Dstillery Audiences

LATEST SPORTS NEWS

Audience Size: 4.4 Million Devices

Explore the Latest Sports News Audience

Below you'll find more information about the Latest Sports News audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Latest Sports News audience.

Dstillery Crafted Audiences

INTERESTS

The Latest Sports News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Latest Sports News audience is ESPN Enthusiasts.

Interest Composition Index
ESPN Enthusiasts 17.54% 13.80x
Olympic Sports Enthusiasts 33.79% 13.00x
Notre Dame Fighting Irish Fans 22.27% 12.94x
NCAA Football Fans 36.94% 12.29x
NFL Fans 22.15% 11.93x
South Carolina Gamecocks Fans 22.25% 11.87x
Beijing 2022 Winter Olympics Digital Spectators 27.74% 11.67x
Tampa Bay Buccaneers Fans 20.48% 11.62x
NCAA Fans 18.10% 11.51x
Houston Texans Fans 22.41% 11.49x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Interest attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Latest Sports News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Latest Sports News audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.04x
Maurices 0.02% 0.91x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Location attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Latest Sports News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Latest Sports News audience is onefootdown.com.

Website Composition Index
onefootdown.com 1.90% 27.71x
deathvalleyvoice.com 1.02% 25.28x
dawgnation.com 1.03% 25.12x
bucsnation.com 1.28% 25.12x
ndinsider.com 1.43% 24.12x
thedraftnetwork.com 1.36% 24.12x
offtackleempire.com 1.13% 24.05x
hoopsrumors.com 6.16% 24.02x
uhnd.com 1.03% 23.55x
footballscoop.com 13.31% 23.33x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Web attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Latest Sports News audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 0.39% 9.74x
Illinois College Sports 0.30% 9.39x
Southeast College Athletics 0.81% 9.33x
College Sports 0.13% 9.27x
Virginia Athletics 0.05% 8.87x
Fantasy Sports 15.28% 8.78x
Pac 12 Sports 0.90% 8.47x
Texas University Athletics 2.77% 8.34x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.12% 7.81x
Golf Travel & Gear 1.80% 7.12x
Composition Percentage: The overlap percentage between the Latest Sports News audience and the Content Affinity attribute.
Index: A comparison of the Latest Sports News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Latest Sports News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male