Dstillery Audiences

LIVE MUSIC

Audience Size: 611 Thousand Devices

Explore the Live Music Audience

Below you'll find more information about the Live Music audience, broken down in different categories based on their digital and physical behaviors. These are 611 thousand unique devices whose actions qualify for the Live Music audience.

Dstillery Crafted Audiences

INTERESTS

The Live Music audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Live Music audience is Metal and Rock Music Fans.

Interest Composition Index
Metal and Rock Music Fans 70.50% 32.15x
Guitar Enthusiasts 68.26% 29.95x
Jamband Fans 67.02% 29.89x
Musical Instrument Purchasers 70.26% 29.56x
Classic Rock Fans 57.83% 24.78x
Vinyl Record Collectors 58.63% 24.55x
Horror Movie Fans 49.43% 20.14x
Comedy Fans 37.44% 17.36x
Advertising Professionals 27.20% 15.30x
Movie and Game Review Readers 31.47% 15.29x
Composition Percentage: The overlap percentage between the Live Music audience and the Interest attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Live Music audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Live Music audience is Express.

Location Composition Index
Express 0.01% 2.05x
Carhartt 0.05% 0.99x
Composition Percentage: The overlap percentage between the Live Music audience and the Location attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Web Insights

WEBSITES

The Live Music audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Live Music audience is theprp.com.

Website Composition Index
theprp.com 22.11% 178.74x
invisibleoranges.com 3.68% 167.55x
metalsucks.net 54.97% 163.48x
jambands.com 19.94% 152.68x
spirit-of-metal.com 2.55% 150.14x
newnoisemagazine.com 1.97% 148.11x
phantasytour.com 2.87% 145.46x
lambgoat.com 4.14% 142.62x
metaladdicts.com 7.75% 139.38x
livemusicblog.com 2.18% 124.25x
Composition Percentage: The overlap percentage between the Live Music audience and the Web attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Live Music audience is Guitars & Instruments.

Content Affinity Composition Index
Guitars & Instruments 19.82% 35.13x
Music Concerts 57.72% 29.59x
Feminism 1.05% 28.26x
London Tourism & Events 0.10% 26.62x
Music Production 3.93% 23.34x
Concert Posters 0.05% 20.85x
Marijuana 0.08% 19.32x
Film Production 0.48% 17.89x
Australia & New Zealand Media 2.35% 15.93x
Cigars 0.03% 15.55x
Composition Percentage: The overlap percentage between the Live Music audience and the Content Affinity attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Live Music audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male