Dstillery Audiences

LIVE MUSIC

Audience Size: 1.1 Million Devices

Explore the Live Music Audience

Below you'll find more information about the Live Music audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Live Music audience.

Dstillery Crafted Audiences

INTERESTS

The Live Music audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Live Music audience is Metal and Rock Music Fans.

Interest Composition Index
Metal and Rock Music Fans 60.73% 26.75x
Jamband Fans 58.87% 25.30x
Guitar Enthusiasts 58.51% 25.12x
Musical Instrument Purchasers 58.89% 24.88x
Vinyl Record Collectors 50.25% 21.46x
Classic Rock Fans 47.74% 21.38x
Horror Movie Fans 40.22% 16.78x
Comedy Fans 31.29% 14.55x
Live Concert Fans 30.11% 13.89x
Beer Aficionados 29.19% 13.51x
Composition Percentage: The overlap percentage between the Live Music audience and the Interest attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Live Music audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Live Music audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.19x
Maurices 0.01% 0.94x
Carhartt 0.15% 0.93x
Composition Percentage: The overlap percentage between the Live Music audience and the Location attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Web Insights

WEBSITES

The Live Music audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Live Music audience is dead.net.

Website Composition Index
dead.net 1.81% 151.81x
decibelmagazine.com 2.31% 151.32x
darklyrics.com 2.36% 148.91x
theprp.com 17.89% 147.99x
theobelisk.net 1.02% 146.34x
metalsucks.net 39.68% 138.97x
subpop.com 1.41% 123.03x
newnoisemagazine.com 1.28% 121.72x
jambands.com 19.43% 121.30x
invisibleoranges.com 3.26% 121.07x
Composition Percentage: The overlap percentage between the Live Music audience and the Web attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Live Music audience is Local & Travel England - East Midlands.

Content Affinity Composition Index
Local & Travel England - East Midlands 1.00% 40.82x
Guitars & Instruments 16.47% 28.42x
Feminism 1.45% 27.22x
Music Concerts 50.43% 25.10x
Music Production 4.87% 22.46x
London Tourism & Events 0.24% 21.96x
Concert Posters 0.25% 16.09x
Assorted Topics (Toys, T-Shirts, Volvos) 0.10% 16.04x
Drawing & Animation 0.06% 15.03x
Marijuana 0.51% 14.40x
Composition Percentage: The overlap percentage between the Live Music audience and the Content Affinity attribute.
Index: A comparison of the Live Music audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Live Music audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male