Dstillery Audiences

LATIN AMERICAN NEWS

Audience Size: 395.5 Thousand Devices

Explore the Latin American News Audience

Below you'll find more information about the Latin American News audience, broken down in different categories based on their digital and physical behaviors. These are 395.5 thousand unique devices whose actions qualify for the Latin American News audience.

Dstillery Crafted Audiences

INTERESTS

The Latin American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Latin American News audience is Readers of South American Content.

Interest Composition Index
Readers of South American Content 95.18% 34.04x
Readers of Spanish Content 73.23% 33.30x
Readers of Cuban Content 65.46% 29.84x
Colombia Trip Planners 80.48% 29.46x
Readers of Belizean Content 83.20% 28.98x
Readers of Colombian Content 76.89% 27.90x
Readers of El Salvadoran Content 71.91% 27.45x
Readers of Panamanian Content 77.72% 27.06x
Readers of Mexican Content 76.51% 26.67x
Readers of Caribbean Content 74.20% 26.42x
Composition Percentage: The overlap percentage between the Latin American News audience and the Interest attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Latin American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Latin American News audience is Intermix.

Location Composition Index
Intermix 0.03% 4.24x
Armani 0.08% 3.46x
Zara 0.08% 3.29x
Club Monaco 0.02% 2.94x
Hugo Boss 0.06% 2.82x
Calvin Klein 0.02% 2.71x
Uniqlo 0.03% 2.59x
Kate Spade 0.04% 2.52x
Michael Kors 0.04% 2.36x
Lululemon 0.12% 2.34x
Composition Percentage: The overlap percentage between the Latin American News audience and the Location attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Latin American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Latin American News audience is elespectador.com.

Website Composition Index
elespectador.com 21.19% 651.73x
elcolombiano.com 8.40% 588.19x
eltiempo.com 25.60% 567.66x
eluniverso.com 10.21% 543.92x
elcomercio.com 24.12% 520.36x
colombia.com 15.29% 480.17x
caracoltv.com 8.86% 382.95x
eluniversal.com 5.24% 362.08x
infobae.com 50.38% 361.33x
el-nacional.com 6.63% 344.71x
Composition Percentage: The overlap percentage between the Latin American News audience and the Web attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Latin American News audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 11.36% 168.03x
Peru Media 20.62% 167.16x
Central & South American News 23.66% 163.24x
Spain News - Madrid & Seville 33.70% 140.94x
Assorted Topics (Elderly, Europe, Viral Media) 0.60% 120.74x
Gossip & Entertainment 31.17% 102.99x
England Tourism 0.68% 91.09x
Cuba & Mexico Media 7.00% 87.99x
Spanish Health & Wellness 32.07% 87.51x
Mexico Cluster 38.90% 77.63x
Composition Percentage: The overlap percentage between the Latin American News audience and the Content Affinity attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Latin American News audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male