Dstillery Audiences

LATIN AMERICAN NEWS

Audience Size: 488.2 Thousand Devices

Explore the Latin American News Audience

Below you'll find more information about the Latin American News audience, broken down in different categories based on their digital and physical behaviors. These are 488.2 thousand unique devices whose actions qualify for the Latin American News audience.

Dstillery Crafted Audiences

INTERESTS

The Latin American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Latin American News audience is Readers of South American Content.

Interest Composition Index
Readers of South American Content 96.28% 40.09x
Readers of Spanish Content 77.17% 39.85x
Readers of Belizean Content 85.15% 36.39x
Readers of Panamanian Content 76.84% 36.32x
Colombia Trip Planners 83.06% 36.29x
Readers of Colombian Content 78.52% 36.14x
Readers of Cuban Content 71.04% 35.48x
Readers of El Salvadoran Content 75.75% 34.52x
Readers of Caribbean Content 77.19% 33.17x
Readers of Nicaraguan Content 68.86% 32.58x
Composition Percentage: The overlap percentage between the Latin American News audience and the Interest attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Latin American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Latin American News audience is Topshop.

Location Composition Index
Topshop 0.02% 3.92x
Everlane 0.01% 3.42x
Columbia 0.02% 2.68x
Intermix 0.01% 2.52x
Uniqlo 0.02% 2.33x
Hugo Boss 0.04% 2.26x
Club Monaco 0.01% 2.24x
Hollister 0.04% 2.20x
Gap 0.06% 2.03x
Coach 0.05% 2.02x
Composition Percentage: The overlap percentage between the Latin American News audience and the Location attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Latin American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Latin American News audience is elespectador.com.

Website Composition Index
elespectador.com 24.57% 435.10x
hsbnoticias.com 4.64% 430.16x
semana.com 11.08% 410.68x
elcolombiano.com 7.97% 392.98x
elcomercio.com 27.91% 388.38x
eluniverso.com 8.32% 381.00x
miamidiario.com 4.77% 375.45x
colombia.com 11.68% 366.27x
eltiempo.com 21.08% 366.05x
ecuavisa.com 5.16% 333.49x
Composition Percentage: The overlap percentage between the Latin American News audience and the Web attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Latin American News audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 25.93% 149.08x
Peru Media 19.21% 143.03x
Spanish Lifestyle & Health 10.03% 136.34x
Spain News - Madrid & Seville 38.27% 123.12x
Assorted Topics (Elderly, Europe, Viral Media) 0.60% 120.74x
Gossip & Entertainment 35.82% 99.16x
Spanish Health & Wellness 29.72% 78.12x
Mexico Cluster 47.85% 77.99x
Cuba & Mexico Media 5.43% 74.02x
Spain News 55.21% 67.99x
Composition Percentage: The overlap percentage between the Latin American News audience and the Content Affinity attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Latin American News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male