 Thousand Devices

Explore the Korea Cluster Audience

Below you'll find more information about the Korea Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 137.1 thousand unique devices whose actions qualify for the Korea Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Korea Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Korea Cluster audience is Luxury Womens Brands Shoppers.

Interest Composition Index
Luxury Womens Brands Shoppers 23.21% 12.16x
Work Visa Researchers 23.64% 11.76x
Luxury Department Store Shoppers 23.65% 10.67x
Godiva Chocolate Fans 17.46% 9.60x
Credit Cards Rewards Researchers 15.83% 9.59x
Los Angeles Mass Transit Commuters 20.71% 9.15x
Los Angeles Trip Planners 20.21% 9.11x
California Trip Planners 19.49% 9.10x
Prepaid Smartphone Shoppers 16.38% 7.91x
Korean Food Enthusiasts 13.21% 7.66x
Composition Percentage: The overlap percentage between the Korea Cluster audience and the Interest attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Korea Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Korea Cluster audience is American Apparel.

Location Composition Index
American Apparel 0.06% 2.56x
Zara 0.04% 2.52x
Banana Republic 0.06% 2.41x
American Eagle Outfitters 0.06% 2.40x
Madewell 0.03% 1.95x
Gymboree 0.02% 1.52x
Gap 0.05% 1.47x
Dressbarn 0.04% 1.36x
Lululemon 0.05% 1.28x
Michael Kors 0.01% 1.25x
Composition Percentage: The overlap percentage between the Korea Cluster audience and the Location attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Korea Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Korea Cluster audience is ondemandkorea.com.

Website Composition Index
ondemandkorea.com 46.48% 500.78x
rfa.org 5.91% 127.96x
dramafever.com 3.25% 76.26x
sandro-paris.com 2.52% 60.56x
radiokorea.com 2.07% 54.90x
soompi.com 1.71% 44.33x
popjulia.com 2.51% 42.49x
beyond-gaming.net 4.19% 39.84x
maangchi.com 3.18% 38.13x
allkpop.com 7.26% 34.85x
Composition Percentage: The overlap percentage between the Korea Cluster audience and the Web attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Korea Cluster audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 1.71% 175.58x
Rural Living 1.79% 125.92x
Active Lifestyle Enthusiasts 1.51% 122.02x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.20% 103.11x
Canada News 0.76% 62.94x
Sports - Golf, Hunting, Fishing 1.62% 62.40x
Scientology 0.96% 57.04x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 1.82% 48.58x
K-Pop 3.77% 19.88x
French Education 1.19% 18.93x
Composition Percentage: The overlap percentage between the Korea Cluster audience and the Content Affinity attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Korea Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male