Dstillery Audiences

LATIN AMERICAN NEWS

Audience Size: 600 Thousand Devices

Explore the Latin American News Audience

Below you'll find more information about the Latin American News audience, broken down in different categories based on their digital and physical behaviors. These are 600 thousand unique devices whose actions qualify for the Latin American News audience.

Dstillery Crafted Audiences

INTERESTS

The Latin American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Latin American News audience is Readers of Spanish Content.

Interest Composition Index
Readers of Spanish Content 59.17% 35.18x
Readers of Argentinian Content 94.93% 33.32x
Readers of Mexican Content 77.17% 32.87x
Readers of South American Content 95.47% 30.62x
Readers of Puerto Rican Content 83.12% 27.49x
Readers of Cuban Content 84.59% 26.49x
Latin TV Enthusiasts 94.30% 26.19x
Readers of Caribbean Content 90.70% 25.69x
Readers of Hispanic Content 47.79% 25.47x
Readers of Honduran Content 80.27% 23.03x
Composition Percentage: The overlap percentage between the Latin American News audience and the Interest attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Latin American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Latin American News audience is Hugo Boss.

Location Composition Index
Hugo Boss 0.01% 2.61x
Kate Spade 0.01% 2.08x
Gymboree 0.04% 2.08x
Banana Republic 0.03% 2.02x
Gap 0.03% 2.02x
H&M 0.02% 1.95x
Hollister 0.02% 1.89x
J. Crew 0.02% 1.81x
Eddie Bauer 0.02% 1.69x
Express 0.03% 1.67x
Composition Percentage: The overlap percentage between the Latin American News audience and the Location attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Latin American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Latin American News audience is futbolred.com.

Website Composition Index
futbolred.com 4.31% 215.57x
noticiasrcn.com 2.48% 214.24x
elcolombiano.com 6.78% 212.81x
contextotucuman.com 2.41% 212.60x
hibridosyelectricos.com 2.36% 206.03x
colombia.com 2.45% 202.93x
mujerhoy.com 4.79% 202.66x
elespectador.com 34.54% 201.35x
tiempo.com 3.72% 198.28x
teleamazonas.com 2.34% 196.99x
Composition Percentage: The overlap percentage between the Latin American News audience and the Web attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Latin American News audience is Peru Media.

Content Affinity Composition Index
Peru Media 10.48% 107.19x
Central & South American News 7.66% 106.60x
Spanish Lifestyle & Health 5.85% 105.83x
Spain News - Madrid & Seville 34.61% 95.61x
Gossip & Entertainment 24.35% 91.55x
Spanish Health & Wellness 5.55% 87.98x
Mexico Cluster 38.07% 79.31x
Latin American Spanish Language News 24.34% 65.55x
Sports - Climbing, Non-traditional 19.27% 53.54x
Cuba & Mexico Media 0.12% 46.83x
Composition Percentage: The overlap percentage between the Latin American News audience and the Content Affinity attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Latin American News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male