Explore the Local Events & Travel Guide Audience
Below you'll find more information about the Local Events & Travel Guide audience, broken down in different categories based on their digital and physical behaviors. These are 886.1 thousand unique devices whose actions qualify for the Local Events & Travel Guide audience.
INTERESTS
The Local Events & Travel Guide audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Local Events & Travel Guide audience is Travel Book Readers.
| Interest | Composition | Index |
| Travel Book Readers | 34.51% | 17.21x |
| Travel Guide and Review Readers | 44.26% | 12.32x |
| Orlando Activities Researchers | 32.98% | 11.80x |
| Family Adventures Travelers | 35.14% | 11.59x |
| Vacation Rental Accommodation Researchers | 33.07% | 11.55x |
| Work Comes First Travelers | 33.86% | 11.54x |
| Home and Garden TV Fans | 21.15% | 11.49x |
| Nashville Activity Researchers | 30.89% | 11.35x |
| Custom Home Lighting Shoppers | 30.39% | 11.20x |
| Home Custom Bedroom Decorators | 30.39% | 11.20x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Interest attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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APPAREL RETAILERS
The Local Events & Travel Guide audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Local Events & Travel Guide audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.01% | 1.79x |
| J. Crew | 0.01% | 1.69x |
| Buckle | 0.02% | 1.61x |
| The Childrens Place | 0.02% | 1.52x |
| Lane Bryant | 0.01% | 1.49x |
| Jos A. Bank Clothiers | 0.01% | 1.47x |
| Banana Republic | 0.01% | 1.45x |
| American Eagle Outfitters | 0.02% | 1.40x |
| Zumiez | 0.01% | 1.37x |
| White House Black Market | 0.02% | 1.37x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Location attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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WEBSITES
The Local Events & Travel Guide audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Local Events & Travel Guide audience is eventcrazy.com.
| Website | Composition | Index |
| eventcrazy.com | 6.49% | 83.18x |
| tvfoodmaps.com | 3.04% | 78.04x |
| roadsideamerica.com | 1.63% | 74.86x |
| budgettravel.com | 1.38% | 72.49x |
| americantowns.com | 2.46% | 71.11x |
| localconditions.com | 4.30% | 65.36x |
| roadnow.com | 3.71% | 62.65x |
| navbug.com | 4.97% | 58.61x |
| festivalnet.com | 16.78% | 58.36x |
| interstate-guide.com | 2.15% | 54.36x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Web attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Local Events & Travel Guide audience is European Museums, Restaurants & Events.
| Content Affinity | Composition | Index |
| European Museums, Restaurants & Events | 1.44% | 25.17x |
| National Parks | 1.50% | 20.80x |
| Travel Adventure | 11.78% | 19.55x |
| San Francisco Tourism | 0.30% | 18.72x |
| Caribbean Vacation | 3.23% | 16.41x |
| Weather Information | 0.65% | 15.44x |
| London Tourism | 0.03% | 15.34x |
| Teaching Abroad | 0.04% | 13.98x |
| Beach Vacations | 1.30% | 13.88x |
| Home Office Products | 0.05% | 13.50x |
Composition Percentage:
The overlap percentage between the Local Events & Travel Guide audience and the Content Affinity attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
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DEMOGRAPHICS
The Local Events & Travel Guide audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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