Dstillery Audiences

LOCAL EVENTS & TRAVEL GUIDE

Audience Size: 754.1 Thousand Devices

Explore the Local Events & Travel Guide Audience

Below you'll find more information about the Local Events & Travel Guide audience, broken down in different categories based on their digital and physical behaviors. These are 754.1 thousand unique devices whose actions qualify for the Local Events & Travel Guide audience.

Dstillery Crafted Audiences

INTERESTS

The Local Events & Travel Guide audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local Events & Travel Guide audience is Travel Book Readers.

Interest Composition Index
Travel Book Readers 32.28% 18.30x
Travel Guide and Review Readers 40.09% 16.99x
Family Adventures Travelers 26.99% 14.69x
Work Comes First Travelers 23.93% 14.29x
Luxury Travel Researchers 21.09% 12.20x
Travel Researchers 31.57% 12.15x
Orlando Activities Researchers 16.05% 11.91x
Vacation Rental Accommodation Researchers 19.72% 11.81x
Home Lending Researchers 25.77% 11.36x
California Trip Planners 32.51% 11.13x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Interest attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local Events & Travel Guide audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local Events & Travel Guide audience is Lululemon.

Location Composition Index
Lululemon 0.02% 1.99x
Gap 0.03% 1.46x
Buckle 0.04% 1.43x
Mens Wearhouse 0.04% 1.38x
Eddie Bauer 0.01% 1.32x
Dressbarn 0.03% 1.31x
Jos A. Bank Clothiers 0.02% 1.30x
H&M 0.02% 1.26x
Express 0.03% 1.20x
Michael Kors 0.01% 1.18x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Location attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local Events & Travel Guide audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local Events & Travel Guide audience is thecrazytourist.com.

Website Composition Index
thecrazytourist.com 81.99% 84.89x
localconditions.com 1.06% 81.63x
roadnow.com 1.16% 77.82x
interstate-guide.com 2.53% 52.16x
gogoair.com 3.40% 49.11x
festivalnet.com 17.78% 47.61x
planetware.com 90.42% 40.35x
attractionsofamerica.com 1.96% 38.12x
escapehere.com 1.11% 34.43x
dirtinmyshoes.com 1.52% 33.87x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Web attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local Events & Travel Guide audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 0.38% 37.92x
National Parks 0.42% 24.99x
Travel Adventure 11.42% 21.55x
Beach Vacations 0.30% 18.92x
Caribbean Vacation 1.57% 18.83x
Toronto Tourism 0.17% 16.68x
Weather Information 0.11% 15.41x
Southern California Tourism 0.28% 14.72x
Cub & Girl Scouts 0.03% 13.83x
Canada Travel & Tourism 0.23% 13.35x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Content Affinity attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local Events & Travel Guide audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female