Dstillery Audiences

LIBERAL MEDIA

Audience Size: 3.5 Million Devices

Explore the Liberal Media Audience

Below you'll find more information about the Liberal Media audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Liberal Media audience.

Dstillery Crafted Audiences

INTERESTS

The Liberal Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Liberal Media audience is Social Liberals.

Interest Composition Index
Social Liberals 58.44% 18.37x
United Kingdom News Readers 47.80% 17.18x
Liberal News Readers 47.81% 16.76x
Readers of Japanese Content 46.55% 16.17x
Financial Business Intelligence Researchers 47.94% 16.13x
Techies 43.14% 15.91x
Market Intelligence Researchers 48.11% 15.84x
Advertising Professionals 45.57% 15.51x
Entertainment Industry Decision Makers 38.51% 15.47x
Tech News Enthusiasts 44.65% 15.07x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Interest attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Liberal Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Liberal Media audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.04% 1.34x
Lululemon 0.04% 1.34x
American Apparel 0.03% 1.30x
REI 0.01% 1.28x
Madewell 0.02% 1.25x
J. Crew 0.04% 1.23x
H&M 0.05% 1.17x
Tommy Bahama 0.01% 1.17x
Forever 21 0.04% 1.11x
Armani 0.02% 1.10x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Location attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Liberal Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Liberal Media audience is nationofchange.org.

Website Composition Index
nationofchange.org 1.85% 52.15x
ineteconomics.org 1.03% 52.04x
rightwingwatch.org 4.63% 51.56x
truthdig.com 2.00% 47.51x
progressive.org 3.71% 46.91x
shareblue.com 1.67% 46.21x
nakedcapitalism.com 1.45% 43.17x
dailygalaxy.com 3.79% 40.69x
fair.org 1.50% 40.49x
splcenter.org 13.99% 39.96x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Web attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Liberal Media audience is Liberal Media - Political Activism.

Content Affinity Composition Index
Liberal Media - Political Activism 7.28% 24.60x
Australia & New Zealand Media 7.06% 22.26x
Public Policy Media 5.86% 19.59x
Feminism 1.13% 18.91x
Liberal Views on Government, Finance, and Economy 3.55% 18.65x
Middle East News 6.79% 16.14x
Cuba & Mexico Media 0.79% 15.53x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 6.37% 14.24x
Local & Travel England - North Midlands 0.07% 14.04x
Environmental Conservation 0.08% 14.03x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Content Affinity attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Liberal Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male