Dstillery Audiences

LIBERAL MEDIA

Audience Size: 3 Million Devices

Explore the Liberal Media Audience

Below you'll find more information about the Liberal Media audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Liberal Media audience.

Dstillery Crafted Audiences

INTERESTS

The Liberal Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Liberal Media audience is Social Liberals.

Interest Composition Index
Social Liberals 42.49% 23.30x
Liberal News Readers 26.35% 18.38x
LGBT Activists 37.98% 17.42x
Readers of Japanese Content 32.20% 16.83x
Entertainment Industry Decision Makers 27.57% 16.03x
Readers of Russian Content 31.67% 15.88x
Techies 25.32% 15.75x
TV Advertising Professionals 26.55% 15.66x
Advertising Professionals 30.05% 15.20x
Financial Business Intelligence Researchers 25.55% 15.14x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Interest attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Liberal Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Liberal Media audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.65x
REI 0.02% 1.63x
Club Monaco 0.01% 1.60x
Intermix 0.01% 1.43x
Urban Outfitters 0.05% 1.41x
Michael Kors 0.02% 1.40x
Free People 0.02% 1.34x
American Apparel 0.03% 1.33x
Zara 0.03% 1.32x
Levi Strauss 0.01% 1.29x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Location attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Liberal Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Liberal Media audience is justsecurity.org.

Website Composition Index
justsecurity.org 1.53% 115.23x
jacobinmag.com 1.01% 108.64x
thepeoplesview.net 0.35% 104.64x
boomantribune.com 0.26% 103.87x
truthdig.com 3.87% 101.01x
therealnews.com 1.73% 98.79x
nakedcapitalism.com 0.53% 98.62x
politicalresearch.org 0.39% 95.95x
tomdispatch.com 0.83% 95.47x
newscorpse.com 0.60% 93.47x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Web attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Liberal Media audience is Liberal Media - Political Activism.

Content Affinity Composition Index
Liberal Media - Political Activism 12.75% 33.16x
Feminism 2.54% 28.70x
Australia & New Zealand Media 8.93% 25.70x
Cuba & Mexico Media 2.34% 20.94x
Liberal Views on Government, Finance, and Economy 5.24% 20.55x
Public Policy Media 4.91% 20.12x
Assorted Topics #11154 (Art, Photography, Fashion, Paranormal Activity) 3.59% 19.73x
Social & Demographic Trends 4.86% 18.66x
Writing & Publishing 4.79% 17.56x
Middle East News 6.90% 17.43x
Composition Percentage: The overlap percentage between the Liberal Media audience and the Content Affinity attribute.
Index: A comparison of the Liberal Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Liberal Media audience resonates most for the following age and income brackets.
Age
18-24
Income
$75,000-$99,999