Explore the Lawns & Pest Control Audience
Below you'll find more information about the Lawns & Pest Control audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Lawns & Pest Control audience.
INTERESTS
The Lawns & Pest Control audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lawns & Pest Control audience is Lawn & Garden Enthusiasts.
| Interest | Composition | Index |
| Lawn & Garden Enthusiasts | 52.84% | 25.30x |
| Lawn and Home Pest Control Researchers | 52.75% | 24.72x |
| New Homeowners | 51.64% | 22.21x |
| Eco-Conscious Consumers | 34.62% | 18.91x |
| Bird Watching Enthusiasts | 36.21% | 18.19x |
| Off the Grid Living Enthusiasts | 39.48% | 16.71x |
| Organic Food Eaters | 35.82% | 15.72x |
| Spa and Pool Owners | 29.97% | 15.60x |
| Contractors & Construction Professionals | 28.14% | 14.82x |
| Farmers | 33.71% | 14.51x |
Composition Percentage:
The overlap percentage between the Lawns & Pest Control audience and the Interest attribute.
Index: A comparison of the Lawns & Pest Control audience to the internet population.
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APPAREL RETAILERS
The Lawns & Pest Control audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lawns & Pest Control audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.02% | 1.34x |
| Carhartt | 0.22% | 1.27x |
| Lane Bryant | 0.05% | 1.27x |
| Belk | 0.02% | 1.19x |
| Gymboree | 0.03% | 1.16x |
| Eddie Bauer | 0.01% | 1.15x |
| Banana Republic | 0.04% | 1.08x |
| Journeys | 0.02% | 1.03x |
| Chicos | 0.04% | 1.00x |
| Calvin Klein | 0.01% | 0.99x |
Composition Percentage:
The overlap percentage between the Lawns & Pest Control audience and the Location attribute.
Index: A comparison of the Lawns & Pest Control audience to the internet population.
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WEBSITES
The Lawns & Pest Control audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Lawns & Pest Control audience is fescue.com.
| Website | Composition | Index |
| fescue.com | 2.56% | 232.92x |
| ryegrasses.com | 1.32% | 225.72x |
| bermudagrass.com | 2.29% | 212.30x |
| lawnandpestcontrolsupply.com | 1.58% | 186.63x |
| greenviewfertilizer.com | 3.26% | 172.32x |
| noble.org | 3.83% | 168.58x |
| preen.com | 5.68% | 168.34x |
| extension.umn.edu | 23.77% | 168.23x |
| walterreeves.com | 12.01% | 158.20x |
| rainbird.com | 6.94% | 147.66x |
Composition Percentage:
The overlap percentage between the Lawns & Pest Control audience and the Web attribute.
Index: A comparison of the Lawns & Pest Control audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lawns & Pest Control audience is Farming & Agriculture.
| Content Affinity | Composition | Index |
| Farming & Agriculture | 6.87% | 38.50x |
| Bird Watching | 4.12% | 37.62x |
| Rural Living | 0.44% | 33.71x |
| Homesteading | 7.67% | 32.03x |
| Home Improvement Contractor | 4.88% | 28.50x |
| Survival Guides | 0.86% | 23.10x |
| Plants & Gardening | 49.37% | 20.69x |
| Yard Structures | 4.22% | 18.53x |
| Flags & Trump | 0.16% | 18.19x |
| Painting & Renovation | 5.77% | 18.02x |
Composition Percentage:
The overlap percentage between the Lawns & Pest Control audience and the Content Affinity attribute.
Index: A comparison of the Lawns & Pest Control audience to the internet population.
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DEMOGRAPHICS
The Lawns & Pest Control audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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