Dstillery Audiences

LIVE MUSIC

Audience Size: 1.1 Million Devices

Explore the Live Music Audience

Below you'll find more information about the Live Music audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Live Music audience.

Dstillery Crafted Audiences

INTERESTS

The Live Music audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Live Music audience is Metal and Rock Music Fans.

Interest Composition Index
Metal and Rock Music Fans 63.34% 27.18x
Guitar Enthusiasts 62.77% 26.25x
Jamband Fans 62.81% 26.19x
Musical Instrument Purchasers 62.66% 25.75x
Vinyl Record Collectors 54.32% 21.38x
Classic Rock Fans 51.09% 20.79x
Horror Movie Fans 41.94% 16.21x
Live Concert Fans 32.66% 14.73x
Comedy Fans 33.53% 14.34x
Beer Aficionados 30.69% 13.91x
Composition Percentage: The overlap percentage between the Live Music audience and the Interest attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Live Music audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Live Music audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.02% 2.10x
Michael Kors 0.02% 1.85x
Dressbarn 0.02% 1.71x
Hollister 0.01% 1.58x
Forever 21 0.02% 1.52x
Express 0.02% 1.40x
Mens Wearhouse 0.08% 1.38x
Gymboree 0.01% 1.36x
Journeys 0.03% 1.35x
Victoria's Secret 0.04% 1.34x
Composition Percentage: The overlap percentage between the Live Music audience and the Location attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Web Insights

WEBSITES

The Live Music audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Live Music audience is jerrygarcia.com.

Website Composition Index
jerrygarcia.com 1.13% 160.96x
theprp.com 18.30% 156.32x
theobelisk.net 1.07% 149.79x
decibelmagazine.com 2.94% 147.22x
dead.net 2.43% 146.17x
darklyrics.com 3.08% 143.58x
metalsucks.net 40.24% 137.82x
newnoisemagazine.com 1.05% 130.13x
invisibleoranges.com 3.43% 129.36x
jambands.com 18.12% 125.31x
Composition Percentage: The overlap percentage between the Live Music audience and the Web attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Live Music audience is Local & Travel England - East Midlands.

Content Affinity Composition Index
Local & Travel England - East Midlands 0.95% 38.25x
Guitars & Instruments 16.77% 28.69x
Feminism 1.50% 26.83x
Music Concerts 52.04% 26.43x
Music Production 5.23% 24.94x
London Tourism & Events 0.27% 21.18x
Assorted Topics (Toys, T-Shirts, Volvos) 0.14% 17.25x
Concert Posters 0.35% 16.69x
Film Production 1.13% 13.38x
Marijuana 0.60% 13.30x
Composition Percentage: The overlap percentage between the Live Music audience and the Content Affinity attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Live Music audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male