Dstillery Audiences

LIBERAL MEDIA

Audience Size: 2.4 Million Devices

Explore the Liberal Media Audience

Below you'll find more information about the Liberal Media audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Liberal Media audience.

Dstillery Crafted Audiences

INTERESTS

The Liberal Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Liberal Media audience is Social Liberals.

Interest Composition Index
Social Liberals 52.84% 23.55x
Liberal News Readers 40.38% 20.10x
Readers of Japanese Content 41.63% 19.19x
Financial Business Intelligence Researchers 38.87% 19.10x
Advertising Professionals 39.66% 18.36x
Market Intelligence Researchers 40.99% 17.94x
Techies 39.37% 17.84x
LGBT Activists 41.03% 17.56x
Tech News Enthusiasts 39.01% 17.56x
Executive and C-Suite 35.43% 17.55x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Interest attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Liberal Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Liberal Media audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.78x
Club Monaco 0.02% 1.57x
Armani 0.03% 1.57x
Madewell 0.02% 1.51x
American Apparel 0.03% 1.43x
Lululemon 0.04% 1.38x
REI 0.02% 1.35x
Belk 0.01% 1.34x
Urban Outfitters 0.05% 1.33x
J. Crew 0.02% 1.30x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Location attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Liberal Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Liberal Media audience is truthdig.com.

Website Composition Index
truthdig.com 2.54% 73.64x
ineteconomics.org 1.98% 69.96x
popularresistance.org 1.59% 61.90x
rightwingwatch.org 6.25% 61.55x
shadowproof.com 1.50% 59.88x
nakedcapitalism.com 1.72% 57.85x
afsc.org 1.49% 57.35x
splicetoday.com 1.18% 55.36x
shareblue.com 3.30% 54.17x
nationofchange.org 2.63% 53.63x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Web attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Liberal Media audience is Liberal Media - Political Activism.

Content Affinity Composition Index
Liberal Media - Political Activism 9.16% 28.01x
Australia & New Zealand Media 8.12% 24.29x
Feminism 1.48% 22.70x
Liberal Views on Government, Finance, and Economy 4.67% 20.50x
Public Policy Media 6.28% 20.43x
Middle East News 6.64% 17.31x
Cuba & Mexico Media 1.05% 17.29x
Social & Demographic Trends 1.63% 15.57x
Environmental Conservation 0.08% 15.56x
Local & Travel England - North Midlands 0.06% 15.29x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Content Affinity attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Liberal Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male