Dstillery Audiences

LIBERAL MEDIA

Audience Size: 2.9 Million Devices

Explore the Liberal Media Audience

Below you'll find more information about the Liberal Media audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Liberal Media audience.

Dstillery Crafted Audiences

INTERESTS

The Liberal Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Liberal Media audience is Social Liberals.

Interest Composition Index
Social Liberals 42.03% 26.30x
Liberal News Readers 29.52% 20.44x
LGBT Activists 35.70% 19.03x
Readers of Japanese Content 33.09% 18.64x
Entertainment Industry Decision Makers 27.22% 18.24x
TV Advertising Professionals 27.22% 17.74x
Techies 28.30% 17.45x
Readers of Russian Content 31.30% 17.34x
Financial Business Intelligence Researchers 30.28% 17.19x
Advertising Professionals 31.35% 17.13x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Interest attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Liberal Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Liberal Media audience is Everlane.

Location Composition Index
Everlane 0.01% 1.63x
REI 0.03% 1.53x
Columbia 0.02% 1.50x
American Apparel 0.05% 1.48x
Madewell 0.03% 1.39x
Joe's Jeans 0.01% 1.34x
Levi Strauss 0.02% 1.31x
Uniqlo 0.02% 1.28x
LOFT 0.07% 1.27x
Zara 0.04% 1.27x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Location attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Liberal Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Liberal Media audience is therealnews.com.

Website Composition Index
therealnews.com 1.11% 97.25x
truthdig.com 3.12% 96.04x
rightwingwatch.org 7.53% 88.16x
ora.tv 1.08% 87.07x
ineteconomics.org 2.70% 80.23x
eclectablog.com 1.42% 79.95x
popularresistance.org 1.10% 77.50x
splicetoday.com 1.25% 74.98x
shadowproof.com 1.73% 73.86x
groopspeak.com 1.24% 70.27x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Web attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Liberal Media audience is Liberal Media - Political Activism.

Content Affinity Composition Index
Liberal Media - Political Activism 11.13% 33.07x
Feminism 2.26% 28.25x
Australia & New Zealand Media 8.20% 27.65x
Cuba & Mexico Media 1.82% 22.93x
Public Policy Media 4.86% 21.19x
Liberal Views on Government, Finance, and Economy 4.86% 20.85x
Middle East News 6.68% 19.75x
Social & Demographic Trends 3.80% 19.51x
Liberal Views on LGBTQ Rights and Pro-Choice 0.85% 18.62x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 5.57% 18.33x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Content Affinity attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Liberal Media audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male