Explore the Lifestyle Publications Audience
Below you'll find more information about the Lifestyle Publications audience, broken down in different categories based on their digital and physical behaviors. These are 48.8 million unique devices whose actions qualify for the Lifestyle Publications audience.
INTERESTS
The Lifestyle Publications audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lifestyle Publications audience is Women's Fashion Magazine Readers.
| Interest | Composition | Index |
| Women's Fashion Magazine Readers | 7.25% | 3.09x |
| Hair Care Shoppers | 7.29% | 3.09x |
| Women's Fitness Enthusiasts | 7.10% | 3.09x |
| Mens Fitness Publication Readers | 6.93% | 3.08x |
| Wedding Registrants | 7.08% | 3.08x |
| Women's Health Researchers | 7.37% | 3.08x |
| Celebrity Gossip Fans | 7.63% | 3.08x |
| Luxury Second Home Owners | 6.90% | 3.08x |
| Entertainment & Tabloid Magazine Readers | 7.00% | 3.08x |
| Entertainment Industry Decision Makers | 6.75% | 3.08x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Interest attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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APPAREL RETAILERS
The Lifestyle Publications audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lifestyle Publications audience is Bonobos.
| Location | Composition | Index |
| Bonobos | 0.09% | 1.25x |
| Jos A. Bank Clothiers | 0.26% | 1.15x |
| White House Black Market | 0.34% | 1.14x |
| Mens Wearhouse | 0.44% | 1.14x |
| Topshop | 0.02% | 1.13x |
| Buckle | 0.26% | 1.12x |
| Johnston and Murphy | 0.51% | 1.11x |
| Uniqlo | 0.01% | 1.08x |
| American Apparel | 0.03% | 1.06x |
| Free People | 0.02% | 1.05x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Location attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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WEBSITES
The Lifestyle Publications audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Lifestyle Publications audience is wmagazine.com.
| Website | Composition | Index |
| wmagazine.com | 3.05% | 5.67x |
| fashionista.com | 2.68% | 5.62x |
| instyle.com | 13.50% | 5.59x |
| marriedbiography.com | 2.00% | 5.57x |
| racked.com | 1.91% | 5.56x |
| vogue.com | 8.84% | 5.56x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Web attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lifestyle Publications audience is Travel, Food, Fashion & Fitness.
| Content Affinity | Composition | Index |
| Travel, Food, Fashion & Fitness | 0.57% | 2.99x |
| Local & Travel England - East Midlands | 0.05% | 2.97x |
| Feminism | 0.22% | 2.95x |
| Dermatology | 0.66% | 2.94x |
| Mysticism | 0.05% | 2.94x |
| Reproductive Health | 0.49% | 2.93x |
| Nutrition & Diabetic Living | 0.21% | 2.91x |
| Assorted Topics (Television, Origami, Men's Health) | 0.07% | 2.91x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.03% | 2.90x |
| Beauty & Cosmetics | 0.50% | 2.88x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Content Affinity attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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DEMOGRAPHICS
The Lifestyle Publications audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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