Dstillery Audiences

LATEST SPORTS NEWS

Audience Size: 10.4 Million Devices

Explore the Latest Sports News Audience

Below you'll find more information about the Latest Sports News audience, broken down in different categories based on their digital and physical behaviors. These are 10.4 million unique devices whose actions qualify for the Latest Sports News audience.

Dstillery Crafted Audiences

INTERESTS

The Latest Sports News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Latest Sports News audience is NFL Fans.

Interest Composition Index
NFL Fans 28.28% 12.83x
ESPN Enthusiasts 29.58% 12.35x
ACC Fans 26.04% 11.32x
Notre Dame Fighting Irish Fans 26.40% 11.28x
College Football Fans 25.83% 11.20x
Los Angeles Rams Fans 25.54% 11.17x
Cincinnati Bengals Fans 24.24% 11.03x
MLB Fans 23.72% 10.85x
San Francisco 49ers Fans 25.73% 10.84x
Tennessee Titans Fans 26.61% 10.72x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Interest attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Latest Sports News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Latest Sports News audience is Chicos.

Location Composition Index
Chicos 0.01% 1.34x
Old Navy 0.01% 1.09x
Carhartt 0.14% 1.08x
Victoria's Secret 0.01% 0.96x
Mens Wearhouse 0.01% 0.74x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Location attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Latest Sports News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Latest Sports News audience is footballmaven.io.

Website Composition Index
footballmaven.io 1.11% 20.91x
profootballweekly.com 1.07% 20.87x
onlygators.com 1.14% 20.64x
ndinsider.com 1.28% 20.37x
footballscoop.com 5.92% 20.22x
onefootdown.com 2.07% 20.18x
hoopsrumors.com 3.48% 19.43x
scout.com 4.20% 19.06x
bucsnation.com 1.94% 19.03x
slapthesign.com 1.23% 19.01x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Web attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Latest Sports News audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.20% 10.62x
Southeast College Athletics 0.78% 9.81x
Fantasy Sports 18.04% 9.80x
Florida College Athletics 2.07% 9.49x
Pac 12 Sports 0.51% 9.09x
Virginia Athletics 0.22% 8.63x
College Sports 0.68% 8.28x
Tennis, Golf & Boxing 3.45% 8.10x
Gossip & Rumors 17.58% 8.10x
Upstate New York State Athletics 0.08% 7.99x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Content Affinity attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Latest Sports News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male