Explore the Korea Cluster Audience
Below you'll find more information about the Korea Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 141 thousand unique devices whose actions qualify for the Korea Cluster audience.
INTERESTS
The Korea Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Korea Cluster audience is Luxury Womens Brands Shoppers.
| Interest | Composition | Index |
| Luxury Womens Brands Shoppers | 29.51% | 11.99x |
| Luxury Department Store Shoppers | 28.11% | 10.55x |
| Credit Cards Rewards Researchers | 18.91% | 9.23x |
| Los Angeles Trip Planners | 21.34% | 8.72x |
| Los Angeles Mass Transit Commuters | 21.27% | 8.54x |
| California Trip Planners | 20.10% | 8.42x |
| Godiva Chocolate Fans | 18.09% | 8.32x |
| Korean Food Enthusiasts | 14.27% | 7.78x |
| Prepaid Smartphone Shoppers | 16.21% | 7.66x |
| Summer Activities Researchers | 16.76% | 6.52x |
Composition Percentage:
The overlap percentage between the Korea Cluster audience and the Interest attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
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APPAREL RETAILERS
The Korea Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Korea Cluster audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.05% | 3.23x |
| Hugo Boss | 0.07% | 3.09x |
| Ann Taylor | 0.05% | 3.04x |
| Michael Kors | 0.05% | 2.86x |
| Abercrombie & Fitch | 0.08% | 2.72x |
| Uniqlo | 0.03% | 2.36x |
| American Apparel | 0.07% | 2.24x |
| Coach | 0.10% | 1.97x |
| Brooks Brothers | 0.05% | 1.84x |
| Kate Spade | 0.03% | 1.83x |
Composition Percentage:
The overlap percentage between the Korea Cluster audience and the Location attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
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WEBSITES
The Korea Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Korea Cluster audience is ondemandkorea.com.
| Website | Composition | Index |
| ondemandkorea.com | 42.27% | 646.43x |
| rfa.org | 5.62% | 144.39x |
| dramafever.com | 3.61% | 83.51x |
| radiokorea.com | 2.60% | 68.75x |
| popjulia.com | 2.90% | 59.10x |
| maangchi.com | 3.04% | 45.51x |
| vince.com | 3.13% | 42.03x |
| beyond-gaming.net | 2.04% | 39.52x |
| farfetch.com | 3.08% | 38.88x |
| appannie.com | 1.36% | 37.79x |
Composition Percentage:
The overlap percentage between the Korea Cluster audience and the Web attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Korea Cluster audience is As Seen On TV Products.
| Content Affinity | Composition | Index |
| As Seen On TV Products | 1.71% | 175.58x |
| Rural Living | 1.79% | 125.92x |
| Active Lifestyle Enthusiasts | 1.51% | 122.02x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 1.20% | 103.11x |
| Upstate New York State Athletics | 1.23% | 67.58x |
| Canada News | 0.76% | 62.94x |
| Sports - Golf, Hunting, Fishing | 1.62% | 62.40x |
| Scientology | 0.96% | 57.04x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 1.82% | 48.58x |
| Illinois College Sports | 1.61% | 43.57x |
Composition Percentage:
The overlap percentage between the Korea Cluster audience and the Content Affinity attribute.
Index: A comparison of the Korea Cluster audience to the internet population.
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DEMOGRAPHICS
The Korea Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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