Explore the Local Events & Travel Guide Audience
Below you'll find more information about the Local Events & Travel Guide audience, broken down in different categories based on their digital and physical behaviors. These are 635.6 thousand unique devices whose actions qualify for the Local Events & Travel Guide audience.
INTERESTS
The Local Events & Travel Guide audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Local Events & Travel Guide audience is Travel Book Readers.
| Interest | Composition | Index |
| Travel Book Readers | 40.71% | 21.94x |
| Travel Guide and Review Readers | 44.25% | 18.69x |
| Work Comes First Travelers | 32.00% | 17.33x |
| Family Adventures Travelers | 33.48% | 17.16x |
| Orlando Activities Researchers | 25.28% | 17.00x |
| Vacation Rental Accommodation Researchers | 28.22% | 16.59x |
| Nashville Activity Researchers | 24.22% | 15.93x |
| Travel Researchers | 35.93% | 15.87x |
| Home Custom Bedroom Decorators | 22.77% | 15.85x |
| Custom Home Lighting Shoppers | 22.77% | 15.85x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Interest attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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APPAREL RETAILERS
The Local Events & Travel Guide audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Local Events & Travel Guide audience is Hollister.
| Location | Composition | Index |
| Hollister | 0.02% | 2.85x |
| Forever 21 | 0.01% | 2.62x |
| Chicos | 0.02% | 2.29x |
| Gap | 0.02% | 2.15x |
| Journeys | 0.03% | 1.78x |
| Buckle | 0.02% | 1.73x |
| Gymboree | 0.01% | 1.45x |
| Dressbarn | 0.01% | 1.39x |
| Old Navy | 0.02% | 1.25x |
| Victoria's Secret | 0.02% | 1.19x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Location attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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WEBSITES
The Local Events & Travel Guide audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Local Events & Travel Guide audience is eventcrazy.com.
| Website | Composition | Index |
| eventcrazy.com | 5.22% | 129.44x |
| tvfoodmaps.com | 2.21% | 118.18x |
| budgettravel.com | 1.10% | 116.00x |
| roadsideamerica.com | 1.37% | 113.66x |
| americantowns.com | 2.01% | 108.84x |
| localconditions.com | 3.55% | 101.37x |
| festivalnet.com | 16.10% | 83.10x |
| navbug.com | 4.02% | 79.41x |
| roadnow.com | 3.81% | 77.36x |
| thecrazytourist.com | 78.65% | 73.95x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Web attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Local Events & Travel Guide audience is European Museums, Restaurants & Events.
| Content Affinity | Composition | Index |
| European Museums, Restaurants & Events | 0.94% | 40.76x |
| National Parks | 1.14% | 34.30x |
| Travel Adventure | 9.67% | 31.49x |
| San Francisco Tourism | 0.20% | 27.12x |
| Caribbean Vacation | 2.32% | 25.67x |
| Weather Information | 0.44% | 24.72x |
| Beach Vacations | 0.79% | 21.14x |
| South Carolina Beach Travel | 0.45% | 19.54x |
| Mexico Travel | 0.09% | 17.49x |
| Southern California Tourism | 0.46% | 16.42x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Content Affinity attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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DEMOGRAPHICS
The Local Events & Travel Guide audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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