Dstillery Audiences

LATIN AMERICAN NEWS

Audience Size: 621.4 Thousand Devices

Explore the Latin American News Audience

Below you'll find more information about the Latin American News audience, broken down in different categories based on their digital and physical behaviors. These are 621.4 thousand unique devices whose actions qualify for the Latin American News audience.

Dstillery Crafted Audiences

INTERESTS

The Latin American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Latin American News audience is Readers of Spanish Content.

Interest Composition Index
Readers of Spanish Content 82.45% 28.98x
Readers of South American Content 94.12% 28.07x
Readers of Cuban Content 74.51% 28.04x
Readers of Belizean Content 85.67% 26.03x
Readers of Honduran Content 82.21% 25.77x
Colombia Trip Planners 82.99% 25.38x
Readers of Colombian Content 78.50% 25.36x
Readers of Panamanian Content 80.56% 24.99x
Readers of El Salvadoran Content 79.17% 24.69x
Readers of Costa Rican Content 72.34% 24.63x
Composition Percentage: The overlap percentage between the Latin American News audience and the Interest attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Latin American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Latin American News audience is Intermix.

Location Composition Index
Intermix 0.02% 4.29x
Armani 0.05% 3.44x
Hugo Boss 0.07% 2.90x
Topshop 0.03% 2.84x
Express Outlets 0.02% 2.72x
Saint Laurent Paris 0.01% 2.48x
Ralph Lauren 0.02% 2.21x
Ann Taylor 0.03% 2.19x
Banana Republic 0.11% 2.09x
Supreme 0.01% 2.09x
Composition Percentage: The overlap percentage between the Latin American News audience and the Location attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Latin American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Latin American News audience is elespectador.com.

Website Composition Index
elespectador.com 24.05% 348.85x
miamidiario.com 3.96% 345.45x
eldia.com 2.68% 330.16x
ecuavisa.com 3.72% 315.65x
elcomercio.com 25.62% 308.42x
semana.com 14.66% 307.09x
eltiempo.com 19.60% 305.06x
elcolombiano.com 5.90% 295.73x
venezuelaaldia.com 3.56% 292.84x
tycsports.com 3.34% 290.74x
Composition Percentage: The overlap percentage between the Latin American News audience and the Web attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Latin American News audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 32.34% 125.08x
Peru Media 23.43% 122.12x
Spain News - Madrid & Seville 49.12% 103.04x
Spanish Lifestyle & Health 10.92% 101.28x
Gossip & Entertainment 43.55% 83.96x
Spanish Health & Wellness 29.48% 71.67x
Mexico Cluster 55.38% 63.16x
Cuba & Mexico Media 4.12% 54.79x
Latin American Spanish Language News 26.05% 53.95x
Spain News 68.64% 48.42x
Composition Percentage: The overlap percentage between the Latin American News audience and the Content Affinity attribute.
Index: A comparison of the Latin American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Latin American News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male