LAWNS & PEST CONTROL

Audience Size: 817.3 Thousand Devices

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Explore the Lawns & Pest Control Audience

Below you'll find more information about the Lawns & Pest Control audience, broken down in different categories based on their digital and physical behaviors. These are 817.3 thousand unique devices whose actions qualify for the Lawns & Pest Control audience.

INTERESTS

The Lawns & Pest Control audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawns & Pest Control audience is Lawn and Home Pest Control Researchers.

Interest	Composition	Index
Lawn and Home Pest Control Researchers	63.57%	24.33x
Lawn & Garden Enthusiasts	62.24%	22.62x
Home Exterior Design Enthusiasts	50.96%	21.44x
New Homeowners	59.80%	21.30x
DIYers	54.13%	20.11x
Backyard Farmers	52.77%	18.55x
Country Home Decorators	46.51%	18.53x
Eco-Conscious Consumers	42.37%	18.44x
Bird Watching Enthusiasts	47.48%	18.22x
Off the Grid Living Enthusiasts	48.32%	18.10x

Composition Percentage: The overlap percentage between the Lawns & Pest Control audience and the Interest attribute.

Index: A comparison of the Lawns & Pest Control audience to the internet population.

APPAREL RETAILERS

The Lawns & Pest Control audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawns & Pest Control audience is Buckle.

Location	Composition	Index
Buckle	0.30%	1.25x
White House Black Market	0.37%	1.19x
Jos A. Bank Clothiers	0.28%	1.19x
Mens Wearhouse	0.46%	1.16x
LOFT	0.06%	1.04x
Free People	0.02%	1.00x
Columbia	0.01%	1.00x
Brooks Brothers	0.02%	0.98x
Dressbarn	0.04%	0.98x
Journeys	0.04%	0.97x

Composition Percentage: The overlap percentage between the Lawns & Pest Control audience and the Location attribute.

Index: A comparison of the Lawns & Pest Control audience to the internet population.

WEBSITES

The Lawns & Pest Control audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawns & Pest Control audience is fescue.com.

Website	Composition	Index
fescue.com	2.26%	242.37x
bermudagrass.com	2.39%	217.93x
lawnandpestcontrolsupply.com	1.97%	192.36x
extension.umn.edu	9.72%	190.36x
noble.org	4.54%	168.51x
greenviewfertilizer.com	3.75%	166.66x
preen.com	6.83%	157.68x
davey.com	4.28%	156.71x
walterreeves.com	13.05%	154.38x
lawnsavers.com	1.41%	136.46x

Composition Percentage: The overlap percentage between the Lawns & Pest Control audience and the Web attribute.

Index: A comparison of the Lawns & Pest Control audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawns & Pest Control audience is Rural Living.

Content Affinity	Composition	Index
Rural Living	0.32%	46.83x
Farming & Agriculture	6.64%	43.44x
Assorted Topics (Animals, Clothing, Events, Education)	0.13%	43.19x
Bird Watching	3.53%	42.64x
Home Improvement Contractor	2.27%	34.78x
Homesteading	10.08%	30.56x
Survival Guides	0.55%	30.24x
Handyman Tools	0.04%	24.24x
Environmental Conservation	0.13%	23.43x
Painting & Renovation	3.85%	22.81x

Composition Percentage: The overlap percentage between the Lawns & Pest Control audience and the Content Affinity attribute.

Index: A comparison of the Lawns & Pest Control audience to the internet population.

DEMOGRAPHICS

The Lawns & Pest Control audience resonates most for the following age bracket and gender.

Age

65+

Gender

Female