Explore the Lifestyle Publications Audience
Below you'll find more information about the Lifestyle Publications audience, broken down in different categories based on their digital and physical behaviors. These are 53 million unique devices whose actions qualify for the Lifestyle Publications audience.
INTERESTS
The Lifestyle Publications audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lifestyle Publications audience is Hair Care Shoppers.
| Interest | Composition | Index |
| Hair Care Shoppers | 4.31% | 2.97x |
| Women's Fashion Magazine Readers | 4.30% | 2.97x |
| Women's Fitness Enthusiasts | 4.16% | 2.97x |
| Luxury Second Home Owners | 4.15% | 2.96x |
| Wedding Registrants | 4.42% | 2.96x |
| Mens Fitness Publication Readers | 4.20% | 2.96x |
| Celebrity Gossip Fans | 4.30% | 2.96x |
| Entertainment Industry Decision Makers | 4.13% | 2.95x |
| Entertainment & Tabloid Magazine Readers | 4.20% | 2.95x |
| Trendy Shoe Shoppers | 4.72% | 2.95x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Interest attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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APPAREL RETAILERS
The Lifestyle Publications audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lifestyle Publications audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.25% | 1.12x |
| Mens Wearhouse | 0.39% | 1.07x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Location attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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WEBSITES
The Lifestyle Publications audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Lifestyle Publications audience is xojane.com.
| Website | Composition | Index |
| xojane.com | 1.03% | 6.28x |
| wmagazine.com | 2.85% | 6.20x |
| fashionista.com | 2.86% | 6.17x |
| instyle.com | 11.75% | 6.12x |
| glamour.com | 9.61% | 6.12x |
| racked.com | 2.23% | 6.11x |
| elle.com | 20.59% | 6.07x |
| harpersbazaar.com | 19.47% | 6.04x |
| vogue.com | 7.62% | 6.03x |
| realityblurb.com | 2.10% | 6.02x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Web attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lifestyle Publications audience is Dating & Relationships.
| Content Affinity | Composition | Index |
| Dating & Relationships | 3.47% | 2.79x |
| Edgy Content | 3.97% | 2.74x |
| Fashion Cluster | 2.09% | 2.74x |
| Assorted Topics (Rubik Cube, Gawker, Viral Media) | 6.45% | 2.72x |
| Assorted Topics (Entertainment, Fashion, Viral Media) | 7.14% | 2.70x |
| Liberal Media | 5.00% | 2.70x |
| Celebrity Gossip & News | 10.06% | 2.70x |
| Assorted Topics (Music Charts, Entertainment, Australian Radio, Job Search) | 12.53% | 2.69x |
| Movie Reviews | 2.25% | 2.69x |
| Paleo & Keto Diet Enthusiasts | 2.50% | 2.65x |
Composition Percentage:
The overlap percentage between the Lifestyle Publications audience and the Content Affinity attribute.
Index: A comparison of the Lifestyle Publications audience to the internet population.
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DEMOGRAPHICS
The Lifestyle Publications audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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