Dstillery Audiences

LOCAL EVENTS & TRAVEL GUIDE

Audience Size: 878.2 Thousand Devices

Explore the Local Events & Travel Guide Audience

Below you'll find more information about the Local Events & Travel Guide audience, broken down in different categories based on their digital and physical behaviors. These are 878.2 thousand unique devices whose actions qualify for the Local Events & Travel Guide audience.

Dstillery Crafted Audiences

INTERESTS

The Local Events & Travel Guide audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local Events & Travel Guide audience is Texas Activity Researchers.

Interest Composition Index
Texas Activity Researchers 30.92% 15.76x
Orlando Activities Researchers 31.63% 15.75x
Nashville Activity Researchers 32.08% 15.38x
Travel Book Readers 34.41% 14.84x
Louisiana Activities Researchers 30.05% 14.50x
Travel Researchers 37.25% 14.47x
Home Custom Bedroom Decorators 28.67% 14.45x
Custom Home Lighting Shoppers 28.66% 14.43x
Travel Guide and Review Readers 35.78% 14.27x
Bargain Shopping Researchers 29.07% 14.11x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Interest attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local Events & Travel Guide audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local Events & Travel Guide audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 1.81x
J. Crew 0.03% 1.52x
Aeropostale 0.06% 1.28x
Hollister 0.05% 1.27x
White House Black Market 0.08% 1.23x
Buckle 0.07% 1.21x
Kate Spade 0.02% 1.21x
Charlotte Russe 0.04% 1.20x
Banana Republic 0.07% 1.19x
Mens Wearhouse 0.10% 1.18x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Location attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local Events & Travel Guide audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local Events & Travel Guide audience is vacationidea.com.

Website Composition Index
vacationidea.com 3.89% 120.99x
roadnow.com 8.27% 81.06x
planetware.com 44.64% 73.23x
roadsideamerica.com 4.38% 72.85x
eventcrazy.com 14.92% 62.22x
interstate-guide.com 2.14% 59.59x
tvfoodmaps.com 7.85% 59.35x
navbug.com 10.92% 58.16x
americantowns.com 8.00% 55.28x
localconditions.com 10.69% 53.96x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Web attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local Events & Travel Guide audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 2.96% 18.63x
National Parks 3.72% 18.46x
Discount Shopping 2.67% 17.30x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.14% 16.97x
Travel Adventure 15.16% 16.92x
San Francisco Tourism 1.51% 16.84x
South Carolina Travel 0.16% 15.94x
Assorted Topics (Animals, Clothing, Events, Education) 0.04% 15.61x
Rural Living 0.09% 15.56x
Weather Information 1.67% 15.26x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Content Affinity attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local Events & Travel Guide audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female