Dstillery Audiences

LOCAL EVENTS & TRAVEL GUIDE

Audience Size: 635.6 Thousand Devices

Explore the Local Events & Travel Guide Audience

Below you'll find more information about the Local Events & Travel Guide audience, broken down in different categories based on their digital and physical behaviors. These are 635.6 thousand unique devices whose actions qualify for the Local Events & Travel Guide audience.

Dstillery Crafted Audiences

INTERESTS

The Local Events & Travel Guide audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local Events & Travel Guide audience is Travel Book Readers.

Interest Composition Index
Travel Book Readers 40.71% 21.94x
Travel Guide and Review Readers 44.25% 18.69x
Work Comes First Travelers 32.00% 17.33x
Family Adventures Travelers 33.48% 17.16x
Orlando Activities Researchers 25.28% 17.00x
Vacation Rental Accommodation Researchers 28.22% 16.59x
Nashville Activity Researchers 24.22% 15.93x
Travel Researchers 35.93% 15.87x
Home Custom Bedroom Decorators 22.77% 15.85x
Custom Home Lighting Shoppers 22.77% 15.85x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Interest attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local Events & Travel Guide audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local Events & Travel Guide audience is Hollister.

Location Composition Index
Hollister 0.02% 2.85x
Forever 21 0.01% 2.62x
Chicos 0.02% 2.29x
Gap 0.02% 2.15x
Journeys 0.03% 1.78x
Buckle 0.02% 1.73x
Gymboree 0.01% 1.45x
Dressbarn 0.01% 1.39x
Old Navy 0.02% 1.25x
Victoria's Secret 0.02% 1.19x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Location attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local Events & Travel Guide audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local Events & Travel Guide audience is eventcrazy.com.

Website Composition Index
eventcrazy.com 5.22% 129.44x
tvfoodmaps.com 2.21% 118.18x
budgettravel.com 1.10% 116.00x
roadsideamerica.com 1.37% 113.66x
americantowns.com 2.01% 108.84x
localconditions.com 3.55% 101.37x
festivalnet.com 16.10% 83.10x
navbug.com 4.02% 79.41x
roadnow.com 3.81% 77.36x
thecrazytourist.com 78.65% 73.95x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Web attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local Events & Travel Guide audience is European Museums, Restaurants & Events.

Content Affinity Composition Index
European Museums, Restaurants & Events 0.94% 40.76x
National Parks 1.14% 34.30x
Travel Adventure 9.67% 31.49x
San Francisco Tourism 0.20% 27.12x
Caribbean Vacation 2.32% 25.67x
Weather Information 0.44% 24.72x
Beach Vacations 0.79% 21.14x
South Carolina Beach Travel 0.45% 19.54x
Mexico Travel 0.09% 17.49x
Southern California Tourism 0.46% 16.42x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Content Affinity attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local Events & Travel Guide audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female