Dstillery Audiences

LOCAL EVENTS & TRAVEL GUIDE

Audience Size: 1.3 Million Devices

Explore the Local Events & Travel Guide Audience

Below you'll find more information about the Local Events & Travel Guide audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Local Events & Travel Guide audience.

Dstillery Crafted Audiences

INTERESTS

The Local Events & Travel Guide audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local Events & Travel Guide audience is Texas Activity Researchers.

Interest Composition Index
Texas Activity Researchers 31.40% 14.13x
Orlando Activities Researchers 32.12% 14.01x
Nashville Activity Researchers 32.25% 13.83x
Travel Researchers 37.09% 13.03x
Travel Book Readers 33.59% 12.97x
Louisiana Activities Researchers 29.85% 12.94x
Home Custom Bedroom Decorators 29.11% 12.67x
Custom Home Lighting Shoppers 29.11% 12.67x
Travel Guide and Review Readers 35.36% 12.65x
Bargain Shopping Researchers 29.28% 12.56x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Interest attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local Events & Travel Guide audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local Events & Travel Guide audience is Columbia.

Location Composition Index
Columbia 0.02% 1.58x
Brooks Brothers 0.04% 1.38x
Talbots 0.05% 1.35x
Levi Strauss 0.02% 1.23x
Bonobos 0.09% 1.23x
Buckle 0.29% 1.21x
Jos A. Bank Clothiers 0.30% 1.20x
Ann Taylor 0.03% 1.20x
Journeys 0.06% 1.19x
Johnston and Murphy 0.50% 1.17x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Location attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local Events & Travel Guide audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local Events & Travel Guide audience is highwayconditions.com.

Website Composition Index
highwayconditions.com 1.02% 93.88x
vacationidea.com 4.32% 93.70x
wegoplaces.com 1.48% 92.32x
eventsinusa.net 2.66% 89.97x
roadnow.com 10.86% 88.16x
tradeshowz.com 2.45% 81.43x
budgettravel.com 1.46% 80.87x
localconditions.com 12.76% 78.99x
roadsideamerica.com 4.81% 77.93x
exitexplorer.com 1.87% 77.87x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Web attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local Events & Travel Guide audience is National Parks.

Content Affinity Composition Index
National Parks 4.15% 16.19x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.18% 16.06x
European Museums, Restaurants & Events 3.25% 15.94x
South Carolina Travel 0.23% 15.42x
As Seen On TV Products 0.08% 15.02x
Discount Shopping 3.28% 14.94x
Travel Adventure 16.42% 14.61x
San Francisco Tourism 1.76% 14.55x
Weather Information 1.81% 13.71x
Rural Living 0.11% 13.54x
Composition Percentage: The overlap percentage between the Local Events & Travel Guide audience and the Content Affinity attribute.
Index: A comparison of the Local Events & Travel Guide audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local Events & Travel Guide audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female